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Key Sections Included in our Example Business Plans:
Executive Summary : A quick overview of your plan and entices investors to read more of your plan.
Company : Describes the ownership and history of your business.
Products and Services : Reviews what you sell and what you’re offering your customers.
Market Analysis : Describes your customers and the size of your target market.
Strategy and Implementation : Provides the details of how you plan on building the business.
Management Team : An overview of the people behind the business and why they’re the right team to make the business a success.
Financial Plan : A complete set of forecasts including a Profit and Loss Statement, Cash Flow Statement, and Balance Sheet.
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- Accounting and Bookkeeping Sample Business Plan PDF
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- Cleaning Service Sample Business Plan PDF
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14 Professional Business Plan Examples or Samples
Looking for business plan examples for inspiration? Download or view 14 professional business plans samples, vetted by MBA business plan writers. Available for download in PDF format or read like a book. These plans would help in writing your own business plan.
- Explore Real Business Plan Samples and Examples for Comprehensive Understanding
As an entrepreneur, you may wonder how to attract investors and secure funding by effectively pitching your idea. Additionally, when starting a business, crafting a comprehensive business plan is crucial, but finding relevant examples can be challenging.
To assist you, we provide real-world and sample business plan examples from various industries. A solid business plan is essential for success in the fast-paced world of entrepreneurship as it outlines your goals, strategies, and financial projections, offering a clear direction for your venture.
In this article, we will guide you through the process of crafting an effective business plan, incorporating real-life examples to help you understand the key elements involved. You can find elaborated 14 business plan examples below, available for download and use.
- How Can I Write a Business Plan?
To create a robust business plan, ensure inclusion of the following key sections:
- Executive Summary: A brief snapshot of your business and the key highlights of your business plan. Read more
- Product and Services: An elaborate description of the offerings you will provide to your customers. Read more
- Marketing and Sales Plan: A strategic roadmap outlining how you intend to promote and market your business before, during, and after its launch. Read more
- Operating Planning: An explanation of the systems, processes, and tools necessary to efficiently run your business behind the scenes. Read more
- Organization and Management: Organization and management in a business plan outline the structure and leadership of the company. Read more
- Financial Plan: A comprehensive plan mapping out your short-term and long-term financial goals and the associated costs of running your business. If you require funding, this section is where you can outline your request and financial needs. Read more
- Key External Drivers: External drivers encompass factors like outsourcing, economic changes, industry competition, and business legislation complexity. Read more
- Startup Summary: The startup summary offers a comprehensive financial overview of , detailing expenses, asset value, and total requirements, crucial for transparency with entrepreneurs and investors. Read more
- Projected Industry Growth : Projected industry growth forecasts the sector’s expansion, offering a 10-year perspective and average annual growth rate, providing clarity to investors. Read more
- Break-even analysis: The break-even analysis visually presents key metrics and a 12-month revenue forecast to help stakeholders grasp the point where the business covers costs and starts generating profit . Read more
- Management Summary: The management summary provides a concise overview of organizational structure, key personnel, their roles, and financial commitments, ensuring stakeholders understand the business’s operational strength and leadership capability. Read more
- Financial Indicators: The financial indicators section evaluates organizational fiscal health, focusing on year-over-year profitability metrics, leverage ratios, liquidity ratios, and additional metrics, providing a comprehensive understanding of the business’s financial performance and efficiency in revenue generation from equity investments. Read more
1. E-commerce Plan Sample or Example
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Something borrowed something new is an emerging e-Commerce business providing wedding accessories and personalized gifts. This drop shipping business model has the potential to take the market by storm.
In addition, social networking and blogging may be used to drive awareness and interest, giving something old and something new a comprehensive online marketing model.
Our snack bar business plan sample includes a detailed description of the products and services offered, as well as a market a nalysis and competitive analysis.
It also includes a financial plan that outlines the startup costs, revenue projections, and break-even analysis. We like this sample plan because it demonstrates how to build a profitable snack bar business by creating a unique menu and offering healthy, high-quality snac ks that meet custome r demand.
Your snack shop business plan can look as polished and professional as the sample plan. It’s fun and easy, with Wise Business Plan. Let’s review the snack shop business plan sample and adjust them according to your audience for the best results.
A coffee shop business plan is a document that outlines what your business idea is and how it will be implemented. Its purpose is to answer questions such as what it costs to start a coffee shop, how these costs will be financed, and how much money you can expect to earn from your cafe.
Are you looking for the right business plan for your cafe? Let’s review the Coffee shop business plan sample to find out how cloud-based software can make your day-to-day work more efficient.
Our coffee shop business plan sample includes a detailed description of the products and services offered, as well as a market analysis and competitive analysis.
It also includes a financial plan that outlines the startup costs, revenue projections, and break-even analysis. We like this sample plan because it demonstrates how to build a profitable coffee shop business by creating a unique brand and offering high-quality products a nd customer service.
It is important to remember that the business plan template can be customized to meet your company’s specific needs and requirements. It will help showcase your business as a leader in the modern industry.
This food business plan template provides key slides to showcase everything from finances to marketing and key competitors. If you prefer, you can alter the content displayed to meet your specific needs, but this is a good starting point.
Ultimately, this food house business plan will be suitable for any business operating in the food industry and keen to get interested from key individuals. It will ensure that you can build up the rep of your company.
We provide a one-of-a-kind sales pitch deck designed to appeal to your prospective audience, as well as a custom presentation tailored to their information requirements.
When establishing a think tank, you will need to develop a business plan and document it properly. As a mass think tank, you need a special strategy to legalize the think tank as a non-profit organization and to raise funds for your project successfully.
Copy and print businesses offer a variety of services to both businesses and consumers. A copy and print shop can handle everything from single-page printing to large-volume jobs using several types of media.
Our printing shop business plan sample includes a detailed description of the products and services offered, as well as a market analysis and competitive analysis. It also includes a financial plan that outlines the startup costs, revenue projections, and break-even analysis. We like this sample plan because it demonstrates how to build a profitable printing shop business by offering high-quality, customized printing services with a focus on customer s ervice and efficient operations.
Let’s take a look at Printing and Photocopy Business Plan Sample that you can use to inspire your own and easily create one.
Acquiring another company or merging with a competitor can be a complex process, but Wise Business Plans can help you navigate it with ease. Our acquisition business plan sample includes an analysis of the target company, a valuation, and a strategy for integrating the acquired business into your existing operations, providing a clear roadmap for success.
The acquisition business plan sample is intended for businesses seeking to acquire another company or merge with a competitor. This plan includes an analysis of the target company, a valuation, and a strategy for integrating the acquired business into the existing operations. We like this sample plan because it provides a clear roadmap for the acquisition process and demonstrates the potential benefits of the deal.
At Wisebusinessplans, we understand that obtaining an L1 visa for an executive or manager requires a thorough and compelling business plan.
Our L1 business plan sample includes all the necessary components to satisfy USCIS requirements and demonstrate your qualifications and your company’s viability in the US market.
The L1 business plan sample is a comprehensive plan for a new business seeking L1 visa approval for an executive or manager. This plan focuses on demonstrating the applicant’s qualifications and the company’s viability in the US market.
We like this sample plan because it is specific to the L1 visa process and includes all the necessary components to satisfy USCIS requirements.
If you’re an entrepreneur seeking E-2 visa approval, Wise Business Plans can help you create a persuasive business plan.
Our E-2 business plan sample outlines your investment, business operations, and financial projections, providing a clear and compelling case for your ability to successfully run a business and make a significant economic impact.
The E-2 business plan sample is designed for entrepreneurs seeking E-2 visa approval, which allows individuals to invest in and manage a business in the United States. This plan outlines the applicant’s investment, business operations, and financial projections. We like this sample plan because it provides a clear and compelling case for the applicant’s ability to successfully run a business and make a significant economic impact.
If you’re looking to obtain an EB-5 visa by investing in a new commercial enterprise in the United States, Wise Business Plans can help you create a compelling business plan.
Our EB-5 business plan sample includes a description of your business, a market analysis, and financial projections, providing a detailed and persuasive case for the potential success of your venture.
The EB-5 business plan sample is designed for individuals seeking to obtain an EB-5 visa by investing in a new commercial enterprise in the United States. This plan includes a description of the business, a market analysis, and financial projections. We like this sample plan because it provides a detailed and persuasive case for the potential success of the business, which is crucial for obtaining EB-5 visa approval.
If you’re seeking investment from angel investors, venture capitalists, or other private equity firms, Wise Business Plans can help you create a compelling pitch.
Our investor business plan sample includes a pitch deck, financial projections, and a detailed analysis of the market opportunity, emphasizing the potential return on investment and the scalability of your business.
The investor business plan sample is intended for businesses seeking to attract investment from angel investors, venture capitalists, or other private equity firms. This plan includes a pitch deck, financial projections, and a detailed analysis of the market opportunity. We like this sample plan because it emphasizes the potential return on investment and the scalability of the business.
At Wisebusinessplans, we’re committed to helping non-profit organizations achieve their social impact goals.
Our non-profit business plan sample includes a mission statement, programs and services, marketing and outreach strategies, and a financial analysis, providing a clear roadmap for establishing or expanding your organization.
The non-profit business plan sample is designed for organizations seeking to establish or expand a non-profit entity. This plan includes a mission statement, programs and services, marketing and outreach strategies, and a financial analysis. We like this sample plan because it demonstrates a strong commitment to social impact and outlines a clear strategy for achieving the organization’s goals.
Whether you’re seeking financing from a bank or other financial institution, Wise Business Plans can help you create a detailed and persuasive business plan.
Our bank business plan sample includes a thorough financial analysis, market research, and a strategy for achieving profitability, highlighting the key factors that banks consider when evaluating loan applications.
The bank business plan sample is tailored for businesses seeking financing from a bank or other financial institution. This plan includes a detailed financial analysis, market research, and a strategy for achieving profitability. We like this sample plan because it highlights the key factors that banks consider when evaluating loan applications, and provides a strong case for the borrower’s ability to repay the loan.
The cannabis industry is rapidly growing, and Wise Business Plans can help you enter it with confidence.
Our cannabis business plan sample includes a market analysis, operational strategy, and regulatory compliance plan, providing a comprehensive overview of the unique challenges and opportunities in the industry and offering a clear roadmap for success.
The cannabis business plan sample is tailored for entrepreneurs seeking to enter the rapidly growing cannabis industry. This plan includes a market analysis, operational strategy, and regulatory compliance plan. We like this sample plan because it provides a comprehensive overview of the unique challenges and opportunities in the cannabis industry, and offers a clear roadmap for success.
1. Executive Summary
The executive summary is a concise overview of your business plan, highlighting the key points of each section. It should capture the essence of your business, its mission, and the purpose of the business plan. This section should be written last, but it’s placed at the beginning of the business plan. Here is an example executive summary from our professional business plan written for Eplace Solution , an innovative e-commerce portal.
- Keep it brief and focused on key points.
- Clearly define the problem and your solution.
- Highlight market opportunities and growth potential.
- Showcase your team’s qualifications.
- Include financial projections.
- End with a clear call to action.
- Tailor it to your audience.
- Review and update regularly.
2. Company Overview or Description
In this section, provide a detailed description of your company, including its history, legal structure, location, and vision. Explain your mission statement and core values that guide your business decisions. Use real-life examples of successful companies and how their strong company descriptions have contributed to their growth. In addition, you can reuse your company description on your About page, Instagram page, or other properties that ask for a boilerplate description of your business.
This section also allows you to describe how you register your business . Here you must choose whether your business is a corporation, sole proprietorship, LLC , or another type of business .
- Describe your company’s mission and vision.
- Explain what your business does and the problems it solves.
- Mention your target market and customer base.
- Highlight your unique selling points.
- Provide a brief history and background.
3. Market Analysis
A market analysis analyzes how you are positioned in the market, who your target customers are, what your product or service will offer them, and industry trends. It might be useful to do a SWOT analysis to discover your strengths and weaknesses to identify market gaps that you may be able to exploit to build your business.
As part of your market research, you’ll also need to perform a competitive analysis. It will give you an idea of who your competition is and how to differentiate your brand. Here’s an example of a competitive analysis we did for a food business.
- Research and understand your industry thoroughly.
- Identify market trends and growth opportunities.
- Analyze your competitors and their strengths and weaknesses.
- Define your target audience and their needs.
- Include data and statistics to support your analysis.
4. Product and Services
Adding products and services to a business plan involves more than listing your company’s offerings. If you intend to gain funding or partner with another business, your products, and services section needs to demonstrate your company’s quality, value, and benefits.
Here’s an example of a product and service section in the business plan we wrote for an e-commerce business that offers wedding accessories.
- Clearly describe your offerings and their features.
- Explain how your products/services address customer needs.
- Highlight any unique qualities or advantages.
- Discuss your pricing strategy.
- Mention any future product/service development plans.
Here is example of services section of a bank.
5. Marketing and Sales Plan
It is always a good idea to have a marketing plan before launching your business. A potential investor will want to know how you will advertise your business. Therefore, you should create a marketing plan that explains your planned promotion and customer acquisition strategies.
Discuss how you will make a sale. How will you attract customers and maximize their lifetime value? Ensure your marketing and sales forecasts align with your financial forecasts Marketing plans are usually based on the four Ps : product, price, place, and promotion. Breaking it down by marketing channels makes it easier. Discuss how you intend to market your business via blogs, email, social media, and word-of-mouth. Here is an example of marketing strategies we develop for a restaurant business.
- Define your marketing goals and objectives.
- Outline your marketing strategies, including channels and tactics.
- Explain your sales strategy and target sales goals.
- Include a budget for marketing and sales activities.
- Discuss your sales team and their roles.
- Detail your customer acquisition and retention strategies.
- Mention any partnerships or collaborations for marketing and sales.
Example of marketing and sales plan section of a bank
6. Operation Planning
The operation plan should include all the steps needed to run the business in the long run. The plan should include details about logistics, duties for each department of the company, and responsibilities for the team.
The main aspect of running a business is its costs. Whether it’s machinery or services, each requires capital.
Pro Tips: Learn how to write an operation plan in a business plan
- Describe your day-to-day business operations.
- Explain your supply chain and production processes.
- Outline your facility and equipment requirements.
- Discuss your quality control and efficiency measures.
- Mention any legal and regulatory compliance considerations.
- Detail your staffing and management structure.
- Include contingency plans for potential disruptions.
7. Organization and Management
In this section, you can describe your current team and the people you need to hire. You will need to highlight your team’s relevant experience if you intend to seek funding. Basically, this is where you demonstrate that this team can be successful in starting and growing the business.
- Introduce your leadership team and their roles.
- Highlight their relevant experience and qualifications.
- Explain your organizational structure and hierarchy.
- Discuss key personnel responsibilities and functions.
- Mention any plans for team growth or development.
- Address any advisory boards or external support.
Management summary of coffee shoppe business.
8. Financial Plan
A financial plan should include sales and revenue forecasts, profit and loss statements , cash flow statements , and balance sheets .
Now, if you plan to pitch investors or submit a loan application, you’ll also need a “use of funds” report. Here you outline how you plan to leverage any funding you might acquire for your business.
With our business templates , you can create your own income statement, cash flow statement, and balance sheet.
- Include detailed financial projections (income statement, cash flow, balance sheet).
- Explain your funding requirements and sources.
- Discuss your pricing and revenue model.
- Describe your expense management and cost controls.
- Mention any financial risks and mitigation strategies.
- Highlight key financial milestones and goals.
Financial highlights of foodShack business.
External drivers refer to the external factors or influences that significantly impact the activity and growth of an industry. These drivers include outsourcing of non-core activities, changes in economic activity, competition from other industries, and the complexity of business legislation.
Additionally, external drivers encompass the effects of changes in new business formation, especially among small businesses, which directly affect the demand for services within the industry.
Tips for writing key external drivers
- Identify and analyze current and emerging market trends in your industry.
- Assess potential positive or negative impacts these trends may have on your business.
- Evaluate broader economic conditions, including inflation rates, interest rates, and GDP growth.
- Elucidate how changes in economic conditions could influence consumer behavior, product demand, and overall cost structure.
- Outline key industry regulations and compliance requirements, discussing potential impacts on operations, costs, and market access.
- Highlight relevant technological advancements and explain their potential effects on your product or service offerings, operations, and competitiveness.
- Analyze current and potential future competitors, emphasizing the evolving competitive landscape’s impact on market share, pricing strategy, and overall business strategy.
- Consider social and cultural factors influencing consumer preferences and behaviors, exploring how societal changes can affect product demand.
- Evaluate environmental trends and regulations, discussing potential impacts on operations, supply chain, and customer perceptions.
- Assess political stability, government policies, and geopolitical factors, exploring potential risks and opportunities from political changes.
- Discuss global market conditions, analyzing how global economic trends, trade policies, and currency fluctuations may affect operations and expansion plans.
- Identify and discuss potential risks in the supply chain, such as disruptions, shortages, or geopolitical issues.
- Consider demographic shifts affecting your target market and discuss how changes may impact your customer base and marketing strategies.
- Highlight key legal and regulatory factors affecting the business, discussing potential legal challenges, compliance costs, and regulatory changes.
- Outline comprehensive risk management strategies, including contingency plans and risk mitigation strategies.
- Explain how you will monitor external drivers and emphasize the importance of staying agile and responsive to changes in the external environment.
The startup summary serves as a comprehensive overview of essential financial aspects, encompassing total startup expenses, the overall value of startup assets, and the total requirements, which is the cumulative sum of all expenses and startup investments.
It provides a clear financial snapshot, outlining the costs involved in launching the business, the value of assets acquired, and the overall financial needs for the startup.
This section is crucial for entrepreneurs and potential investors, offering a transparent understanding of the financial foundation required to initiate and sustain the business successfully.
This roadmap ensures a realistic evaluation of the business idea, identifying potential challenges and offering solutions.To write an effective plan, focus on what sets your venture apart from competitors, maintain conciseness, and embrace flexibility as a living document.
Answer fundamental questions about your business, create actionable checklists, execute the plan, and continually revise and update based on experiences and feedback.This iterative process fosters continuous improvement, helping entrepreneurs stay adaptable and enhance their business strategies over time.
Tips for writing Startup Summary
- Clearly state the startup’s name and provide a concise description of its activities.
- Include a succinct mission statement capturing the startup’s purpose and goals, reflecting its core values.
- Specify the founding date and offer brief bios of key founders, highlighting relevant experience.
- Summarize the startup’s concept, explaining offered products or services and key distinguishing features.
- Clearly articulate the problem or need in the market that the startup addresses, defining the target audience.
- State what makes the startup unique, whether it’s a special feature, market gap, or competitive advantage.
- Provide a brief description of the market opportunity, covering target market size, trends, and growth prospects.
- Outline how the startup plans to generate revenue, detailing streams, pricing strategy, and potential partnerships.
- Offer a snapshot of the startup’s current status, highlighting key achievements such as product development or partnerships.
- If seeking funding, clearly state the amount sought and its allocation, covering areas like product development and marketing.
- Include a high-level financial summary with key projections for revenue, expenses, and profitability.
- Briefly outline future aspirations and plans, encompassing areas like expansion, product development, or strategic partnerships.
The projected industry growth is a pivotal aspect that forecasts the expansion of a specific sector over a defined timeframe.
For instance, it could provide an estimate of where that particular business will be standing in the next 10 years, and what will be the average annual growth rate of that industry.
This information provides prospective investors and stakeholders with a clear understanding of the industry’s potential and positions the startup within a dynamic and flourishing market.
Tips for writing Projected Industry Growth
- Emphasize the importance of industry trends and growth to your business.
- Provide a concise overview, including market size, major players, and recent trends.
- Briefly explain how you gathered data on industry growth projections (e.g., market research reports, expert interviews).
- Identify and discuss prevailing trends, such as technological advancements, changes in consumer behavior, and regulatory shifts.
- Summarize the industry’s historical growth, highlighting growth rates, market expansion, and notable milestones.
- Highlight key factors expected to drive industry growth, such as emerging markets, technological innovations, and demographic shifts.
- Discuss specific opportunities within the industry, including gaps in the market, underserved segments, or areas of competitive advantage.
- Acknowledge potential challenges or risks that could impact industry growth, demonstrating a realistic understanding.
- Present projections for future growth rates based on historical data, expert opinions, and your analysis. Include short-term and long-term projections.
- Discuss how key competitors are positioned to leverage industry growth, emphasizing your business’s differentiation strategies.
- Consider the regulatory landscape impacting growth, discussing anticipated changes and their potential effects on the industry.
- Explore international trends and their implications for industry growth, including factors like global economic conditions and geopolitical influences.
Here is example of market analysis section of a bank.
The break-even analysis serves as a vital financial tool, offering a detailed estimation of key metrics such as Sales Revenue, Cost of Sales, Gross Profit, Fixed Expenses, and Income Before Tax.
These critical components are visually presented through a bar graph, providing a clear and concise overview of the financial dynamics.
Additionally, the break-even analysis delves into a 12-month forecast, outlining the projected amount of revenue generated and the corresponding fixed costs.
This section is instrumental in helping stakeholders understand the financial threshold at which the business covers its costs and begins to generate profit.
Tips for writing Break-even Analysis
- Define break-even analysis as a financial calculation where total revenue equals total costs.
- Identify constant costs regardless of production or sales levels.
- Enumerate and explain costs changing with production or sales.
- Present the break-even analysis formula, indicating the units needed to cover costs.
- Perform a practical break-even calculation using business-specific fixed costs, selling price, and variable cost per unit.
- Include a break-even chart or graph for a visual understanding of cost-revenue dynamics.
- Conduct a proactive sensitivity analysis to explore how changes in variables impact the break-even point.
- Specify the anticipated timeframe to reach the break-even point in terms of months or units sold.
- Clearly outline assumptions made in the analysis and provide justifications for transparency and credibility.
- Acknowledge potential risks or challenges that may affect the accuracy of the break-even analysis.
- Briefly mention contingency plans for difficulties in reaching the break-even point within the projected timeframe.
The management summary within the business plan provides a concise overview of the organizational structure and key personnel.
This includes a count of individuals, specifying the number of founders and operational team members integral to the organization.
The summary delves into the roles and responsibilities of each key figure, offering insights into the leadership dynamics driving the business.
Furthermore, the management summary sheds light on the financial aspect by presenting details about personal wages and payroll allocations for both founders and operational staff.
This comprehensive section ensures a clear understanding of the human resource framework and the financial commitments associated with the management team, crucial for stakeholders evaluating the business’s operational strength and leadership capability.
Tips for Writing Management Summary
- Highlighting the critical role the management team plays in the business’s success, the introduction emphasizes their significance.
- Listing each key member with names, positions, and brief role summaries introduces the core of the management team.
- Providing brief biographies for each team member underscores their relevant experience, skills, achievements, and industry-specific expertise.
- Clearly outlining roles and responsibilities emphasizes how each team member’s skills contribute to the overall success of the business.
- Sharing the team’s vision and strategy involves discussing key strategic goals and outlining the plans to achieve them.
- Highlighting notable achievements or milestones showcases the team members’ successful ventures, industry recognition, or career accomplishments.
- Discussing team dynamics emphasizes collaboration and the complementary nature of their skills in driving the business forward.
- Introducing advisory board members, if applicable, underscores the additional guidance and expertise they bring to the business.
- Discussing how the team plans to contribute to future growth and development includes strategies for talent acquisition, leadership development, and succession planning.
- Touching on the team’s culture and values emphasizes their role in shaping the overall ethos of the business.
- If seeking investment, briefly mentioning how the management team plans to use funding for business growth and development provides insight into their financial strategy.
Here is example of marketing and sales plan section of a bank.
The financial indicators section within the business plan helps in evaluating the fiscal health and performance of the organization.
Year-after-year profitability estimates take center stage, encompassing key metrics such as gross margin, net profit margin, and EBITDA to revenue.
These indicators provide a comprehensive understanding of the business’s ability to generate profit relative to its revenue.
Furthermore, the financial indicators extend to leverage ratios, including the critical Debt to Equity ratio, Debt to Assets ratio, and Interest Coverage ratio.
These metrics illuminate the organization’s capital structure, debt management, and its capacity to meet interest obligations.
Liquidity ratios includes the Current Ratio and Current Debt to Total Asset Ratio.
These ratios provide insights into the company’s short-term financial health and its ability to meet immediate obligations.
The financial indicator toolbox is enriched with additional metrics, notably the Revenue to Equity ratio, which sheds light on the efficiency of generating revenue from equity investments.
Tips For Writing Financial Indicators
- Detailed revenue forecasts for the next 3-5 years. Breakdown by product/service and geographical regions.
- Detailed breakdown of anticipated expenses. Include fixed and variable costs, operational expenses, and other relevant expenditures.
- Historical P&L statements if available. Projected future profits and losses based on revenue and expense projections.
- Outline of expected cash inflows and outflows. Emphasis on the ability to meet short-term obligations.
- Snapshot of the company’s financial position. Includes assets, liabilities, and equity.
- Calculation and presentation of key financial ratios (liquidity, solvency, profitability). Discussion on the significance of these ratios.
- Identification and explanation of relevant KPIs. Highlighting alignment with the overall business strategy.
- Discussion of potential financial risks. Mitigation strategies and addressing uncertainties.
- Clear statement of the amount and purpose of funds required.
- Outline of key assumptions underlying financial projections. Rationale for these assumptions.
- Summary of industry financial trends and business positioning. Outlook on future financial prospects considering market dynamics.
Looking For The Right Business Plan Format?
These sample business plans will provide you with a complete structure and format for your business plan, which will give you a head start on developing your document, so you won’t be stuck seeing an empty page and wondering what to write.
Simply going through the process of writing a business plan is one of its key benefits. If you sit down to write, you’ll naturally think about your startup costs, your target market , and any market analysis or research you’ll need to conduct. In addition to defining your position among your competitors, you will establish your goals and milestones.
You can see what should be included in a sample financial plan, but It is wrong to assume that a sample company’s financial projections will fit your own. If you need more resources to get you started, we recommend this guide on how to write a business plan .
In addition, you can download our 40+ free business plan templates covering a range of industries.
Types of Business Plan
One-page business plans are short, compact, and to the point and are designed to make the plan easy to read at a glance. Make sure to include all of the sections, but truncate and summarize them:
One-Page Business Plans Outline
- Executive summary
- One-time Expense Summary
- Market analysis: in-depth
- Product & Service
- Competitor Analysis
- SWOT Analysis
- Financial Projections
Start-up business plans are for businesses that are just getting started. They are usually developed to secure outside funding. In this regard, financials are of increased importance, as well as other sections that determine whether your business idea is viable, such as market research.
Startup Business Plans Outline
- Product & Service Description
A strategic business plan lays out a company’s goals and how it will achieve them at a high level. It is a foundational document for the company as a whole. A strategic business plan allows all levels of the business to see the big picture, inspiring employees to work together to reach the company’s goals.
Strategic Business Plans Outline
- Company description
- Market analysis
- Products and services: for launch and expansion
- Marketing plan
- Logistics and operations plan
- Financials Projection
Developing a feasibility plan answers two primary questions about a business venture: who would purchase the service or product the company wants to sell, and if the venture is profitable.
Feasibility Business Plans Outline
- Products and services
Internal Business plans are geared to a specific audience within a company to keep your team on the same page and focused on the same goals.
Internal Business Plans Outline
In conclusion, whether you’re venturing into a traditional business or creating an innovative startup, the significance of a well-crafted business plan cannot be overstated.Different types of business plans cater to specific needs, from internal alignment to strategic expansion. Employing a template in MS Word ensures a polished presentation.The process of writing an executive summary, creating a plan, and defining the components of your business plan is essential.
Recognizing the need for a comprehensive and standard business plan can help guide your endeavors. Whether you choose to write a full business plan or opt for a one-page business overview, leveraging templates in MS Word can simplify the process. In essence, understanding the types of business plans and utilizing an executive summary template provides a structured approach to showcase your business overview.
Take inspiration from example business plans to tailor your strategy, ensuring a roadmap for success in the dynamic world of entrepreneurship. Always remember, a meticulously crafted business plan not only communicates your vision effectively but also serves as a valuable resource that can help secure investments and guide your business’s growth trajectory.
Begin with an executive summary, delve into market analysis, outline your strategies, create financial projections, and use available business plan examples as templates to guide your writing.
A comprehensive business plan template should encompass key sections such as an executive summary, business description, market analysis, marketing strategy, organizational structure, and financial projections. Seek templates online that cover these elements.
Tailor your business plan to the scale of your small business. Define your objectives clearly, outline cost-effective strategies, and emphasize agility in adapting to market changes.
Explore well-crafted business plan examples you can visit our website wisebusinessplan.
The fundamental components include an executive summary, business description, market analysis, marketing and sales strategy, organizational structure, product/service description, and financial projections.
Investors focus on growth potential, detailed financial projections, market analysis, competition analysis, and the qualifications and experience of your management team when reviewing a business plan.
To find a business plan example for a tech startup,you can visit our visit wisebusinessplan .
A business plan provides a comprehensive overview of your entire business, including strategies, operations, and financials. In contrast, a business proposal typically focuses on a specific project or offer, outlining the details and benefits to a potential client.
Craft an engaging executive summary by summarizing your business’s mission, highlighting the market opportunity, showcasing your product or service, and providing a concise overview of your financial projections.
Seek tailored business plan examples for nonprofit organizations you can visit wisebusinessplan .
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These business plans are written by MBA writers. Real-world use cases were used in these plans.
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Sample Business Plan Downloads
Impress your investors, get the funding with the right plan..
Online collection of free sample business plan downloads and templates. Select the file (PDF, Word, RTF) that is closest to your company profile and get your financials in front of your creditors.
IT Advisors Business Plan Sample
Executive Summary IT-Advisers seeks funding for a new information technology (IT) and consulting company specializing in the marketing of high technology and IT-products in international markets. Its founders are former marketers of consulting services, application software, mobile and smart-phone apps, cloud-based applications and market research, all in international markets. They are founding IT Advisers to formalize the consulting services and hi-tech development they offer. IT-Advisers (ITA) offers high-tech manufacturers and smartphone producers a reliable, high-quality alternative to in-house resources for market development, information processing, cloud-computing and channel management on an international scale. The company seeks reasonable funding for the project, e.g bank credit, equity loan or venture capital investment
Simple Business Plan Template
Executive Summary The purpose of an executive summary is to summarize the highlights of the plan and to provide a brief snapshot of the company. Give the reader a fix on the size and type of the company, its management team, the products and services it offers, also some basic information about the industry, the size of the target market, funding sources, and the financial goals of the business. If your plan is designed to help you get a bank loan, equity loan or credit card funding, include the information about the amount, type, and purpose of the funds you are seeking. Also, you may apply for a venture capital funding.
The Startup Template (One-page B Plan Outline)
The Offer to Target Customers What does your product and/or service do? What benefits make your offer unique, or just different? What will motivate customers to switch to your product and/or service? How would you describe a typical customer for your product and/or service? How would you describe a group(s) of target customers? How you intend to get financing for your project
Growth Business Plan Template
Executive Summary The Summary's primary purpose is to "sell" the business project to the intended audience (investors, bankers, business brokers), enticing them to read on. It should be an easy-to-read overview presented concisely. Don't forget to say what you want - a business loan, equity investment, or perhaps to plan a sound exit scenario through a business for sale platform; how much money you need, and how the investment pays back for the business owners.
Dry Docs Genoa - Example Business Plan
Sample Business Plan - Executive Summary The context in which the Dry Docks Genoa develops its project is located in the ships repair area situated in the eastern part of Genoa port. This company offers a lot of services for ships that are under repair. The company can supply large docks that can be utilized to accommodate boats of different sizes. Instruments of raising as quay-cranes, compressed air and gas tools and logistic supports towards crews (mainly during the periods in which the ships are under repair) are only a few of the services that the company offers to its clients. Facilities consist of 5 dry docks and one 1500 meters utilized by ships that are waiting for their reparation-phase. The entire equipment is under a concession from the Port Authority of Genoa. DDG is seeking funding (business loan, equity funding or venture capital investment) for the project.
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Free PDF Business Plan Templates and Samples
By Joe Weller | September 9, 2020
We’ve gathered the most useful collection of business plan PDF templates and samples, including options for organizations of any size and type.
On this page, you’ll find free PDF templates for a simple business plan , small business plan , startup business plan , and more.
Simple Business Plan PDF Templates
These simple business plan PDF templates are ready to use and customizable to fit the needs of any organization.
Simple Business Plan Template PDF
This template contains a traditional business plan layout to help you map out each aspect, from a company overview to sales projections and a marketing strategy. This template includes a table of contents, as well as space for financing details that startups looking for funding may need to provide.
Download Simple Business Plan Template - PDF
Lean Business Plan Template PDF
This scannable business plan template allows you to easily identify the most important elements of your plan. Use this template to outline key details pertaining to your business and industry, product or service offerings, target customer segments (and channels to reach them), and to identify sources of revenue. There is also space to include key performance metrics and a timeline of activities.
Download Lean Business Plan Template - PDF
Simple 30-60-90 Day Business Plan Template PDF
This template is designed to help you develop and implement a 90-day business plan by breaking it down into manageable chunks of time. Use the space provided to detail your main goals and deliverables for each timeframe, and then add the steps necessary to achieve your objectives. Assign task ownership and enter deadlines to ensure your plan stays on track every step of the way.
Download Simple 30-60-90 Day Business Plan Template
PDF | Smartsheet
One-Page Business Plan PDF Templates
The following single page business plan templates are designed to help you download your key ideas on paper, and can be used to create a pitch document to gain buy-in from partners, investors, and stakeholders.
One-Page Business Plan Template PDF
Use this one-page template to summarize each aspect of your business concept in a clear and concise manner. Define the who, what, why, and how of your idea, and use the space at the bottom to create a SWOT analysis (strengths, weaknesses, opportunities, and threats) for your business.
Download One-Page Business Plan Template
If you’re looking for a specific type of analysis, check out our collection of SWOT templates .
One-Page Lean Business Plan PDF
This one-page business plan template employs the Lean management concept, and encourages you to focus on the key assumptions of your business idea. A Lean plan is not stagnant, so update it as goals and objectives change — the visual timeline at the bottom is ideal for detailing milestones.
Download One-Page Lean Business Plan Template - PDF
One-Page 30-60-90 Day Business Plan Template
Use this business plan template to identify main goals and outline the necessary activities to achieve those goals in 30, 60, and 90-day increments. Easily customize this template to fit your needs while you track the status of each task and goal to keep your business plan on target.
Download One-Page 30-60-90 Day Business Plan Template
For additional single page plans, including an example of a one-page business plan , visit " One-Page Business Plan Templates with a Quick How-To Guide ."
Small Business Plan PDF Templates
These business plan templates are useful for small businesses that want to map out a way to meet organizational objectives, including how to structure, operate, and expand their business.
Simple Small Business Plan Template PDF
A small business can use this template to outline each critical component of a business plan. There is space to provide details about product or service offerings, target audience, customer reach strategy, competitive advantage, and more. Plus, there is space at the bottom of the document to include a SWOT analysis. Once complete, you can use the template as a basis to build out a more elaborate plan.
Download Simple Small Business Plan Template
Fill-In-the-Blank Small Business Plan Template PDF
This fill-in-the-blank template walks you through each section of a business plan. Build upon the fill-in-the-blank content provided in each section to add information about your company, business idea, market analysis, implementation plan, timeline of milestones, and much more.
Download Fill-In-the-Blank Small Business Plan Template - PDF
One-Page Small Business Plan Template PDF
Use this one-page template to create a scannable business plan that highlights the most essential parts of your organization’s strategy. Provide your business overview and management team details at the top, and then outline the target market, market size, competitive offerings, key objectives and success metrics, financial plan, and more.
Download One-Page Business Plan for Small Business - PDF
Startup Business Plan PDF Templates
Startups can use these business plan templates to check the feasibility of their idea, and articulate their vision to potential investors.
Startup Business Plan Template
Use this business plan template to organize and prepare each essential component of your startup plan. Outline key details relevant to your concept and organization, including your mission and vision statement, product or services offered, pricing structure, marketing strategy, financial plan, and more.
Download Startup Business Plan Template
Sample 30-60-90 Day Business Plan for Startup
Startups can use this sample 30-60-90 day plan to establish main goals and deliverables spanning a 90-day period. Customize the sample goals, deliverables, and activities provided on this template according to the needs of your business. Then, assign task owners and set due dates to help ensure your 90-day plan stays on track.
Download Sample 30-60-90 Day Business Plan for Startup Template
For additional resources to create your plan, visit “ Free Startup Business Plan Templates and Examples .”
Nonprofit Business Plan PDF Templates
Use these business plan PDF templates to outline your organization’s mission, your plan to make a positive impact in your community, and the steps you will take to achieve your nonprofit’s goals.
Nonprofit Business Plan Template PDF
Use this customizable PDF template to develop a plan that details your organization’s purpose, objectives, and strategy. This template features a table of contents, with room to include your nonprofit’s mission and vision, key team and board members, program offerings, a market and industry analysis, promotional plan, financial plan, and more. This template also contains a visual timeline to display historic and future milestones.
Download Nonprofit Business Plan Template - PDF
One-Page Business Plan for Nonprofit Organization PDF
This one-page plan serves as a good starting point for established and startup nonprofit organizations to jot down their fundamental goals and objectives. This template contains all the essential aspects of a business plan in a concise and scannable format, including the organizational overview, purpose, promotional plan, key objectives and success metrics, fundraising goals, and more.
Download One-Page Business Plan for Nonprofit Organization Template - PDF
Fill-In-the-Blank Business Plan PDF Templates
Use these fill-in-the-blank templates as a foundation for creating a comprehensive roadmap that aligns your business strategy with your marketing, sales, and financial goals.
Simple Fill-In-the-Blank Business Plan PDF
The fill-in-the-blank template contains all the vital parts of a business plan, with sample content that you can customize to fit your needs. There is room to include an executive summary, business description, market analysis, marketing plan, operations plan, financial statements, and more.
Download Simple Fill-In-the-Blank Business Plan Template - PDF
Lean Fill-In-the-Blank Business Plan PDF
This business plan is designed with a Lean approach that encourages you to clarify and communicate your business idea in a clear and concise manner. This single page fill-in-the-blank template includes space to provide details about your management team, the problem you're solving, the solution, target customers, cost structure, and revenue streams. Use the timeline at the bottom to produce a visual illustration of key milestones.
Download Fill-In-the-Blank Lean Business Plan Template - PDF
For additional resources, take a look at " Free Fill-In-the-Blank Business Plan Templates ."
Sample Business Plan PDF Templates
These sample business plan PDF templates can help you to develop an organized, thorough, and professional business plan.
Business Plan Sample
This business plan example demonstrates a plan for a fictional food truck company. The sample includes all of the elements in a traditional business plan, which makes it a useful starting point for developing a plan specific to your business needs.
Download Basic Business Plan Sample - PDF
Sample Business Plan Outline Template
Use this sample outline as a starting point for your business plan. Shorten or expand the outline depending on your organization’s needs, and use it to develop a table of contents for your finalized plan.
Download Sample Business Plan Outline Template - PDF
Sample Business Financial Plan Template
Use this sample template to develop the financial portion of your business plan. The template provides space to include a financial overview, key assumptions, financial indicators, and business ratios. Complete the break-even analysis and add your financial statements to help prove the viability of your organization’s business plan.
Download Business Financial Plan Template
PDF | Smartsheet
For more free, downloadable templates for all aspects of your business, check out “ Free Business Templates for Organizations of All Sizes .”
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