presentation about effective leadership

7 brilliant ways successful leaders start presentations

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“The beginning is the most important part of the work.” —Plato

When we speak, we have about 60 seconds to capture our audience’s attention, establish credibility, orient them to our topic, and motivate them to listen, says Darlene Price, president of Well Said, Inc., and author of “Well Said! Presentations and Conversations That Get Results.”

If you waste those precious opening seconds with a joke, an agenda, an apology, housekeeping details, a string of thank-yous, or a rambling, pointless paragraph littered with “ums” and “uhs,” your audience’s minds are likely to drift, and you may not get them back. “You need to put the art in the start, the most important part of the work,” says Price.

That’s a tall order for any speaker — and it requires us to develop and rehearse a well-crafted, attention-getting opener.

Price offers seven options:

1. Tell a captivating story.

“Of all the starters in your toolkit, storytelling is among the most powerful and consistently successful,” Price says. “As humans, we’re hard-wired to enjoy and learn from stories. From bedtime stories and campfires, to Broadway theaters and boardrooms — heroes, villains, conflict, plots, dialogue, and lessons learned draw us in, remind us of our own lives, and hold our attention.”

The story can be about you personally, which tells the audience first-hand why you’re invested in and passionate about the topic. Or you can tell a story about another person who the audience can learn from. “Another option: Tell a fable, wisdom tale, historic event, or anecdote,” Price says. “The idea is, start with a brief 60- to 90-second narrative that launches your speech and captivates your listeners, and make sure the story encapsulates the key point of your message.”

She suggests you consider these questions as you craft your version of “Once upon a time”: What challenges have you (or another) faced in relation to your topic? How did you (or another) overcome them? Who or what helped you or harmed you? What lessons were learned? What do you want your audience to gain, feel, or do as a result of the story?

2. Ask a rhetorical, thought-provoking question.

“As Shakespeare wrote in ‘The Merchant of Venice,’ ‘If you prick us, do we not bleed? If you tickle us, do we not laugh? If you poison us, do we not die? And if you wrong us, shall we not revenge?'” says Price. “As a speaker, you ask rhetorical questions for persuasive effect; you don’t expect the audience to answer aloud, rather silently to themselves.

When crafted and delivered well, rhetorical questions influence an audience to believe in the position of the speaker. “Clearly, Shakespeare’s character Shylock is leading his listeners to think ‘yes’ four times in order to justify revenge against Antonio. What do you want your audience to say ‘yes’ or ‘no’ to?”

In addition to yes or no questions, you can also arouse curiosity and motivate your audience to think about the answer, she says.

3. State a shocking statistic or headline.

Price says the vice president of sales for America’s leading healthcare IT company successfully sells software solutions to hospitals by starting her presentations with the following:

“According to a new study in the Journal of Patient Safety, medical errors leading to patient death are much higher than previously thought. Preventable adverse events, known as PAEs, cause up to 400,000 deaths per year for patients who seek care at a hospital. That means medical errors are the third leading cause of death behind heart disease and cancer. Our vision is to create a world free of medical errors, and we need your help.”

“The statistic, bold claim, or headline needs to be directly related to the main purpose of your presentation,” Price explains. “Its impact ideally persuades the audience to listen and respond positively to your recommendation and next steps.”

4. Use a powerful quote.

“Employ the wise words of a well-known person, because the name allows you to tap into his or her credibility, likeability, and notoriety,” she says. The quote must have meaning and relevance to the audience.

Imagine you’re urging a group to reach consensus, or giving a talk on conflict management. You could open with: “Mark Twain once said, ‘If two people agree on everything, one of them is unnecessary.’ Even though some of us disagree on the xyz issue, each of us is necessary in reaching a resolution.”

5. Show a gripping photo.

A picture is worth a thousand words — “maybe even more,” Price says.

“Use photos instead of text, when possible,” she suggests. A quality photo adds aesthetic appeal, increases comprehension, engages the audience’s imagination, and makes the message more memorable.

Price offers the following example of an effective use of an image:

The president of an electronics equipment company needed his managers to cut costs. Rather than showing mundane charts, graphs, and spreadsheets, he opened the meeting by asking, “What sank the Titanic?” When everyone in unison replied, “an iceberg,” he displayed a beautiful high-definition image of an iceberg on the screen: the tip of the iceberg was clearly visible above the water; the much larger portion was dimly visible below the surface of the water.

“The same thing is about to happen to our company,” he continued. “Hidden costs — the dangers beneath the surface — are about to sink this company. I need your help.” This visual metaphor spawned a creative, productive brainstorming session that inspired every business unit manager to diligently hunt for what they labeled the “icebergs,” says Price. The result was saving millions and ultimately the company.

6. Use a prop or creative visual aid.

“A prop is a magnetic tool that hooks your audience and keeps them watching — or listening,” Price says. A visual aid can also help emphasize a point.

Price uses the example of a sales VP at a large insurance company, who happens to be an avid tennis player. She says he wanted to kick off his annual meeting with a bang — so he “brilliantly used his tennis racquet to emphasize ‘acing the competition,’ ‘rallying together as a team,’ and winning a ‘grand slam’ through great customer service.” Year after year, other speakers were compared to this leader’s creative ability to present a motivational message, she says.

“Think about how you could use items like a big wall clock, a colorful gift bag, juggling balls, a deck of cards, a bunch of carrots, or another prop, to introduce your topic, captivate the audience, inject humor, and drive home your message.”

7. Play a short video.

Imagine kicking off a product management meeting with a video of compelling customer testimonials, or opening a fundraising event for endangered species by showing an Amur Leopard playing with her cubs in the wild.

“Videos evoke emotional responses,” Price explains. “Unlike text and bullet points on a slide, you can employ people, pictures, and sound to reel in the audience, add drama, and communicate the gist of your message quickly.”

As Walt Disney said, “I would rather entertain and hope that people learned something than educate people and hope they were entertained.”

This article is published in collaboration with Business Insider . Publication does not imply endorsement of views by the World Economic Forum.

To keep up with the Agenda  subscribe to our weekly newsletter .

Author: Jacquelyn Smith joined Business Insider as the careers editor in February 2014.

Image: an empty meeting room is shown. REUTERS.

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What It Takes to Give a Great Presentation

• Carmine Gallo

Five tips to set yourself apart.

Never underestimate the power of great communication. It can help you land the job of your dreams, attract investors to back your idea, or elevate your stature within your organization. But while there are plenty of good speakers in the world, you can set yourself apart out by being the person who can deliver something great over and over. Here are a few tips for business professionals who want to move from being good speakers to great ones: be concise (the fewer words, the better); never use bullet points (photos and images paired together are more memorable); don’t underestimate the power of your voice (raise and lower it for emphasis); give your audience something extra (unexpected moments will grab their attention); rehearse (the best speakers are the best because they practice — a lot).

I was sitting across the table from a Silicon Valley CEO who had pioneered a technology that touches many of our lives — the flash memory that stores data on smartphones, digital cameras, and computers. He was a frequent guest on CNBC and had been delivering business presentations for at least 20 years before we met. And yet, the CEO wanted to sharpen his public speaking skills.

• Carmine Gallo is a Harvard University instructor, keynote speaker, and author of 10 books translated into 40 languages. Gallo is the author of The Bezos Blueprint: Communication Secrets of the World’s Greatest Salesman  (St. Martin’s Press).

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Leading the Way: Strategies for an Effective Leadership Presentation

This article will provide you with essential strategies and tips on how to deliver an effective leadership presentation. Learn how to create a clear structure, engage your audience, and deliver a strong message. Get the tools you need to make your next leadership presentation a success.

Essential skills for success

Team building is important for any leader, as it helps to foster a sense of unity and trust among the members of the team. This can help to ensure that everyone is working towards a common goal and that each member is valued and respected.

Management skills are also necessary for successful leadership, as they help to ensure that tasks are completed efficiently, deadlines are met, and resources are managed appropriately.

Motivation is another important leadership quality. Leaders must be able to motivate their team members to work hard, remain focused, and stay on task.

Decision making is an important part of any leader's role, as it involves taking into account all available information and making the best decision for the team or organization.

Communication is essential for successful leadership, as it helps to ensure that everyone is on the same page and that everyone understands expectations.

Conflict resolution is also a key skill for any leader, as it is important to be able to address disputes and differences of opinion in a professional and effective manner.

Vision is also an important leadership quality, as it helps to provide direction and focus and can help to ensure that the team or organization is headed in the right direction.

Strategic planning is also an important leadership quality, as it helps to ensure that goals are set, plans are made, and resources are allocated appropriately.

Delegation is an important skill for any leader, as it helps to ensure that tasks and responsibilities are distributed among team members in an effective and efficient manner.

Overall, having a high quality presentation about leadership is essential for any successful team or organization. It can help to establish the necessary leadership qualities, such as team building, management skills, motivation, decision-making, communication, conflict resolution, vision, strategic planning, and delegation, which are all essential for success.

What are the essential elements of a successful leadership presentation?

Start with your audience. Each audience has unique elements that should be considered when planning a presentation.

For example, a leadership presentation to a group of middle managers should focus on actionable information that can be applied to their work. On the other hand, a leadership presentation to a group of executives should focus more on big picture ideas and long-term strategy.

Once you've considered your audience, it's time to think about your message. What is it that you want your audience to take away from your presentation? What are the main points that you want to highlight?

What strategies can be used to engage and motivate an audience?

A great way to engage an audience is to ask them questions. This is especially effective if you lead with a question that is open-ended and not too long or complicated. You can then use the answers to build a narrative that leads to your point. For example, here's a potential opening question: "What is your biggest struggle as a company owner?"

How can the presenter effectively convey their message?

When you're asked to give a presentation, make sure you know who you're talking to. You need to know their background, their interests, and their preferences. They may have specific needs that you should address. For example, they could be looking for specific information, or they could be seeking guidance on making a decision.

Make sure you tailor your presentation to meet their needs. If you don't, you run the risk of confusing or disappointing them. This is not what you want to happen, especially if you're looking to build a relationship with them or to establish yourself as an expert in your field.

How should the presenter handle questions from the audience?

Entrepreneurs have to do their homework and be prepared for any questions the audience might ask. As a presenter, it's important to be prepared for anything and to be able to respond quickly and confidently. The more you know about your topic, the more prepared you'll be for anything that comes up. So, practice presenting as many possible questions as you can.

What are some tips for delivering a successful leadership presentation?

As they say, practice makes perfect, so the more times you deliver your presentation the better you become at it. It's important to remember that presenting is a skill and like any other skill, it improves with time and practice. It's also important to remember that the more times you deliver your presentation, the better you become at it.

Even if you aren't presenting to an audience, it's still important to practice your presentation a few times. This will help you make sure that your slides are up to date and that you are ready to go. It also helps to make sure that your ideas are organized and that you are ready to answer any questions that may come up.

What can I do to ensure I remain confident?

The most critical aspect of this question is that the presenter should remain composed. In the context of presenting, this means remaining calm and collected, and not letting nerves or anxiety get in the way of the message you are trying to convey. Keeping composed is an important technique because it demonstrates confidence and authority, which are key factors in presenting successfully.

Other techniques to ensure the presenter remains confident include drinking plenty of water, maintaining good posture, and taking deep breaths

How can the presenter make his presentation memorable?

Guaranteed: if you don't make your presentation memorable, you won't increase your chances of getting hired. If you're an entrepreneur, you're often the person who is selling yourself, so you need to be able to market yourself in every way possible.

One way to market yourself is to be more personal and interesting. You need to stand out from the rest of the crowd. You need to be able to spark the audience's interests, make them laugh, and keep them engaged throughout your presentation.

Tell a story. You can start by adding more personal stories to your presentation, as these are sure to spark the audience's interests.

You can also add humor to your presentation to make it more memorable and to get the audience laughing. Humor is a great way to engage the audience and to create a memorable experience for them.

What elements can be included in a leadership presentation to inspire the audience?

A leadership presentation is a chance to share your story, vision, and values. You have to be genuine, and have a clear purpose and message. Otherwise, your audience will see right through any artificial presentation or sales pitch.

So include elements that showcase your character and humanity. Think about what makes you unique and special. If you're starting a company, what are your company's values? What do you stand for? Share those things and more with your audience. By being authentic and open, you'll be able to inspire your audience and make them feel connected to you and your leadership.

In conclusion, a successful leadership presentation requires a great deal of preparation and practice. Essential elements include an engaging opener, a well-structured body, a clear and compelling message, and a memorable conclusion.

Strategies to engage and motivate an audience include using stories, visuals, and analogies. To effectively convey their message, the presenter should use a strong, confident delivery and practice active listening. Questions from the audience should be handled with respect and answered honestly.

Preparation for a leadership presentation should include researching the audience, crafting a compelling story, and rehearsing thoroughly. To make the presentation memorable, the presenter should use stories and humor, and create visuals that will catch the audience's attention.

Finally, elements such as inspiring quotes, a call to action, and an array of visuals can be used to help make the presentation motivating and inspiring. With these tips and techniques in mind, leaders can deliver successful presentations that will engage and motivate their audience.

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10 Presentation Ideas For Leadership Teams and Training

Leadership teams shape organizations for better or for worse. They’re responsible for guiding teams and moving things— big or small— forward. So what makes a great leader versus one that causes employees to leave a company?

When you think of a great leader, it’s probably a specific characteristic that comes to mind. Qualities like respect, self-awareness, trust, influence, collaboration, and strong communication skills can set extraordinary managers apart from mediocre ones. But how leaders listen, learn, and communicate with their employees is just as important. Because of that, leaders— regardless of the industry— need to hold themselves accountable and continuously seek out ways to grow as a manager.   

It’s not uncommon for companies to host offsites or retreats to bring the leadership team together for brainstorming, planning, and training. This helps align leaders across various departments, teams, and offices, while offering them the tools they need to be more successful in their role. 

When preparing a presentation for leadership teams and training, it's crucial to focus on content that resonates with the audience's strategic mindset and their role in guiding the organization. Here are some leadership presentation ideas to help inspire your own content.

Leadership presentation ideas

Presentations can act as a platform to encourage learning and collaboration among different leaders. Do you have a leadership retreat coming up? Here are 10 leadership presentation ideas to help train and motivate your own leadership team. 

Effective leadership strategies

As a recurring training, you might share effective leadership strategies with your executive team. This presentation would act as a refresher of the latest trends and best practices in leadership. This could include insights on empathetic leadership, fostering a positive company culture, and embracing diversity and inclusion.

Change management

How should managers and leadership teams address the challenges and opportunities associated with change within the organization? A change management presentation would provide strategies for how leaders can navigate transitions successfully, with the least amount of disruption to the team.

Strategic planning and decision-making

A strategic planning and decision making presentation will offer insights into the process of setting achievable goals and making informed decisions. Organizations might also use a strategic planning presentation to lead their own company brainstorming sessions at a leadership all-hands meeting. 

Team development and engagement

Team development and engagement is important for the overall success of the team. In this presentation you might share techniques for fostering a high-performing and engaged team, including methods for providing feedback, coaching, and creating a supportive work environment.

Communication skills

Communication skills can make or break a leader. A training session on effective communication in leadership roles could be beneficial for both managers and executives of all levels. Here you could offer practical tips for clear, transparent, and empowering communication.

Leading through uncertainty

Given the current business landscape and layoffs happening across various industries, leadership teams need to know how to handle hard situations. This presentation idea for leadership teams would discuss strategies for navigating uncertainty and ambiguity, including how to maintain resilience and inspire confidence in a team concerned about job security. 

Embracing innovation and creativity

It’s no secret that AI is here to stay, and teams are having to pivot to accommodate new technology. Use a thoughtful presentation to encourage leaders to embrace innovation and promote a culture of creativity within the organization. The slides in this deck could showcase the benefits of adopting innovative approaches and thinking outside the box.

Building high-performance teams

Leaders need the right tools and knowledge to be able to guide positive performance. Employers might offer a training “how-to” on best practices for assembling and nurturing high-performance teams. This deck should include strategies for fostering collaboration, trust, and accountability among teammates. 

Data-driven decision making

As a leader, leveraging data to make more informed decisions should be top of mind. This leadership presentation idea can highlight the importance of leveraging data and analytics in decision-making processes, and offer guidance on how to incorporate data-driven insights into leadership strategies. This could include ways to implement KPIs, OKRs, or other effective ways to track the performance of individual contributors and campaigns. 

Ethical leadership

A wildly important leadership topic is ethics. Upper management should be well-educated in ethical leadership, and how that impacts the success of the team. An ethical leadership presentation could include the significance of ethics, the impact it has on organizational culture, employee morale, and long-term success, and how to ensure it’s top of mind in each department on a daily basis.

Beautiful presentations to drive your message home

You have a presentation topic, now what? The hardest part of presentation design is going from idea to deck with little design skills to back you up. Thankfully, there's a presentation software for that. Insert: Beautiful.ai. Beautiful.ai helps leadership teams create beautiful presentations so they can pack a bigger punch with their message and inspire their audience. Presenters can use one of Beautiful.ai's customizable pre-built presentation templates — like the training presentation — or leverage our AI-assistant to create a presentation from scratch specific to their topic. By creating beautiful decks you can engage your audience, drive your message home, and leave your leadership team feeling inspired to make a difference.

Jordan Turner

Jordan is a Bay Area writer, social media manager, and content strategist.

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Effective Leadership Infographics

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CHARACTERISTICS OF EFFECTIVE LEADERSHIP

Nov 27, 2014

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CHARACTERISTICS OF EFFECTIVE LEADERSHIP. PRESENTED AT THE QEM LEADERSHIP DEVELOPMENT INSTITUTE BY EUGENE M. DELOATCH, PH.D. AUGUST 10, 2009. LEADERSHIP/LEADER RELATIONSHIP.

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CHARACTERISTICS OF EFFECTIVE LEADERSHIP PRESENTED AT THE QEM LEADERSHIP DEVELOPMENT INSTITUTE BY EUGENE M. DELOATCH, PH.D. AUGUST 10, 2009

LEADERSHIP/LEADER RELATIONSHIP • Leadership defined - a process by which a person (leader) influences others to work at, and accomplish a common task in a more cohesive and coherent (effective)manner, than would occur absence the process • A leader is one who is engaged in leadership • Where do (effective) leaders come from? • Are leaders “naturally” born?, or • Can leaders be made?

HOW PEOPLE BECOME LEADERS • Three Theories • Trait Theory – natural personality traits • Great Events Theory – a crisis or an important event leads one to rise to the occasion • Transformational Leadership Theory- people choose to and learn skills to become leaders

MAJOR KEYS TO EFFECTIVE LEADERSHIP • Have honorable character and engender trust • Be able to communicate a vision for and render selfless service to ones cause

Characteristics of Effective Leadership • Is aware of one’s own strengths and weaknesses • Is technically proficient • Willingly seeks and takes responsibility • Is aware of situations and makes timely decisions • Knows one’s people and advocate for their well- being • Keep one’s people (team)well informed • Develops a sense of trust and responsibility in one’s people • Ensures that tasks are well understood • Uses full capability of the organizations resources • Leads by example

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10 Characteristics of Franciscan Leadership. A contemporary approach based on a case study of Sr. Margaret Carney, OSF. Focus of the Case Study. The factors that led to Carney’s selection as president of SBU and the challenges she has faced since her installation.

363 views • 22 slides

Characteristics of Effective Counseling

Effective counseling is a manner of street. It takes a cooperative attempt by using both the person receiving counseling and the counselor. And it takes a commitment to make now and again difficult modifications in behavior or thinking patterns.

409 views • 10 slides

Characteristics of Effective Teachers

Characteristics of Effective Teachers. What is the difference. Between the good teacher and the effective teacher?. One is a philosophical question, the other empirical. The big picture:. Teacher as a reflective decision-maker Teachers make hundreds, even thousands of decisions each day.

197 views • 12 slides

EFFECTIVE LEADERSHIP

EFFECTIVE LEADERSHIP. Arlan M. Villanueva, M.A. Manuel L. Quezon High School Manila,Philippines. WHO COULD BE A LEADER?. Or You can be!. The word leadership can refer to:. The process of leading. Those entities that perform one or more acts of leading.

756 views • 45 slides

Leadership Characteristics. Week 2. Leadership Roles. Spokesperson. Negotiator. Figurehead. Coach. Team builder. Team player. Technical problem solver. Strategic planner. Entrepreneur. Trait Theory. Focus on distinguishing personal characteristics These traits are universal.

315 views • 28 slides

Characteristics of Effective Teachers. presented by Paul R. Vaughn, Associate Dean UMC College of Agriculture. A Pedagogical Package. For the Neophyte. Teaching. For Dummies. Before we start. “It’s a damn poor man who can’t think of at least two ways to spell the same word.”. -- Mark Twain.

1.39k views • 24 slides

Characteristics of Good Leadership

Characteristics of Good Leadership. What influences leadership effectiveness?. Nature Nurture Situational factor. Studies of Leadership. Nature: Until the late 40s the belief was that leaders were born not made and had particular traits: intelligence, extraversion, etc.

427 views • 27 slides

Characteristics of Effective Teachers. Foundations of Teaching. My BEST teacher was. My WORST teacher was…. What are the roles of the professional educator??. Educators are______________________. Educators need to be ________________. Educators are responsible for _________.

173 views • 11 slides

Characteristics of An Effective Student Leadership Program

Teaching leadership to young learners ages 10 to 12 can help jumpstart their ability to become effective leaders in school and in their future careers.

30 views • 1 slides

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