how to use linkedin powerpoint presentation

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Blog Marketing How To Design a LinkedIn Presentation Carousel (+Examples)

How To Design a LinkedIn Presentation Carousel (+Examples)

Written by: Ryan McCready May 16, 2023

If you have been on LinkedIn lately, you might have noticed a new type of visual content being shared in your feed.

Simple LinkedIn presentations.

These bite sized slide decks have been extremely popular, no matter the topic or industry.

Venngage has been creating simple LinkedIn presentations for the past year by repurposing content directly from our blog posts with our customizable presentation templates .

Yes, you read that right — all of the content we share comes from content that already exists. We just repurposed it to better fit on LinkedIn !

In case you’re wondering, these simple presentations have actually led to about 10x more impressions, shares, and engagement across the board. You can also repurpose LinkedIn content by opting to embed your LinkedIn feed on your website.

Plus, they are really easy to create if you know what you are doing. Thankfully, I have broken down our entire creation process, from outline to published presentation, below.

So let’s get into it!

1. Select the right piece of content for your LinkedIn presentation

Not every piece of content that you publish on your site or blog is going to make a good LinkedIn presentation.

Some are too abstract or need a lot more supporting information to make sense. Others might just not be a good fit for your LinkedIn following at all.

However, there are a few types of content that you can quickly repurpose into a presentation, as long as they are relevant.

This includes: 

• Simple lists
• Step-by-step guides
• Expert quotes & stats
• Checklists / to-do lists

Basically, anything that can be summarized in an engaging manner will probably make a good LinkedIn presentation. 

In my opinion, one of the easiest pieces of content to turn into a slide deck and an infographic is a list-based article. For example, this article on how to enhance your presentation skills .

All of the important content that you are going to use is already organized in an engaging way from the beginning. 

Plus people love clicking through lists and  visual content, which leads to more engagements and impressions on your posts!

Another type of content that works really well for similar reasons is “how-to” or “step-by-step” articles, like this infographic design guide . 

These articles will create a helpful and engaging narrative that people will want to click through or share with their followers.

Most types of infographics can be repurposed into presentations fairly quickly as well. For example, we turned a large quote infographic about International Women’s Day into this slide deck just a few weeks ago:

Additionally, you don’t even have to repurpose an entire article or piece of content. You can focus on a handful of definitions, interesting stats or quotes from a larger article. 

Or expand on something small that mention in your content, like in this slide deck:

We briefly touched on power words in an article about resume design and then used this LinkedIn presentation to expand on the concept. 

It turned out to be the perfect mix of engaging and easy to consume content that does well on LinkedIn.

So before you even think about picking out a template, make sure you have selected the right piece of content for LinkedIn . 

2. Extract the golden content nuggets

Trying to include too much content in your LinkedIn presentation will doom it before you even start.

At Venngage, we try to focus only on the small content nuggets that are found in a larger piece of content. 

You probably are asking, what the heck is a golden content nugget? I don’t blame you either, it’s a concept that I made up about a year ago, and I’m really hoping that it catches on.

A golden content nugget is simply a small piece of content that is:

• Informative
• Helpful 
• Interesting

Content nuggets are perfect for social media because they can be quickly consumed. And when you’re fighting for attention that can be a huge benefit. 

Some of the most common types of golden content nuggets include:

How-to or step-by-step instructions:

Facts, figures or stats:

Definitions & descriptions:

Interesting & expert quotes:

Simple tips & hacks:  

There are obviously more content nuggets spread throughout your articles but these are some of the most common.

I would recommend taking the time to grab all the content nuggets from an article and put them into a spreadsheet or document.

That step will help you create your next LinkedIn presentation or social media visual in a timely manner.

Once you select your content nuggets it’s time to move on to designing your presentation !

3. Use a simple but consistent LinkedIn presentation layout

One thing that I have noticed after creating a ton of these LinkedIn presentations is that the simple templates often get the most engagement. 

Also, we have found that square presentation templates work a lot better than some of the other layouts.

In fact, this LinkedIn presentation template has got the most traffic out of all the other slide decks!

CREATE THIS SOCIAL MEDIA TEMPLATE

This makes a lot of sense too, people aren’t going to engage with a complicated presentation. 

Especially on social media!

They want to quickly read through the information, and then decide if they want to click on the link to your article to learn more.

This template would be great for interesting tips, quotes or facts, because you can include a little more text on each slide:

On the other hand, if you’re presenting a bunch of stats in your presentation this template might be better: 

Instead of using an icon as the main focal point, this template pushes your statistics into the limelight. 

As you can see in each of these examples, the layout is pretty consistent on each slide. Not only does that speed up the creation process, it makes sure your content is always the focus of the LinkedIn presentation.

Read also: 5 Foolproof Presentation Layout Ideas You Should Use

4. Always include a title slide

Forgetting to create a compelling title slide for your presentation is another common mistake that I see a lot on LinkedIn.  

They jump right into the content without any context, which is probably going to confuse a follower. 

Can you imagine if this image was the first thing you saw in your LinkedIn feed on website ?

You probably would keep scrolling. 

But something like the example below would make you want to learn more because it actually gives you information about the next few slides.

Trust me, when you make your content actually easy to consume, people will engage with it. 

Also without a title slide, the image will probably just look like any other social media image that gets shared on LinkedIn. So instead of standing above the noise on LinkedIn, it will just become another part of it.

So try to use a relevant combination of a background shape or border, an interesting font and a simple icon. Like below:

Also, it doesn’t hurt to highlight or bold a keyword in your title, like I did above! 

Here are a few more examples of title slides that I have used in the past: 

As you can see, each example is pretty similar but it will inform the reader about what they will find in the LinkedIn presentation.

So if you want to create a viral presentation, like the ones above, always start with a title slide!

5. Focus on one idea or point per slide

You don’t want to make it a chore to consume your content. Instead, try to keep the text you include on each slide very brief and actionable.

Most of my slides have under 10 words but still tell a compelling narrative. 

Thankfully because we already pulled out the content nuggets, this step will be a lot easier than some of the other ones.

For example, this content nugget: 

Can be repurposed into a simple LinkedIn presentation using this example:

Source  

The simplicity of each slide will also pull people further into your slides and push them toward your call to action. 

I have found if you can’t summarize your main point in a few words, it’s probably not worth including. 

Now if you need some more help picking or using a font, check out this guide:  How to Choose Fonts For Your Designs (With Examples)

6. add an icon or two to each slide.

If you have made it this far into the article, you have probably noticed that almost every slide has an icon or illustration .

Not only will an icon or two make your slides more eye-catching, but it will also give the reader some quick context about the slide. 

Before you start adding them to your LinkedIn presentation, there are three usages rules that you should follow

The first one is: always use a consistent icon style. For example, if you use an illustrated icon on one slide, like below, use an illustrated icon on all of the slides. 

And if you use a flat icon, make sure to use it on all of the other slides too:

Next, always make sure your icon is the same size across all of your slides. The consistency will make your slides look a lot more professional.

And finally, give your icon some room to breathe. This is a design hack that professional designers call “white space” – basically the open space around an object. 

As you can see in the example below, there’s a lot of open white space between the icon and the rest of the slide.

With those 3 tips, you should be able to use icons like a pro in no time. 

Also, with the Venngage presentation maker you can easily swap an icon with a single click on any of these templates:

When you swap an icon, it will automatically place it in the same spot and make it the same size.

This hack will help you repurpose our templates a lot faster as well.

Honestly, this is a big reason why I’m able to create so many new LinkedIn presentations! 

7. Export your LinkedIn presentation as a PDF

Once you finish designing your LinkedIn presentation, it’s time to export it!

If you want to share your slides on LinkedIn, you need to export them as a PDF.

With Venngage Business users can export as a PDF very easily, just click Download and then select PDF:

Now if you want to use this presentation on Instagram or turn it into a GIF, I would recommend exporting it as a PNG HD:

You can see everything that  Venngage Business  offers here!

8. Share on LinkedIn

All that’s left is to actually post it to LinkedIn! So let’s quickly run through the whole process.

Sharing a LinkedIn presentation starts like any other post:

I would recommend keeping the blurb pretty short, also make sure that you include a link back to your blog post or article. Here is great example of that in practice:

Remember, the slide deck is going to catch their attention but you want to make sure you use a compelling call to action to push them to read your content. 

After perfecting your blurb or description, click the document icon:

After another box pops up, like below, just click upload:

Drag and drop your PDF to the upload box, and then you should see it pop up on your screen:

Next, add a title to your LinkedIn presentation and the click the Next button:

After you make sure everything is to your liking, click post:

Your LinkedIn presentation should be posted in a few seconds!

Also don’t be afraid to share your presentations more than once over a few weeks. The shelf life of these LinkedIn presentations is actually pretty long.

I still get a lot of good engagement from the slide deck I created almost a year ago! Hashtags can be helpful to ensure your content continues to get discovered.

That’s why I think it’s so important to take the time to pick the right piece of content in the beginning.

We have found that people are very happy to see our engaging and interesting content in their feeds. Especially if the content is relevant and evergreen.

Now if you want to create a normal presentation, start here:

120+ Best Presentation Ideas, Design Tips & Examples

And if you want to learn more about repurposing, check out this ebook:

Everything You Need to Repurpose Content Visually [Free Ebook + Templates]

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How can I share PowerPoint slides on LinkedIn? Solved!

Publishing PowerPoint presentations on LinkedIn can be an effective way to share your professional insights, showcase project results, or present industry knowledge. Presentations can showcase your expertise, knowledge, and skills in your field. This is particularly useful for consultants, thought leaders, educators, or anyone looking to establish credibility in their industry.

Well, is that possible to share PowerPoint slides on LinkedIn right now? No, you can't directly publish PowerPoint slides on LinkedIn!

Thankfully Circleboom Publish enables users to share their slides directly on LinkedIn! You can connect your multiple LinkedIn Profiles and Pages to Circleboom and share your PowerPoint slides, PDFs, and documents.

Your slide will look like this on LinkedIn:

Let's find out how to share slides on LinkedIn with Circleboom!

Circleboom's LinkedIn Slide Poster

You should follow these steps to post PowerPoint slides on multiple LinkedIn profiles and pages with Circleboom:

Step #1: Open your web browser and go to Circleboom.

Log in using your details. Account creation is swift for newcomers and can be done in under a minute.

Step #2: New users will need to connect their LinkedIn accounts. Circleboom supports both individual LinkedIn Profiles and Pages.

Moreover, Circleboom enables the management of various accounts, including Twitter, Instagram, Pinterest, Facebook, Google Business Profile, and LinkedIn.

Step #3: Proceed to the post-creation area! Select either 'LinkedIn Specific or Poll.'

Remember, Circleboom also offers the functionality to schedule polls on LinkedIn!

Step #4: Choose the connected LinkedIn accounts you wish to use.

You can simultaneously post your content to multiple LinkedIn accounts!

Step #5: Now, decide on the kind of post you'd like to make.

To share files like PDF, DOC, or PPT (PowerPoint), choose 'Document Post.' Circleboom allows you to schedule and share PowerPoint presentations on LinkedIn! Transforming PowerPoint presentations to SCORM content not only enhances their interactivity and engagement but also simplifies their integration into diverse learning management systems, broadening their educational impact.

Then, select who should see your post – options are 'Anyone,' 'Connections Only,' or 'LinkedIn Users Only.'

Step #6: What to write for your LinkedIn post caption, especially for a slide?

Circleboom's AI LinkedIn Post Writer is here to help create automatic descriptions for your posts! Begin by picking a style.

Next, define the tone of your post.

Lastly, add any final tweaks.

Your post is now ready to go!

Step #7: Upload your PowerPoint file from your computer.

Drag and drop it, and preview your post before publishing.

Circleboom includes additional features like adding a first comment to increase post visibility and saving posts as drafts for later editing.

Step #8: The last step is to post your PowerPoint slide on LinkedIn right away or set it for later.

Circleboom aids in determining the best times for posting on LinkedIn. Use these specific times to enhance your reach on all integrated platforms.

You're now equipped to create and schedule LinkedIn slide posts!

In conclusion, the integration of Circleboom's robust platform with LinkedIn's professional network opens up a new realm of content sharing and audience engagement possibilities. The ability to convert PowerPoint presentations into PDFs and seamlessly schedule them through Circleboom streamlines the content creation. It ensures that your valuable insights reach your audience at the most opportune moments. Whether you're a business professional, a marketer, or an educator, leveraging this tool can significantly enhance your LinkedIn presence, allowing you to share detailed, informative content in a visually appealing format that resonates with your professional network.

The strategic advantage of using Circleboom for posting PowerPoint slides on LinkedIn lies in its simplicity and effectiveness. The platform's user-friendly interface, coupled with its advanced scheduling features, means your content strategy can be proactive and responsive. By scheduling posts in advance, you ensure a consistent online presence, crucial for building a solid professional brand and engaging your audience. Furthermore, targeting your posts to specific audience segments – be it 'Connections Only,' 'LinkedIn Users Only,' or 'Anyone' – allows for tailored content delivery, enhancing the relevance and impact of your shared presentations.

Finally, Circleboom's AI-driven content assistance tools further enrich the content posting experience. From generating engaging post descriptions to suggesting optimal posting times, these features save time and optimize your posts' effectiveness. In the digital age, where content is king, the ability to deliver high-quality, professionally relevant presentations directly to your LinkedIn network is invaluable. Circleboom emerges as an indispensable tool for any LinkedIn user looking to share knowledge, showcase expertise, or disseminate information, making the process efficient, effective, and aligned with your professional objectives.

Altug Altug

I focus on developing strategies for digital marketing, content management, and social media. A part-time gamer! Feel free to ask questions via [email protected] or Twitter (@mynameisaltug)

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• Social Media

How to Use LinkedIn Effectively (Beginner Quickstart Guide)

Whether you want to advance your professional career or generate leads of professionals, LinkedIn is the place to be. As a professional, you need to know how to use LinkedIn effectively.

What is LinkedIn? It's the largest social network for professionals, with more than 950 million members . Members gather on the site to create a professional online presence for themselves, as well as for their businesses and organizations. Use it well, and LinkedIn can help you find a job, get clients, establish your thought leadership, and generate leads for B2B products/services.

In my case, after I began using LinkedIn purposefully, I saw the following results within the two months:

• I attracted three new potential freelancing clients (one of which turned into a paying project).
• I was invited to job interviews (including one for an unpublished vacancy).
• I received three job offers (after completing the recruitment process).

I got all this even though most of my posts were getting only around 100 views. In this tutorial, you'll learn how to use LinkedIn effectively, whatever your goals are.

If you want to learn more about how to use LinkedIn effectively, then keep reading!  Learn how to make the most use of LinkedIn, what to post, and how to engage other LinkedIn members.

First, we’ll start by giving you eight power tips of using LinkedIn. Next, we’ll cover how to post on LinkedIn strategically and what to post to make the most use of LinkedIn. Then, we’ll look at how to use LinkedIn to network.  If you want to know how to use LinkedIn for business, we will also look at different tools you can use to help you with marketing. If you are looking to impress with your resume, try a premium resume template from Envato Elements.

Jump to content in this section:

• It All Begins With Your LinkedIn Profile: 8 Power Tips

Strategic Posting on LinkedIn

How to network on linkedin, tools for linkedin marketing, create impressive linkedin posts, it all begins with your linkedin profile: 8 power tips .

Success on LinkedIn begins with a compelling and effective profile. Your LinkedIn profile is like your online resume. At the same time, it goes way beyond just showing your work experience, educational background, and training. It adds social proof and so much more.

LinkedIn is always adding new features to help you leverage the platform for your professional goals. Get our top advice on how to make a great LinkedIn profile:

Also, keep these tips in mind:

1. Use LinkedIn to Indicate Interest in a Company

Do you know how to use LinkedIn to show a company that you're interested in working for them?

LinkedIn has a new feature where you can privately show interest in working for a particular company. All you need to do is go to a company you're interested in working for and click the I’m interested button on their profile under the About tab.

You can also use LinkedIn to research a company before you apply. LinkedIn will help you learn more about a company and its culture, which can help you in your application and interview.

2. Collaborative Articles

Another tip on how to use LinkedIn to find a job is to use collaborative articles to promote your visibility.

These collaborative articles are a new LinkedIn feature that begins with AI-powered conversation starters developed by the LinkedIn editorial team where members can react to the article.

To find collaborative articles, look at this list or search for skill-related keywords or specific how-to questions in the LinkedIn search bar.

You can also find a list of skills on this page. After you click on the skill, you’ll be taken to a profile page and click on the articles section. In this section, you’ll see all the articles for that skill. Follow the page to stay updated on the collaborative articles.

3. Celebrate an Occasion

You can make use of LinkedIn’s celebrating an occasion feature. When you celebrate an occasion, it’s shown on your feed and profile.

If your connections react or comment on your celebration, it will also appear in your connection's home feed. You can celebrate anything from a new job to completing a certificate to a work anniversary.

Commenting on people’s celebrations is considered light networking and can deepen professional relationships.

4. Have a Clear Goal for Your LinkedIn Presence

Your goal guides everything you do on LinkedIn; from what you include on your profile to the posts you publish. So, before you do anything get clear on exactly what you want to achieve on LinkedIn. Here are some questions to consider:

• Is it to find a job?
• Attract potential clients?
• Get more speaking gigs?

Whatever your goal is, choose one—just one—and use it as your North Star moving forward. 

5. Fill in All the Fields

LinkedIn gives you a wealth of features you can and should use to showcase your expertise. Your LinkedIn profile can be so robust that it can serve as your online resume and portfolio. Leverage all the functionalities available to you by completing all the fields and sections in your profile. 

Consider all the different parts of your LinkedIn profile:

• profile picture
• cover image
• contact info
• featured ( Creator mode only)
• licenses & certifications
• skills & endorsements
• recommendations
• accomplishments

6. Turn on Creator Mode

Switch on Creator mode to get access to even more tools and features that'll help you reach your goal. These include:

• Topics. You’ll be able to display the main topics you usually post about as hashtags in your profile introduction. This makes you more discoverable to other LinkedIn members. It also attracts members who are interested in those topics. These topics can overlap with your content themes (more on that below).
• Featured section. This section, where you showcase your original content, is highlighted and displayed higher up on your profile. You can use this to display your resume , video resume , and samples of your work , including a LinkedIn article, posts published on other sites, videos, documents, presentations, and images.
• LinkedIn Live Video and LinkedIn Newsletter. With Creator mode on, you’ll be able to stream live videos from your account. You can also publish and promote a newsletter to show your expertise and build a bigger following. 

7. Know Your Keywords

People discover you on LinkedIn by using the platform’s search engine. Put yourself in the shoes of your target audience. What words and phrases are they most likely to use when they look for someone like you?

Choose a primary keyword you want to rank for. Use this primary keyword on your headline and About section. Use secondary keywords in your About section. Also sprinkle keywords through the Experience section, either as job titles or descriptions. 

Learn more about finding the right keywords for your LinkedIn profile and resume:

8. Create a Page for Your Freelancing or Consulting Business

If you're self-employed as a freelancer or consultant, make a page for your business on LinkedIn. Then, when you list your freelancing or consulting under the Experience section, link to that page. This way, if someone clicks on your business name from the Experience section, they'll see your company page. This gives you the ability to provide more information about your services. A LinkedIn company page also has features that aren't available on your profile. For example, you can create events, list products, and see analytics.

Remember that your LinkedIn profile will always be a work in progress. You’ll think of ways to optimize and improve it as you get more responses and engagement on the platform.

Now that your profile is complete, your next concern is what to post on your account. As I’m writing this, you've got several options: 

• Photo. If you want to stand out on any social media platform, every post you publish must have a visual. A photo or other type of image is the most common type of visual you can share. Always include one with a text post. The recommended size is at least 400 (width) x 400 (height) pixels, with a maximum file size of 8 MB.
• Video. Online, video has become the most popular type of content, typically garnering the highest number of engagements. Video also helps your audience connect with you faster, because they can see more of your personality. LinkedIn limits the duration of the video you can upload: 15 minutes when uploading from desktop and 10 minutes from the mobile app.
• Job. If you’re on LinkedIn to attract talent, then a job posting is a terrific way to reach the most suitable candidates on this professional platform.
• Poll. A poll or multiple-choice survey is another type of content you can post on LinkedIn. Aside from getting feedback from your connections, a poll is also an excellent way of reaching a wider audience. That’s because every time someone in your network responds to your poll, their own connections get notified.
• Document. This is a little-used feature, but you can share documents on your LinkedIn posts. As of this writing, the supported file types are DOC, DOCX, PDF, PPT, and PPTX. You can upload a document from your computer, Dropbox, or OneDrive. It’s a good way to share a checklist, special report, presentation, or even your resume to LinkedIn members. 
• Articles. LinkedIn allows you to use the platform as your very own blog through articles. Articles are longer than posts and won’t get lost in the platform’s busy home feed. They’re searchable both within LinkedIn and by search engines (if you’ve set the visibility to public). Every time you publish an article, your connections and followers see it on their news feeds. It may also appear on their notifications.

What to Post About on LinkedIn

What about the actual content of your posts?

One helpful tip I’ve come across is to keep one question in mind:

What do you want to be known for?

For example, if your goal on LinkedIn is to get a job as an editor, then you'll want to be known for being an experienced and skilled editor. This means your posts should be about topics related to editing. These could include writing, common writing mistakes, editing as a job, how to become an editor, life as an editor, and so on.

If you’re a freelance graphic designer and your goal is to attract potential clients, then you’ll want to be known as a great visual communicator. Your LinkedIn posts should then be about graphic design trends, examples of effective visuals, relevant tools, and resources … you get the idea.

In short, identify a handful of content themes that are consistent with what you want to be known for.

After you’ve published several posts on LinkedIn, scroll through your posts. Can people tell who you are and what you do just based on your posts?

Let’s take a peek at my posts. Can you tell what my content themes are? ( Hint: Look at the red ovals .)

As you can see, I relate even a lifestyle-type post about drinking coffee back to being a marketer—one of my content themes.

Having content themes can help you figure out tough questions like,

“Should I post personal stuff on LinkedIn?”

I’ve seen many debates about this. Some people have even gotten hateful comments after posting personal topics.

I say you can post personal stuff—as long as you make sure it supports your goal and is aligned with what you want to be known for. Relate it to one of your content themes. Again, my post about drinking coffee is an example of how you can do this.

The Best Day and Time to Post on LinkedIn (and How Often)

Is there an ideal day and time to post on LinkedIn to get maximum views and engagement?

Some experts seem to think so. The consensus from most, like the Influence Marketing Hub, is that weekdays between 8-10 am and between 1-3 pm , possibly also around 12 noon are the best times to post. This makes sense if you consider that LinkedIn members are professionals. Those would be the times they're commuting to or from work or taking a lunch break.

With that said, one of my most successful posts was published on a Saturday.

Many factors go into a successful LinkedIn post. The day and time of posting is just one of them, so I say don’t stress out about it. Post when it makes sense for you to do so. 

When it comes to the optimum frequency of posting most experts, like the online media monitoring company Meltwater, agree that a cadence of three to five times a week seems to get the best results. 

And that’s great news because that publishing schedule is doable even for the busiest professional! (Unlike other social media platforms that require daily or even multiple posts a day.)

LinkedIn posts tend to have a longer shelf life than other social media posts. That is, I’ve noticed that a post can get views, comments, and shares for several days and then they begin to peter out.

You may be thinking:

“But Lexi, I keep posting on LinkedIn and nobody seems to be paying attention!”

Here’s the thing. Even though it seems like your posts are going into a black hole and nobody sees them, that’s not actually the case. Even though your posts have few views and little or no reactions and comments, some of your connections and followers are seeing them.

To prove it to you, here’s a direct message I received from a long-time connection.

The post he’s referring to had fewer than 100 views and zero engagement. Jim himself didn't react or comment on that post. And yet, he did see it and it compelled him to revisit my profile.

Moral of the story: Don’t stress over so-called vanity metrics like views, reactions, and comments. They've got little to do with your actual results.

How to Schedule Posts

Are you looking into how to use LinkedIn for business? Scheduling posts is a new feature that can benefit your business.

To schedule a post, click on Start a post . Then click the clock icon in the lower right corner to schedule your post.

Benefits of scheduling posts

There are several benefits to scheduling posts. Consider the following:

• Maintaining a constant presence . If you've got a continuous presence, you’ll show up on people’s feeds, and they will be constantly reminded of your business. If you schedule posts for weeks ahead, you can avoid gaps in content.
• Minimizes mistakes or unexpected errors . Accidents happen, and your team can get caught up with a task and forget to post or post late. Maybe your internet or power goes out, and you can’t post. If you have a post published, you can ensure that you always post no matter what.

Maximize the team's productivity. If you schedule a batch of posts and set them up, you’ll be free to work on other things throughout the week. This can help people who post through multiple social networks.

Now that you've got a great profile and are publishing strategic posts, your work is far from done. In this section, we go over other activities you need to do regularly to achieve your LinkedIn goal. 

Be Social: React and Comment

LinkedIn is a social platform, so engaging others is an essential part of LinkedIn marketing. The easiest way to do this is by reacting to other people’s posts. 

LinkedIn lets you react in one of six ways:

Pick the one that’s closest to how you are feeling about the post. But don’t stop at reacting.

An even better—and more appreciated—way of engaging a LinkedIn member is by commenting on a post. Make it brief and relevant and, as much as possible, end with a question. That sparks a conversation with the member and the other people who see the post.

Reacting and commenting on posts are just two ways to be social. There are more ways to be social: 

Adding Connections

Start by connecting with people you know in real life:

• schoolmates
• current and previous co-workers
• family members

When you meet someone new, such as in a networking event, make sure to follow up by making a connection request on LinkedIn. Send a message to remind them how you met.

As you get more active on LinkedIn, you’ll receive connection requests from people you may not know. Should you accept? That’s entirely up to you. Keep reading to find out how you can expand your network without necessarily connecting with total strangers.

Giving and Getting Recommendations

Recommendations on your LinkedIn profile are like testimonials given by former employers, clients, and co-workers. You can start getting recommendations by asking for them. It’s like asking clients for a testimonial you can add to your website and other marketing materials.

Every time you get a testimonial outside LinkedIn, ask your client if they can paste the exact testimonial on your LinkedIn profile as a recommendation. Most people would be happy to do this.

Another way to get recommendations is by giving them first. Post unsolicited recommendations on other people’s profiles without expectations of getting one in return. Most folks will reciprocate by giving you a recommendation.

Joining Groups

Many LinkedIn members don’t connect willy-nilly with others unless they’re somehow connected. But what if you’re total strangers? How do you connect? By joining the same group!

With your goal in mind, think of which groups make sense for you to join. If your goal is to find a marketing job, for example, where would marketing hiring managers be hanging out? Use LinkedIn’s search tool to find appropriate groups. Join the ones that not only have a significant number of members but also has a fair level of activity. If people aren’t having conversations in the group, then it might be a stale one and not worth joining.

When you request to connect with someone you haven’t met, you can say that you’re both in the same group. This makes them more likely to accept your request.

Messaging People

Messaging on LinkedIn is quite powerful. That’s because most members receive both an in-app notification and an email notification when someone messages them on LinkedIn. This means your message is more likely to get read and receive a response. 

Use it wisely, though. Don’t start a conversation by hard pitching your product or service. Seek first to listen and understand the other person’s needs. If there seems to be a good fit between what they’re looking for and what you offer, then you can segue to a sales pitch.

Sometimes, you’ll find that a convo that began in a post’s comments just naturally migrates over to messaging. That’s another reason why commenting on posts is important!

You don’t need much to get results from LinkedIn. Depending on the types of content you want to share, you’ll need:

Graphics Creator and Editor

As mentioned earlier, visuals are essential to make your posts pop on a person’s feed. Use a simple graphics creator and editor to create images for your LinkedIn posts. Go to Elements to grab eye-catching photos, fonts, and icons. 

Social Media Scheduling Tool

LinkedIn allows you to pre-schedule posts. Some tools make it easier to plan across multiple social media accounts. Examples include:

Video Editing Tool

If you want to post a video, you can take a video from within the LinkedIn mobile app. But this isn't ideal. You’ll want to do some post-production work on your video to add your logo, titles, and other elements. That’s where a video editing tool comes in. Your computer may already have a video editor, and that may be the easiest one for you to use. Windows comes bundled with the Windows Movie Maker, and Macs come with iMovie.

Other options include:

• Vimeo Create

...and many more.

You can want to spice up your LinkedIn videos with B-roll (supplemental video), music, and special sound effects. You can find an extensive library of video assets at Envato Elements.

Live Streaming Tool

Video live streaming is a terrific way to stand out and reach a wider audience on LinkedIn. But you can't live stream natively through the LinkedIn platform. You’ll need to use third-party software that connects with your LinkedIn account. 

Examples of apps you can use to stream live on LinkedIn include: 

• Switcher Studio
• WebEx with custom stream (RTMP) tool

What about tools for automatically messaging and requesting connections with people? Some people swear by these tools. I find them to be sketchy at best. At worst, using them can get your LinkedIn account suspended. For those reasons, my recommendation is to just say no!

Posting on your LinkedIn profile is a major part of your LinkedIn success. Make sure your posts get attention and make an impact.

Go to Envato Elements for unlimited downloads of photos, fonts, videos, graphics —everything you need to create an impressive LinkedIn presence. You'll get plenty of use from the unlimited downloads as you create three to five LinkedIn posts per week.

And if you're applying for jobs on LinkedIn, you'll want to upload an impressive resume. Elements has thousands of resume templates for Microsoft Word and other apps you may be using.

By using professional creative elements, your LinkedIn profile and posts will stand out. On the other hand, cheap stock photos can hurt your brand. And relying on free visuals can limit your ability to show diversity.

Another benefit of sourcing assets from Elements is that you can use them to promote your business. One license covers both personal and commercial use, so you can use all your Elements downloads without worrying about copyright infringement.

Uplevel Your LinkedIn Strategy

LinkedIn is a powerful tool you can use to achieve personal, professional, or business goals. In this tutorial you learned the answer to the question: what is LinkedIn? You also discovered how to use LinkedIn effectively:

• Start by creating or improving your LinkedIn profile.
• Create and publish strategic content.
• Be social and engage other members.
• Observe the results you get and iterate as you go along.

Remember to get your content assets from Envato Elements, so you can project a professional image that attracts potential employers and clients.

Editorial Note: This content was originally published in February 2022. The post has been comprehensively updated for accuracy and relevancy by Sarah Joy .

#8/30: Add  slides  to your profile.

• Originally written: October 8, 2017 Text & Images Updated: June 30, 2020

Control your own presentations on LinkedIn

A good slide deck will make a much more effective, portable and memorable impression than simply reading text on you profile.

Most people  don't do this . So if you do, you'll obviously stand out.

Slideshare.net is owned by LinkedIn, and it integrates closely with LinkedIn - which means getting slide presentations onto your profile is very simple and very efficient.

We've probably all experienced 'Death by PowerPoint' so make sure your content is useful and legible. I find brevity aids clarity.

Adding content is as simple as importing into SlideShare from existing PowerPoint or KeyNote presentations.

However, I recommend that you ensure brevity and visual clarity for small screen dimensions. Your presentation is not likely to be looked at using full-screen, and may be viewed on a phone or tablet - so think short, snappy, with strong visuals. Think simple. Then think simpler...

How do I  add   presentations  to my profile?

Easy. Just create your content on Slideshare (you can create an account using your LinkedIn credentials), or import it in from PowerPoint or Keynote, then copy the URL of your Slideshare presentation.

Go to edit your profile, and then click on the edit button at top right on your 'About' section or the relevant experience section.

Add slideshare presentations or other media and links to your LinkedIn Profile.

Then, click  Upload  to upload direct media to your summary, or to your relevant work experience, or click  Link to media  to link to the URL of your presentation or download resource.

By the way, you can of course add  other people's slidedecks to your profile. Don't try to pass it off as your own work, naturally, but you can share presentations by others that are relevant to your work or support your ideas.

Once you have a few presentations and media in place on your profile, it looks visually more stimulating, and people can view your ideas and follow your stories in these presentations without having to leave your profile.

Outstanding.

• More Tips: 30 Top Tips for a better LinkedIn Profile – Rounded up and summarised…
• Found these tips useful? Why not thank me by buying me a virtual beer ?

About David Petherick

The Doctor is In. I have treated over 34,667 LinkedIn problems for CEOs, professionals and startups since 2006. You'll know by the end of our first free consultation if I can help you. We just need 10 minutes to diagnose and confirm if we're a good fit. Join over 4,767 subscribers to my free LinkedIn Newsletter on LinkedIn with no need to share your email address. Follow me on Twitter at @petherick .

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How to Integrate Social Media Platforms (Facebook, Twitter, Instagram, LinkedIn) Into PowerPoint

In today’s digital age, social media has become an integral part of our personal and professional lives. It allows us to connect with others, share content, and engage in meaningful conversations. With the rise of social media platforms such as Facebook, Twitter, Instagram, and LinkedIn, it is important to leverage their power and incorporate them into our everyday tools, including PowerPoint presentations.

Table of Contents

Why Integrate Social Media Platforms Into PowerPoint?

Before we dive into the world of integrating social media platforms into PowerPoint, let’s understand why it is essential to do so. By integrating social media into your presentations, you are taking advantage of the vast reach and engagement potential of these platforms. This enables you to interact with your audience in real-time, promote your brand, share updates, and stimulate conversation.

Furthermore, incorporating social media into PowerPoint presentations adds an element of interactivity and multimedia, making your presentations more engaging and dynamic. It allows you to seamlessly integrate live feeds, videos, and other interactive content, enhancing the overall impact of your presentations.

Benefits of Integrating Social Media Platforms Into PowerPoint Presentations

Now that we understand the importance of integrating social media platforms into PowerPoint, let’s explore the various benefits it offers:

• Increased engagement: By incorporating social media feeds and interactive elements, you can actively engage your audience, encouraging participation and conversation.
• Real-time updates: Social media integration enables you to showcase live updates from your social media accounts directly within your PowerPoint slides, keeping your audience up to date with the latest developments.
• Enhanced visual appeal: By integrating social media content, you can add visual interest and variety to your presentations, making them more visually appealing and memorable.
• Broadened reach: When you integrate social media platforms into PowerPoint, you have the opportunity to extend your message and content beyond the confines of the presentation room, allowing your audience to share and engage with your content long after the presentation ends.

Step-by-Step Guide to Integrating Facebook into PowerPoint

Now, let’s delve into the specifics of integrating individual social media platforms into PowerPoint. We’ll start with the ever-popular Facebook. Here is a step-by-step guide to seamlessly integrating Facebook into your PowerPoint presentations:

• Step one: Open your PowerPoint presentation and navigate to the slide where you want to integrate Facebook content.
• Step two: Access the “Insert” tab in the PowerPoint ribbon and click on the “Web Page” option.
• Step three: In the dialog box that appears, enter the URL of the Facebook page or post you want to embed.
• Step four: Select the “Display as Icon” checkbox if you prefer to have a Facebook icon displayed on your slide instead of the actual content.
• Step five: Adjust the size and position of the embedded Facebook content as desired.
• Step six: Save your PowerPoint presentation and test the embedded Facebook content by entering presentation mode.

By following these steps, you can seamlessly integrate Facebook content, such as posts, videos, or live streams, into your PowerPoint presentations, adding a new dimension to your slides.

Top Tips for Incorporating Twitter into PowerPoint Presentations

Twitter is another powerful social media platform that can be effectively integrated into your PowerPoint presentations. Here are some top tips for incorporating Twitter into your slides:

• Hashtag display: Include a live Twitter feed displaying relevant hashtags related to your topic or event to encourage audience participation and interactive discussions.
• Tweet quotes: Showcase impactful tweets from industry influencers or thought leaders within your presentation to add credibility and diverse perspectives.
• Embed tweets: Incorporate specific tweets or Twitter threads directly into your slides to provide real-time examples and evidence to support your points.
• Integration with polls and surveys: Utilize Twitter’s polling feature to gather audience opinions and display the results in real-time within your presentation.

By leveraging these tips, you can unlock the full potential of Twitter and create impactful PowerPoint presentations that actively involve your audience and foster engagement.

Enhancing PowerPoint with Instagram Feeds: A Comprehensive Guide

Instagram, with its visually captivating content, offers unique integration possibilities for your PowerPoint presentations. Here’s a comprehensive guide to enhancing your slides with Instagram:

• Embedding Instagram posts: Incorporate specific Instagram posts or user-generated content directly into your slides to showcase engaging visuals and authentic social proof.
• Live Instagram feeds: Integrate real-time Instagram feeds displaying your brand or event hashtag to encourage audience participation and amplify the reach of your presentation.
• Creating Instagram-inspired slides: Channel the aesthetic of Instagram within your presentation design by using vibrant colors, filters, and square-shaped visuals.

By leveraging the inherent visual appeal of Instagram, you can elevate the aesthetic quality of your PowerPoint presentation and create a visually stunning experience for your audience.

Leveraging LinkedIn in PowerPoint: Best Practices and Techniques

LinkedIn, the professional networking platform, offers unique opportunities to connect with your audience on a professional level. Here are some best practices and techniques for leveraging LinkedIn in PowerPoint:

• Showcasing professional achievements: Include LinkedIn recommendations, endorsements, or certifications relevant to your topic to establish credibility and create trust with your audience.
• Displaying company profiles: Showcase company profiles from LinkedIn to highlight your organization’s expertise, achievements, and industry recognition.
• Integrating LinkedIn SlideShare content: Embed SlideShare presentations or documents hosted on LinkedIn directly into your PowerPoint slides for easy access and enhanced sharing capabilities.

By strategically leveraging LinkedIn within your PowerPoint presentations, you can position yourself and your organization as industry experts and strengthen your professional connections.

Creative Ways to Integrate Multiple Social Media Platforms Into a Single PowerPoint Slide

If you want to take your social media integration to the next level, consider incorporating multiple platforms into a single PowerPoint slide. Here are some creative ways to achieve this:

• Live social media mosaic: Create a dynamic visual using live feeds from various social media platforms arranged in a mosaic-like pattern.
• Interactive social media hub: Design a slide featuring interactive buttons or tabs that allow your audience to navigate between different social media platforms and explore engaging content.
• Real-time updates dashboard: Display a comprehensive dashboard showcasing live updates from different social media platforms, giving your audience a real-time snapshot of your digital presence.

By utilizing these creative techniques, you can create visually striking slides that showcase a multitude of social media platforms and captivate your audience’s attention.

Tools and Plugins for Seamlessly Integrating Social Media Platforms into PowerPoint

While PowerPoint provides some built-in functionality for integrating social media platforms, there are also several third-party tools and plugins available that can enhance and simplify the process. Here are some popular tools:

• LiveSlides: This plugin enables you to embed live web content, including social media feeds, directly into your PowerPoint slides.
• SlideShare: LinkedIn-owned SlideShare offers an easy way to share and embed PowerPoint presentations, complete with social media integration.
• Twitter Visualizations: Tools like TweetBeam or TAGS Explorer allow you to visualize live Twitter feeds and hashtags, which can be integrated into your PowerPoint slides.

By leveraging these tools, you can streamline the process of integrating social media platforms into your PowerPoint presentations and create more impactful slides with ease.

How to Embed Live Facebook, Twitter, Instagram, and LinkedIn Feeds in PowerPoint

If you want to go beyond static content and display live social media feeds directly within your PowerPoint presentations, here’s how you can do it:

• Step one: Use a third-party tool or plugin that specializes in embedding live social media feeds.
• Step two: Connect your social media accounts to the tool or plugin and configure the settings according to your preferences.
• Step three: Once you have set up the feeds, select the desired layout and design options.
• Step four: Generate an embed code provided by the tool or plugin.
• Step five: In PowerPoint, navigate to the slide where you want to embed the live social media feed and access the “Insert” tab.
• Step six: Click on the “Web Page” option and paste the embed code into the dialog box.
• Step seven: Adjust the size and position of the embedded live social media feed as necessary.
• Step eight: Save your PowerPoint presentation and test the embedded feed by entering presentation mode.

By following these steps, you can display real-time Facebook, Twitter, Instagram, and LinkedIn feeds directly within your PowerPoint presentations, keeping your audience engaged and informed.

Best Practices for Designing Engaging Social Media Slides in PowerPoint

Now that you have learned how to integrate social media platforms into PowerPoint, let’s explore some best practices for designing engaging social media slides:

• Consistent branding: Ensure your social media slides align with your overall presentation design and brand guidelines, creating a cohesive visual experience for your audience.
• Legible font sizes and colors: Use font sizes and colors that are easily readable, even from a distance, ensuring your audience can effortlessly follow the content on your social media slides.
• Consider visual hierarchy: Arrange your social media content in a logical order, prioritizing key information and keeping the design visually balanced.
• Engaging visuals: Incorporate eye-catching images, videos, and infographics into your social media slides to capture your audience’s attention and support your key messages.
• Minimal text: Avoid overcrowding your social media slides with excessive text. Instead, focus on utilizing concise phrases and bullet points to convey your message effectively.

By following these best practices, you can create visually appealing and engaging social media slides that effectively communicate your message and captivate your audience.

How to Add Social Media Icons and Links to Your PowerPoint Presentation

If you want to include social media icons and links in your PowerPoint presentation, follow these simple steps:

• Step one: Find high-quality social media icons that represent the platforms you want to include (e.g., Facebook, Twitter, Instagram, LinkedIn).
• Step two: Save the icons to your computer or cloud storage service.
• Step three: In PowerPoint, navigate to the slide where you want to add the social media icons.
• Step four: Access the “Insert” tab and click on the “Picture” option.
• Step five: Select the social media icon file from your computer or cloud storage and insert it onto the slide.
• Step six: Resize and position the social media icons as desired.
• Step seven: Right-click on each icon and select the “Hyperlink” option.
• Step eight: Enter the respective social media URL in the hyperlink dialog box for each icon.
• Step nine: Save your PowerPoint presentation and test the social media icons by clicking on them in presentation mode.

By following these steps, you can easily add social media icons and links to your PowerPoint presentation, allowing your audience to connect with you on various platforms and further engage with your content.

Using Social Media Data in PowerPoint: Strategies for Visualizing Analytics

Integrating social media data into your PowerPoint presentations can provide valuable insights and add credibility to your content. Here are some strategies for visualizing social media analytics in PowerPoint:

• Data-driven charts and graphs: Use visual elements such as bar charts, line graphs, and pie charts to display social media metrics such as follower growth, engagement rates, or post reach.
• Heatmaps and word clouds: Visualize sentiment analysis or trending topics using heatmaps or word clouds to make complex social media data more digestible and visually appealing.
• Comparison tables: Compare performance metrics of different social media platforms, campaigns, or time periods using tables to showcase key findings and trends.

By effectively visualizing social media data in your PowerPoint presentations, you can present compelling insights and make data-driven decisions that drive social media success.

Exploring Advanced Techniques: Embedding YouTube Videos Within Your PowerPoint Presentation

While social media platforms play a significant role in PowerPoint presentations, let’s not forget about the power of video. YouTube, with its massive library of content, can be seamlessly integrated into your slides. Here’s how you can embed YouTube videos in PowerPoint:

• Step one: Open your PowerPoint presentation and navigate to the slide where you want to embed the YouTube video.
• Step two: Access the “Insert” tab in the PowerPoint ribbon and click on the “Video” option.
• Step three: Select the “Online Video” option and enter the URL of the YouTube video you want to embed.

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How to Upload Documents and Presentations on LinkedIn

Updated: January 10, 2020

Published: May 24, 2019

Does this content marketing formula sound (very) familiar?

• Create content
• Publish content on my company's website or blog
• Post the link on all my social channels
• Cross fingers and hope my audience bites

This is a foundational play in most marketing playbooks -- and sometimes, it works. But waiting and hoping to see if your audience can be convinced to click a link back to your website isn't the only option marketers have anymore.

In April 2019, LinkedIn announced that users can now upload documents and presentations to the platform. Instead of having to convince users to take an extra step back to your website, you can now meet them where they're already spending a lot time -- their LinkedIn feeds.

Have a deck from a recent talk you gave? Or maybe an ebook your company wants to distribute to a relevant audience? This new feature enables you to post content assets directly to your feed for your followers to view without needing to download a file or visit a new location.

To give you a better idea of how this feature looks in action, here's a recent presentation the HubSpot team shared on LinkedIn: 

Uploading documents and presentations is a smart way to connect with your followers on a deeper level and encourage more meaningful engagement. In fact, investing in more visual and multimedia content on LinkedIn just might help you reach a broader audience outside of your direct network.

To get started using the new feature, you can follow the steps below.

1. First, navigate to your LinkedIn feed , or the LinkedIn group where you want to share your document or presentation. At the top of the feed, you will see the "Start a Post" box with three content type options. Click on the document icon, highlighted here:

2. Once you click on the document icon, you'll be prompted to select a file from your computer to upload. LinkedIn accepts .pdf, .ppt, .pptx, .doc, and .docx file types.

3. You'll be able to add a title, caption, and include relevant hashtags and user mentions in the description box before finalizing your file upload. You can also control who sees your file if you want to limit access to your connections only.

And that's it! You can start sharing decks, presentations, ebooks, case studies, and more multimedia content assets directly on LinkedIn.

Don't forget to share this post!

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Do your presentations garner glazed stares from apathetic audiences? Do you get fed up fiddling with flashy animations and transitions? That's okay! You didn't go to grad school to learn to make neat slideshows. Nonetheless, whether you are sharing research findings, clinical insights, or personal stories, you have so much to offer the world—and a strong presentation can help make that happen.

In this presentation, Kyler Shumway shares his strategies for making snazzy (but professional) slideshow presentations. Learn how to use the latest technology to augment visual communication while avoiding some of the classic presentation blunders.

Other topics include:

• animation basics
• simple data visualization
• gathering and using quality images
• technical tips for sharing

Kyler Shumway, PsyD

President and chief clinical officer of Deep Eddy Psychotherapy , one of the leading outpatient mental health practices in Texas. He is also a bestselling author with his fourth book, Neurodiversity and the Myth of Normal , being released soon as an Amazon Audible Original. He has been featured by Forbes , The New York Times , CNN, and more for his work in combatting the loneliness epidemic. As a licensed psychologist, thought leader, and TEDx speaker who has spoken to audiences across the nation (as well as internationally), his mission is to help people learn to love themselves and others, build satisfying and meaningful relationships, and find their place to belong.

More in this series

Learn how to become a public speaker as a mental health professional.

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Learn about search engine optimization, what is it and how do you find SEO success when you're not super tech-savvy.

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Learn about options for designing and hosting as website as well as basic web design principles.

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How to use Microsoft PowerPoint

Creating a successful slideshow is no small task. So, if you’re new to Microsoft PowerPoint, you’ll need to familiarize yourself with the features and tools you need to build a presentation.

How to create a slideshow

How to add a slide, how to insert slide elements, how to use different views, how to add speaker notes, how to start and end a presentation.

We’ll guide you through the process of creating a PowerPoint slideshow by adding slides and elements as well as how to present the show when you finish. These basics are just what you need as a beginner and should get you off to a terrific start with PowerPoint.

Note : The information in this tutorial applies to PowerPoint for Microsoft 365 on Windows. While you may see variations in features or menus, most PowerPoint versions have the same basic options.

When you open the application, you can create a new blank slideshow or use a built-in PowerPoint template . To best familiarize yourself with the application and the items we’ll walk through here, select a Blank slideshow on the Home screen and follow along.

Next, you’ll want to name and save your presentation file. Select File > Save or Save As name the file on the right, choose a location for it, and select Save .

Be sure to continue saving your slideshow regularly as you work on it by selecting Save in the Quick Access Toolbar.

A blank presentation in PowerPoint starts you off with a main slide. You’ll notice a text box at the top for the title and one beneath for the subtitle. Simply click inside these boxes to enter your text.

While it’s good to get in the habit of using title slides like these to begin future presentations, you’ll also need to know how to insert the additional slides.

Go to either the Home or Insert tab and open the New Slide menu in the ribbon.

Choose the layout you want to use for the new slide. You’ll see several options that include placeholders, which is handy for popping in what you need like text, lists, or images.

Once the slide appears, click inside a placeholder to add the necessary elements.

Continue to insert as many slides as you want the same way.

Along with using the placeholders on the slides, you can add your own items. This is helpful if a slide doesn’t contain the number or type of placeholders you need.

Add a text box

One popular slide element to add is a text box, which is just like the title and subtitle boxes on the title slide. With it, you can insert and format text as you wish.

Go to the Insert tab and select Text box in the Text group.

You can use your cursor to draw the size of the box you want or simply click the slide and begin typing inside the box.

To format the text in the box, select it and go to the Home tab. Use the options in the Font section of the ribbon to adjust the style, size, color, or emphasis.

Specific to PowerPoint on Windows, you’ll also see a floating toolbar appear near the text that you select. This toolbar contains the same features as on the Home tab along with additional options.

Add images, shapes, and icons

Because a slideshow is a visual tool, you’ll likely want to add photos, illustrations, shapes, or icons to slides.

Go to the Insert tab and open the Pictures , Shapes , or Icons menu.

• Pictures : Pick an image from your device, one of the stock images, or an online picture and select Insert .
• Shapes : Pick a shape from the menu and use your cursor to draw it on the slide.
• Icons : Search or use the categories to find the icon, select it, and click Insert .

Once you insert one of the above on your slide, you’ll see the corresponding tab appear to format the object. For pictures, you have a Picture Format tab, for shapes, you have a Shape Format tab, and for icons, you have a Graphics Format tab.

You can use the tools in the ribbon to do things like change the color, add a border, align or rotate the object, and resize it.

Add audio or video

Another useful object to add to your slides is an audio file or video. You can then play the sound or video clip during your presentation.

Go to the Insert tab and open the Audio or Video menu.

• Audio : Pick an audio file to add to PowerPoint from your device or record audio on the spot.
• Video : Pick a video to embed into your presentation from your device, one of the stock videos, or an online video and select Insert .

Like with images and shapes, you’ll see tabs appear to format the file you insert. For audio, you have an Audio Format tab, for video, you have a Video Format tab, and for both types of files, you have a Playback tab.

Use the Format tabs to adjust the color, add a border, or apply an effect and the Playback tab to set a fade in or out effect, loop the playback, or play it in the background.

You can take advantage of different views in PowerPoint for accomplishing various tasks. This is helpful for seeing all of your slides in a grid, viewing a notes page, or working with an outline.

Go to the View tab and you’ll see the options in the Presentation Views group.

• Normal : Use this to create and edit your slides.
• Outline View : Use this to work with an outline of your presentation. Each slide is numbered with a hierarchy of slide elements.
• Slide Sorter : Use this to see your slides in a grid format for an overall slideshow view.
• Notes Page : Use this to view your presentation with notes — this is where you print a PowerPoint presentation with notes .
• Reading View : Use this to play your slideshow in the same window without entering full-screen mode.

Use the tools in the Show section of the View tab to display a Ruler , Gridlines , or Guides . These items can help you line up your slide elements.

You can also select the Zoom and Fit to Window options in the Zoom section of the ribbon to get a better view of slide items or the overall slide.

Presenting a slideshow is similar to giving a speech where you may want to use speaker notes. Like note cards, you can add notes to each slide in your presentation. When you present the slideshow, only you can view your notes; your audience cannot see them.

Select Notes in the Status Bar at the bottom of the PowerPoint window or go to View > Notes .

Add your notes in the section that appears below the slide.

You can use the options in the Font section of the Home tab to add emphasis or create a list.

For more detail, check out our how-to for adding notes in PowerPoint .

When you’re ready to present your PowerPoint slideshow or to see it as your audience will, you can start the presentation anytime.

Go to the Slide Show tab.

To display your speaker notes and a dashboard of controls while you present, check the box for Use Presenter View in the Monitors section. Then, select the monitors for the slideshow display and presenter view using the Monitor drop-down menu.

On the left side of the ribbon, pick From Beginning or From Current Slide per your preference.

When the slideshow starts, you’ll see what your audience sees on one monitor with Presenter View on the other. This is a super helpful way to present your slideshow because the Presenter View window provides you with controls.

If you’re unable to use more than one monitor, you’ll also see controls on the bottom left of the slides.

In the Presenter View window, you’ll see the current slide on the left with the controls beneath and the next slide on the right along with your speaker notes.

To use a control, hover your cursor over each button for a brief description.

From left to right, you can choose a laser pointer or pen, see all slides in a grid, zoom in on the slide, display a black screen, turn the subtitles or camera on or off, and view additional options like changing the subtitle settings or ending the presentation.

To stop presentation mode, press your Esc key, select End Slide Show at the top, or use the three dots to choose End Show .

While this beginner’s guide to using PowerPoint should get you off to a great start creating and presenting your first slideshow, there’s plenty more to learn. Check out how to use Presenter Coach for rehearsing your presentation and best practices for making awesome PowerPoint slides for tips and suggestions.

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