essay on social media effects on youngsters

Appointments at Mayo Clinic

• Tween and teen health

Teens and social media use: What's the impact?

Social media is a term for internet sites and apps that you can use to share content you've created. Social media also lets you respond to content that others post. That can include pictures, text, reactions or comments on posts by others, and links to information.

Online sharing within social media sites helps many people stay in touch with friends or connect with new ones. And that may be more important for teenagers than other age groups. Friendships help teens feel supported and play a role in forming their identities. So, it's only natural to wonder how social media use might affect teens.

Social media is a big part of daily life for lots of teenagers.

How big? A 2022 survey of 13- to 17-year-olds offers a clue. Based on about 1,300 responses, the survey found that 35% of teens use at least one of five social media platforms more than several times a day. The five social media platforms are: YouTube, TikTok, Facebook, Instagram and Snapchat.

Social media doesn't affect all teens the same way. Use of social media is linked with healthy and unhealthy effects on mental health. These effects vary from one teenager to another. Social media effects on mental health depend on things such as:

• What a teen sees and does online.
• The amount of time spent online.
• Psychological factors, such as maturity level and any preexisting mental health conditions.
• Personal life circumstances, including cultural, social and economic factors.

Here are the general pros and cons of teen social media use, along with tips for parents.

Healthy social media

Social media lets teens create online identities, chat with others and build social networks. These networks can provide teens with support from other people who have hobbies or experiences in common. This type of support especially may help teens who:

• Lack social support offline or are lonely.
• Are going through a stressful time.
• Belong to groups that often get marginalized, such as racial minorities, the LGBTQ community and those who are differently abled.
• Have long-term medical conditions.

Sometimes, social media platforms help teens:

• Express themselves.
• Connect with other teens locally and across long distances.
• Learn how other teens cope with challenging life situations and mental health conditions.
• View or take part in moderated chat forums that encourage talking openly about topics such as mental health.
• Ask for help or seek healthcare for symptoms of mental health conditions.

These healthy effects of social media can help teens in general. They also may help teens who are prone to depression stay connected to others. And social media that's humorous or distracting may help a struggling teen cope with a challenging day.

Unhealthy social media

Social media use may have negative effects on some teens. It might:

• Distract from homework, exercise and family activities.
• Disrupt sleep.
• Lead to information that is biased or not correct.
• Become a means to spread rumors or share too much personal information.
• Lead some teens to form views about other people's lives or bodies that aren't realistic.
• Expose some teens to online predators, who might try to exploit or extort them.
• Expose some teens to cyberbullying, which can raise the risk of mental health conditions such as anxiety and depression.

What's more, certain content related to risk-taking, and negative posts or interactions on social media, have been linked with self-harm and rarely, death.

The risks of social media use are linked with various factors. One may be how much time teens spend on these platforms.

In a study focusing on 12- to 15-year-olds in the United States, spending three hours a day using social media was linked to a higher risk of mental health concerns. That study was based on data collected in 2013 and 2014 from more than 6,500 participants.

Another study looked at data on more than 12,000 teens in England between the ages of 13 to 16. The researchers found that using social media more than three times a day predicted poor mental health and well-being in teens.

But not all research has found a link between time spent on social media and mental health risks in teens.

How teens use social media also might determine its impact. For instance, viewing certain types of content may raise some teens' mental health risks. This could include content that depicts:

• Illegal acts.
• Self-harm or harm to other people.
• Encouragement of habits tied to eating disorders, such as purging or restrictive eating.

These types of content may be even more risky for teens who already have a mental health condition. Being exposed to discrimination, hate or cyberbullying on social media also can raise the risk of anxiety or depression.

What teens share about themselves on social media also matters.

With the teenage brain, it's common to make a choice before thinking it through. So, teens might post something when they're angry or upset, and regret it later. That's known as stress posting.

Teens who post content also are at risk of sharing sexual photos or highly personal stories. This can lead to teens being bullied, harassed or even blackmailed.

Protecting your teen

You can take steps to help your teens use social media responsibly and limit some of the possible negative effects.

Use these tips:

Set rules and limits as needed. This helps prevent social media from getting in the way of activities, sleep, meals or homework.

For example, you could make a rule about not using social media until homework is done. Or you could set a daily time limit for social media use.

You also could choose to keep social media off-limits during certain times. These times might include during family meals and an hour before bed.

Set an example by following these rules yourself. And let your teen know what the consequences will be if your rules aren't followed.

• Manage any challenging behaviors. If your teen's social media use starts to challenge your rules or your sense of what's appropriate, talk with your teen about it. You also could connect with parents of your teen's friends or take a look at your teen's internet history.
• Turn on privacy settings. This can help keep your teen from sharing personal information or data that your teen didn't mean to share. Each of your teen's social media accounts likely has privacy setting that can be changed.

Monitor your teen's accounts. The American Psychological Association recommends you regularly review your child's social media use during the early teen years.

One way to monitor is to follow or "friend" your child's social accounts. As your teen gets older, you can choose to monitor your teen's social media less. Your teen's maturity level can help guide your decision.

Have regular talks with your teen about social media. These talks give you chances to ask how social media has been making your teen feel. Encourage your teen to let you know if something online worries or bothers your teen.

Regular talks offer you chances to give your child advice about social media too. For example, you can teach your teen to question whether content is accurate. You also can explain that social media is full of images about beauty and lifestyle that are not realistic.

• Be a role model for your teen. You might want to tell your child about your own social media habits. That can help you set a good example and keep your regular talks from being one-sided.

Explain what's not OK. Remind your teen that it's hurtful to gossip, spread rumors, bully or harm someone's reputation — online or otherwise.

Also remind your teen not to share personal information with strangers online. This includes people's addresses, telephone numbers, passwords, and bank or credit card numbers.

• Encourage face-to-face contact with friends. This is even more important for teens prone to social anxiety.

Talk to your child's healthcare professional if you think your teen has symptoms of anxiety, depression or other mental health concerns related to social media use. Also talk with your child's care professional if your teen has any of the following symptoms:

• Uses social media even when wanting to stop.
• Uses it so much that school, sleep, activities or relationships suffer.
• Often spends more time on social platforms than you intended.
• Lies in order to use social media.

Your teen might be referred to a mental healthcare professional who can help.

There is a problem with information submitted for this request. Review/update the information highlighted below and resubmit the form.

Children’s health information and parenting tips to your inbox.

Sign-up to get Mayo Clinic’s trusted health content sent to your email. Receive a bonus guide on ways to manage your child’s health just for subscribing. Click here for an email preview.

Error Email field is required

Error Include a valid email address

To provide you with the most relevant and helpful information, and understand which information is beneficial, we may combine your email and website usage information with other information we have about you. If you are a Mayo Clinic patient, this could include protected health information. If we combine this information with your protected health information, we will treat all of that information as protected health information and will only use or disclose that information as set forth in our notice of privacy practices. You may opt-out of email communications at any time by clicking on the unsubscribe link in the e-mail.

Thank you for subscribing

Our e-newsletter will keep you up-to-date on the latest health information.

Something went wrong with your subscription.

Please try again in a couple of minutes

• Hagan JF, et al., eds. Promoting the healthy and safe use of social media. In: Bright Futures: Guidelines for Health Supervision of Infants, Children, and Adolescents. 4th ed. https://publications.aap.org/pediatriccare. American Academy of Pediatrics; 2017. Accessed Oct. 3, 2023.
• Social media can help connect: Research-based tips from pediatricians for families. Center of Excellence on Social Media and Youth Mental Health. https://www.aap.org/en/patient-care/media-and-children/center-of-excellence-on-social-media-and-youth-mental-health/. Accessed Oct. 3, 2023.
• Health advisory on social media use in adolescence. American Psychological Association. https://www.apa.org/topics/social-media-internet/health-advisory-adolescent-social-media-use. Accessed Oct. 3, 2023.
• Social media and teens. American Academy of Child & Adolescent Psychiatry. https://www.aacap.org/AACAP/Families_and_Youth/Facts_for_Families/FFF-Guide/Social-Media-and-Teens-100.aspx. Accessed Oct. 3, 2023.
• Social media and youth mental health: The U.S. surgeon general's advisory. U.S. Department of Health and Human Services. https://www.hhs.gov/surgeongeneral/priorities/youth-mental-health/social-media/index.html. Accessed Oct. 3, 2023.
• Teens, social media and technology 2022. Pew Research Center. https://www.pewresearch.org/internet/2022/08/10/teens-social-media-and-technology-2022/. Accessed Oct. 3, 2023.
• Popat A, et al. Exploring adolescents' perspectives on social media and mental health and well-being — A qualitative literature review. Clinical Child Psychology and Psychiatry. 2023; doi:10.1177/13591045221092884.
• Valkenburg PM, et al. Social media use and its impact on adolescent mental health: An umbrella review of the evidence. Current Opinion in Psychology. 2022; doi:10.1016/j.copsyc.2021.08.017.
• Berger MN, et al. Social media use and health and well-being of lesbian, gay, bisexual, transgender, and queer youth: Systematic Review. Journal of Medical Internet Research. 2022; doi:10.2196/38449.
• Self-Harm. Pediatric Patient Education. https://publications.aap.org/patiented. Accessed Oct. 3, 2023.
• Liu M, et al. Time spent on social media and risk of depression in adolescents: A dose-response meta-analysis. 2022; doi:10.3390/ijerph19095164.
• Coyne SM, et al. Does time spent using social media impact mental health? An eight year longitudinal study. Computers in Human Behavior. 2020; doi:10.1016/j.chb.2019.106160.
• Viner RM, et al. Roles of cyberbullying, sleep, and physical activity in mediating the effects of social media use on mental health and wellbeing among young people in England: A secondary analysis of longitudinal data. The Lancet. Child & Adolescent Health. 2019; doi:10.1016/S2352-4642(19)30186-5.
• Riehm KE, et al. Associations between time spent using social media and internalizing and externalizing problems among US youth. JAMA Psychiatry. 2019; doi:10.1001/jamapsychiatry.2019.2325.
• Hoge E, et al. Digital media, anxiety, and depression in children. Pediatrics. 2017; doi:10.1542/peds.2016-1758G.
• How to help kids navigate friendships and peer relationships. American Psychological Association. https://www.apa.org/topics/parenting/navigating-friendships. Accessed Oct. 24, 2023.
• Hoecker JL (expert opinion). Mayo Clinic. Oct. 31, 2023.
• Distracted Driving
• Piercings: How to prevent complications
• Talking to your teen about sex
• Teen drug abuse
• Teen suicide
• Mayo Clinic Minute: Weight loss surgery for kids

Mayo Clinic does not endorse companies or products. Advertising revenue supports our not-for-profit mission.

• Opportunities

Mayo Clinic Press

Check out these best-sellers and special offers on books and newsletters from Mayo Clinic Press .

• Mayo Clinic on Incontinence - Mayo Clinic Press Mayo Clinic on Incontinence
• The Essential Diabetes Book - Mayo Clinic Press The Essential Diabetes Book
• Mayo Clinic on Hearing and Balance - Mayo Clinic Press Mayo Clinic on Hearing and Balance
• FREE Mayo Clinic Diet Assessment - Mayo Clinic Press FREE Mayo Clinic Diet Assessment
• Mayo Clinic Health Letter - FREE book - Mayo Clinic Press Mayo Clinic Health Letter - FREE book
• Healthy Lifestyle
• Teens and social media use Whats the impact

Your gift holds great power – donate today!

Make your tax-deductible gift and be a part of the cutting-edge research and care that's changing medicine.

Subscribe or renew today

Every print subscription comes with full digital access

Science News

Social media harms teens’ mental health, mounting evidence shows. what now.

Understanding what is going on in teens’ minds is necessary for targeted policy suggestions

Most teens use social media, often for hours on end. Some social scientists are confident that such use is harming their mental health. Now they want to pinpoint what explains the link.

Carol Yepes/Getty Images

Share this:

By Sujata Gupta

February 20, 2024 at 7:30 am

In January, Mark Zuckerberg, CEO of Facebook’s parent company Meta, appeared at a congressional hearing to answer questions about how social media potentially harms children. Zuckerberg opened by saying: “The existing body of scientific work has not shown a causal link between using social media and young people having worse mental health.”

But many social scientists would disagree with that statement. In recent years, studies have started to show a causal link between teen social media use and reduced well-being or mood disorders, chiefly depression and anxiety.

Ironically, one of the most cited studies into this link focused on Facebook.

Researchers delved into whether the platform’s introduction across college campuses in the mid 2000s increased symptoms associated with depression and anxiety. The answer was a clear yes , says MIT economist Alexey Makarin, a coauthor of the study, which appeared in the November 2022 American Economic Review . “There is still a lot to be explored,” Makarin says, but “[to say] there is no causal evidence that social media causes mental health issues, to that I definitely object.”

The concern, and the studies, come from statistics showing that social media use in teens ages 13 to 17 is now almost ubiquitous. Two-thirds of teens report using TikTok, and some 60 percent of teens report using Instagram or Snapchat, a 2022 survey found. (Only 30 percent said they used Facebook.) Another survey showed that girls, on average, allot roughly 3.4 hours per day to TikTok, Instagram and Facebook, compared with roughly 2.1 hours among boys. At the same time, more teens are showing signs of depression than ever, especially girls ( SN: 6/30/23 ).

As more studies show a strong link between these phenomena, some researchers are starting to shift their attention to possible mechanisms. Why does social media use seem to trigger mental health problems? Why are those effects unevenly distributed among different groups, such as girls or young adults? And can the positives of social media be teased out from the negatives to provide more targeted guidance to teens, their caregivers and policymakers?

“You can’t design good public policy if you don’t know why things are happening,” says Scott Cunningham, an economist at Baylor University in Waco, Texas.

Increasing rigor

Concerns over the effects of social media use in children have been circulating for years, resulting in a massive body of scientific literature. But those mostly correlational studies could not show if teen social media use was harming mental health or if teens with mental health problems were using more social media.

Moreover, the findings from such studies were often inconclusive, or the effects on mental health so small as to be inconsequential. In one study that received considerable media attention, psychologists Amy Orben and Andrew Przybylski combined data from three surveys to see if they could find a link between technology use, including social media, and reduced well-being. The duo gauged the well-being of over 355,000 teenagers by focusing on questions around depression, suicidal thinking and self-esteem.

Digital technology use was associated with a slight decrease in adolescent well-being , Orben, now of the University of Cambridge, and Przybylski, of the University of Oxford, reported in 2019 in Nature Human Behaviour . But the duo downplayed that finding, noting that researchers have observed similar drops in adolescent well-being associated with drinking milk, going to the movies or eating potatoes.

Holes have begun to appear in that narrative thanks to newer, more rigorous studies.

In one longitudinal study, researchers — including Orben and Przybylski — used survey data on social media use and well-being from over 17,400 teens and young adults to look at how individuals’ responses to a question gauging life satisfaction changed between 2011 and 2018. And they dug into how the responses varied by gender, age and time spent on social media.

Social media use was associated with a drop in well-being among teens during certain developmental periods, chiefly puberty and young adulthood, the team reported in 2022 in Nature Communications . That translated to lower well-being scores around ages 11 to 13 for girls and ages 14 to 15 for boys. Both groups also reported a drop in well-being around age 19. Moreover, among the older teens, the team found evidence for the Goldilocks Hypothesis: the idea that both too much and too little time spent on social media can harm mental health.

“There’s hardly any effect if you look over everybody. But if you look at specific age groups, at particularly what [Orben] calls ‘windows of sensitivity’ … you see these clear effects,” says L.J. Shrum, a consumer psychologist at HEC Paris who was not involved with this research. His review of studies related to teen social media use and mental health is forthcoming in the Journal of the Association for Consumer Research.

Cause and effect

That longitudinal study hints at causation, researchers say. But one of the clearest ways to pin down cause and effect is through natural or quasi-experiments. For these in-the-wild experiments, researchers must identify situations where the rollout of a societal “treatment” is staggered across space and time. They can then compare outcomes among members of the group who received the treatment to those still in the queue — the control group.

That was the approach Makarin and his team used in their study of Facebook. The researchers homed in on the staggered rollout of Facebook across 775 college campuses from 2004 to 2006. They combined that rollout data with student responses to the National College Health Assessment, a widely used survey of college students’ mental and physical health.

The team then sought to understand if those survey questions captured diagnosable mental health problems. Specifically, they had roughly 500 undergraduate students respond to questions both in the National College Health Assessment and in validated screening tools for depression and anxiety. They found that mental health scores on the assessment predicted scores on the screenings. That suggested that a drop in well-being on the college survey was a good proxy for a corresponding increase in diagnosable mental health disorders. 

Compared with campuses that had not yet gained access to Facebook, college campuses with Facebook experienced a 2 percentage point increase in the number of students who met the diagnostic criteria for anxiety or depression, the team found.

When it comes to showing a causal link between social media use in teens and worse mental health, “that study really is the crown jewel right now,” says Cunningham, who was not involved in that research.

A need for nuance

The social media landscape today is vastly different than the landscape of 20 years ago. Facebook is now optimized for maximum addiction, Shrum says, and other newer platforms, such as Snapchat, Instagram and TikTok, have since copied and built on those features. Paired with the ubiquity of social media in general, the negative effects on mental health may well be larger now.

Moreover, social media research tends to focus on young adults — an easier cohort to study than minors. That needs to change, Cunningham says. “Most of us are worried about our high school kids and younger.” 

And so, researchers must pivot accordingly. Crucially, simple comparisons of social media users and nonusers no longer make sense. As Orben and Przybylski’s 2022 work suggested, a teen not on social media might well feel worse than one who briefly logs on. 

Researchers must also dig into why, and under what circumstances, social media use can harm mental health, Cunningham says. Explanations for this link abound. For instance, social media is thought to crowd out other activities or increase people’s likelihood of comparing themselves unfavorably with others. But big data studies, with their reliance on existing surveys and statistical analyses, cannot address those deeper questions. “These kinds of papers, there’s nothing you can really ask … to find these plausible mechanisms,” Cunningham says.

One ongoing effort to understand social media use from this more nuanced vantage point is the SMART Schools project out of the University of Birmingham in England. Pedagogical expert Victoria Goodyear and her team are comparing mental and physical health outcomes among children who attend schools that have restricted cell phone use to those attending schools without such a policy. The researchers described the protocol of that study of 30 schools and over 1,000 students in the July BMJ Open.

Goodyear and colleagues are also combining that natural experiment with qualitative research. They met with 36 five-person focus groups each consisting of all students, all parents or all educators at six of those schools. The team hopes to learn how students use their phones during the day, how usage practices make students feel, and what the various parties think of restrictions on cell phone use during the school day.

Talking to teens and those in their orbit is the best way to get at the mechanisms by which social media influences well-being — for better or worse, Goodyear says. Moving beyond big data to this more personal approach, however, takes considerable time and effort. “Social media has increased in pace and momentum very, very quickly,” she says. “And research takes a long time to catch up with that process.”

Until that catch-up occurs, though, researchers cannot dole out much advice. “What guidance could we provide to young people, parents and schools to help maintain the positives of social media use?” Goodyear asks. “There’s not concrete evidence yet.”

More Stories from Science News on Science & Society

A hidden danger lurks beneath Yellowstone

Online spaces may intensify teens’ uncertainty in social interactions

Want to see butterflies in your backyard? Try doing less yardwork

Ximena Velez-Liendo is saving Andean bears with honey

‘Flavorama’ guides readers through the complex landscape of flavor

Rain Bosworth studies how deaf children experience the world

Separating science fact from fiction in Netflix’s ‘3 Body Problem’ 

Language models may miss signs of depression in Black people’s Facebook posts

Subscribers, enter your e-mail address for full access to the Science News archives and digital editions.

Not a subscriber? Become one now .

Numbers, Facts and Trends Shaping Your World

Read our research on:

Full Topic List

Regions & Countries

• Publications
• Our Methods
• Short Reads
• Tools & Resources

Read Our Research On:

• Teens’ Social Media Habits and Experiences
• 1. Teens and their experiences on social media

Table of Contents

• 2. Teens, friendships and online groups
• Acknowledgments
• Methodology
• Appendix A: Detailed tables

Social media has given teens the ability to instantly connect with others and share their lives through photos, videos and status updates. Teens themselves describe these platforms as a key tool for connecting and maintaining relationships, being creative, and learning more about the world. But they also must contend with more negative aspects of social media use, such as drama and bullying or feeling pressure to present themselves in a certain way.

Teens post about a range of topics on social media, with posts about their accomplishments or family playing an especially prominent role

When asked what topics they post about on social media, roughly half of teens say they post about their accomplishments on social media, while 44% say they post about their family. Around one-third (34%) say they share things related to their emotions and feelings on these sites, while 22% report posting about their dating life. Relatively few teens – around one-in-ten – say they share things related to their personal problems or their religious or political beliefs on social media.

There are some age and gender differences in the topics teens share on social media. Older teens are more likely than their younger counterparts to post about their romantic relationships: 26% of teens ages 15 to 17 say they post about their dating life on social media, compared with 16% of 13- to 14-year-olds.

Meanwhile, girls are more likely than boys to say they post about their family (53% vs. 36%), their emotions and feelings (40% vs. 29%) or their religious beliefs (14% vs. 7%). And older girls are especially likely to post about a variety of subjects – including their dating lives, their family, their emotions and their religious or political beliefs, compared with older boys or younger teens.

Selfies may be popular on social media, but around half of teens say they rarely or never post these images

Although the proliferation of smartphones has given teens the ability to constantly share different aspects of their lives, this survey finds that many teens regularly forego posting selfies, videos or other updates of their lives to social media.

Some 45% of teens say they often or sometimes post selfies on social media, with 16% saying they do this often. Similar shares of teens say they at least sometimes post things only their closest friends would understand (50%), updates on where they are or what they’re doing (42%) or videos they’ve recorded (41%). A smaller share of teens report regularly posting things that they want to go viral (29%). Notably, in each instance close to half or more of teens say they rarely or never share these types of posts on social media.

There is some demographic variation in the types of content teens say they post to social media. Girls are much more likely than boys to post selfies: Six-in-ten girls say they often or sometimes do this, compared with 30% of boys. And while two-thirds of black teens and about half (51%) of Hispanic teens report regularly sharing selfies on social media, that share drops to 39% among white youth. Black teens are also much more likely than whites to say they at least sometimes post things they want to go viral (41% vs. 25%).

Teens generally believe social media helps deepen friendships and are more likely to equate their social media use with positive emotions – but this positivity is far from unanimous

A central conversation surrounding social media and young people is the impact these platforms may be having on the emotional well-being of teens. A majority of teens believe social media has had a positive impact on various aspects of their lives, the survey finds. Fully 81% of teens say social media makes them feel more connected to what’s going on in their friends’ lives, with 37% saying it makes them feel “a lot” more connected. Similarly, about seven-in-ten teens say these sites make them feel more in touch with their friends’ feelings (69%), that they have people who will support them through tough times (68%), or that they have a place to show their creative side (71%).

But although sizable shares of teens encounter positive experiences on social media, some report encountering drama or feeling pressure to present themselves in a certain way. Some 45% of teens say they feel overwhelmed by all the drama on social media, while roughly four-in-ten say they feel pressure to only post content that makes them look good to others or that will get lots of comments or likes. Others believe social media has had a negative impact on their self-esteem: 26% of teens say these sites make them feel worse about their own life. Still, just 4% of teens indicate these platforms make them feel “a lot” worse about their life.

The survey also presented teens with four pairs of words and asked them to choose the sentiment that most closely matches how they feel when using social media. In each instance, teens are more likely to associate their social media use with generally positive rather than negative feelings. By relatively large margins, teens indicate that social media makes them feel included rather than excluded (71% vs. 25%), confident rather than insecure (69% vs. 26%), authentic rather than fake (64% vs. 33%) and outgoing rather than reserved (61% vs. 34%).

Interestingly, there are few demographic differences on these questions. For example, teen boys and girls are similarly likely to view their social media use in these ways, as are older and younger teens.

Roughly four-in-ten teens say they regularly unfriend or unfollow people on social media – citing drama as their most common reason for doing so

Just as relationships get forged and reinforced on social media, friendships can turn sour and require teens to prune their friend or follower lists. More than four-in-ten teens (44%) say they at least sometimes unfriend or unfollow people on social media, including 14% who say they do this often. But a somewhat larger share of teens say they engage in this behavior relatively sparingly. Just over half of young people report that they rarely (39%) or never (14%) unfriend or unfollow people on social media.

Teens who at least sometimes unfriend or unfollow people provide several reasons for deleting people from their friend lists on social media. But by far the most common reason (mentioned by 78% of teens who engage in this behavior) is that the person in question is simply creating too much drama.

In addition, more than half of these teens (54%) say they have unfriended or unfollowed someone because that person posted too much or too often, and a similar share disconnected from someone because the person bullied them or others.

A smaller share of these teens say they unfollow others because they act differently online than in person (43%) or post political views they disagree with (22%).

In general, girls are more active than boys at disconnecting from others on social media. Roughly half of girls (52%) say they at least sometimes unfriend or unfollow people, compared with 35% of boys. And girls are nearly twice as likely as boys to say they often unfriend or unfollow people on these platforms (18% vs. 10%). But among youth who do engage in this practice, boys and girls largely do so for similar reasons – with one exception. Boys are more likely than girls to say they’ve unfriended or unfollowed someone because that person posted too much or too often (67% of boys who regularly unfriend say this vs. 46% of girls).

Majorities of teens say social media helps them find different points of view and show support for causes, while fewer think of these sites as a source of trustworthy information

Majorities of teens believe social media helps people their age diversify their networks, broaden their viewpoints and get involved with issues they care about. Roughly two-thirds of teens say social networking sites helps teens at least some to interact with people from different backgrounds (69%), while a similar share credits social media with helping teens find different points of view (67%) or helping teens show their support for causes or issues (66%).

But much like older generations , relatively few teens think of social media platforms as a source of trustworthy information. Overall, 37% of teens think that social media helps people their age find trustworthy information – and only 7% think these sites help “a lot” in that respect.

Older teens are more likely than their younger peers to believe social media helps teens interact with people from various backgrounds. Fully 76% of 15-to 17-year-olds say this, compared with 59% of those ages 13 to 14. By a slightly lesser margin, older teens are more likely to say these platforms help people their age find diverse viewpoints (71% of older teens say this, vs. 60% of younger teens). Meanwhile, teens of all ages are similarly skeptical about social media’s role as a source of trustworthy information.

Only minorities of teens regularly restrict access to their social media posts to prevent parents or other people from seeing the content

While some youth play an active role in controlling the content they see in their social media feeds and preventing various figures of authority from viewing what they post there, a large share of teens rarely curate their online presence in this way.

At a broad level, 46% of teens say they at least sometimes organize their feeds to only see certain types of content, although just 15% say they do this often. Indeed, 29% of teens say they never organize their social feeds in this way.

It is even rarer for teens to delete or restrict access to their posts because they might be seen by their parents or negatively impact them in the future. Just one-third of teens say they often or sometimes delete or restrict access to things they share on social media because they are concerned it could negatively impact them later in life. And about three-in-ten teens say they delete or restrict posts because they don’t want their parents to view them. In both cases, only around one-in-ten young people say they do this often – and a plurality says they never do so.

There are also few demographic differences in deleting or restricting social media posts because it could negatively impact them in the future or because they don’t want their parents to see what they’ve posted. But there are some age differences when it comes to taking steps to organize social media feeds. Older teens are more likely than their younger peers to say they regularly organize their feed in this way (51% of 15- to 17-year-olds do this vs. 37% of those ages 13 to 14).

Sign up for our weekly newsletter

Fresh data delivery Saturday mornings

Sign up for The Briefing

Weekly updates on the world of news & information

• Civic Activities Online
• Friendships
• Platforms & Services
• Social Media
• Teens & Tech
• Teens & Youth

Key findings about voter engagement in the 2020 election

Social media continue to be important political outlets for black americans, protests in lebanon highlight ubiquity of whatsapp, dissatisfaction with government, facebook algorithms and personal data, activism in the social media age, most popular, report materials.

• Teens and Tech Survey 2018

1615 L St. NW, Suite 800 Washington, DC 20036 USA (+1) 202-419-4300 | Main (+1) 202-857-8562 | Fax (+1) 202-419-4372 |  Media Inquiries

Research Topics

• Age & Generations
• Coronavirus (COVID-19)
• Economy & Work
• Family & Relationships
• Gender & LGBTQ
• Immigration & Migration
• International Affairs
• Internet & Technology
• Methodological Research
• News Habits & Media
• Non-U.S. Governments
• Other Topics
• Politics & Policy
• Race & Ethnicity
• Email Newsletters

ABOUT PEW RESEARCH CENTER  Pew Research Center is a nonpartisan fact tank that informs the public about the issues, attitudes and trends shaping the world. It conducts public opinion polling, demographic research, media content analysis and other empirical social science research. Pew Research Center does not take policy positions. It is a subsidiary of  The Pew Charitable Trusts .

Copyright 2024 Pew Research Center

Terms & Conditions

Privacy Policy

Cookie Settings

Reprints, Permissions & Use Policy

• Share full article

Advertisement

Subscriber-only Newsletter

David Wallace-Wells

Are smartphones driving our teens to depression.

By David Wallace-Wells

Opinion Writer

Here is a story. In 2007, Apple released the iPhone, initiating the smartphone revolution that would quickly transform the world. In 2010, it added a front-facing camera, helping shift the social-media landscape toward images, especially selfies. Partly as a result, in the five years that followed, the nature of childhood and especially adolescence was fundamentally changed — a “great rewiring,” in the words of the social psychologist Jonathan Haidt — such that between 2010 and 2015 mental health and well-being plummeted and suffering and despair exploded, particularly among teenage girls.

For young women, rates of hospitalization for nonfatal self-harm in the United States, which had bottomed out in 2009, started to rise again, according to data reported to the C.D.C., taking a leap beginning in 2012 and another beginning in 2016, and producing , over about a decade, an alarming 48 percent increase in such emergency room visits among American girls ages 15 to 19 and a shocking 188 percent increase among girls ages 10 to14.

Here is another story. In 2011, as part of the rollout of the Affordable Care Act, the Department of Health and Human Services issued a new set of guidelines that recommended that teenage girls should be screened annually for depression by their primary care physicians and that same year required that insurance providers cover such screenings in full. In 2015, H.H.S. finally mandated a coding change, proposed by the World Health Organization almost two decades before, that required hospitals to record whether an injury was self-inflicted or accidental — and which seemingly overnight nearly doubled rates for self-harm across all demographic groups. Soon thereafter, the coding of suicidal ideation was also updated. The effect of these bureaucratic changes on hospitalization data presumably varied from place to place. But in one place where it has been studied systematically, New Jersey, where 90 percent of children had health coverage even before the A.C.A., researchers have found that the changes explain nearly all of the state’s apparent upward trend in suicide-related hospital visits, turning what were “essentially flat” trendlines into something that looked like a youth mental health “crisis.”

Could both of these stories be partially true? Of course: Emotional distress among teenagers may be genuinely growing while simultaneous bureaucratic and cultural changes — more focus on mental health, destigmatization, growing comfort with therapy and medication — exaggerate the underlying trends. (This is what Adriana Corredor-Waldron, a co-author of the New Jersey study, believes — that suicidal behavior is distressingly high among teenagers in the United States and that many of our conventional measures are not very reliable to assess changes in suicidal behavior over time.) But over the past several years, Americans worrying over the well-being of teenagers have heard much less about that second story, which emphasizes changes in the broader culture of mental illness, screening guidelines and treatment, than the first one, which suggests smartphones and social-media use explain a whole raft of concerns about the well-being of the country’s youth.

When the smartphone thesis first came to prominence more than six years ago, advanced by Haidt’s sometime collaborator Jean Twenge, there was a fair amount of skepticism from scientists and social scientists and other commentators: Were teenagers really suffering that much? they asked. How much in this messy world could you pin on one piece of technology anyway? But some things have changed since then, including the conventional liberal perspective on the virtues of Big Tech, and, in the past few years, as more data has rolled in and more red flags have been raised about American teenagers — about the culture of college campuses, about the political hopelessness or neuroticism or radicalism or fatalism of teenagers, about a growing political gender divide, about how often they socialize or drink or have sex — a two-part conventional wisdom has taken hold across the pundit class. First, that American teenagers are experiencing a mental health crisis; second, that it is the fault of phones.

“Smartphones and social media are destroying children’s mental health,” the Financial Times declared last spring. This spring, Haidt’s new book on the subject, The Anxious Generation: How the Great Rewiring of Childhood Is Causing an Epidemic of Mental Illness, debuted at the top of the New York Times best-seller list. In its review of the book, The Guardian described the smartphone as “a pocket full of poison,” and in an essay , The New Yorker accepted as a given that Gen Z was in the midst of a “mental health emergency” and that “social media is bad for young people.” “Parents could see their phone-obsessed children changing and succumbing to distress,” The Wall Street Journal reflected . “Now we know the true horror of what happened.”

But, well, do we? Over the past five years, “Is it the phones?” has become “It’s probably the phones,” particularly among an anxious older generation processing bleak-looking charts of teenage mental health on social media as they are scrolling on their own phones. But however much we may think we know about how corrosive screen time is to mental health, the data looks murkier and more ambiguous than the headlines suggest — or than our own private anxieties, as parents and smartphone addicts, seem to tell us.

What do we really know about the state of mental health among teenagers today? Suicide offers the most concrete measure of emotional distress, and rates among American teenagers ages 15 to 19 have indeed risen over the past decade or so, to about 11.8 deaths per 100,000 in 2021 from about 7.5 deaths per 100,000 in 2009. But the American suicide epidemic is not confined to teenagers. In 2022, the rate had increased roughly as much since 2000 for the country as a whole, suggesting a national story both broader and more complicated than one focused on the emotional vulnerabilities of teenagers to Instagram. And among the teenagers of other rich countries, there is essentially no sign of a similar pattern. As Max Roser of Our World in Data recently documented , suicide rates among older teenagers and young adults have held roughly steady or declined over the same time period in France, Spain, Italy, Austria, Germany, Greece, Poland, Norway and Belgium. In Sweden there were only very small increases.

Is there a stronger distress signal in the data for young women? Yes, somewhat. According to an international analysis by The Economist, suicide rates among young women in 17 wealthy countries have grown since 2003, by about 17 percent, to a 2020 rate of 3.5 suicides per 100,000 people. The rate among young women has always been low, compared with other groups, and among the countries in the Economist data set, the rate among male teenagers, which has hardly grown at all, remains almost twice as high. Among men in their 50s, the rate is more than seven times as high.

In some countries, we see concerning signs of convergence by gender and age, with suicide rates among young women growing closer to other demographic groups. But the pattern, across countries, is quite varied. In Denmark, where smartphone penetration was the highest in the world in 2017, rates of hospitalization for self-harm among 10- to 19-year-olds fell by more than 40 percent between 2008 and 2016. In Germany, there are today barely one-quarter as many suicides among women between 15 and 20 as there were in the early 1980s, and the number has been remarkably flat for more than two decades. In the United States, suicide rates for young men are still three and a half times as high as for young women, the recent increases have been larger in absolute terms among young men than among young women, and suicide rates for all teenagers have been gradually declining since 2018. In 2022, the latest year for which C.D.C. data is available, suicide declined by 18 percent for Americans ages 10 to 14 and 9 percent for those ages 15 to 24.

None of this is to say that everything is fine — that the kids are perfectly all right, that there is no sign at all of worsening mental health among teenagers, or that there isn’t something significant and even potentially damaging about smartphone use and social media. Phones have changed us, and are still changing us, as anyone using one or observing the world through them knows well. But are they generating an obvious mental health crisis?

The picture that emerges from the suicide data is mixed and complicated to parse. Suicide is the hardest-to-dispute measure of despair, but not the most capacious. But while rates of depression and anxiety have grown strikingly for teenagers in certain parts of the world, including the U.S., it’s tricky to disentangle those increases from growing mental-health awareness and destigmatization, and attempts to measure the phenomenon in different ways can yield very different results.

According to data Haidt uses, from the U.S. National Survey on Drug Use and Health, conducted by the Substance Abuse and Mental Health Services Administration, the percent of teenage girls reporting major depressive episodes in the last year grew by about 50 percent between 2005 and 2017, for instance, during which time the share of teenage boys reporting the same grew by roughly 75 percent from a lower level. But in a biannual C.D.C. survey of teenage mental health, the share of teenagers reporting that they had been persistently sad for a period of at least two weeks in the past year grew from only 28.5 percent in 2005 to 31.5 percent in 2017. Two different surveys tracked exactly the same period, and one showed an enormous increase in depression while the other showed almost no change at all.

And if the rise of mood disorders were a straightforward effect of the smartphone, you’d expect to see it everywhere smartphones were, and, as with suicide, you don’t. In Britain, the share of young people who reported “feeling down” or experiencing depression grew from 31 percent in 2012 to 38 percent on the eve of the pandemic and to 41 percent in 2021. That is significant, though by other measures British teenagers appear, if more depressed than they were in the 2000s, not much more depressed than they were in the 1990s.

Overall, when you dig into the country-by-country data, many places seem to be registering increases in depression among teenagers, particularly among the countries of Western Europe and North America. But the trends are hard to disentangle from changes in diagnostic patterns and the medicalization of sadness, as Lucy Foulkes has argued , and the picture varies considerably from country to country. In Canada , for instance, surveys of teenagers’ well-being show a significant decline between 2015 and 2021, particularly among young women; in South Korea rates of depressive episodes among teenagers fell by 35 percent between 2006 and 2018.

Because much of our sense of teenage well-being comes from self-reported surveys, when you ask questions in different ways, the answers vary enormously. Haidt likes to cite data collected as part of an international standardized test program called PISA, which adds a few questions about loneliness at school to its sections covering progress in math, science and reading, and has found a pattern of increasing loneliness over the past decade. But according to the World Happiness Report , life satisfaction among those ages 15 to 24 around the world has been improving pretty steadily since 2013, with more significant gains among women, as the smartphone completed its global takeover, with a slight dip during the first two years of the pandemic. An international review published in 2020, examining more than 900,000 adolescents in 36 countries, showed no change in life satisfaction between 2002 and 2018.

“It doesn’t look like there’s one big uniform thing happening to people’s mental health,” said Andrew Przybylski, a professor at Oxford. “In some particular places, there are some measures moving in the wrong direction. But if I had to describe the global trend over the last decade, I would say there is no uniform trend showing a global crisis, and, where things are getting worse for teenagers, no evidence that it is the result of the spread of technology.”

If Haidt is the public face of worry about teenagers and phones, Przybylski is probably the most prominent skeptic of the thesis. Others include Amy Orben, at the University of Cambridge, who in January told The Guardian, “I think the concern about phones as a singular entity are overblown”; Chris Ferguson, at Stetson University, who is about to publish a new meta-analysis showing no relationship between smartphone use and well-being; and Candice Odgers, of the University of California, Irvine, who published a much-debated review of Haidt in Nature, in which she declared “the book’s repeated suggestion that digital technologies are rewiring our children’s brains and causing an epidemic of mental illness is not supported by science.”

Does that overstate the case? In a technical sense, I think, no: There may be some concerning changes in the underlying incidence of certain mood disorders among American teenagers over the past couple of decades, but they are hard to separate from changing methods of measuring and addressing mental health and mental illness. There isn’t great data on international trends in teenage suicide — but in those places with good reporting, the rates are generally not worsening — and the trends around anxiety, depression and well-being are ambiguous elsewhere in the world. And the association of those local increases with the rise of the smartphone, while now almost conventional wisdom among people like me, is, among specialists, very much a contested claim. Indeed, even Haidt, who has also emphasized broader changes to the culture of childhood , estimated that social media use is responsible for only about 10 percent to 15 percent of the variation in teenage well-being — which would be a significant correlation, given the complexities of adolescent life and of social science, but is also a much more measured estimate than you tend to see in headlines trumpeting the connection. And many others have arrived at much smaller estimates still.

But this all also raises the complicated question of what exactly we mean by “science,” in the context of social phenomena like these, and what standard of evidence we should be applying when asking whether something qualifies as a “crisis” or “emergency” and what we know about what may have caused it. There is a reason we rarely reduce broad social changes to monocausal explanations, whether we’re talking about the rapid decline of teenage pregnancy in the 2000s, or the spike in youth suicide in the late ’80s and early 1990s, or the rise in crime that began in the 1960s: Lives are far too complex to easily reduce to the influence of single factors, whether the factor is a recession or political conditions or, for that matter, climate breakdown.

To me, the number of places where rates of depression among teenagers are markedly on the rise is a legitimate cause for concern. But it is also worth remembering that, for instance, between the mid-1990s and the mid-2000s, diagnoses of American youth for bipolar disorder grew about 40-fold , and it is hard to find anyone who believes that change was a true reflection of underlying incidence. And when we find ourselves panicking over charts showing rapid increases in, say, the number of British girls who say they’re often unhappy or feel they are a failure, it’s worth keeping in mind that the charts were probably zoomed in to emphasize the spike, and the increase is only from about 5 percent of teenagers to about 10 percent in the first case, or from about 15 percent to about 20 percent in the second. It may also be the case, as Orben has emphasized , that smartphones and social media may be problematic for some teenagers without doing emotional damage to a majority of them. That’s not to say that in taking in the full scope of the problem, there is nothing there. But overall it is probably less than meets the eye.

If you are having thoughts of suicide, call or text 988 to reach the 988 Suicide and Crisis Lifeline or go to SpeakingOfSuicide.com/resources for a list of additional resources.

Further reading (and listening):

On Jonathan Haidt’s After Babel Substack , a series of admirable responses to critics of “The Anxious Generation” and the smartphone thesis by Haidt, his lead researcher Zach Rausch, and his sometime collaborator Jean Twenge.

In Vox, Eric Levitz weighs the body of evidence for and against the thesis.

Tom Chivers and Stuart Ritchie deliver a useful overview of the evidence and its limitations on the Studies Show podcast.

Five experts review the evidence for the smartphone hypothesis in The Guardian.

A Substack survey of “diagnostic inflation” and teenage mental health.

How social media affects children at different ages – and how to protect them

Associate Professor in Psychology and Lead, Cyberpsychology Research Group, Nottingham Trent University

Disclosure statement

Daria Kuss does not work for, consult, own shares in or receive funding from any company or organisation that would benefit from this article, and has disclosed no relevant affiliations beyond their academic appointment.

Nottingham Trent University provides funding as a member of The Conversation UK.

View all partners

A report from the UK’s communications regulator Ofcom confirms children are avid social media users.

Some 99% of children aged three to 17 used the internet in 2021. YouTube was the most popular platform, with 89% of children using it. Meanwhile, half of kids used TikTok, a popular site which allows users to watch and share short videos.

Most social media platforms require users to be aged 13 or older . Nonetheless, the report found that a majority of children under 13 had their own profile on at least one social media app or site. One-third of parents of children aged five to seven said their child had a profile, which rose to 60% among children aged eight to 11.

Overcoming these age restrictions is clearly not a difficult task. Children simply supply a fake age when setting up their account. Meanwhile, some children have multiple accounts on the same platform – one for their friends, and another for their parents.

The report also found that roughly 16% of three and four-year-olds watch videos on TikTok. This could be children being shown videos by a parent or somebody else, and does not mean they have their own account. But they are still being exposed to social media content at a very young age.

With these findings in mind, it’s timely to take a look at what we know about how social media use can affect children across different age groups.

The good and the bad

Engaging with social media can have both positive and negative effects on people, especially children. My colleagues and I have shown that social media use is important for emotional support, community building and self-expression among adolescents, but that it can negatively impact mental health and wellbeing as well.

In our work at the Cyberpsychology Research Group at Nottingham Trent University, we have talked to young adolescents, their parents and teachers about perceived challenges and online harms from social media use.

We found that the effects range from spending increasing amounts of time online, behaviour change due to anticipated judgement from peers, and sensory overload, to more serious cognitive and emotional consequences such as attention problems, stress and anxiety.

Read more: Protecting children in the metaverse: it's easy to blame big tech, but we all have a role to play

New research suggests that there appear to be differences across age groups with regards to the effects social media use can have on life satisfaction. In a large UK sample of over 17,000 young people aged ten to 21, researchers found the detrimental effects of high levels of social media use may be especially pronounced at ages 14-15 and 19 for boys, and 11-13 and 19 for girls.

Former Facebook employee Frances Haugen revealed in 2021 that internal Facebook research has repeatedly shown detrimental mental health impacts of Instagram use for young girls.

Separately, we know excessive screen time can be associated with symptoms of stress, anxiety, depression and addiction .

Recommendations from the American Academy of Pediatrics suggest no screen time for children under two, and a maximum of one hour per day for those aged two to five years, focused on high-quality content (for example, content which is educational).

While we don’t know exactly what kind of content young children are watching on social media, it’s unlikely to be high-quality, and could be harmful.

What can we do?

With the recently published online safety bill , the UK government aims to make the UK the safest place in the world to go online. Accordingly, we need to consider the potentially detrimental impacts internet use in general and excessive social media use specifically can have on young people, especially those who are vulnerable.

We need to see increased user protection (such as age verification measures) and harm prevention initiatives (such as school-based education about the benefits and potential harms of social media use).

We also need to see the involvement of community and government organisations in education and awareness campaigns, as well as a focus on increased corporate social responsibility , where the industry takes an active approach in designing products with the best interests of the user in mind.

Read more: Touchscreens can benefit toddlers – but it’s worth choosing your child’s apps wisely

While we discourage over-pathologising everyday behaviour – for example, we shouldn’t assume everyone who spends a few hours online has a problem with their internet use – problematic behaviour needs to be acknowledged and users need to be supported. This can prevent it leading to negative mental health consequences.

Support for young internet users needs to come from parents, teachers, governments and the social media industry. Parents can be encouraged to start an open dialogue with their children, which will build rapport and allow children to open up about their social media use.

• Social media
• Mental health

Events and Communications Coordinator

Assistant Editor - 1 year cadetship

Executive Dean, Faculty of Health

Lecturer/Senior Lecturer, Earth System Science (School of Science)

Sydney Horizon Educators (Identified)

Social Media Effect on Young People

Impact of social media on youth: essay introduction, positive and negative impact of social media on youth: essay conclusion, works cited.

Are you about to write a research paper on social media effect on young people? Then check out our “impact of social media on youth” essay sample! Here, you’ll find psychological, financial, and other effects of social media.

Social media is gaining subscribers daily, and youth actively use one or more platforms. Growth in technology has sparked an exponential rate of using social media for communication, marketing, and other activities among youth. While there are many positive impacts of social media on young people, there are also negative repercussions of using various social media platforms.

Youth can utilize social media to communicate their ideas and set up e-commerce marketing channels through social media platforms. However, access to explicit and dangerous information is a major threat to young people using social media. Social media is a prominent part of youth’s life in the contemporary world. Nonetheless, its use should be regulated to ensure that young people only reap the positive benefits of technology.

Social media has facilitated a medium to develop discussion groups covering the subject matter in class; hence, it is a good platform for enhancing students’ performance in school (Boulianne 526). The discussion groups facilitate consultation when students are handling their assignments. Some discussion groups include tutors who can help students grasp the subject matter delivered in class.

Social media has also led to more youth taking an active role in politics. Social media platforms facilitate direct access to political leaders, which has led to more leaders using the avenue to educate their followers (Valenzuela 922). Youth can now participate in lobbying activities and influence the political climate by voting in large numbers.

Social media is an excellent avenue for accessing information related to the issues facing global society. Young people can facilitate solutions to some of the issues by focusing their education on careers that will place them in a position to tackle the world’s challenges (Boulianne 526). 

Moreover, youth are becoming more tolerant of diversity, following the ability to communicate with people from different parts of the world in various interest groups on social media. The enhancement of cultural competence is a desirable effect on social media.

The networks developed through social media interaction processes also enhance youth’s access to business opportunities. Young people are developing small businesses and selling goods and services through social media.

Social media has promoted the development of sedentary lifestyles among young people. Youth spend most of their time chatting with their friends on social media through smartphones and computers, leading to a high preference for staying indoors.

Social media is detrimental to grades in school because studies have shown that as the hours spent on social media increase, grades deteriorate for students.

Social media has also facilitated a platform where young people can be easily victimized by individuals with malicious intentions. For instance, sex predators, identity thieves, and conmen have been targeting profiles belonging to young people because they are easily lured into their traps. 

Parents have been forced to use filtering and monitoring software to protect their children, but young people are still at risk because they use social media from different gadgets away from home (Nikken and Jansz 254). 

Social media has provided young people with a communication avenue tied to various benefits. They include the development of a broad social network that enhances opportunities and cultural competence. However, young people must use various platforms carefully to avoid being victimized by cybercriminals.

Boulianne, Shelley. “Social Media Use and Participation: A Meta-Analysis of Current Research.” Information, Communication & Society , vol. 18, no. 5, 2015, pp. 524-538.

Nikken, Peter, and Jeroen Jansz. “Developing Scales to Measure Parental Mediation of Young Children’s Internet Use.” Learning, Media and Technology , vol. 39, no. 2, 2014, pp. 250-266.

Valenzuela, Sebastian. “Unpacking the Use of Social Media for Protest Behavior: The Roles of Information, Opinion Expression, and Activism.” American Behavioral Scientist , vol. 57, no. 7, 2013, pp. 920-942.

Cite this paper

• Chicago (N-B)
• Chicago (A-D)

StudyCorgi. (2020, January 3). Social Media Effect on Young People. https://studycorgi.com/social-media-effect-on-young-people/

"Social Media Effect on Young People." StudyCorgi , 3 Jan. 2020, studycorgi.com/social-media-effect-on-young-people/.

StudyCorgi . (2020) 'Social Media Effect on Young People'. 3 January.

1. StudyCorgi . "Social Media Effect on Young People." January 3, 2020. https://studycorgi.com/social-media-effect-on-young-people/.

Bibliography

StudyCorgi . "Social Media Effect on Young People." January 3, 2020. https://studycorgi.com/social-media-effect-on-young-people/.

StudyCorgi . 2020. "Social Media Effect on Young People." January 3, 2020. https://studycorgi.com/social-media-effect-on-young-people/.

This paper, “Social Media Effect on Young People”, was written and voluntary submitted to our free essay database by a straight-A student. Please ensure you properly reference the paper if you're using it to write your assignment.

Before publication, the StudyCorgi editorial team proofread and checked the paper to make sure it meets the highest standards in terms of grammar, punctuation, style, fact accuracy, copyright issues, and inclusive language. Last updated: November 8, 2023 .

If you are the author of this paper and no longer wish to have it published on StudyCorgi, request the removal . Please use the “ Donate your paper ” form to submit an essay.

The effect of social media influencers' on teenagers Behavior: an empirical study using cognitive map technique

• Published: 31 January 2023
• Volume 42 , pages 19364–19377, ( 2023 )

Cite this article

• Karima Lajnef   ORCID: orcid.org/0000-0003-1084-6248 1  

72k Accesses

6 Citations

Explore all metrics

The increase in the use of social media in recent years has enabled users to obtain vast amounts of information from different sources. Unprecedented technological developments are currently enabling social media influencers to build powerful interactivity with their followers. These interactions have, in one way or another, influenced young people's behaviors, attitudes, and choices. Thus, this study contributes to the psychological literature by proposing a new approach for constructing collective cognitive maps to explain the effect of social media influencers' distinctive features on teenagers' behavior. More in depth, this work is an attempt to use cognitive methods to identify adolescents' mental models in the Tunisian context. The findings reveal that the influencers' distinctive features are interconnected. As a result, the influencer's distinctive features are confirmed in one way or another, to the teenagers' behavior. These findings provide important insights and recommendations for different users, including psychologists and academics.

Similar content being viewed by others

Social media: a digital social mirror for identity development during adolescence

A Survey on Social Media Influence Environment and Influencers Identification

Imprints of Social Media Psychology: Redefining the Pursuit of the Social Change

Avoid common mistakes on your manuscript.

Introduction

The number of social media users has increased rapidly in the last few years. According to the global ‘State of Digital’ report (2021), the number of social media users reached 4.20 billion, which represents 53% of the world’s total population. This number has risen by more than 13% compared to the last year (2020). In Tunisia, until January 2021 the number of social media users has increased to 8.20 million, which represents 69 percent of the total population, while 97%, are accessed via mobile phones. According to the ALEXA report ( 2021 ), Google.com, Facebook are the most used networks by Tunisian people. Most importantly, 18, 5% of Facebook users are under 13 years old.

In fact, the emphasis on social media has created a consensus among tech companies, leading to the creation of more platforms. Today, the diversity of such platforms has created a new horizon of social media in terms of usage and ideas.

Many people whose careers’ are largely reliant on social media are known as "influencers". More than a profession, for some people, it is even considered as a way of life. Influencers use social media every day to express their opinions and critiques on many topics (like lifestyle, health, beauty) and objects (e.g. brands, services, and products). Accordingly, one of the most important marketing strategies in the market is relying on influencers, which has known as influencer marketing (Audrezet et al., 2020 ; Boerman, 2020 ; Lou & Yuan, 2019 ). In 2017, influencer marketing was considered as the most widespread and trendiest’ communication strategy used by the companies. Therefore, influencers have been considered by many marketing experts as opinion leaders because of their important role in persuading and influencing their followers (De Veirman et al., 2017 ). According to the two-step flow of communication theory, the influencer, as a representative of an organization, is inviting to filter, decode and create messages to match with his particular follower base (Lazarsfeld et al., 1944 ). An influencer is a mediator between consumers and organizations. According to Tarsakoo and Charoensukmongkol ( 2019 ), social media marketing implementation capabilities have a positive effect on customer relationship sustainability. In line with the premise of observational learning theory, influence occurs when the consumers use precedent information and observations shared with them gradually to extend their decision-making by evolving their beliefs, attitudes, and behaviors, (Bandura & Adams, 1977 ). In fact, the consumers are sizeable social networks of followers. In their turn, consumers, especially youth and adolescents, consider influencers as a source of transparency, credibility, and source of personal information from what helps the offered brands to be enlarged through the large social media network (e.g. Jin and Phua, 2014).

Social media influencers play a greater role in controlling and influencing the behavior of the consumer especially young people and teenagers (e.g. Marwick, 2015 ; Sokolova & Kefi, 2020 ). Actually, the use of Smartphone's has become an integral part of the lives of both young people and adolescents. According to Anderson ( 2018 ), 95% of teenagers aged between 13 and 17 own a Smartphone. For young people, the pre-social media era has become something of a blur. This generation has known as Generation Z where its members were born between the nineties and the 2000s. What distinguishes this generation is its extensive use of the Internet at an early age. For them, the social media presents an important part of their social life and since then many thinkers set out to explore the effects of using social media platforms at an early age on adolescents' lives. The excessive use of social media may have an effect on teens' mental health. In fact, adolescence is the interval period between childhood and adulthood. A teenager is not a child to act arbitrarily and is not an adult to make critical decisions. Therefore, young people and teenagers have considered as the most sensitive class of consumers. Teenagers' brain creates many changes that make them more sensitive to the impressions of others, especially the view of their peers (e.g. Elkind, 1967 ; Dacey & Kenny, 1994 ; Arnett, 2000 ). Adolescents' mental changes cause many psychological and cognitive problems. According to Social identity theory, teens appreciate the positive reinforcement they get by being included in a group and dislike the feeling of social rejection (Tajfel, 1972 ). To reinforce their sense of belonging, teens are following influencers on social media (e.g., Loureiro & Sarmento, 2019 ). In line with psychological theories, the attachment theory helps to clarify interpersonal relationships between humans. This theory provides the framework to explain the relationship between adolescents and influencers. Several studies have confirmed that the distinctive feature of social media influencers, including relatedness, autonomy and competence affects the behavior, the psychological situation and the emotional side of the consumers (Deci & Ryan, 2000 ). Does the distinctive feature of social media influencers affect teens' behavior? This kind of questions have become among the most controversial ones (e.g. Djafarova & Rushworth, 2017 ). This problem is still inconclusive, even not addressed in some developing countries like Tunisia. Indeed, it is clear that there are considerable gaps in terms of the academic understanding of what characteristics of social media influencers and their effect on teen behaviors. This problem still arises because the lack of empirical works is investigating in this area.

Therefore, this study contributes to the literature by different ways. First, this paper presents a review of the social media influencers' distinctive features in Tunisian context. This is important because social influencers have been considered as credible and trustworthy sources of information (e.g. Sokolova & Kefi, 2020 ). On the others hand, this study identifies the motivations that teens have for following social influencers. MICS6 Survey (2020) shows a gradual increase in suicide rates among Tunisian children (0–19 years). According to the general delegate for child protection, the phenomenon is in part linked to the intensive use of online games. Understanding the main drivers of social media influence among young Tunisians can help professionals and families guide them. Empirically, this study provides the first investigation of teens’ mental models using the cognitive approach.

The rest of this paper is organized as the following: The second part presents thetheoretical background and research hypotheses. The third part introduces the research methodology. The forth part is reserved to application and results. In the last part, both the conclusion and recommendations are highlighted.

Theoretical background and research hypotheses

Social media influencers' distinctive features.

"Informational social influence" is a concept that has been used in literature by Deutsch & Gerard, 1955 ), and defined as the change in behavior or opinions that happened when people (consumers) are conformed to other people (influencers) because they believe that they have precise and true information (e.g. Djafarova & Rushworth, 2017 , Alotaibi et al., 2019 ). According to (Chahal, 2016 ), there are two kinds of "influencers". The classic ones are the scientists, reporters, lawyers, and all others examples of people who have expert-level knowledge and the new ones are the Social media influencers. Accordingly, social media influencers have many followers that trust them especially on the topics related to their domain of knowledge (e.g. Moore et al., 2018 ). According to the Psychology of Influence perspective, people, often, do not realize that they are influenced because the effect occurs mainly in their subconscious (Pligt & Vliek, 2016 ). When influencers advocate an idea, a service, or a product, they can make a psychological conformity effect on followers through their distinctive features (Colliander, 2019 ; Jahoda, 1959 ).

Vollenbroek et al. ( 2014 ) investigated a study about social media influencers and the impact of these actors on the corporate reputation. To create their model, the authors use the Delphi method. The experts have exposed to a questionnaire that included the characteristics of influential actors, interactions, and networks. The first round of research indicates that a bulk of experts has highlighted the importance of intrinsic characteristics of influencers such as knowledge, commitment, and trust etcetera. While others believe that, the size of the network or the reach of a message determines the influence. The results of the second round indicate that the most agreed-upon distinctive characteristics to be a great influencer are being an active mind, being credible, having expertise, being authoritative, being a trendsetter, and having a substantive influence in discussions and conversations. According to previous literature, among the characteristics that distinguish the influencers is the ability to be creative, original, and unique. Recently, Casaló et al. ( 2020 ) indicated that originality and uniqueness positively influence opinion leadership on Instagram. For the rest of this section, we are going to base on the last two studies to draw on the most important distinctive features of social media influencers.

Credibility (expertise and trustworthiness)

According to Lou and Yuan ( 2019 ), one of the most distinctive characteristics that attract the audience is the influencer's credibility specifically the expertise and trustworthiness. In fact, source credibility is a good way of persuasion because it has related to many conceptualizations. Following Hovland et al. ( 1953 ), credibility has subdivided into expertise and trustworthiness. The expertise has reflected the knowledge and competence of the source (influencer) in a specific area (Ki & Kim, 2019 ; McCroskey, 1966 ). While trustworthiness is represented in influencer honesty and sincerity (Giffin, 1967 ). Such characteristics help the source (influencer) to be more convincing. According to the source credibility theory, consumers (social media audience) give more importance to the source of information to take advantage of the expertise and knowledge of influencers (e.g. Ohanian, 1990 ; Teng et al., 2014 ). Spry et al., ( 2011 ) pointed out that a trusted influencer's positive perception of a product and/or service positively affects consumers' attitudes towards recommended brandsHowever, if the product does not meet the required specifications, consumers lose trust in the product and the influencer (Cheung et al., 2009 ). Based on source credibility theory, this work tested one of the research goals: the effect of expertise and credibility on adolescent behavior.

Originality and creativity

Originality in social media represents the ability of an influencer to provide periodically new and differentiate content that attracts the attention of the audience. The content has perceived as innovative, sophisticated, and unusual. Social media influencers look for creating an authentic image in order to construct their own online identity. Marwick ( 2013 ) defined authenticity as "the way in which individuals distinguish themselves, not only from each other but from other types of media". Most of the time, an authentic and different content attracts attention, and sometimes the unusual topics make surprising (Derbaix & Vanhamme, 2003 ). According to Khamis et al. ( 2017 ), social media influencers attract the consumers' attention by posting authentic content. In fact, the audience often appreciates the originality and the creativity of the ideas (Djafarova & Rushworth, 2017 ).The originality of the content posted by an influencer has considered as a way to resonate with their public (Hashoff, 2017 ). When a company seeks to promote its products and services through social media, it is looking for an influential representative who excels at presenting original and different content. The brand needs to be presented by credible and believable influencers that create authentic content (Sireni, 2020 ). One of the aims of this work is to identify the effect of the authentic content on teen’s behaviors.

Trendsetter and uniqueness

According to Maslach et al. ( 1985 ), uniqueness is the case in which the individual feels distinguished compared to others. Tian et al. ( 2001 ) admitted that individuals attempt to be radically different from others to enhance their selves and social images. The uniqueness in content represents the ability of the influencer to provide an uncirculated content specific to him. Gentina et al. ( 2014 ) proved that male adolescents take into account the uniqueness of the content when they evaluated the influencer role particularly in evaluating the role of an opinion leader. Casaló et al. ( 2020 ) indicated that uniqueness positively influences the leadership opinion. Thus, the uniqueness of influencers’ contents may affect audiences’ attitude. Therefore, we aim to test the effect of the influencers’ contents uniqueness and trendsetter on teenagers’ behaviors.

Persuasion has a substantive influence in discussions and conversations. According to the Psychology of Persuasion, the psychological tactic that revolves around harnessing the principles of persuasion supports in one way or another the influencer’s marketing. The objective is to persuade people to make purchase decisions. Persuasion aims commonly to change others attitudes and behavior in a context of relative freedom (e.g. Perloff, 2008 ; Crano & Prislin, 2011 ; Shen & Bigsb, 2013 ). According to Scheer and Stern ( 1992 ), the dynamic effect of marketing occurs when an influencer persuades consumers to participate in a specific business. Influencers' goal is to convince the audiences of their own ideas, products, or services. There are six principles of persuasion, which are consensus, consistency, scarcity, reciprocity, authority, and liking. Thus, among the objectives of this study is to set the effect of influencers' persuasion on teens' behavior.

To sum up, our hypothesis is as the following:

H1: Social media influencers' distinctive features affect teenagers’ behavior.

Social media influencers' and teenagers’ behavior

Young people and adolescents are increasingly using social media, consequently, they receive a lot of information from different sources that may influence in one way or another their behavior and decisions. Accordingly, the Digital report (2021) (published in partnership with Hootsuite and we Are Social) indicated that connected technologies became an integral part of people's lives, and it has seen great development in the last twelve months especially with regard to social media, e-commerce, video games, and streaming content. According to the statistics raised in the global State of Digital (2021), the number of social media users has increased by 490 million users around the world compared to last year to attain 4.20 billion. In Tunisia, until January 2021 the number of social media users has increased to attain 8.20 million, which represents 69 percent of the total population while 97% accessing via mobile phone. According to the ALEXA report ( 2021 ), Google.com, Facebook and YouTube are the networks most used by Tunisian people. In addition, 18, 5% of Facebook users are under 13 years old.The use of social media by young people has recently increased, which led us to ask about the influence of such an alternative on their psychological and mental conditions, their identity formation, and their self-estimation. One of this study aims is also to answer the question: why teens follow Social media influencers?

Identity formation

Identity formation relates to the complex way in which human beings institute a continued unique view of the self (Erikson, 1950 ). Consequently, this concept has largely attached to terms like self-concept, personality development, and value. Identity, in a simplified way, is an aggregation of the “self-concept, who we are” and “self-awareness” (Aronson et al., 2005 ). In line with communication theory, Scott ( 1987 ) indicated that interpersonal connection is a key factor in identity formation. Most importantly, the individual's identity formation is the cornerstone of building a personality. A stream of research indicates that consumers accept influence from others they identify with and refuse influence when they desire to disconnect (Berger & Heath, 2007 ; White & Dahl, 2006 ).

Adolescence is a transitional stage in individuals' lives that represents the interval between childhood and adulthood (e.g. Hogan & Astone, 1986 ; Sawyer et al., 2018 ). From here begins teens' psychological conflicts that call into question-related to themselves and about their role in society (e.g. Hill et al., 2018 ). In fact, teens go through many experiences because of the physical and psychological changes during the self-establishment phase, which influences not only their identity formation but also their own personality. At this stage, radical changes occur in their lives, which may affect the course of their future life. The family (precisely parents' behaviors) represents the first influencer on their kids' view of themselves, but this is not the main side. In the era of globalization and technological development, social media has become an important role in shaping the identity of adolescents (see Gajaria et al., 2011 ). In the adolescent stage, individuals start to use the flood of information received from various sources (especially from social media) to find out a sense of self and personal identity. Davis ( 2013 ) affirmed that students who communicated online with their peers express better visibility of self-concept. In its turn, self-concept visibility has related to friendship quality. According to Arnett and Hughes ( 2014 ), identity formation is the result of "thinking about the type of person you want to be” (p. 340). Due to the intense appearance of social media in the lives of teenagers, identity formation is highly affected by social media influencers' personalities. Kunkel et al. ( 2004 ) affirmed that targeted advertisements in social media affect the identity molding of teens by encouraging them to espouse new habits of appearance and consumption. Identification is easier when there is a previous model to mimic.

This work aims to explore the effect of social media influencers' distinctive features on the healthy identity development of teens.

Mimetic bias

Investigating mimicry in the psychological literature is not a recent subject. Kendon ( 1970 ) and LaFrance ( 1982 ) were the first researchers that introduce the mimicry concept in literature. Nevertheless, exploring mimicry effect on peoples’ behavior presents a new area of research. Many researchers like Chartrand and Dalton ( 2009 ) and Stel & Vonk ( 2010 ) presented mimicry as the interaction of an individual with others through observing and mirroring their behaviors, attitudes, expressions, and postures. Chartrand and Dalton ( 2009 ) indicated that social surroundings are easily contagious and confirmed the high ability of individuals to mimic what they see in their social environment. Individuals resort to mimicry to fulfill their desire to belong to a group and be active members of society. Therefore, Lakin et al. ( 2003 ) affirmed that mimicry could be used to enhance social links with others. Such behavior aims to bring people closer to each other and create intimacy. White and Argo ( 2011 ) classified mimicry as conscious and unconscious. According to the Neuroscience literature, unconscious mimicry occurs due to the activation of individual mirror neurons that lead to mimic others (e.g. Hatfield et al., 1994 ). Thus, mimickers “automatically” imitate others in many situations like facial expressions (e.g., smiling), behavioral expressions (e.g., laughing), and postural expressions (e.g., hand positioning) (Meltzoff & Moore, 1983 ; LaFrance & Broadbent, 1976 ; Simner, 1971 ). On the other hand, a recent stream of research has advocated conscious mimicry (White & Argo, 2011 ; Ruvio et al., 2013 ). Ruvio et al. ( 2013 ) have presented the "Consumer’s Doppelganger Effect" theory. According to the authors, when consumers have the intention to look like their role models, they imitate them.

One of the paradoxical challenges in the adolescence period is the teens' simultaneous need for "mimic" and "differentiation ".Among the most common questions asked between adolescents is "Who we are?”. The identification of themselves based commonly on a comparison between them and members of the group to which they aim to belong. The feeling of being normal is an obsession that haunts the majority of teenagers. Their sense of being within the norm and not being alienated or disagreed with others prompts teenagers to do anything even if this poses a danger to them just to be accepted by others. Today, with the development of social media, family, peers and friends are no longer the only influencers that teens mimic, but this environment has expanded to include social media influencers. Teens give more attention to their online image and mimic social media influencers to achieve a sense of belonging. According to Cabourg and Manenti ( 2017 ), the content shared by adolescents with each other about their lives on their own social networks helps them understand and discover each other, and create their identity away from their parents. This phenomenon turns into a problem when adolescents mimic each other only not to be excluded or rejected, even if these actions do not represent them.

Another important aim of this study is to explore the effect of social media influencers' distinctive features on teen’s mimicry behavior.

Confirmation bias

Cabourg and Manenti ( 2017 ) pointed out that it is a necessity for a teenager to be a part of a peer group. Belonging to the group for a teenager reinforces his/her sense of existence away from family restrictions. As we have mentioned before and in line with Hernandez et al. ( 2014 ), teens need to create peer relationships, whether to contribute positively or negatively to their psychosocial side and undoubtedly play a crucial role in the development of identity. Araman and Brambilla ( 2016 ) argued that: "Teenage is an important stage in life, full of physical and psychological transformation, awakening in love and professional concerns. Identifying yourself with a group makes you feel stronger, to say that you exist, and even to distinguish yourself from society”. The development of social media platforms promotes the desire of teens to a group belonging. Social media platforms, such as tick-tock, Facebook, and Instagram, motivate their users to interact with likes and comments on others people’s posts. In fact, according to Davis ( 2012 ), casual communication between teens through social networking using text and instant messages enhances their sense of belonging. Furthermore, the author indicates that social media helps teens to compare their ideas and experiences with their peers, which support their sense of belonging. According to Zeng et al. ( 2017 ), social media interactions aim to create strong social bonds and raise emotional belonging to a community. Confirmation bias occurs when an individual cannot think and create outside the herd. Equally important, due to the confirmation bias, teens cannot identify themselves, except by flying inside the swarm. Teens may identify themselves as fans of a famous influencer just to feel the sense of belonging. This work tests the effect of social media influencers' distinctive features on teens’ sense of belonging.

Self-esteem

Psychological literature defines Self-esteem as the individual’s evaluation of himself or herself that can be positive or negative (Smith et al., 2014 ). Coopersmith ( 1965 ) affirmed that the self-esteem is the extent to which an individual views his self as competent and worthwhile. A stream of past works highlighted the effects of social media on self-esteem (Błachnio et al., 2016 ; Denti et al., 2012 ; Gonzales & Hancock, 2011 ). The majority of them found that audiences with low self-esteem use more social networks’ to reinforce their self-esteem. Due to technological developments, social media networks offer a self-comparison between users. According to Festinger ( 1954 ), social media users focus more on self-evaluations by making social comparisons with others concerning many issues like beauty, popularity, social classes or roles, wealth accumulation, etc. Social comparison is a part of building a teen's personal identity (Weinstein, 2017 ). Among adolescents, there are two types of comparisons on social media, which are upward comparison, and downward comparison (Steers et al., 2014 ). The first one has related to weakened levels of self-esteem and high depressive symptoms. The second one is characterized by expanding levels of self-esteem and low levels of anxiety (Burrow & Rainone, 2017 ). According to Wright et al. ( 2018 ), self-presentation on social media is related to the extent to which others accept and the determined level of belonging that based on the number of likes and comments.

This study aims to test the effect of social media influencers' distinctive features on teens’ self-esteem.

Digital distraction

Social media has taken over most of the spare time. It has displaced the time spent on other activities like reading, watching TV, make sports etc.… (Twenge et al., 2019 ). Consequently, the phenomenon of digital distraction has widely spread, especially with the rise of smartphones use. The results of a study established by Luna ( 2018 ) indicated that the use of smartphones during a meal leads to minimize the levels of connectedness and enjoyment and increase the levels of distraction comparing to those who set devices off. Martiz ( 2015 ) found that students with Internet addiction often feel lonely and depressed. Recently, Emerick et al. ( 2019 ) affirmed that the students themselves agree that spending a lot of time using social media leads to distraction. Many studies have proven that most teens spend a lot of time online (e.g., Anderson & Jiang, 2018 ; Twenge et al., 2018 ). Thus, they are the most vulnerable to digital distraction. We believe that whenever distinctive features of influencers are good, the most important impact they have on young people, leads to distraction.

At this level, our second hypothesis is as the following:

H2. The behavior and cognitive biases of teens are affected by social media influence.

Research methods

The cognitive maps.

The cognitive map is relatively an old technique (Huff, 1990 ). However, the use of cognitive maps in scientific research has increased in recent years. According to Axelrod ( 1976 ), a cognitive map is a mathematical model that reflects a belief system of a person. In another words, a cognitive map is a representation of causal assertion way of a person on a limited area. At the beginning of the 1970s, it was intellectually popular amongst behavioral geographers to investigate the significance of cognitive maps, and their impacts on people’s spatial behavior. A cognitive map is a type of mental representation, which serves an individual to acquire, store, recall, code, and decode information about the relative locations and attributes of phenomena in their everyday or metaphorical spatial environment. It is usually defined as the graphical representation of a person belief about a particular field. A map is not a scientific model based on objective reality, but a graphical representation of an individual's specific beliefs and ideas about complex local situations and issues. It is relatively easy for humans to look at maps (cognitive maps in our case) and understand connections, between different concepts. Cognitive maps can therefore also be thought of as graphs. Graphs can be used to represent many interesting things about our world. It can also be used to solve various problems. According to Bueno & Salmeron ( 2009 ), Cognitive Maps are a powerful technique that helps to study human cognitive phenomena and specific topics in the world. This study uses cognitive maps as a tool to investigate the mental schema of teenagers in Tunisian Scouts. In fact, cognitive mapping helps to explore the impact of social media on teenage behavior in the Tunisian context. In other words, we focus on the effect of influencers' distinctive features on teen behavior.

Data collection and sample selection

The aim of this work is to explore the effect of social media influencers' distinctive features on teenagers' behavior in Tunisian context. On the other hand, this work investigates if the psychological health of teens is affected by social media influence. To analyze mentally processing multifactor-interdependencies by the human mind or a scenario with highly complex problems, we need more complex analysis methods like the cognitive map technique.

The questionnaire is one of the appropriate methods used to construct a collective cognitive map (Özesmi & Özesmi, 2004 ). Following Eden and Ackermann ( 1998 ), this study uses face-to-face interviews because it is the most flexible method for data collection and it is the appropriate way to minimize the questionnaire mistiness. The questionnaire contains two parts: the first part is reserved to identify the interviewees. The second part provides the list of concepts for each approach via cross-matrix. The questionnaire takes the form of an adjacency matrix (see Table 1 ). The data collection technique appropriate to build a cognitive map is the adjacent matrix. The adjacency matrix of a graph is an (n × n) matrix:

The variables used in the matrix can be pre-defined (by the interviewer using the previous literature) or it can be identified in the interview by the interviewees. This paper uses the first method to restrict the large number of variables related to both influencers’ distinctive features and teenagers' behavioral biases (see Table 2 ). This work identified two types of social media influencers that are Facebook bloggers and Instagrammers for two reasons. Facebook is the most coveted social network for Tunisians. It has more than 6.9 million active users in 2020 or 75% of the population (+ 13 years) of which 44.9% were female users and 55.1% male. On the other hand, Instagram is the second popular social media platform. It has more than 1.9 million, namely 21% of the Tunisian population (+ 13 years).

In this work, we deal with (10 × 10) adjacency matrix.

Experts (psychologists, academics, etc.) often analyze the relationships between social media and young people’s behavior. The contribution of this work is that we rely on the adolescents' point of view in order to test this problem using the cognitive maps method. To our knowledge, no similar research has been done before.

This work is in parallel to the framework of the Tunisian State project "Strengthening the partnership between the university and the economic and social environment". It aims to merge the scientific track with the association work. We have organized an intellectual symposium in conjunction with the Citizen Journalism Club of youth home and the Mohamed-Jlaiel Scouts Group of Mahres entitled "Social Influencers and Their Role in Changing Youth Behaviors”.This conference took place on April 3, 2021, in the hall of the municipality, under the supervision of an inspector of youth and childhood”. In fact, Scouts is a voluntary educational movement that aims to contribute to the development of young people to reach the full benefit of their physical and social capabilities to make them responsible individuals. Scouts offer children and adolescents an educational space complementary to that of the family and the school. The association emphasizes community life, taking responsibility, and learning resourcefulness.Scouting contributes to enhancing the individual's self-confidence and sense of belonging and keeps them away from digital distraction. Therefore, our sample has based on a questionnaire answered by young people belonging to the Tunisian Scoutsaged between 14 and 17 and, who belong to the Mohamed-Jlaiel Scouts Group of Mahres. In fact, scouting strengthens the willpower of young people and allows them to expand their possibilities for self-discipline. In addition, Scout youth are integrated into the community and spend more time in physical and mental activities than their peers who spend most of their free time on social media. Unfortunately, because of the epidemiological situation that Tunisia experienced during this period due to the spread of the Coronavirus, we could not summon more than 35 people, and the first sample was limited only to 25 young people. Thus, a second study with another data collection is needed. Over two successive months (November and December 2021), we make a few small workshops (due to the pandemic situation) with scouts’ young people. The second sample contains 38 teens. Therefore, our total data hold 63young people (26 female and 37 male). It should be noted that the surveys were carried out after parental consent.

We start our interviews with presenting the pros and cons of social mediaand its effect on audiences’ behavior. After forming an idea with the topic, we asked young people to answer the questionnaire presented to them after we defined and explained all the variables. We have directly supervised the questionnaire. Teens are invited to fulfill the questionnaire (in the form of a matrix) using four possibilities:

If variable i has no influence on variable j, the index (i, j) takes a value of zero

1 if variable I has a weak influence on variable j.

2 if variable I has a strong influence on variable j.

3 if variable I has a very strong influence on variable j.

To sumup, the final data contains 63 individual matrices. The aim of the questionnaire is then to build the perception maps (Lajnef et al., 2017 ).

Collective cognitive map method

This work is of qualitative investigation. The research instrument used in this study is the cognitive approach. This work aims to create a collective cognitive map using an interviewing process. Young peopleare invited to fill the adjacencymatrices by giving their opinion about the effect of social media influencers' distinctive features on teenagers' behavior. To draw up an overall view, individual maps (creating based on adjacency matrices) aggregated to create a collective cognitive map. Since individual maps denote individual thinking, collective map is used to understand the group thinking. The aggregation map aimed to show the point of similarities and differences between individuals (Lajnef et al., 2017 ). The cognitive map has formed essentially by two elements: concepts (variables) and links (relations between variables). The importance of a concept is mainly related to its link with other variables.

This technique helps to better understand the individual and collective cognitive universe. A cognitive map became a mathematical model that reflects a belief system of individuals since the pioneering work of Tolman ( 1948 ). Axelrod ( 1976 ) investigated the political and economic field and considered "cognitive maps" as graphs, reflecting a mental model to predict, understand and improve people's decisions. Recently, Garoui & Jarboui ( 2012 ) have defined the cognitive map as a tool aimed to view certain ideas and beliefs of an individual in a complex area. This work aims to explore a collective cognitive map to set the complex relationships between teenagers and social media influencers. For this reason, we investigate the effect of social media influencers' distinctive features on teenagers' behavior using an aggregated cognitive map.

Results and discussion

In this study, we report all measures, manipulations and exclusions.

Structural analysis and collective cognitive map

This paper uses the structural analysis method to test the relationship between the concepts and to construct a collective cognitive map. According to Godet et al. ( 2008 ), the structural analysis is “A systematic, matrix form, analysis of relations between the constituent variables of the studied system and those of its explanatory environment”. The structural analysis purpose is aimed to distinguish the key factors that identify the evolution of the system based on a matrix that determines the relationships among them (Villacorta et al., 2012 ). To deal with our problem, Micmac software allows us to treat the collected information in the form of plans and graphs in order to configure the mental representation of interviewees.

The influence × dependence chart

This work uses the factor analysis of the influence-dependence chart in which factors have categorized due to their clustered position. The influence × dependence plan depends on four categories of factors, which are the determinants variables, the result variables the relay variables, and the excluded variables. The chart has formed by four zones presented as the following (Fig.  1 ):

Influence-dependence chart, according to MICMAC method

Zone 1: Influent or determinant variables

Influent variables are located in the top left of the chart. According to Arcade et al. ( 1999 ) this category of variables represents a high influence and low dependence. These kinds of variables play and affect the dynamics of the whole system, depending on how much we can control them as key factors. The obtained results identify uniqueness, trustworthiness, and Mimetic as determinant variables. The ability of influencers’ is to provide personalized and unique content that influence Tunisian teens’ behavior. This finding is in line with Casaló et al. ( 2020 ) work. On the other hand, the results indicate that teens mimic social media influencers to feel their belonging. Such an act allows them to discover each other, and create their identity away from their parents (Cabourg & Manenti, 2017 ). The most Influential variable of the system is trustworthiness.The more trustworthiness influencers via social media are, the higher their influence on young people will be. This finding is conformed to previous studies (Giffin, 1967 ; Spry et al., 2011 ).

Zone 2: Relay variables

The intermediate or relay variables are situated at the top right of the chart. These concepts have characterized by high influence and sensitivity. They are also named “stake factors” because they are unstable. Relay variables influence the system depending on the other variables. Any effect of these factors will influence themselves and other external factors to adjust the system. In this study, most of influencers' distinctive features (persuasion, originality, and expertise) play the role of relay variables. The results indicate that the influence of persuasion affects young people's convictions, depending on other variables. The results are in line with previous studies (e.g. Perloff, 2008 ; Shen et al., 2013 ). Furthermore, the findings indicate that the more expertise social media influencers' are, the higher their influence on young people will be. The study of Ki and Kim ( 2019 ) supported our findings. Additionally, the originality of the content presented on social media attracts the audience more than the standard content. The results are in line with those of Khamis et al., ( 2017 ) and Djafarova & Rushworth ( 2017 ).

Based on the results of zone 1 and zone 2, we can sum up that Social media influencers' distinctive features tested on this work affect teenagers’ behavior. Therefore, H1 is accepted.

Zone 3: Excluded or autonomous variables

The excluded variables are positioned in the bottom left of the chart. This category of variables is characterized by a low level of influence and dependence. Such variables have no impact on the overall dynamic changes of the system because their distribution is very close to the origin. This work did not obtain this class of variables.

Zone 4: Dependent variables

The dependent variables are located at the bottom right of the chart. These variables have characterized by a low degree of influence and a high degree of dependence. These variables are less influential and highly sensitive to the rest of variables (influential and relay variables). According to our results, the dependent variables are those related to teens' behavior and cognitive biases. Social media influencers affect the identity development of teens. These findings are in line with those of Kunkel et al. ( 2004 ).The results show also that young people often identify themselves as fans of a famous influencer just to feel the belonging. These results are in line with previous studies like those of Davis ( 2012 ) and Zeng et al. ( 2017 ). Furthermore, the findings indicate that young people use more social networks’ to reinforce their self-esteem.The results confirm with those of Denti et al. ( 2012 ) and Błachnio et al. ( 2016 ).Influencers via social media play a role in digital distraction. Thus, the result found by Emerick et al. ( 2019 ) supports our findings.

Based on the results of zone 3, we can sum up that the behavior and cognitive biases of teens are affected by social media influencers. Therefore, H2 is accepted.

Collective cognitive maps

During this study, we have gathered the individuals’ matrices to create a collective cognitive mind map. The direct influence graph (Figs.  2 and 3 ) present many interesting findings. First, the high experience of influencers via social media enhances the production of original content. Furthermore, the more expertise the influencers' are, the higher their degree of persuasion on young people will be. As similar to this work, Kirmani et al. ( 2004 ) found that the influencers' experience with persuasion emerges as factors that affect customers. Beside the experience, the more an influencer provides unique and uncirculated content specific to him, the higher the originality of the content will be. Previous studies hypothesized that unique ideas are the most stringent method for producing original ideas (e.g., Wallach & Kogan,  1965 ; Wallach & Wing, 1969 ).Generally; influencers that produce different contents have a great popularity because they produce new trends. Therefore, our results indicate that young people want to be one of their fans just to feel their belonging. Furthermore, our findings indicate that the originality of content can be a source of digital distraction. Teenagers spend a lot of time on social media to keep up with new trends (e.g. Chassiakos & Stager, 2020 ).

The collective cognitive maps (25% of links)

The collective cognitive map (100% of links)

The influencers' experience and their degree of trustworthiness, besides the originality of the content, enhance their abilities to persuade adolescents. During adolescence, young people look for a model to follow. According to our results, it can be a social media influencer with a great ability to persuade.

In recent years, the increasing use of social media has enabled users to obtain a large amount of information from different sources. This evolution has affected in one way or another audience's behavior, attitudes, and decisions, especially the young people. Therefore, this study contributes to the literature in many ways. On the first hand, this paper presents the most distinctive features of social media influencers' and tests their effect on teenagers' behavior using a non-clinical sample of young Tunisians. On the other hand, this paper identifies teens' motivations for following social media influencers. This study exercises a new methodology. In fact, it uses the cognitive approach based on structural analysis. According to Benjumea-Arias et al. ( 2016 ), the aim of structural analysis is to determine the key factors of a system by identifying their dependency or influence, thus playing a role in decreasing system complexity. The present study successfully provides a collective cognitive map for a sample of Tunisian young people. This map helps to understand the impact of Facebook bloggers and Instagrammers on Tunisian teen behavior.

This study presents many important findings. First, the results find that influencers' distinctive features tested on this work affect teenagers’ behavior. In fact, influencers with a high level of honesty and sincerity prove trustworthiness among teens. This result is in line with those of Giffin ( 1967 ). Furthermore, the influencer’s ability to provide original and unique content affects the behavior of teens. These findings confirm those of Casaló et al. ( 2020 ). In addition, the ability to influence is related with the ability to persuade and expertise.

The findings related to the direct influence graph reveal that the influencers' distinctive features are interconnected. The experience, the degree of trustworthiness, and the originality of the submitted content influence the ability of an influencer to persuade among adolescents. In return, the high degree of persuasion impresses the behavior, attitudes, and decisions of teens with influences in their identity formation. The high experience and uniqueness help the influencer to make content that is more original. Young people spend more time watching original content (e.g. Chassiakos & Stager, 2020 ). Thus, the originality of content can be a source of digital distraction.

The rise in psychological problems among adolescents in Tunisia carries troubling risks. According to MICS6 Survey (2020), 18.7% of children aged 15–17 years suffer from anxiety, and 5.2% are depressed. The incidence of suicide among children (0–19 years old) was 2.07 cases per 100,000 in 2016, against 1.4 per 100,000 in 2015. Most child suicides concern 15–19-year-olds. They are in part linked to intensive use of online games, according to the general delegate of child protection. However, scientific studies rarely test the link between social media use and psychological disorders for young people in the Tunisian context. In fact, our result emphasized the important role of influencers' distinctive features and their effect on teens' behavior.

Thus, it is necessary and critical to go deeper into those factors that influence the psychological health of teens. We promote researchers to explore further this topic. They can uncover ways to help teens avoid various psychological and cognitive problems, or at least realize them and know the danger they can cause to themselves and others.

These results have many implications for different actors like researchers and experts who were interested in the psychological field.

This work suffers from some methodological and contextual limitations that call recommendations for future research. Fist, the sample size used is relatively small because of the epidemiological situation that Tunisia experienced at the time of completing this work. On the other hand, this work was limited only to study the direct relationship between variables. Therefore, we suggest expanding the questionnaire circle. We can develop this research by interviewing specialists in the psychological field. From an empirical point of view, we can go deeper into this topic by testing the indirect relationship among variables.

Alexa. (2021). Amazon Alexa. Retrieved January 24, 2021 from https://www.alexa.com/topsites/countries/TN

Alotaibi, T. S., Alkhathlan, A. A., & Alzeer, S. S. (2019). Instagram shopping in Saudi Arabia: What influences consumer trust and purchase decisions. International Journal of Advanced Computer Science and Applications , 10 (11). https://thesai.org/Publications/ViewPaper?Volume=10&Issue=11&Code=IJACSA&SerialNo=81

Anderson, M. (2018, May 31). Teens, social media and technology 2018.  Pew Research Center: Internet, Science & Tech . Retrieved January 1, 2020 from https://www.pewresearch.org/internet/2018/05/31/teens-social-mediatechnology-2018/

Anderson, M., & Jiang, J. (2018). Teens, social media & technology 2018. Pew Research Center, 31 (2018), 1673–1689.

Google Scholar  

Araman T., & Brambilla, P. (2016). School in the digital age. Migros magazine - MM46 . pp. 13–19.

Arcade. J, Godet .M, Meunier. F, Roubelat. F. (1999). Structural analysis with the MICMAC method & Actor's strategy with MACTOR method. In J. Glenn (Ed.), Futures research methodology . American Council for the United Nations University, the millennium project.

Arnett, J. J. (2000). Emerging adulthood a theory of development from the late teens through the twenties. American Psychologist, 55 , 469–480.

Article   PubMed   Google Scholar  

Arnett, J. J., & Hughes, M. (2014). Adolescence and emerging adulthood (pp. 102–111). Pearson.

Book   Google Scholar  

Aronson, E., Wilson, T. D., & Akert, R. M. (2005). Social psychology (Vol. 5). Prentice Hall.

Audrezet, A., de Kerviler, G., & Moulard, J. G. (2020). Authenticity under threat: When social media influencers need to go beyond self-presentation. Journal of business research, 117 , 557–569.‏

Axelrod, R. (1976). The cognitive mapping approach to decision making. Structure of Decision, 1 (1), 221–250.

Bandura, A., & Adams, N. E. (1977). Analysis of self-efficacy theory of behavioral change. Cognitive Therapy and Research, 1 (4), 287–310.

Article   Google Scholar  

Benjumea-Arias, M., Castañeda, L., & Valencia-Arias, A. (2016). Structural analysis of strategic variables through micmac use: Case study. Mediterranean Journal of Social Sciences, 7 (4), 11.

Berger, J., & Heath, C. (2007). Where consumers diverge from others: Identity signaling and product domains. Journal of Consumer Research, 34 , 121–134.

Błachnio, A., Przepiorka, A., & Pantic, I. (2016). Association between Facebook addiction, self-esteem and life satisfaction: A cross-sectional study. Computers in Human Behavior, 55 , 701–705.

Boerman, S. C. (2020). The effects of the standardized Instagram disclosure for micro-and meso-influencers. Computers in Human Behavior, 103 , 199–207.

Bueno, S., & Salmeron, J. L. (2009). Benchmarking main activation functions in fuzzy cognitive maps. Expert Systems with Applications, 36 (3), 5221–5229.

Burrow, A. L., & Rainone, N. (2017). How many likes did I get?: Purpose moderates links between positive social media feedback and self-esteem. Journal of Experimental Social Psychology, 69 , 232–236.

Cabourg, C., & Manenti, B. (2017). Portables: La face cachée des ados . Flammarion.

Casaló, L. V., Flavián, C., & Ibáñez-Sánchez, S. (2020). Influencers on instagram: Antecedents and consequences of opinion leadership. Journal of business research, 117 , 510–519.‏‏

Chahal, M. (2016). Four trends that will shape media in 2016. Marketing Week. Available from: http://www.marketingweek.Com/2016/01/08/four-trendsthat-will-shape-media-in-2016 . Accessed 1 May 2018.

Chartrand T. L., Dalton A. N. (2009). Mimicry: Its ubiquity, importance, and functionality. In Morsella E., Bargh J. A., Gollwitzer P. M. (Eds.), Oxford handbook of human action (pp. 458–483). New York, NY: Oxford University Press.

Chassiakos, Y. R., & Stager, M. (2020). Chapter 2 - Current trends in digital media: How and why teens use technology. In M. A. Moreno & A. J. Hoopes (Eds.), Technology and adolescent health (pp. 25–56). Academic Press. https://doi.org/10.1016/B978-0-12-817319-0.00002-5

Cheung, M. Y., Luo, C., Sia, C. L., & Chen, H. (2009). Credibility of electronic word-of-mouth: Informational and normative determinants of on-line consumer recommendations. International Journal of Electronic Commerce, 13 (4), 9–38.

Colliander, J. (2019). “This is fake news”: Investigating the role of conformity to other users’ views when commenting on and spreading disinformation in social media. Computers in Human Behavior, 97 , 202–215.

Coopersmith, S. (1965). The antecedents of self-esteem . Princeton.

Crano, W. D., & Prislin, R. (2011). Attitudes and attitude change . Psychology Press.

Dacey, J. S., & ve Kenny, M. (1994). Adolescent development . Brown ve Benchmark Publishers.

Davis, K. (2012). Friendship 2.0: Adolescents’ experiences of belonging and self-disclosure online. Journal of Adolescence, 35 (6), 1527–1536.

Davis, T. (2013). Building and using a personal/professional learning network with social media. The Journal of Research in Business Education, 55 (1), 1.

De Veirman, M., Cauberghe, V., & Hudders, L. (2017). Marketing through Instagram influencers: The impact of number of followers and product divergence on brand attitude. International Journal of Advertising, 36 (5), 798–828.

Deci, E. L., & Ryan, R. M. (2000). The" what" and" why" of goal pursuits: Human needs and the self-determination of behavior. Psychological Inquiry, 11 (4), 227–268.

Denti, L., Barbopuolos, I., Nilsson, I., Holmberg, L., Thulin, M., Wendeblad, M., Andén, L., & Davidsson, E. (2012). Sweden’s largest facebook study. Gothenburg Research Institute, 2012 :3.

Derbaix, C., & Vanhamme, J. (2003). Inducing word-of-mouth by eliciting surprise–a pilot investigation. Journal of Economic Psychology, 24 (1), 99–116.

Deutsch, M., & Gerard, H. B. (1955). A study of normative and informational social influences upon individual judgment. The Journal of Abnormal and Social Psychology, 51 (3), 629.

Djafarova, E., & Rushworth, C. (2017). Exploring the credibility of online celebrities’ Instagram profiles in influencing the purchase decisions of young female users. Computers in Human Behavior, 68 , 1–7.

Eden, C., & Ackermann, F., (1998). Analyzing and comparing idiographic causal maps. In Eden, C., Spender, J.-C. (Eds.), Managerial and organizational cognition theory, methods and research . Sage, London, pp. 192–209

Elkind, D. (1967). Egocentrism in adolescence. Child Development, 38 (4), 1025–1033.

Emerick, E., Caldarella, P., & Black, S. J. (2019). Benefits and distractions of social media as tools for undergraduate student learning. College Student Journal, 53 (3), 265–276.

Erikson, E. H. (1950). Childhood and society . Norton.

Festinger, L. (1954). A theory of social comparison processes. Human Relations, 7 (2), 117–140.

Gajaria, A., Yeung, E., Goodale, T., & Charach, A. (2011). Beliefs about attention- deficit/hyperactivity disorder and response to stereotypes: Youth postings in facebook groups. Journal of Adolescent Health, 49 (1), 15–20.

Garoui, N., Jarboui, A., (2012). Cognitive approach of corporate governance: A visualization test of mental models with cognitive mapping technique.  Romanian Economic Journal, 15 (43), 61–96.

Gentina, E., Butori, R., & Heath, T. B. (2014). Unique but integrated: The role of individuation and assimilation processes in teen opinion leadership. Journal of Business Research, 67 (2), 83–91.

Giffin, K. (1967). Interpersonal trust in small-group communication. Quarterly Journal of Speech, 53 (3), 224–234.

Godet, M., Durance, P. H., & Gerber. (2008). Strategic foresight (la prospective): use and misuse of scenario building . LIPSOR Working Paper (Cahiers du LIPSOR).

Gonzales, A. L., & Hancock, J. T. (2011). Mirror, mirror on my Facebook wall: Effects of exposure to Facebook on self-esteem. Cyberpsychology, Behavior, and Social Networking, 14 (1–2), 79–83.

Hashoff. (2017) Influencer marketer . A #Hashoff state of the union report. Available at:  https://www.hashoff.com/ . Accessed October 2019.

Hatfield, E., Cacioppo, J. T., & Rapson, R. L. (1994). Emotional contagion . Cambridge University Press.

Hernandez, L., Oubrayrie-Roussel, N., & Lender, Y. (2014). Self-affirmation in the group of peers to school demobilization. In NecPlus (Ed.) Childhood (2), pp. 135–157. Recovered on https://www.cairn.info/revue-enfance2-2014-2-page-135.htm

Hill, R. M., Del Busto, C. T., Buitron, V., & Pettit, J. W. (2018). Depressive symptoms and perceived burdensomeness mediate the association between anxiety and suicidal ideation in adolescents. Archives of Suicide Research, 22 (4), 555–568.

Hogan, D., & Astone, N. (1986). The transition to adulthood. Annual Review of Sociology, 12 , 109–130.

Hovland, C. I., Janis, I. L., & Kelley, H. H. (1953). Communication and persuasion: Psychological studies of opinion change . New Haven, CT: Yale University Press.

Huff, A. S. (1990). Mapping strategic thought. In A. S. Huff (Ed.), Mapping strategic thought (pp. 11–49). Wiley.

Jahoda, G. (1959). Development of the perception of social differences in children from 6 to 10. British Journal of Psychology, 50 (2), 159–175.

Kendon, A. (1970). Movement coordination in social interaction: Some examples described. Actapsychologica, 32 , 101–125.

Khamis, S., Ang, L., & Welling, R. (2017). Self-branding, ‘micro-celebrity’and the rise of Social Media Influencers. Celebrity Studies, 8 (2), 191–208.

Ki, C. W. C., & Kim, Y. K. (2019). The mechanism by which social media influencers persuade consumers: The role of consumers’ desire to mimic. Psychology & Marketing, 36 (10), 905–922.

Kirmani, A., & Campbell, M. C. (2004). Goal seeker and persuasion sentry: How consumer targets respond to interpersonal marketing persuasion. Journal of Consumer Research, 31 (3), 573–582.

Kunkel, D., Wilcox, B. L., Cantor, J., Palmer, E., Linn, S., & Dowrick, P. (2004). Report of the APA task force on advertising and children. Washington, DC: American Psychological Association, 30 , 60.

LaFrance, M., & Broadbent, M. (1976). Group rapport: Posture sharing as a nonverbal indicator. Group & Organization Studies, 1 (3), 328–333.

LaFrance, M. (1982). Posture mirroring and rapport: Interaction rhythms. New York: Human Sciences Press, 279–298.

Lajnef, K., Ellouze, S., & Mohamed, E. B. (2017). How to explain accounting manipulations using the cognitive mapping technique? An evidence from Tunisia. American Journal of Finance and Accounting, 5 (1), 31–50.

Lakin, J. L., Jefferis, V. E., Cheng, C. M., & Chartrand, T. L. (2003). The chameleon effect as social glue: Evidence for the evolutionary significance of nonconscious mimicry. Journal of Nonverbal Behavior, 27 (3), 145–162.

Lazarsfeld, P. F., Berelson, B., & Gaudet, H. (1944). The people’s choice: How the voter makes up his mind in a presidential campaign . Duell, Sloan and Pearce.

Lou, C., & Yuan, S. (2019). Influencer marketing: How message value and credibility affect consumer trust of branded content on social media. Journal of Interactive Advertising, 19 (1), 58–73.

Loureiro, S. M. C., & Sarmento, E. M. (2019). Exploring the determinants of instagram as a social network for online consumer-brand relationship. Journal of Promotion Management, 25 (3), 354–366.

Luna, K. (2018). Dealing with digital distraction. Retrieved January 2, 2020 from https://www.apa.org/news/press/releases/2018

Martiz, G. (2015). A qualitative case study on cell phone appropriation for language learning purposes in a Dominican context . Utah State University.

Marwick, A. E. (2015). Status update: Celebrity, publicity, and branding in the social media age . Wiley.

Marwick, A. (2013). They’re really profound women, they’re entrepreneurs. Conceptions of authenticity in fashion blogging. In 7th international AIII conference on weblogs and social media (ICWSM), July (vol. 8).

Maslach, C., Stapp, J., & Santee, R. T. (1985). Individuation: Conceptual Analysis and Assessment. Journal of Personality and Social Psychology, 49 (September), 729–738.

McCroskey, J. C. (1966). Scales for the measurement of ethos. Speech Monographs, 33 (1), 65–72.

Meltzoff, A. N., & Moore, M. K. (1983). Newborn infants imitate adult facial gestures. Child Development  54 (3), 702–709.

Moore, A., Yang, K., & Kim, H. M. (2018). Influencer marketing: Influentials’ authenticity, likeability and authority in social media. In International Textile and Apparel Association Annual Conference Proceedings . Iowa State University Digital Press.

Ohanian, R. (1990). Construction and validation of a scale to measure celebrity endorsers’ perceived expertise, trustworthiness, and attractiveness. Journal of Advertising, 19 (3), 39–52.

Özesmi, U., & Özesmi, S. L. (2004). Ecological models based on people’s knowledge: A multi-step fuzzy cognitive mapping approach. Ecological Modelling, 176 (1–2), 43–64.

Perloff, R. M. (2008). Political Communication: Politics, Press, and Public in America. Boca Raton, FL: Routledge. The SAGE Handbook of Persuasion, 258–277.

Pligt, J., & Vliek, M. (2016). The Psychology of Influence: Theory, research and practice . Routledge.

Ruvio, A., Gavish, Y., & Shoham, A. (2013). Consumer’s doppelganger: A role model perspective on intentional consumer mimicry. Journal of Consumer Behaviour, 12 (1), 60–69.

Sawyer, S. M., Azzopardi, P. S., Wickremarathne, D., & Patton, G. C. (2018). The age of adolescence. The Lancet Child & Adolescent Health, 2 (3), 223–228.

Scheer, L. K., & Stern, L. W. (1992). The effect of influence type and performance outcomes on attitude toward the influencer. Journal of Marketing Research (JMR), 29 (1), 128–142.

Scott, W. R. (1987). The adolescence of institutional theory. Administrative Science Quarterly, 32 (4), 493–511.

Shen, L. J., & Bigsby, E. (2013). The effects of message features: Content, structure, and style. In J. P. Dillard & L. Shen (Eds.), The Sage handbook of persuasion: Developments in theory and practice (2nd ed., pp. 20–35). Los Angeles, CA: Sage.

Simner, M. L. (1971). Newborn’s response to the cry of another infant. Developmental Psychology, 5 (1), 136.

Sireni. (2020). The role of Instagram influencers and their impact on millennials’ consumer behaviour. Theseus. http://www.theseus.fi/handle/10024/347659

Smith, E. R., Mackie, D. M., & Claypool, H. M. (2014). Social psychology. https://doi.org/10.4324/9780203833698 .

Sokolova, K., & Kefi, H. (2020). Instagram and YouTube bloggers promote it, why should I buy? How credibility and parasocial interaction influence purchase intentions. Journal of Retailing and Consumer Services, 53 , 1–9. https://doi.org/10.1016/j.jretconser.2019.01.011

Spry, A., Pappu, R., & Bettina Cornwell, T. (2011). Celebrity endorsement, brand credibility and brand equity. European Journal of Marketing, 45 (6), 882–909.

Steers, M. L. N., Wickham, R. E., & Acitelli, L. K. (2014). Seeing everyone else’s highlight reels: How Facebook usage is linked to depressive symptoms. Journal of Social and ClinicalPsychology, 33 (8), 701–731.

Stel, M., & Vonk, R. (2010). Mimicry in social interaction: Benefits for mimickers, mimickees, and their interaction. British Journal of Psychology, 101 (2), 311–323.

Tajfel, H. (1972). La catégorisation sociale. In S. Moscovici (Ed.), Introduction à la psychologie sociale (pp. 272–302). Larousse.

Tarsakoo, P., & Charoensukmongkol, P. (2019). Dimensions of social media marketing capabilities and their contribution to business performance of firms in Thailand. Journal of Asia Business Studies, 14 (4), 441–461. https://doi.org/10.1108/jabs-07-2018-0204

Teng, S., Khong, K. W., Goh, W. W., & Chong, A. Y. L. (2014). Examining the antecedents of persuasive eWOM messages in social media. Online Information Review, 38 (6), 746–768.

Tian, K. T., Bearden, W. O., & Hunter, G. L. (2001). Consumers’ need for uniqueness: Scale development and validation. Journal of Consumer Research, 28 (1), 50–66.

Tolman, E. C. (1948). Cognitive maps in rats and men. Psychological Review, 55 (4), 189.

Twenge, J. M., Joiner, T. E., Rogers, M. L., & Martin, G. N. (2018). Increases in depressive symptoms, suicide-related outcomes, and suicide rates among US adolescents after 2010 and links to increased new media screen time. Clinical Psychological Science, 6 (1), 3–17.

Twenge, J. M., Martin, G. N., & Spitzberg, B. H. (2019). Trends in US Adolescents’ media use, 1976–2016: The rise of digital media, the decline of TV, and the (near) demise of print. Psychology of Popular Media Culture, 8 (4), 329.

Villacorta, P. J., Masegosa, A. D., Castellanos, D., & Lamata, M. T. (2012). A linguistic approach to structural analysis in prospective studies. In International Conference on Information Processing and Management of Uncertainty in Knowledge-Based Systems (pp. 150–159). Springer.

Vollenbroek, W., De Vries, S., Constantinides, E., & Kommers, P. (2014). Identification of influence in social media communities. International Journal of Web Based Communities, 10 (3), 280–297.

Wallach, M. A., & Kogan, N. (1965). Modes of thinking in young children . New York, NY: Holt, Rinehart, & Winston.

Wallach, M. A., & Wing, C. W. (1969). The talented student: A validation of the creativity- intelligence distinction. New York, NY: Holt, Rinehart & Winston

Weinstein, E. (2017). Adolescents' differential responses to social media browsing: Exploring causes and consequences for intervention. Computers in Human Behavior, 76 , 396–405.‏‏

White, K., & Argo, J. J. (2011). When imitation doesn’t flatter: The role of consumer distinctiveness in responses to mimicry. Journal of Consumer Research, 38 (4), 667–680.

White, K., & Dahl, D. W. (2006). To be or not be? The influence of dissociative reference groups on consumer preferences. Journal of Consumer Psychology, 16 (4), 404–414.

Wright, E. J., White, K. M., & Obst, P. L. (2018). Facebook false self-presentation behaviors and negative mental health. Cyberpsychology, Behavior, and Social Networking, 21 (1), 40–49.

Zeng, F., Tao, R., Yang, Y., & Xie, T. (2017). How social communications influence advertising perception and response in online communities? Frontiers in Psychology, 8 , 1349.

Article   PubMed   PubMed Central   Google Scholar  

Download references

Author information

Authors and affiliations.

Faculty of Economics and Management at Sfax Tunisia, University of Sfax, FSEG, 3018, Sfax, Tunisia

Karima Lajnef

You can also search for this author in PubMed   Google Scholar

Corresponding author

Correspondence to Karima Lajnef .

Additional information

Publisher's note.

Springer Nature remains neutral with regard to jurisdictional claims in published maps and institutional affiliations.

Rights and permissions

Springer Nature or its licensor (e.g. a society or other partner) holds exclusive rights to this article under a publishing agreement with the author(s) or other rightsholder(s); author self-archiving of the accepted manuscript version of this article is solely governed by the terms of such publishing agreement and applicable law.

Reprints and permissions

About this article

Lajnef, K. The effect of social media influencers' on teenagers Behavior: an empirical study using cognitive map technique. Curr Psychol 42 , 19364–19377 (2023). https://doi.org/10.1007/s12144-023-04273-1

Download citation

Accepted : 12 January 2023

Published : 31 January 2023

Issue Date : August 2023

DOI : https://doi.org/10.1007/s12144-023-04273-1

Share this article

Anyone you share the following link with will be able to read this content:

Sorry, a shareable link is not currently available for this article.

Provided by the Springer Nature SharedIt content-sharing initiative

• Social media influencers
• Teenagers' behavior
• Cognitive approach
• Find a journal
• Publish with us
• Track your research

Disclaimer » Advertising

• HealthyChildren.org

• Previous Article
• Next Article

SOCIAL MEDIA USE BY TWEENS AND TEENS

Benefits of children and adolescents using social media, socialization and communication, enhanced learning opportunities, accessing health information, risks of youth using social media, cyberbullying and online harassment, facebook depression, privacy concerns and the digital footprint, influence of advertisements on buying, on too young: mixed messages from parents and the law, the role of pediatricians, lead authors, council on communications and media executive committee, 2010–2011, past executive committee members, the impact of social media on children, adolescents, and families.

• Split-Screen
• Article contents
• Figures & tables
• Supplementary Data
• Peer Review
• CME Quiz Close Quiz
• Open the PDF for in another window
• Get Permissions
• Cite Icon Cite
• Search Site

Gwenn Schurgin O'Keeffe , Kathleen Clarke-Pearson , Council on Communications and Media; The Impact of Social Media on Children, Adolescents, and Families. Pediatrics April 2011; 127 (4): 800–804. 10.1542/peds.2011-0054

Download citation file:

• Ris (Zotero)
• Reference Manager

Using social media Web sites is among the most common activity of today's children and adolescents. Any Web site that allows social interaction is considered a social media site, including social networking sites such as Facebook, MySpace, and Twitter; gaming sites and virtual worlds such as Club Penguin, Second Life, and the Sims; video sites such as YouTube; and blogs. Such sites offer today's youth a portal for entertainment and communication and have grown exponentially in recent years. For this reason, it is important that parents become aware of the nature of social media sites, given that not all of them are healthy environments for children and adolescents. Pediatricians are in a unique position to help families understand these sites and to encourage healthy use and urge parents to monitor for potential problems with cyberbullying, “Facebook depression,” sexting, and exposure to inappropriate content.

Engaging in various forms of social media is a routine activity that research has shown to benefit children and adolescents by enhancing communication, social connection, and even technical skills. 1   Social media sites such as Facebook and MySpace offer multiple daily opportunities for connecting with friends, classmates, and people with shared interests. During the last 5 years, the number of preadolescents and adolescents using such sites has increased dramatically. According to a recent poll, 22% of teenagers log on to their favorite social media site more than 10 times a day, and more than half of adolescents log on to a social media site more than once a day. 2   Seventy-five percent of teenagers now own cell phones, and 25% use them for social media, 54% use them for texting, and 24% use them for instant messaging. 3   Thus, a large part of this generation's social and emotional development is occurring while on the Internet and on cell phones.

Because of their limited capacity for self-regulation and susceptibility to peer pressure, children and adolescents are at some risk as they navigate and experiment with social media. Recent research indicates that there are frequent online expressions of offline behaviors, such as bullying, clique-forming, and sexual experimentation, 4   that have introduced problems such as cyberbullying, 5   privacy issues, and “sexting.” 6   Other problems that merit awareness include Internet addiction and concurrent sleep deprivation. 7  

Many parents today use technology incredibly well and feel comfortable and capable with the programs and online venues that their children and adolescents are using. Nevertheless, some parents may find it difficult to relate to their digitally savvy youngsters online for several reasons. Such parents may lack a basic understanding of these new forms of socialization, which are integral to their children's lives. 8   They frequently do not have the technical abilities or time needed to keep pace with their children in the ever-changing Internet landscape. 8   In addition, these parents often lack a basic understanding that kids' online lives are an extension of their offline lives. The end result is often a knowledge and technical skill gap between parents and youth, which creates a disconnect in how these parents and youth participate in the online world together. 9  

Social media sites allow teens to accomplish online many of the tasks that are important to them offline: staying connected with friends and family, making new friends, sharing pictures, and exchanging ideas. Social media participation also can offer adolescents deeper benefits that extend into their view of self, community, and the world, including 1 , 10   :

opportunities for community engagement through raising money for charity and volunteering for local events, including political and philanthropic events;

enhancement of individual and collective creativity through development and sharing of artistic and musical endeavors;

growth of ideas from the creation of blogs, podcasts, videos, and gaming sites;

expansion of one's online connections through shared interests to include others from more diverse backgrounds (such communication is an important step for all adolescents and affords the opportunity for respect, tolerance, and increased discourse about personal and global issues); and

fostering of one's individual identity and unique social skills. 11  

Middle and high school students are using social media to connect with one another on homework and group projects. 11   For example, Facebook and similar social media programs allow students to gather outside of class to collaborate and exchange ideas about assignments. Some schools successfully use blogs as teaching tools, 12   which has the benefit of reinforcing skills in English, written expression, and creativity.

Adolescents are finding that they can access online information about their health concerns easily and anonymously. Excellent health resources are increasingly available to youth on a variety of topics of interest to this population, such as sexually transmitted infections, stress reduction, and signs of depression. Adolescents with chronic illnesses can access Web sites through which they can develop supportive networks of people with similar conditions. 13   The mobile technologies that teens use daily, namely cell phones, instant messaging, and text messaging, have already produced multiple improvements in their health care, such as increased medication adherence, better disease understanding, and fewer missed appointments. 14   Given that the new social media venues all have mobile applications, teenagers will have enhanced opportunities to learn about their health issues and communicate with their doctors. However, because of their young age, adolescents can encounter inaccuracies during these searches and require parental involvement to be sure they are using reliable online resources, interpreting the information correctly, and not becoming overwhelmed by the information they are reading. Encouraging parents to ask about their children's and adolescents' online searches can help facilitate not only discovery of this information but discussion on these topics.

Using social media becomes a risk to adolescents more often than most adults realize. Most risks fall into the following categories: peer-to-peer; inappropriate content; lack of understanding of online privacy issues; and outside influences of third-party advertising groups.

Cyberbullying is deliberately using digital media to communicate false, embarrassing, or hostile information about another person. It is the most common online risk for all teens and is a peer-to-peer risk.

Although “online harassment” is often used interchangeably with the term “cyberbullying,” it is actually a different entity. Current data suggest that online harassment is not as common as offline harassment, 15   and participation in social networking sites does not put most children at risk of online harassment. 16   On the other hand, cyberbullying is quite common, can occur to any young person online, and can cause profound psychosocial outcomes including depression, anxiety, severe isolation, and, tragically, suicide. 17  

Sexting can be defined as “sending, receiving, or forwarding sexually explicit messages, photographs, or images via cell phone, computer, or other digital devices.” 18   Many of these images become distributed rapidly via cell phones or the Internet. This phenomenon does occur among the teen population; a recent survey revealed that 20% of teens have sent or posted nude or seminude photographs or videos of themselves. 19   Some teens who have engaged in sexting have been threatened or charged with felony child pornography charges, although some states have started characterizing such behaviors as juvenile-law misdemeanors. 20 , 21   Additional consequences include school suspension for perpetrators and emotional distress with accompanying mental health conditions for victims. In many circumstances, however, the sexting incident is not shared beyond a small peer group or a couple and is not found to be distressing at all. 4  

Researchers have proposed a new phenomenon called “Facebook depression,” defined as depression that develops when preteens and teens spend a great deal of time on social media sites, such as Facebook, and then begin to exhibit classic symptoms of depression. 22 , – , 27   Acceptance by and contact with peers is an important element of adolescent life. The intensity of the online world is thought to be a factor that may trigger depression in some adolescents. As with offline depression, preadolescents and adolescents who suffer from Facebook depression are at risk for social isolation and sometimes turn to risky Internet sites and blogs for “help” that may promote substance abuse, unsafe sexual practices, or aggressive or self-destructive behaviors.

The main risk to preadolescents and adolescents online today are risks from each other, risks of improper use of technology, lack of privacy, sharing too much information, or posting false information about themselves or others. 28   These types of behavior put their privacy at risk.

When Internet users visit various Web sites, they can leave behind evidence of which sites they have visited. This collective, ongoing record of one's Web activity is called the “digital footprint.” One of the biggest threats to young people on social media sites is to their digital footprint and future reputations. Preadolescents and adolescents who lack an awareness of privacy issues often post inappropriate messages, pictures, and videos without understanding that “what goes online stays online.” 8   As a result, future jobs and college acceptance may be put into jeopardy by inexperienced and rash clicks of the mouse. Indiscriminate Internet activity also can make children and teenagers easier for marketers and fraudsters to target.

Many social media sites display multiple advertisements such as banner ads, behavior ads (ads that target people on the basis of their Web-browsing behavior), and demographic-based ads (ads that target people on the basis of a specific factor such as age, gender, education, marital status, etc) that influence not only the buying tendencies of preadolescents and adolescents but also their views of what is normal. It is particularly important for parents to be aware of the behavioral ads, because they are common on social media sites and operate by gathering information on the person using a site and then targeting that person's profile to influence purchasing decisions. Such powerful influences start as soon as children begin to go online and post. 29   Many online venues are now prohibiting ads on sites where children and adolescents are participating. It is important to educate parents, children, and adolescents about this practice so that children can develop into media-literate consumers and understand how advertisements can easily manipulate them.

Many parents are aware that 13 years is the minimum age for most social media sites but do not understand why. There are 2 major reasons. First, 13 years is the age set by Congress in the Children's Online Privacy Protection Act (COPPA), which prohibits Web sites from collecting information on children younger than 13 years without parental permission. Second, the official terms of service for many popular sites now mirror the COPPA regulations and state that 13 years is the minimum age to sign up and have a profile. This is the minimum age to sign on to sites such as Facebook and MySpace. There are many sites for preadolescents and younger children that do not have such an age restriction, such as Disney sites, Club Penguin, and others.

It is important that parents evaluate the sites on which their child wishes to participate to be sure that the site is appropriate for that child's age. For sites without age stipulations, however, there is room for negotiation, and parents should evaluate the situation via active conversation with their preadolescents and adolescents.

In general, if a Web site specifies a minimum age for use in its terms of service, the American Academy of Pediatrics (AAP) encourages that age to be respected. Falsifying age has become common practice by some preadolescents and some parents. Parents must be thoughtful about this practice to be sure that they are not sending mixed messages about lying and that online safety is always the main message being emphasized.

Pediatricians are in a unique position to educate families about both the complexities of the digital world and the challenging social and health issues that online youth experience by encouraging families to face the core issues of bullying, popularity and status, depression and social anxiety, risk-taking, and sexual development. Pediatricians can help parents understand that what is happening online is an extension of these underlying issues and that parents can be most helpful if they understand the core issues and have strategies for dealing with them whether they take place online, offline, or, increasingly, both.

Some specific ways in which pediatricians can assist parents include:

Advise parents to talk to their children and adolescents about their online use and the specific issues that today's online kids face.

Advise parents to work on their own participation gap in their homes by becoming better educated about the many technologies their youngsters are using.

Discuss with families the need for a family online-use plan that involves regular family meetings to discuss online topics and checks of privacy settings and online profiles for inappropriate posts. The emphasis should be on citizenship and healthy behavior and not punitive action, unless truly warranted.

Discuss with parents the importance of supervising online activities via active participation and communication, as opposed to remote monitoring with a “net-nanny” program (software used to monitor the Internet in the absence of parents).

In addition, the AAP encourages all pediatricians to increase their knowledge of digital technology so that they can have a more educated frame of reference for the tools their patients and families are using, which will aid in providing timely anticipatory media guidance as well as diagnosing media-related issues should they arise.

To assist families in discussing the more challenging issues that kids face online, pediatricians can provide families with reputable online resources, including “Social Media and Sexting Tips” from the AAP ( www.aap.org/advocacy/releases/june09socialmedia.htm ), 30   the AAP Internet safety site ( http://safetynet.aap.org ), 31   and the AAP public education site, HealthyChildren.org ( www.healthychildren.org/english/search/pages/results.aspx?Type=Keyword&Keyword=Internet+safety ), 32   and encourage parents to discuss these resources with their children. Pediatricians with Web sites or blogs may wish to create a section with resources for parents and children about these issues and may suggest a list of or links to social media sites that are appropriate for the different age groups. In this way, pediatricians can support the efforts of parents to engage and educate youth to be responsible, sensible, and respectful digital citizens.

Gwenn Schurgin O'Keeffe, MD

Kathleen Clarke-Pearson, MD

Deborah Ann Mulligan, MD, Chairperson

Tanya Remer Altmann, MD

Ari Brown, MD

Dimitri A. Christakis, MD

Holly Lee Falik, MD

David L. Hill, MD

Marjorie J. Hogan, MD

Alanna Estin Levine, MD

Kathleen G. Nelson, MD

Benard P. Dreyer, MD

Gilbert L. Fuld, MD, Immediate Past Chairperson

Victor C. Strasburger, MD

Michael Brody, MD

American Academy of Child and Adolescent Psychiatry

Brian Wilcox, PhD

American Psychological Association

Gina Ley Steiner

Veronica Laude Noland, [email protected]

This document is copyrighted and is property of the American Academy of Pediatrics and its Board of Directors. All authors have filed conflict of interest statements with the American Academy of Pediatrics. Any conflicts have been resolved through a process approved by the Board of Directors. The American Academy of Pediatrics has neither solicited nor accepted any commercial involvement in the development of the content of this publication.

The guidance in this report does not indicate an exclusive course of treatment or serve as a standard of medical care. Variations, taking into account individual circumstances, may be appropriate.

All clinical reports from the American Academy of Pediatrics automatically expire 5 years after publication unless reaffirmed,revised, or retired at or before that time.

American Academy of Pediatrics

RE: Social Media and Parenting

Social media is amongst one of the leading ways children, adolescents, and teens stay connected to the each other and the world around them. Ahn (2011) in the article “The Effect of Social Network Sites on Adolescents' Social and Academic Development” identifies the pros and cons of social media on children; the author highlights the needs for physicians and parents to control how children use social media. This dominating tool can sway the youthful generation for positive and negative influences. In my opinion, it is the sole responsibility of the parent to be actively monitoring the usage of underage children using technology as a means to stay connected to peers and the outside world. Marcus Barlow, program coordinator for the American Academy of Pediatrics Iowa Chapter, is one of those trying to find data that will arm parents with better information to make these decisions (Gowens, 2015). Parents need to gain control by learning their child’s “go to” networking sites and how they work. From a personal point of view, my son has a smartphone, which is monitored daily by me. His primary use for it is staying connected with family and friends through social media sites, such as Facebook (being number one), snap chat, youtube, and many others. It does affect him while being at the dinner table and even going to sleep at night. In which, I take the phone away at certain hours of the day. However, my niece uses social media to help teach her things, while her mother is at work. As sad as it may be, both parents need to be away for work more than they are home sometimes. Social media has taught my niece things like a morning routine, hair tips, and tricks, and even taking care of her menstruation (she didn’t even notify her parents, she turned to social media for help). On the contrary, is it permissible or safe that social media is raising our children? Unfortunately, we live in a world that both parents are forced to work to make ends meet. If both parents aren’t working today, they’re struggling to make ends meet. Social media is all over the place and hard to avoid. Most devices have “wifi” ability built in them, including TV’s and much more. In conclusion, Social media is amongst one of the leading ways children, adolescents, and teens stay connected to the each other and the world around them. There’s many studies going regarding the issues and effects social media has on our children, adolescents, and teens. There are pros and cons to this issue. References Ahn, J. (2011). The effect of social network sites on adolescents' social and academic development: Current theories and controversies. Journal of the American Society for information Science and Technology, 62(8), 1435-1445. Gowens, A. (2015, February 26). --> Health: Social media affects the teens, tween's physical and mental health | The Gazette. Retrieved from http://www.thegazette.com/subject/life/health-social- media-affects-the-teens-tweens-physical-and-mental-health-20150226

Advertising Disclaimer »

Citing articles via

Email alerts.

Affiliations

• Editorial Board
• Editorial Policies
• Journal Blogs
• Pediatrics On Call
• Online ISSN 1098-4275
• Print ISSN 0031-4005
• Pediatrics Open Science
• Hospital Pediatrics
• Pediatrics in Review
• AAP Grand Rounds
• Latest News
• Pediatric Care Online
• Red Book Online
• Pediatric Patient Education
• AAP Toolkits
• AAP Pediatric Coding Newsletter

First 1,000 Days Knowledge Center

Institutions/librarians, group practices, licensing/permissions, integrations, advertising.

• Privacy Statement | Accessibility Statement | Terms of Use | Support Center | Contact Us
• © Copyright American Academy of Pediatrics

This Feature Is Available To Subscribers Only

Sign In or Create an Account

An official website of the United States government

The .gov means it's official. Federal government websites often end in .gov or .mil. Before sharing sensitive information, make sure you're on a federal government site.

The site is secure. The https:// ensures that you are connecting to the official website and that any information you provide is encrypted and transmitted securely.

• Publications
• Account settings
• Browse Titles

NCBI Bookshelf. A service of the National Library of Medicine, National Institutes of Health.

Office of the Surgeon General (OSG). Social Media and Youth Mental Health: The U.S. Surgeon General’s Advisory [Internet]. Washington (DC): US Department of Health and Human Services; 2023.

Social Media and Youth Mental Health: The U.S. Surgeon General’s Advisory [Internet].

Social media has both positive and negative impacts on children and adolescents.

The influence of social media on youth mental health is shaped by many complex factors, including, but not limited to, the amount of time children and adolescents spend on platforms, the type of content they consume or are otherwise exposed to, the activities and interactions social media affords, and the degree to which it disrupts activities that are essential for health like sleep and physical activity. 6 Importantly, different children and adolescents are affected by social media in different ways, based on their individual strengths and vulnerabilities, and based on cultural, historical, and socio-economic factors. 7 , 8 There is broad agreement among the scientific community that social media has the potential to both benefit and harm children and adolescents. 6 , 9

Brain development is a critical factor to consider when assessing the risk for harm. Adolescents, ages 10 to 19, are undergoing a highly sensitive period of brain development. 10 , 11 This is a period when risk-taking behaviors reach their peak, when well-being experiences the greatest fluctuations, and when mental health challenges such as depression typically emerge. 12 , 13 , 14 Furthermore, in early adolescence, when identities and sense of self-worth are forming, brain development is especially susceptible to social pressures, peer opinions, and peer comparison. 11 , 13 Frequent social media use may be associated with distinct changes in the developing brain in the amygdala (important for emotional learning and behavior) and the prefrontal cortex (important for impulse control, emotional regulation, and moderating social behavior), and could increase sensitivity to social rewards and punishments. 15 , 16 As such, adolescents may experience heightened emotional sensitivity to the communicative and interactive nature of social media. 16 Adolescent social media use is predictive of a subsequent decrease in life satisfaction for certain developmental stages including for girls 11–13 years old and boys 14–15 years old. 17 Because adolescence is a vulnerable period of brain development, social media exposure during this period warrants additional scrutiny.

• The Potential Benefits of Social Media Use Among Children and Adolescents

Social media can provide benefits for some youth by providing positive community and connection with others who share identities, abilities, and interests. It can provide access to important information and create a space for self-expression. 9 The ability to form and maintain friendships online and develop social connections are among the positive effects of social media use for youth. 18 , 19 These relationships can afford opportunities to have positive interactions with more diverse peer groups than are available to them offline and can provide important social support to youth. 18 The buffering effects against stress that online social support from peers may provide can be especially important for youth who are often marginalized, including racial, ethnic, and sexual and gender minorities. 20 , 21 , 22 For example, studies have shown that social media may support the mental health and well-being of lesbian, gay, bisexual, asexual, transgender, queer, intersex and other youths by enabling peer connection, identity development and management, and social support. 23 Seven out of ten adolescent girls of color report encountering positive or identity-affirming content related to race across social media platforms. 24 A majority of adolescents report that social media helps them feel more accepted (58%), like they have people who can support them through tough times (67%), like they have a place to show their creative side (71%), and more connected to what’s going on in their friends’ lives (80%). 25 In addition, research suggests that social media-based and other digitally-based mental health interventions may also be helpful for some children and adolescents by promoting help-seeking behaviors and serving as a gateway to initiating mental health care. 8 , 26 , 27 , 28 , 29

• The Potential Harms of Social Media Use Among Children and Adolescents

Over the last decade, evidence has emerged identifying reasons for concern about the potential negative impact of social media on children and adolescents.

A longitudinal cohort study of U.S. adolescents aged 12–15 (n=6,595) that adjusted for baseline mental health status found that adolescents who spent more than 3 hours per day on social media faced double the risk of experiencing poor mental health outcomes including symptoms of depression and anxiety. 30

As of 2021, 8th and 10th graders now spend an average of 3.5 hours per day on social media. 31 In a unique natural experiment that leveraged the staggered introduction of a social media platform across U.S. colleges, the roll-out of the platform was associated with an increase in depression (9% over baseline) and anxiety (12% over baseline) among college-aged youth (n = 359,827 observations). 32 The study’s co-author also noted that when applied across the entirety of the U.S. college population, the introduction of the social media platform may have contributed to more than 300,000 new cases of depression. 32 , 33 If such sizable effects occurred in college-aged youth, these findings raise serious concerns about the risk of harm from social media exposure for children and adolescents who are at a more vulnerable stage of brain development.

Limits on the use of social media have resulted in mental health benefits for young adults and adults. A small, randomized controlled trial in college-aged youth found that limiting social media use to 30 minutes daily over three weeks led to significant improvements in depression severity. 34 This effect was particularly large for those with high baseline levels of depression who saw an improvement in depression scores by more than 35%. 35 Another randomized controlled trial among young adults and adults found that deactivation of a social media platform for four weeks improved subjective well-being (i.e., self-reported happiness, life satisfaction, depression, and anxiety) by about 25–40% of the effect of psychological interventions like self-help therapy, group training, and individual therapy. 36

In addition to these recent studies, correlational research on associations between social media use and mental health has indicated reason for concern and further investigation. These studies point to a higher relative concern of harm in adolescent girls and those already experiencing poor mental health, 37 , 38 , 39 as well as for particular health outcomes like cyberbullying-related depression, 40 body image and disordered eating behaviors, 41 and poor sleep quality linked to social media use. 42 For example, a study conducted among 14-year-olds (n = 10,904) found that greater social media use predicted poor sleep, online harassment, poor body image, low self-esteem, and higher depressive symptom scores with a larger association for girls than boys. 43 A majority of parents of adolescents say they are somewhat, very, or extremely worried that their child’s use of social media could lead to problems with anxiety or depression (53%), lower self-esteem (54%), being harassed or bullied by others (54%), feeling pressured to act a certain way (59%), and exposure to explicit content (71%). 44

Unless otherwise noted in the text, all material appearing in this work is in the public domain and may be reproduced without permission. Citation of the source is appreciated.

• Cite this Page Office of the Surgeon General (OSG). Social Media and Youth Mental Health: The U.S. Surgeon General’s Advisory [Internet]. Washington (DC): US Department of Health and Human Services; 2023. Social Media Has Both Positive and Negative Impacts on Children and Adolescents.
• PDF version of this title (1005K)

In this Page

Other titles in this collection.

• Publications and Reports of the Surgeon General

Recent Activity

• Social Media Has Both Positive and Negative Impacts on Children and Adolescents ... Social Media Has Both Positive and Negative Impacts on Children and Adolescents - Social Media and Youth Mental Health

Your browsing activity is empty.

Activity recording is turned off.

Turn recording back on

Connect with NLM

National Library of Medicine 8600 Rockville Pike Bethesda, MD 20894

Web Policies FOIA HHS Vulnerability Disclosure

Help Accessibility Careers

Feb 15, 2023

6 Example Essays on Social Media | Advantages, Effects, and Outlines

Got an essay assignment about the effects of social media we got you covered check out our examples and outlines below.

Social media has become one of our society's most prominent ways of communication and information sharing in a very short time. It has changed how we communicate and has given us a platform to express our views and opinions and connect with others. It keeps us informed about the world around us. Social media platforms such as Facebook, Twitter, Instagram, and LinkedIn have brought individuals from all over the world together, breaking down geographical borders and fostering a genuinely global community.

However, social media comes with its difficulties. With the rise of misinformation, cyberbullying, and privacy problems, it's critical to utilize these platforms properly and be aware of the risks. Students in the academic world are frequently assigned essays about the impact of social media on numerous elements of our lives, such as relationships, politics, and culture. These essays necessitate a thorough comprehension of the subject matter, critical thinking, and the ability to synthesize and convey information clearly and succinctly.

But where do you begin? It can be challenging to know where to start with so much information available. Jenni.ai comes in handy here. Jenni.ai is an AI application built exclusively for students to help them write essays more quickly and easily. Jenni.ai provides students with inspiration and assistance on how to approach their essays with its enormous database of sample essays on a variety of themes, including social media. Jenni.ai is the solution you've been looking for if you're experiencing writer's block or need assistance getting started.

So, whether you're a student looking to better your essay writing skills or want to remain up to date on the latest social media advancements, Jenni.ai is here to help. Jenni.ai is the ideal tool for helping you write your finest essay ever, thanks to its simple design, an extensive database of example essays, and cutting-edge AI technology. So, why delay? Sign up for a free trial of Jenni.ai today and begin exploring the worlds of social networking and essay writing!

Want to learn how to write an argumentative essay? Check out these inspiring examples!

We will provide various examples of social media essays so you may get a feel for the genre.

6 Examples of Social Media Essays

Here are 6 examples of Social Media Essays:

The Impact of Social Media on Relationships and Communication

Introduction:.

The way we share information and build relationships has evolved as a direct result of the prevalence of social media in our daily lives. The influence of social media on interpersonal connections and conversation is a hot topic. Although social media has many positive effects, such as bringing people together regardless of physical proximity and making communication quicker and more accessible, it also has a dark side that can affect interpersonal connections and dialogue.

Positive Effects:

Connecting People Across Distances

One of social media's most significant benefits is its ability to connect individuals across long distances. People can use social media platforms to interact and stay in touch with friends and family far away. People can now maintain intimate relationships with those they care about, even when physically separated.

Improved Communication Speed and Efficiency

Additionally, the proliferation of social media sites has accelerated and simplified communication. Thanks to instant messaging, users can have short, timely conversations rather than lengthy ones via email. Furthermore, social media facilitates group communication, such as with classmates or employees, by providing a unified forum for such activities.

Negative Effects:

Decreased Face-to-Face Communication

The decline in in-person interaction is one of social media's most pernicious consequences on interpersonal connections and dialogue. People's reliance on digital communication over in-person contact has increased along with the popularity of social media. Face-to-face interaction has suffered as a result, which has adverse effects on interpersonal relationships and the development of social skills.

Decreased Emotional Intimacy

Another adverse effect of social media on relationships and communication is decreased emotional intimacy. Digital communication lacks the nonverbal cues and facial expressions critical in building emotional connections with others. This can make it more difficult for people to develop close and meaningful relationships, leading to increased loneliness and isolation.

Increased Conflict and Miscommunication

Finally, social media can also lead to increased conflict and miscommunication. The anonymity and distance provided by digital communication can lead to misunderstandings and hurtful comments that might not have been made face-to-face. Additionally, social media can provide a platform for cyberbullying , which can have severe consequences for the victim's mental health and well-being.

Conclusion:

In conclusion, the impact of social media on relationships and communication is a complex issue with both positive and negative effects. While social media platforms offer many benefits, such as connecting people across distances and enabling faster and more accessible communication, they also have a dark side that can negatively affect relationships and communication. It is up to individuals to use social media responsibly and to prioritize in-person communication in their relationships and interactions with others.

The Role of Social Media in the Spread of Misinformation and Fake News

Social media has revolutionized the way information is shared and disseminated. However, the ease and speed at which data can be spread on social media also make it a powerful tool for spreading misinformation and fake news. Misinformation and fake news can seriously affect public opinion, influence political decisions, and even cause harm to individuals and communities.

The Pervasiveness of Misinformation and Fake News on Social Media

Misinformation and fake news are prevalent on social media platforms, where they can spread quickly and reach a large audience. This is partly due to the way social media algorithms work, which prioritizes content likely to generate engagement, such as sensational or controversial stories. As a result, false information can spread rapidly and be widely shared before it is fact-checked or debunked.

The Influence of Social Media on Public Opinion

Social media can significantly impact public opinion, as people are likelier to believe the information they see shared by their friends and followers. This can lead to a self-reinforcing cycle, where misinformation and fake news are spread and reinforced, even in the face of evidence to the contrary.

The Challenge of Correcting Misinformation and Fake News

Correcting misinformation and fake news on social media can be a challenging task. This is partly due to the speed at which false information can spread and the difficulty of reaching the same audience exposed to the wrong information in the first place. Additionally, some individuals may be resistant to accepting correction, primarily if the incorrect information supports their beliefs or biases.

In conclusion, the function of social media in disseminating misinformation and fake news is complex and urgent. While social media has revolutionized the sharing of information, it has also made it simpler for false information to propagate and be widely believed. Individuals must be accountable for the information they share and consume, and social media firms must take measures to prevent the spread of disinformation and fake news on their platforms.

The Effects of Social Media on Mental Health and Well-Being

Social media has become an integral part of modern life, with billions of people around the world using platforms like Facebook, Instagram, and Twitter to stay connected with others and access information. However, while social media has many benefits, it can also negatively affect mental health and well-being.

Comparison and Low Self-Esteem

One of the key ways that social media can affect mental health is by promoting feelings of comparison and low self-esteem. People often present a curated version of their lives on social media, highlighting their successes and hiding their struggles. This can lead others to compare themselves unfavorably, leading to feelings of inadequacy and low self-esteem.

Cyberbullying and Online Harassment

Another way that social media can negatively impact mental health is through cyberbullying and online harassment. Social media provides a platform for anonymous individuals to harass and abuse others, leading to feelings of anxiety, fear, and depression.

Social Isolation

Despite its name, social media can also contribute to feelings of isolation. At the same time, people may have many online friends but need more meaningful in-person connections and support. This can lead to feelings of loneliness and depression.

Addiction and Overuse

Finally, social media can be addictive, leading to overuse and negatively impacting mental health and well-being. People may spend hours each day scrolling through their feeds, neglecting other important areas of their lives, such as work, family, and self-care.

In sum, social media has positive and negative consequences on one's psychological and emotional well-being. Realizing this, and taking measures like reducing one's social media use, reaching out to loved ones for help, and prioritizing one's well-being, are crucial. In addition, it's vital that social media giants take ownership of their platforms and actively encourage excellent mental health and well-being.

The Use of Social Media in Political Activism and Social Movements

Social media has recently become increasingly crucial in political action and social movements. Platforms such as Twitter, Facebook, and Instagram have given people new ways to express themselves, organize protests, and raise awareness about social and political issues.

Raising Awareness and Mobilizing Action

One of the most important uses of social media in political activity and social movements has been to raise awareness about important issues and mobilize action. Hashtags such as #MeToo and #BlackLivesMatter, for example, have brought attention to sexual harassment and racial injustice, respectively. Similarly, social media has been used to organize protests and other political actions, allowing people to band together and express themselves on a bigger scale.

Connecting with like-minded individuals

A second method in that social media has been utilized in political activity and social movements is to unite like-minded individuals. Through social media, individuals can join online groups, share knowledge and resources, and work with others to accomplish shared objectives. This has been especially significant for geographically scattered individuals or those without access to traditional means of political organizing.

Challenges and Limitations

As a vehicle for political action and social movements, social media has faced many obstacles and restrictions despite its many advantages. For instance, the propagation of misinformation and fake news on social media can impede attempts to disseminate accurate and reliable information. In addition, social media corporations have been condemned for censorship and insufficient protection of user rights.

In conclusion, social media has emerged as a potent instrument for political activism and social movements, giving voice to previously unheard communities and galvanizing support for change. Social media presents many opportunities for communication and collaboration. Still, users and institutions must be conscious of the risks and limitations of these tools to promote their responsible and productive usage.

The Potential Privacy Concerns Raised by Social Media Use and Data Collection Practices

With billions of users each day on sites like Facebook, Twitter, and Instagram, social media has ingrained itself into every aspect of our lives. While these platforms offer a straightforward method to communicate with others and exchange information, they also raise significant concerns over data collecting and privacy. This article will examine the possible privacy issues posed by social media use and data-gathering techniques.

Data Collection and Sharing

The gathering and sharing of personal data are significant privacy issues brought up by social media use. Social networking sites gather user data, including details about their relationships, hobbies, and routines. This information is made available to third-party businesses for various uses, such as marketing and advertising. This can lead to serious concerns about who has access to and uses our personal information.

Lack of Control Over Personal Information

The absence of user control over personal information is a significant privacy issue brought up by social media usage. Social media makes it challenging to limit who has access to and how data is utilized once it has been posted. Sensitive information may end up being extensively disseminated and may be used maliciously as a result.

Personalized Marketing

Social media companies utilize the information they gather about users to target them with adverts relevant to their interests and usage patterns. Although this could be useful, it might also cause consumers to worry about their privacy since they might feel that their personal information is being used without their permission. Furthermore, there are issues with the integrity of the data being used to target users and the possibility of prejudice based on individual traits.

Government Surveillance

Using social media might spark worries about government surveillance. There are significant concerns regarding privacy and free expression when governments in some nations utilize social media platforms to follow and monitor residents.

In conclusion, social media use raises significant concerns regarding data collecting and privacy. While these platforms make it easy to interact with people and exchange information, they also gather a lot of personal information, which raises questions about who may access it and how it will be used. Users should be aware of these privacy issues and take precautions to safeguard their personal information, such as exercising caution when choosing what details to disclose on social media and keeping their information sharing with other firms to a minimum.

The Ethical and Privacy Concerns Surrounding Social Media Use And Data Collection

Our use of social media to communicate with loved ones, acquire information, and even conduct business has become a crucial part of our everyday lives. The extensive use of social media does, however, raise some ethical and privacy issues that must be resolved. The influence of social media use and data collecting on user rights, the accountability of social media businesses, and the need for improved regulation are all topics that will be covered in this article.

Effect on Individual Privacy:

Social networking sites gather tons of personal data from their users, including delicate information like search history, location data, and even health data. Each user's detailed profile may be created with this data and sold to advertising or used for other reasons. Concerns regarding the privacy of personal information might arise because social media businesses can use this data to target users with customized adverts.

Additionally, individuals might need to know how much their personal information is being gathered and exploited. Data breaches or the unauthorized sharing of personal information with other parties may result in instances where sensitive information is exposed. Users should be aware of the privacy rules of social media firms and take precautions to secure their data.

Responsibility of Social Media Companies:

Social media firms should ensure that they responsibly and ethically gather and use user information. This entails establishing strong security measures to safeguard sensitive information and ensuring users are informed of what information is being collected and how it is used.

Many social media businesses, nevertheless, have come under fire for not upholding these obligations. For instance, the Cambridge Analytica incident highlighted how Facebook users' personal information was exploited for political objectives without their knowledge. This demonstrates the necessity of social media corporations being held responsible for their deeds and ensuring that they are safeguarding the security and privacy of their users.

Better Regulation Is Needed

There is a need for tighter regulation in this field, given the effect, social media has on individual privacy as well as the obligations of social media firms. The creation of laws and regulations that ensure social media companies are gathering and using user information ethically and responsibly, as well as making sure users are aware of their rights and have the ability to control the information that is being collected about them, are all part of this.

Additionally, legislation should ensure that social media businesses are held responsible for their behavior, for example, by levying fines for data breaches or the unauthorized use of personal data. This will provide social media businesses with a significant incentive to prioritize their users' privacy and security and ensure they are upholding their obligations.

In conclusion, social media has fundamentally changed how we engage and communicate with one another, but this increased convenience also raises several ethical and privacy issues. Essential concerns that need to be addressed include the effect of social media on individual privacy, the accountability of social media businesses, and the requirement for greater regulation to safeguard user rights. We can make everyone's online experience safer and more secure by looking more closely at these issues.

In conclusion, social media is a complex and multifaceted topic that has recently captured the world's attention. With its ever-growing influence on our lives, it's no surprise that it has become a popular subject for students to explore in their writing. Whether you are writing an argumentative essay on the impact of social media on privacy, a persuasive essay on the role of social media in politics, or a descriptive essay on the changes social media has brought to the way we communicate, there are countless angles to approach this subject.

However, writing a comprehensive and well-researched essay on social media can be daunting. It requires a thorough understanding of the topic and the ability to articulate your ideas clearly and concisely. This is where Jenni.ai comes in. Our AI-powered tool is designed to help students like you save time and energy and focus on what truly matters - your education. With Jenni.ai , you'll have access to a wealth of examples and receive personalized writing suggestions and feedback.

Whether you're a student who's just starting your writing journey or looking to perfect your craft, Jenni.ai has everything you need to succeed. Our tool provides you with the necessary resources to write with confidence and clarity, no matter your experience level. You'll be able to experiment with different styles, explore new ideas , and refine your writing skills.

So why waste your time and energy struggling to write an essay on your own when you can have Jenni.ai by your side? Sign up for our free trial today and experience the difference for yourself! With Jenni.ai, you'll have the resources you need to write confidently, clearly, and creatively. Get started today and see just how easy and efficient writing can be!

Try Jenni for free today

Create your first piece of content with Jenni today and never look back

Essay on Impact of Social Media on Teenager

Students are often asked to write an essay on Impact of Social Media on Teenager in their schools and colleges. And if you’re also looking for the same, we have created 100-word, 250-word, and 500-word essays on the topic.

Let’s take a look…

100 Words Essay on Impact of Social Media on Teenager

Introduction.

Social media has become an integral part of our lives, especially for teenagers. It provides a platform to connect, share, and learn.

Positive Impact

Social media can be beneficial. It helps teenagers to express themselves and connect with friends. It’s also a source of information.

Negative Impact

However, excessive use can lead to issues like cyberbullying, anxiety, and depression. It can also impact their physical health and academic performance.

In conclusion, while social media has its advantages, it’s essential for teenagers to use it responsibly.

250 Words Essay on Impact of Social Media on Teenager

Social media has become an integral part of our lives, particularly for teenagers. It’s a platform that offers a myriad of opportunities for communication, entertainment, and learning. However, it also presents challenges and potential harms.

Firstly, social media offers a platform for self-expression and identity formation, critical aspects of adolescent development. Teenagers can explore various facets of their personalities, interests, and values. Moreover, it provides an avenue for social interaction and friendship formation, connecting teenagers globally.

On the flip side, the pervasive nature of social media can lead to addictive behaviors, impacting teenagers’ mental health. The constant need for validation through likes and comments can lead to anxiety and low self-esteem. Furthermore, cyberbullying is a significant concern, with its effects often devastating, leading to depression or even suicidal thoughts.

Role of Digital Literacy

To mitigate the negative impacts, it’s crucial to foster digital literacy among teenagers. They need to be educated about responsible social media use, privacy settings, and how to handle cyberbullying.

In conclusion, while social media offers significant benefits to teenagers, it also poses considerable risks. It’s a double-edged sword that can either enhance or hinder adolescent development. Therefore, it’s crucial to provide teenagers with the necessary tools and education to navigate this digital landscape safely and responsibly.

500 Words Essay on Impact of Social Media on Teenager

Social media has become an integral part of our lives, shaping our interactions, relationships, and the way we perceive the world. However, its impact on teenagers, who are at a critical stage of their development, is a topic of intense debate and concern.

The Positive Impact

On the one hand, social media can be a powerful educational tool for teenagers. It provides a platform where they can access a wealth of knowledge and information, enhancing their learning experience. It also fosters creativity and self-expression, allowing teenagers to share their thoughts, ideas, and talents with a global audience.

Moreover, social media helps teenagers build connections and socialize, especially those who may be introverted or socially anxious. It offers a space where they can engage in discussions, participate in online communities, and build friendships beyond geographical boundaries.

The Negative Impact

Conversely, the pervasive use of social media also has potential downsides. Cyberbullying is a significant issue, with teenagers being particularly vulnerable to online harassment and abuse. This can lead to serious emotional and psychological consequences, including depression, anxiety, and low self-esteem.

Additionally, the pressure to maintain an idealized online persona can be detrimental to teenagers’ mental health. The constant comparison with others’ seemingly perfect lives can lead to feelings of inadequacy and dissatisfaction.

Furthermore, excessive use of social media can negatively affect teenagers’ physical health. It can lead to sedentary behaviors, sleep disturbances, and even addictive tendencies, disrupting their overall wellbeing and development.

Given these impacts, it is crucial to promote digital literacy among teenagers. They need to be educated about the potential risks and benefits of social media, and how to use it responsibly. This includes understanding privacy settings, recognizing and reporting inappropriate content or behavior, and being mindful of the amount of time spent online.

In conclusion, while social media can be a beneficial tool for teenagers, it also presents significant challenges. It is imperative that parents, educators, and policymakers work together to ensure a safe and positive online environment for teenagers, fostering their growth and development in the digital age. The key lies in balance and mindful usage, allowing teenagers to harness the potential of social media while mitigating its risks.

That’s it! I hope the essay helped you.

If you’re looking for more, here are essays on other interesting topics:

• Essay on Impact of Social Media
• Essay on Effect of Fake News on Social Media
• Essay on Ecotourism

Apart from these, you can look at all the essays by clicking here .

Happy studying!

One Comment

This is a good essay to learn Thanks to give this essay

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Save my name, email, and website in this browser for the next time I comment.