research topics in corporate strategy

Browse All Articles
Newsletter Sign-Up

CorporateStrategy →

No results found in working knowledge.

Were any results found in one of the other content buckets on the left?
Try removing some search filters.
Use different search filters.

A new global BCG study reveals that during the past two decades, only 26% of corporate transformations successfully created value in both the short and long terms.
We highlight five truths about corporate transformation—and refute one lie that executives like to tell themselves.

BCG Henderson Institute Newsletter: Insights that are shaping business thinking.

Business Transformation

/ article, five truths (and one lie) about corporate transformation.

By Martin Reeves , Christian Gruß , Kristy Ellmer , Adam Job , Gabe Bouslov , and Paul Catchlove

Key Takeaways

In an era of technological advancements, geopolitical tensions, and economic turmoil, standing still is akin to moving backward. As the durability of competitive advantage has dwindled , the average tenure of companies on the S&P 500 index has more than halved since the late 1970s. 1 1 S. Patrick Viguerie, Ned Calder, and Brian Hindo, 2021 Corporate Longevity Forecast , May 2021, Innosight website. Notes: 1 S. Patrick Viguerie, Ned Calder, and Brian Hindo, 2021 Corporate Longevity Forecast , May 2021, Innosight website.

But changing with the times is difficult: A new global BCG study reveals that during the past two decades, only 26% of corporate transformations successfully created value in both the short and long terms. (See “ About Our Research .”)

So how can change leaders beat the odds? We use our empirical insights to highlight five truths about corporate transformation —and refute one lie that executives like to tell themselves.

Truth #1: You Can (and Should) Fix Things Before They Break

In transformations, timing matters: Pre-emptive transformations are initiated while total shareholder return (TSR) is in line with or ahead of industry averages. These transformations create significantly more value in the medium and long run (+2.7 percentage point TSR over a three-year horizon) than reactive transformations (initiated after TSR has already dipped below the peer group).

Transforming preemptively—before a performance gap has opened up—means transforming from a position of strength, subject to less pressure and scrutiny: leaders are empowered to focus on identifying options for future advantage , rather than on purely defensive moves, such as divestments.

Consider, for example, Microsoft’s remarkable trajectory over the past decade: After stagnating performance from 2009 to 2012, the company managed to achieve some momentum between 2012 and 2014 (achieving 36% annualized TSR). Not content with this recovery, Microsoft’s then-incoming CEO Satya Nadella made changes to lay the groundwork for future success: He oriented the company toward the new dominance of cloud , even though this trend had not yet damaged the bottom line. This move set Microsoft up to nearly triple its stock price in the first four years of Nadella’s tenure. Nevertheless, he announced yet another restructuring in 2018, setting up an AI division, which was soon bolstered by Microsoft’s early $1 billion investment in OpenAI. 2 2 Don Reisinger, “Microsoft Is About to Undergo a Major Reorganization: Here’s How It Breaks Down,” Fortune website, March 29, 2018. Notes: 2 Don Reisinger, “Microsoft Is About to Undergo a Major Reorganization: Here’s How It Breaks Down,” Fortune website, March 29, 2018. Today, Microsoft is the most valuable company in the world—illustrating how preemptive transformation with heavy investment allows sustaining performance in an evolving competitive environment and amid significant technology changes.

Truth #2: Leadership Will Make or Break Your Transformation

Microsoft’s story also highlights the importance of leadership. The firm’s successful transformations were not only driven by Nadella’s anticipation of future trends, but also his willingness to question and change the mental models and organizational structures that underlay the company’s historic success. For example, since the 2018 restructuring, Microsoft no longer has a division dedicated to its Windows operating system. Contrast this with Blockbuster’s leadership rejecting the opportunity to acquire a fledging Netflix, Swissair continuing to invest in its failing airline, or Kodak not embracing the digital photography technology it pioneered—and the importance of leadership commitment to change becomes crystal clear.

When leaders present an obstacle to change, their removal can improve transformation outcomes.

Our data shows that a leadership change during a transformation is associated with a 4.1 percentage points higher TSR performance over the five-year time horizon (compared to the previous downturn period).
The positive TSR impact is even higher (an additional 3.7 percentage points over the five-year period) if the new leadership comes from outside of the company.

However, a change in leadership is not a guaranteed success driver; it is also associated with a high variance in TSR outcomes. As such, this effect is less driven by the leader per se than by their willingness and commitment to making a change—particularly at a time when leadership engagement in transformations is on the decline . Consistent with this, we find that preemptive transformations—in which leaders act to fix things before they break, demonstrating their initiative and commitment—are associated with higher leadership stability than reactive ones (4.7 percentage point lower frequency of CEO change during the transformation period). Moreover, we know from other research that stability in leadership teams can also drive a company’s long-term growth potential.

Truth #3: You Cannot Cut Your Way to Greatness

Our analysis shows that, in the short term, investor expectations are the most significant driver of value creation in a transformation contributing more than two thirds of TSR outperformance over industry peers in the first year after a transformation is initiated. (See Exhibit 1). Efficiency improvements drive 13% of the outperformance, while the remaining factors (revenue growth and margin improvements) play even smaller roles.

As such, it is crucial for companies to craft a compelling transformation plan and narrative at the outset of their journey, and to define a clear communication agenda toward their shareholders. Moreover, firms must signal discipline and momentum by executing on quick wins for cost reductions.

In the long term (five years), value creation drivers are flipped, such that the lion’s share of TSR outperformance is driven by successful cost reductions (32%) and revenue growth (43%), while investor expectations play a smaller role (25%). This indicates that, in the long-term, execution is key, as investors will keep executives to their promises. Moreover, it shows that you cannot cut your way to greatness: differential growth is critical to sustained value creation .

Truth #4: Transformations Require a Long-Term Orientation

Achieving sustainable growth and a future-proof operating model requires entering transformations with a long-term orientation, rather than merely focusing on addressing performance woes or catching up to peers in terms of technology stack or organizational best practices.

Our data shows that having a long-term strategic orientation exhibits a strong positive impact on transformation performance, being associated with a 12.5 percentage points higher TSR impact over a five-year horizon. 3 3 Measured leveraging a proprietary algorithm that quantifies the strategic orientation of companies based on semantic patterns in 10-K filings. Notes: 3 Measured leveraging a proprietary algorithm that quantifies the strategic orientation of companies based on semantic patterns in 10-K filings. A long-term orientation can be achieved by creating an entrepreneurial culture, in which new ideas are constantly developed and leaders are willing to take chances on unproven models. To support a forward-orientation, companies need to complement traditional, backward-looking performance metrics with future-oriented ones. For example, 3M pioneered the New Product Vitality Index (NPVI), a metric that tracks the share of sales from products that didn’t exist five years ago.

Beyond mindset, culture, and metrics, a long-term orientation also means investing in the exploration of new ideas that could be the basis of future advantage: above industry-average R&D spending is associated with a 2.9 percentage point improvement in TSR performance over the course of a transformation.

Above industry-average capital expenditures are also linked to better transformation outcomes—to the tune of 3.7 percentage point TSR over a five-year horizon. This indicates that leaders must find the right balance between identifying new sources of growth and improving their existing model, for example, by upgrading production machinery. It also underlines that operational effectiveness needs to be tied not only to cuts, but also to selective investments.

Truth #5: You Cannot Make Things Up as You Go

Transformations are complex and require simultaneously delivering on several objectives—usually under immense pressure from the outside and inside. As a result, companies cannot make transformation up as they go.

Putting a formal transformation program in place—which we identify based on a combined analysis of corporate announcements and restructuring spend—has a positive impact (5.9 percentage points) on long-run TSR during transformation periods. Moreover, the scale of the program and the willingness to invest in change matter, with our results further showing a strong, positive correlation between above industry-average restructuring spend and TSR outcomes (+5.7 percentage points over five years).

Formalizing the transformation entails defining a clear governance and process—or setting up a dedicated transformation office—for coordinating and tracking progress on change initiatives, as well as regularly communicating it to the executive leadership team so that roadblocks can be addressed promptly. Moreover, it may mean putting in place a chief transformation officer to helm an ambitious change effort, which our prior research shows can improve transformation odds significantly. However, simply having a CTO on staff is not a panacea. The role must be designed appropriately and filled by someone who is persistent, vigilant, and flexible —and who is trained for the job.

A Lie: You Are Special—and These Insights Don’t Apply to You

The empirical patterns of transformation are quite stable: At any point in the past 20 years, roughly 30% of companies significantly underperformed their sector for a period of multiple years, making transformation a necessity for performance reasons. 4 4 Underperformance is identified as an annualized deterioration in TSR, relative to the company’s industry average, of 10 p.p. or more over a two-year period. Notes: 4 Underperformance is identified as an annualized deterioration in TSR, relative to the company’s industry average, of 10 p.p. or more over a two-year period. (See Exhibit 2.) However, successful transformations are the exception, rather than the norm, even when measured on very modest criteria. More than 70% of companies fail to outperform their industry peer group average in both the short (one year) and long term (five years), after a previous performance downturn period. These number are quite similar to the findings in our 2018 report—showing that while the world has changed significantly in the last few years, the challenges of keeping up with that change have remained remarkably persistent.

Just as crucially, these patterns are remarkably universal, with our data showing that no region, sector, or size group is an outlier on transformation need and success rates. The success factors of transformations discussed throughout this article also have directionally similar effects across all subgroups of our sample.

Put briefly: When it comes to transformations, no one is special. Change leaders have no reason to be overconfident, given that only half of the companies we studied employed more than two of the key success factors we identified. Sustainable value creation through transformation remains so rare. 5 5 This includes: above-industry average R&D spending, CapEx investments, or restructuring costs (each scaled by sales); a long-term strategic orientation; setting up a formalized change program; bringing in a new CEO, or even a new external CEO. Notes: 5 This includes: above-industry average R&D spending, CapEx investments, or restructuring costs (each scaled by sales); a long-term strategic orientation; setting up a formalized change program; bringing in a new CEO, or even a new external CEO.

About Our Research

This study is an extension of BCG’s earlier work, “ The Truth About Corporate Transformation ,” published in MIT Sloan Management Review . Here, we broadened the research to a global scope, updated to cover the recent period of enormous turbulence, and deepened the analysis of factors and segments. Our empirical study covers the period 2001 to 2022, with the sample including nearly 2,000 public companies from around the globe that generated at least $10 billion in revenue in 2022 or had a market capitalization of $10 billion at the end of that year. To identify transformations, we assess firms’ total shareholder returns (TSR) relative to their industry peers, as transformations are regularly initiated in reaction to performance downturns. We combine this with a predictive model, which leverages information from corporate announcements and data on restructuring spend to identify whether a formal transformation program has been set up. Depending on data availability across variables in a given analysis, our study covers between 1,000 and 2,000 transformations.

In an increasingly turbulent world, changing with the times is crucial—but the odds of success are slim. To beat them, change leaders must heed these truths about corporate transformations.

The BCG Henderson Institute is Boston Consulting Group’s strategy think tank, dedicated to exploring and developing valuable new insights from business, technology, and science by embracing the powerful technology of ideas. The Institute engages leaders in provocative discussion and experimentation to expand the boundaries of business theory and practice and to translate innovative ideas from within and beyond business. For more ideas and inspiration from the Institute, please visit our website and follow us on LinkedIn and X (formerly Twitter) .

Managing Director & Senior Partner, Chairman of the BCG Henderson Institute

San Francisco - Bay Area

Managing Director & Partner

Strategy Lab Director, BCG Henderson Institute

Senior Director – BCG Transform

ABOUT BOSTON CONSULTING GROUP

Boston Consulting Group partners with leaders in business and society to tackle their most important challenges and capture their greatest opportunities. BCG was the pioneer in business strategy when it was founded in 1963. Today, we work closely with clients to embrace a transformational approach aimed at benefiting all stakeholders—empowering organizations to grow, build sustainable competitive advantage, and drive positive societal impact.

Our diverse, global teams bring deep industry and functional expertise and a range of perspectives that question the status quo and spark change. BCG delivers solutions through leading-edge management consulting, technology and design, and corporate and digital ventures. We work in a uniquely collaborative model across the firm and throughout all levels of the client organization, fueled by the goal of helping our clients thrive and enabling them to make the world a better place.

For information or permission to reprint, please contact BCG at [email protected] . To find the latest BCG content and register to receive e-alerts on this topic or others, please visit bcg.com . Follow Boston Consulting Group on Facebook and X (formerly Twitter) .

Corporate Strategy

Theory and Practice

© 2019
Ulrich Pidun 0

Boston Consulting Group, Frankfurt am Main, Germany Faculty of Economics and Management, Institute of Technology and Management, Technical University of Berlin, Berlin, Germany

You can also search for this author in PubMed Google Scholar

Identifies and explains the key elements of corporate strategy
Explores the nature of strategy to maximize corporate advantage
Applies the experience of researchers, teachers, consultants and executives

88k Accesses

7 Citations

This is a preview of subscription content, log in via an institution to check access.

Access this book

Available as EPUB and PDF
Read on any device
Instant download
Own it forever
Durable hardcover edition
Dispatched in 3 to 5 business days
Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Other ways to access

Licence this eBook for your library

Institutional subscriptions

Table of contents (11 chapters)

Front matter, introduction.

Ulrich Pidun

Corporate Ambition

Corporate capabilities, corporate portfolio analysis, corporate growth strategy, corporate portfolio strategy, transforming the corporate portfolio, managing the corporate portfolio, corporate parenting strategy and organization, corporate financial strategy, corporate strategy process, back matter.

business strategy
corporate strategy
financial strategy
business strategy book
corporate strategy development
corporate portfolio
corporate strategy textbook
corporate strategy implementation
corporate mission and vision

About this book

This textbook offers a personal perspective on the broad and complex topic of corporate strategy. The book is structured to follow the journey of systematic corporate strategy development and implementation.

“Corporate Strategy” presents frameworks and concepts for strategy development that have proven to be useful in corporate practice. The book covers the fundamental questions of daily strategy work and illustrates them with examples from real companies. It addresses all key elements of corporate strategy in a clear and systematic way:

• Corporate portfolio analysis

• Managing and transforming the corporate profile

• Corporate financial strategy

The book serves not only as a practice-oriented textbook for students and teachers of corporate strategy, it also functions as a sophisticated handbook for practitioners who are responsible for developing and implementing effective corporate strategies.

Authors and Affiliations

Boston consulting group, frankfurt am main, germany, faculty of economics and management, institute of technology and management, technical university of berlin, berlin, germany, about the author.

Prof. Dr. Ulrich Pidun is director at Boston Consulting Group (BCG) in Frankfurt, Germany, global topic leader for corporate strategy and fellow at the BCG Henderson Institute. He advises large international companies on their corporate-level strategy, governance and organization. In addition to his work at BCG, Ulrich Pidun serves as honorary professor for corporate strategy at Technical University of Berlin, Germany. His research interest is in corporate-level strategy, portfolio management, growth strategies and corporate planning.

Bibliographic Information

Book Title : Corporate Strategy

Book Subtitle : Theory and Practice

Authors : Ulrich Pidun

DOI : https://doi.org/10.1007/978-3-658-25426-1

Publisher : Springer Gabler Wiesbaden

eBook Packages : Business and Economics (German Language)

Hardcover ISBN : 978-3-658-25425-4 Published: 18 June 2019

eBook ISBN : 978-3-658-25426-1 Published: 03 June 2019

Edition Number : 1

Number of Pages : X, 282

Number of Illustrations : 4 b/w illustrations, 66 illustrations in colour

Additional Information : The company examples in this book are based on public information and not related to BCG client projects or relationships.

Topics : Business Strategy/Leadership

Publish with us

Policies and ethics

Find a journal
Track your research

Harvard Business School →
Faculty & Research →

Publications

Global Research Centers
Case Development
Initiatives & Projects
Research Services
Seminars & Conferences
Publications →

Show Results For

All HBS Web (115,529)
Faculty Publications (58,173)

StrategicPlanning →

No results found in faculty publications.

Were any results found in one of the other content buckets on the left?
Try removing some search filters.
Use different search filters.

470 Business Research Topics & Good Ideas

18 January 2024

last updated

Business research topics include a multi-faceted discipline, offering many intriguing themes. Some areas highlight concepts, like strengths, weaknesses, opportunities, and threats (SWOT) study or political, economic, social, technological, legal, and environmental (PESTLE) analysis. Innovation and entrepreneurship topics explore how novel ideas can disrupt industries, focusing on startup culture, tech advancements, and societal impacts. Organizational behavior studies the human side of the business, covering employee motivation, leadership styles, and workplace culture. Finance and economics topics dissect fiscal decisions, market trends, investment strategies, financial risk management, and economic forecasting. These business research topics reflect the complexity of modern business operations, providing a rich background for academic inquiry and practical application.

Simple Business Research Topics

Influences on Consumer Spending
Green Initiatives in Small Businesses
Customer Loyalty Program Effectiveness
Remote Work vs. In-Person: Productivity Analysis
Digital Marketing vs. Traditional Advertising
Employee Motivation and Performance
Implications of Social Media for Business
Online Security and Customer Trust
Startup Success Factors
Importance of Organizational Culture
Benefits of Diversity in the Workplace
Balancing Ethics and Profitability
Exploring Retail vs. Online Shopping Preferences
Strategies for Effective Business Communication
Crowdfunding as a Business Finance Option
Disaster Preparedness in Business Operations
Freelancing and the Changing Work Landscape
Trends in Customer Service Technology
Businesses and Corporate Social Responsibility

Interesting Business Research Topics

Corporate Governance and Ethical Conduct
Sustainability Trends in Business Models
Decoding Consumer Behavior in E-Commerce
Digital Transformation in Traditional Businesses
Effectiveness of Branding Strategies
Future of Cryptocurrencies in Business
Impact of Automation on Employment
Importance of Emotional Intelligence in Leadership
Innovation in Customer Retention Strategies
Virtual Reality and Its Business Applications
Analysis of Franchising vs. Startups
Influence of Celebrity Endorsements on Sales
Blockchain Technology in Supply Chain Management
Corporate Social Responsibility in the Fashion Industry
Machine Learning Applications in Business
Business Strategy in Gaming Industry
Green Marketing and Consumer Preferences
Economic Resilience in Small Businesses
Big Data in Decision-Making Process
The Intersection of Technology and Business Ethics

Business Research Topics for College Students

Exploring Business Startups in the Digital Age
Influential Factors in Consumer Buying Behavior
Correlation Between Corporate Culture and Employee Retention
Green Marketing Strategies and Sustainability
Disruption Caused by Digital Transformation in Businesses
Workplace Diversity and Organizational Success
Significance of Emotional Intelligence in Business Leadership
Social Media Marketing in Small-to-Medium Enterprises
Exploring Ethical Considerations in Advertising
Study of Successful Branding Strategies in Retail
Effects of Globalization on Local Businesses
Impacts of Automation on the Manufacturing Industry
Growth Strategies in Family-Owned Businesses
Customer Loyalty Programs and Consumer Behavior
Understanding the Role of AI in Business Operations
Strategies for Effective Crisis Management in Business
Intersection of Business Ethics and Profitability
Significance of Supply Chain Management in E-Commerce
Importance of Innovation in Sustaining Business Growth
Exploring the Economics of Renewable Energy Businesses

Business Research Topics for University

Incorporating Blockchain Technology in Business Processes
Effectiveness of Different Leadership Styles in Organizational Development
Digitalization and Its Influence on the Banking Sector
Implementing Corporate Social Responsibility in Modern Enterprises
Artificial Intelligence and Its Potential in Retail Industry
Evaluating the Success of Viral Marketing Strategies
Determining Factors in Venture Capital Decision-Making
Gender Equality in Leadership Positions: Case Studies
Merger and Acquisition Strategies in Competitive Business Landscapes
Augmented Reality: Potential Applications in Business
Data-Driven Decision Making: Benefits and Challenges
Understanding Cryptocurrency and Its Effects on E-Commerce
Exploration of Effective Time Management Techniques in Business
Influence of Work Environment on Employee Productivity
Business Strategy Development in an Era of Global Economic Changes
Determining the Factors Affecting Employee Job Satisfaction
Impact of Market Orientation on Business Performance
Online PR Management in the Age of Social Media
Sustainability and Profitability: Achieving a Balance in Business

Business Research Topics for Master of Business Administration (MBA)

Diverse Workforce: Implications for Organizational Success
Cybersecurity Practices in E-Commerce Businesses
Consumer Behavior Analysis in the Age of Digital Marketing
Globalization and Its Influence on Supply Chain Management
Corporate Governance: Case Studies of Successful Models
Applying Machine Learning to Financial Forecasting
Assessing the Efficiency of Inventory Management Systems
Examining the Effect of Organizational Culture on Innovation
Real Estate Market Analysis: Opportunities and Challenges
Sustainable Supply Chain Management: Challenges and Solutions
Entrepreneurship and Risk Management: A Detailed Analysis
Strategic Management in Non-Profit Organizations
Ethical Leadership and Corporate Success: A Correlation Study
Crisis Management Strategies in Hospitality Industry
Exploring Emerging Market Opportunities in E-Business
Project Management Efficiency in IT Industry
Influence of Branding on Consumer Purchase Decisions
Establishing Effective Communication Systems in Virtual Teams
Cross-Cultural Management in Multinational Companies

Small Business Research Topics

Small Business Survival: Strategies During Economic Recession
Growth Challenges Faced by Family Businesses
Sustainability Practices for Small-Scale Enterprises
Small Business Marketing in the Digital Age
Rural Small Businesses: Opportunities and Constraints
Exploring Innovation Capability of Micro Enterprises
Access to Finance for Small Businesses: A Case Study
E-Commerce Adoption by Small Retail Businesses
Franchising as a Growth Strategy for Small Businesses
Cross-Cultural Challenges in Small Business Management
Examining Business Succession in Small Family Firms
Barriers to Small Business Internationalization
Efficiency of Outsourcing in Small Business Operations
Exploring Business Ethics in Small Enterprises
Small Business Adaptation to Climate Change
Supply Chain Management in Small Manufacturing Businesses
Workforce Diversity in Small Business Environment
Influence of Organizational Culture on Small Businesses
Impact Assessment of Government Policies on Small Businesses
Small Businesses and Corporate Social Responsibility: Case Studies

Medium Business Research Topics

Medium-Sized Business Expansion: International Perspectives
Digital Transformation in Medium-Sized Businesses
Economic Sustainability of Medium-Scale Industries
Diversity and Inclusion Within Medium-Sized Enterprises
Supply Chain Optimization in Medium Business Operations
Green Business Practices for Medium Enterprises
Knowledge Management in Medium-Sized Companies
Succession Planning in Medium Family-Owned Firms
Financing Options for Medium Business Growth
Organizational Culture Shifts in Medium Businesses
Innovation Strategies of Medium-Sized Enterprises
Talent Management and Retention in Medium Firms
Examining Corporate Governance in Medium Enterprises
Mergers and Acquisitions in Medium-Sized Businesses
Medium-Sized Businesses and Global Market Entry
Cybersecurity Measures for Medium Business Enterprises
Public Policy Effects on Medium-Sized Businesses
Corporate Social Responsibility in Medium Enterprises
Strategic Planning in Medium Business Enterprises
Medium-Sized Enterprises in Emerging Markets: Opportunities and Challenges

International Business Research Topics

Multicultural Leadership in Global Companies
Foreign Direct Investment Effects on Host Economies
Understanding International Business Negotiation Styles
Crisis Management in Global Corporations
International Financial Reporting Standards: A Comparative Study
Corporate Social Responsibility in Global Supply Chains
Global Innovation Clusters: Opportunities and Challenges
Mergers and Acquisitions in the Global Business Landscape
Expatriate Management and Success Factors in International Assignments
Emerging Markets and Their Significance in Global Business
International Business Strategies in Digital Era
International Human Resource Management Practices
Cross-Cultural Communication Challenges in Multinational Corporations
Political Risk Assessment for International Businesses
Corporate Governance Variations Across Different Countries
Foreign Market Entry Strategies: A Comparative Study
Economic Implications of Brexit on International Business
Exchange Rate Volatility and Its Effect on International Trade
Global Business Ethics: A Critical Analysis

Business-to-Business (B2B) Research Topics

Understanding the Value Proposition in B2B Markets
Digital Transformation Strategies in B2B Commerce
B2B Pricing Models: An Analytical Study
Influence of Social Media on B2B Relationships
Comparative Analysis of B2B and B2C Marketing Strategies
Trust and Relationship Building in B2B Sales
Customer Retention Tactics in B2B Marketplaces
Strategic Alliances in B2B Sectors: A Critical Analysis
B2B E-Commerce: Opportunities and Challenges
Personalization Techniques in B2B Marketing
Data-Driven Decision-Making in B2B Industries
Exploring B2B Content Marketing Strategies
Consumer Behavior Analysis in B2B Marketing
Corporate Social Responsibility in B2B Companies
B2B Sales Performance Metrics and Key Indicators
Adapting SEO Strategies for B2B Businesses
B2B Branding: Strategies and Best Practices
Innovation Management in B2B Sectors
Ethical Considerations in B2B Marketing
Cybersecurity Measures in B2B Organizations

Business-to-Consumer (B2C) Research Topics

Customer Experience Management in B2C Industries
Harnessing the Power of Social Media in B2C Marketing
Strategies for Building Trust in B2C E-Commerce
Influence of Artificial Intelligence on B2C Transactions
B2C Content Marketing: A Critical Analysis
Exploring Loyalty Programs in B2C Markets
Data Privacy and Security in B2C Digital Platforms
Mobile Marketing Strategies in B2C Businesses
Customer Journey Mapping in B2C Environments
Emerging B2C E-Commerce Trends and Their Implications
Personalization Techniques in B2C Marketing
Psychological Triggers in B2C Advertising: An Analysis
Analyzing Online Review Culture in B2C Markets
Comparative Study of B2C and B2B Marketing Tactics
Customer Relationship Management in B2C Companies
Sustainability Practices in B2C Businesses
Conversion Rate Optimization Techniques in B2C Marketing
B2C Branding: An Examination of Successful Strategies
Influence of Augmented Reality on B2C Shopping Experiences
Analyzing Customer Retention Strategies in B2C Industries

Modern Business Research Topics

Disruptive Innovations and Their Influence on Business Models
Cryptocurrency’s Place in Modern Business Transactions
Navigating the Implications of Remote Work for Businesses
Addressing Cybersecurity Concerns in the Era of Digital Business
Sustainability Strategies in Contemporary Business Practices
Artificial Intelligence and Its Contribution to Business Automation
Blockchain Technology’s Application in Modern Business Transactions
E-Commerce and Its Changing Face in Modern Business
Agile Management: A New Norm in Business Operations
Big Data Analytics: A Game Changer for Modern Business
Corporate Social Responsibility in Contemporary Business Ethics
Influence of Social Media Marketing on Modern Business
Digital Transformation Strategies in Modern Business Environments
Exploring the Gig Economy and Its Effect on Modern Business
Cloud Computing Adoption in Modern Business Infrastructure
Virtual Reality and Its Commercial Implications for Businesses
Embracing Diversity and Inclusion in Modern Corporate Culture
Analyzing the Rise of FinTech in Modern Business
Internet of Things (IoT) in Streamlining Business Operations

Startup Research Topics

Startup Valuation Methods: An In-Depth Analysis
Leadership Styles for Successful Startup Management
Strategic Funding Approaches for Emerging Startups
Survival Strategies: Navigating Startups Through Economic Downturns
Influence of Organizational Culture on Startup Success
Entrepreneurial Psychology: A Key to Startup Resilience
Investor-Startup Relations: A Critical Examination
Disruptive Startups: The Driving Force of Market Transformation
Crowdfunding as an Innovative Financing Model for Startups
Examining the Startup Ecosystem in Emerging Economies
Determining Factors for Startup Failure: A Comprehensive Study
Analyzing the Influence of Incubators and Accelerators on Startup Growth
Green Startups: A Study on Sustainability in Entrepreneurship
Gender Dynamics in Startup Leadership
Innovation Management Strategies in Tech Startups
Exploring the Gig Economy’s Influence on Startup Culture
Frugal Innovation: An Emerging Trend in Startup Practices
Intellectual Property Rights in Startup Development
A Comparative Study of International Startup Policies
Remote Work Culture: A New Trend in Startup Environments

Business Project Management Research Topics

Influence of Leadership Styles on Project Success
Techniques for Conflict Resolution in Project Management
Agile Project Management: Adaptation in Business Environments
Strategic Risk Assessment Techniques in Project Management
Efficacy of Project Management Software in Modern Business
Remote Project Management: Challenges and Solutions
Importance of Cross-Cultural Competence in International Project Management
Influence of Emotional Intelligence on Project Management Effectiveness
Sustainable Practices in Business Project Management
Project Portfolio Management: Optimization Techniques
Examining the Effects of Employee Motivation on Project Outcomes
Balancing Quality, Scope, and Budget in Project Management
Adapting Project Management Approaches for Small Businesses
Determinants of Successful Change Management in Business Projects
Artificial Intelligence Applications in Project Management
Implications of Ethical Considerations in Project Management
Organizational Resilience: A Critical Factor in Project Management
Managing Business Projects in Multidisciplinary Teams
Influence of Corporate Governance on Project Management

Business Management and Administration Research Topics

Organizational Behavior and Employee Satisfaction
Cybersecurity Measures in Business Administration
Modern Approaches to Leadership Development
Human Resource Management: Strategies for Talent Retention
Optimizing Supply Chain Management for Competitive Advantage
Cross-Cultural Communication in Business Administration
Influence of Corporate Culture on Organizational Performance
Strategic Decision-Making in Dynamic Business Environments
AI Applications in Business Management
Sustainable Business Models for Green Enterprises
Examining Ethics in Corporate Governance
Improving Employee Productivity Through Workplace Design
The Efficiency of Remote Work in Business Administration
Social Entrepreneurship and Its Contribution to Society
Influence of Digital Transformation on Business Administration
Corporate Social Responsibility: An Analysis of Its Effect on Brand Reputation
Change Management Techniques in Modern Enterprises
Influence of Organizational Structure on Innovation
Risk Management Strategies in Global Business Operations
SMEs and Their Adaptation to E-Commerce Platforms

Business Managerial Economics Research Topics

Strategic Pricing Mechanisms in the Global E-Commerce Market
Balancing Profitability and Sustainability: Green Initiatives in Modern Business Models
Network Effects and Digital Platform Economics: Unexplored Frontiers
Behavioral Economics in Corporate Decision-Making: A Deeper Insight
Examining Income Inequality: Corporate Pay Structures and Economic Implications
Artificial Intelligence, Automation, and Their Effect on Labor Markets
Investigating Market Power: A Study on Tech Giants and Antitrust Regulations
Economic Resilience in Supply Chain Management During Crises
Cryptocurrency Adoption and Its Transformative Influence on Business Transactions
Diverse Workforce Benefits: An Economic Perspective
Risks and Returns: Examining Stock Market Behavior for Corporate Investment Decisions
Unraveling Consumer Psychology: Neuromarketing and Purchasing Behavior
Operational Efficiency Through Lean Management: An Economic Analysis
Predictive Analytics in Strategic Business Planning: Current Landscape and Future Prospects
Corporate Social Responsibility and Its Economic Justifications
Revisiting Game Theory in Modern Business Negotiations
Adoption of Renewable Energy: Cost Implications and Profitability for Businesses
Knowledge Economy and Intellectual Property Rights: Striking a Balance
Exploring Regional Trade Agreements and Their Implications on Business Operations

Business Organizational Behavior Research Topics

Intricacies of Transformational Leadership: A Behavioral Approach
Cultural Diversity in Organizations: An Analysis of Communication Patterns
Ethical Decision-Making Processes in Contemporary Businesses
Effective Conflict Resolution Strategies and Their Influence on Organizational Cohesion
Application of Positive Psychology to Enhance Employee Well-Being in the Workplace
Examining Organizational Silence: Barriers to Open Communication and Their Repercussions
Emotional Intelligence as a Determinant of Leadership Success in Organizations
Workplace Motivation Strategies: An In-Depth Study of Non-Monetary Incentives
A Comparative Study of Hierarchical vs. Flat Organizational Structures
Remote Work and Organizational Culture: Analyzing the Shifts in Team Dynamics
Understanding the Influence of Job Design on Employee Satisfaction
Navigating Through Organizational Politics: A Study on Power and Influence
A Behavioral Analysis of Cross-Functional Team Dynamics in Businesses
Unpacking the Complexity of Knowledge Sharing in Multinational Corporations
Organizational Citizenship Behavior: A Study on Discretionary Workplace Behavior
Virtual Teams and Collaboration: Exploring Challenges and Solutions
Perceived Organizational Support and Employee Commitment: A Correlation Study
Interrogating the Relationship Between Workplace Stress and Employee Productivity
Mindfulness Practices in the Workplace: An Examination of Outcomes and Adoption Barriers
Decision-Making Styles and Organizational Performance: A Comparative Study

Business Communication Research Topics

Harnessing the Power of Storytelling in Corporate Communication
Crisis Communication Strategies: A Critical Analysis of High-Profile Corporate Cases
Understanding the Dynamics of Interpersonal Communication in Virtual Teams
Exploring Non-Verbal Communication in Business Negotiations
Multimodal Communication in Business: Emerging Trends and Practices
Cross-Cultural Business Communication: Navigating Language and Cultural Barriers
Communication Clarity and Its Effect on Organizational Decision Making
Influence of Organizational Structure on Internal Communication Mechanisms
Leadership Communication Styles and Employee Engagement: A Correlation Study
Privacy and Security Concerns in Corporate Digital Communication
Addressing Workplace Miscommunication: Strategic Tools and Techniques
Corporate Communication in Mergers and Acquisitions: Challenges and Best Practices
Influence of Artificial Intelligence on Business Communication Processes
Visual Communication in Business: An Analysis of Infographics and Data Visualization
Analyzing Gender Differences in Business Communication Styles
Exploring Ethics in Business Communication: A Review of Best Practices
Corporate Apologies and Public Relations: Crafting Effective Messages
Investigating the Adoption and Use of Chatbots in Customer Communication
Employee Perception of Top-Down Communication in Hierarchical Organizations

Business Economics Research Topics

Macroeconomic Indicators and Their Influence on Business Investment Decisions
Exploring Economic Policies: Implications for Small Business Growth
Consumer Behavior in Digital Markets: An Economic Analysis
Economic Resilience: A Study on Businesses Adapting to Climate Change
Collaborative Economy and Business Models: A Paradigm Shift
Foreign Direct Investment and Its Effect on Domestic Industries
Cryptocurrency and Blockchain: A New Frontier in Business Economics
Market Structures and Pricing Strategies: A Comparative Analysis
A Deep Dive Into Global Trade Dynamics: Business Opportunities and Challenges
Analyzing Economic Cycles: Business Strategies for Volatile Economies
Inequality in Wealth Distribution: Examining Corporate Compensation Policies
Sustainable Development: Business Practices and Economic Implications
Dynamic Pricing in Online Retail: An Economic Perspective
Microfinance and Entrepreneurship: Opportunities and Economic Challenges
Econometrics in Business: Advanced Methods for Decision Making
Corporate Governance and Economic Efficiency: A Cross-Industry Study
Intellectual Property Rights in a Digital Age: Economic and Business Perspectives
Inflation Dynamics and Business Strategy: Navigating Economic Instability
Business Strategies in Emerging Economies: Opportunities and Risks
Merger and Acquisition Trends in the Global Economy: A Business Perspective

International Economics and Business Research Topics

International Trade Agreements and Their Implications for Domestic Businesses
Financial Market Integration and Business Opportunities in Emerging Economies
Trends in Foreign Direct Investment: Business Strategies and Policy Implications
Navigating Exchange Rate Fluctuations: A Guide for Multinational Enterprises
Cultural Considerations in International Business: A Comparative Study
Understanding the Intricacies of International Monetary Systems and Their Effect on Business
Globalization and Its Effect on Small and Medium-Sized Enterprises
Climate Change Policies and International Business: Challenges and Opportunities
The Power of International Financial Institutions: An Analysis of World Bank and IMF Policies
Digitalization of Global Trade: Trends, Opportunities, and Challenges
International Tax Policies and Corporate Profit Shifting: A Global Perspective
Brexit: Consequences and Challenges for International Business and Economics
Global Value Chains and Business Models: Dynamics and Shifts
Technology Transfer in International Joint Ventures: An Economic Perspective
Global Economic Governance: Understanding WTO Policies and Implications
Sustainable Development Goals and International Business: Synergies and Conflicts
Investigating Global Inequality: Business Practices and Economic Implications
Strategic Business Alliances in the International Marketplace: A Comparative Study
Influence of International Trade Disputes on Business Strategies and Operations
Examination of Outsourcing Trends: Impact on International Business and Economy

Business Finance Research Topics

Financial Decision-Making in Startups: A Comparative Analysis
Understanding the Dynamics of Venture Capital Financing
Cryptocurrency and Business Financing: Opportunities and Challenges
Fintech Disruption: Transformation of Traditional Business Finance
Behavioral Finance and Corporate Investment Decisions: A Deeper Insight
Risk Management in Global Financial Markets: Strategies for Businesses
Impact of Merger and Acquisition Activity on Corporate Financial Health
Sustainable Finance and Green Investments: Business Strategies and Outcomes
Exploring the Influence of Corporate Governance on Financial Performance
Financial Innovations in the Sharing Economy: A Study on Crowdfunding
The Link Between CSR and Financial Performance: An Analytical Study
Efficacy of Financial Derivatives in Business Risk Management
Examining the Efficiency of Stock Markets: Implications for Business Investment
Modern Portfolio Theory in Business Finance: Relevance and Applications
Implications of Exchange Rate Fluctuations on International Business Finance
Machine Learning and Predictive Analytics in Corporate Finance
Microfinance and Entrepreneurship: A Study on Financial Inclusion
Economic Recession and Business Financial Strategies: A Comparative Analysis
Bankruptcy and Financial Distress: Strategies for Business Recovery

Marketing Business Research Topics

Embracing Artificial Intelligence in Modern Marketing Strategies
Social Media and Customer Relationship Management
Leveraging Big Data for Precision Marketing: A Case Study Approach
Exploring the Power of Influencer Marketing in the Digital Era
Understanding Consumer Psychology in Sustainable Product Marketing
Neuromarketing: Unveiling the Secret to Effective Advertising
Integrated Marketing Communications: A Study on Successful Branding Strategies
Ethics in Advertising: A Study on Deceptive Marketing Practices
Personalization in E-Commerce: An Examination of Customer Segmentation Techniques
Viral Marketing and Online Engagement: An Analysis of Social Media Campaigns
Augmented Reality in Marketing: An Investigation Into Consumer Interaction
Experiential Marketing: A Study on Creating Memorable Customer Experiences
Blue Ocean Strategy: A Novel Approach to Market Segmentation and Penetration
Brand Loyalty in the Age of E-Commerce: Challenges and Opportunities
Exploring the Influence of Mobile Technology on Consumer Buying Behavior
Application of Blockchain Technology in Digital Marketing
Comparative Study of B2B and B2C Marketing Strategies in the Tech Industry
Analyzing the Effectiveness of Content Marketing in Building Brand Authority
Value Co-Creation in Service Marketing: A Study on Consumer Participation
Customer Experience Management: Key to Retention in the Digital Marketplace

Business Law Research Topics

Interpreting Intellectual Property Rights in the Digital Era
Ethics in Corporate Governance: Legal Perspectives and Challenges
Examining Legal Implications of Cross-Border Mergers and Acquisitions
Understanding Contract Law in International Business Transactions
Corporate Social Responsibility: A Legal Analysis
Unpacking the Legalities of Bankruptcy and Financial Distress in Businesses
Dispute Resolution Mechanisms in International Business: An Analytical Review
Legal Framework of Crowdfunding in Startup Financing: A Comparative Study
Investigating Data Privacy Laws in Online Businesses
Tax Evasion and Corporate Law: An Analysis of Legal Repercussions
Exploring Antitrust Laws in Global Business Practices
Banking Law and Financial Regulation: Implications for Businesses
Cyber Law and E-Commerce: Legal Challenges and Solutions
Legal Dimensions of Environmental Sustainability in Business
Examining Employment Laws in Gig Economy
Adapting Trademark Laws for Brand Protection in the Digital Age
International Trade Law and Its Influence on Business Practices
Legal Aspects of Corporate Restructuring: A Comprehensive Analysis
Comparative Analysis of Consumer Protection Laws in E-Commerce

Business and Taxes Research Topics

Tax Compliance and Corporate Governance: An Analytical Study
Exploring the Implications of International Tax Treaties on Businesses
Understanding the Effects of Value-Added Tax on Consumer Behavior
Corporate Tax Planning Strategies: A Comparative Analysis
Navigating Taxation in E-Commerce: Opportunities and Challenges
Investigating the Impact of Carbon Taxes on Corporate Sustainability Strategies
Effect of Transfer Pricing on Multinational Corporation Taxation
Small Business Taxation: A Study on Policy Impact and Compliance
Cryptocurrency and Taxation: Unveiling the Legal and Financial Implications
Analyzing the Influence of Sales Tax on Retail Business Practices
Examining the Impact of Excise Duties on Consumer Goods Businesses
Corporate Tax Avoidance: Strategies and Legal Consequences
Indirect Taxes and Their Effect on Business Operations
Tax Incentives and Their Influence on Startup Ecosystems
Tax Policy Reform: Implications for Business Investment Decisions
Understanding the Dynamics of Property Taxation in Real Estate Businesses
Evaluating the Impact of Payroll Taxes on SMEs
Taxation of Digital Economy: Challenges and Prospects
Effect of Double Taxation Treaties on International Business Operations
Investigating Taxation Laws for Offshore Business Operations

To Learn More, Read Relevant Articles

351 abortion essay topics & research ideas, 476 evaluation essay topics & good evaluative ideas.

Research Topics & Ideas: Business

50+ Management Research Topic Ideas To Fast-Track Your Project

Finding and choosing a strong research topic is the critical first step when it comes to crafting a high-quality dissertation, thesis or research project. If you’ve landed on this post, chances are you’re looking for a business/management-related research topic , but aren’t sure where to start. Here, we’ll explore a variety of research ideas and topic thought-starters for management-related research degrees (MBAs/DBAs, etc.). These research topics span management strategy, HR, finance, operations, international business and leadership.

NB – This is just the start…

The topic ideation and evaluation process has multiple steps . In this post, we’ll kickstart the process by sharing some research topic ideas within the management domain. This is the starting point, but to develop a well-defined research topic, you’ll need to identify a clear and convincing research gap , along with a well-justified plan of action to fill that gap.

If you’re new to the oftentimes perplexing world of research, or if this is your first time undertaking a formal academic research project, be sure to check out our free dissertation mini-course. In it, we cover the process of writing a dissertation or thesis from start to end. Be sure to also sign up for our free webinar that explores how to find a high-quality research topic.

Overview: Business Research Topics

Business /management strategy
Human resources (HR) and industrial psychology
Finance and accounting
Operations management
International business
Actual business dissertations & theses

Strategy-Related Research Topics

An analysis of the impact of digital transformation on business strategy in consulting firms
The role of innovation in transportation practices for creating a competitive advantage within the agricultural sector
Exploring the effect of globalisation on strategic decision-making practices for multinational Fashion brands.
An evaluation of corporate social responsibility in shaping business strategy, a case study of power utilities in Nigeria
Analysing the relationship between corporate culture and business strategy in the new digital era, exploring the role of remote working.
Assessing the impact of sustainability practices on business strategy and performance in the motor vehicle manufacturing industry
An analysis of the effect of social media on strategic partnerships and alliances development in the insurance industry
Exploring the role of data-driven decision-making in business strategy developments following supply-chain disruptions in the agricultural sector
Developing a conceptual framework for assessing the influence of market orientation on business strategy and performance in the video game publishing industry
A review of strategic cost management best practices in the healthcare sector of Indonesia
Identification of key strategic considerations required for the effective implementation of Industry 4.0 to develop a circular economy
Reviewing how Globalisation has affected business model innovation strategies in the education sector
A comparison of merger and acquisition strategies’ effects on novel product development in the Pharmaceutical industry
An analysis of market strategy performance during recessions, a retrospective review of the luxury goods market in the US
Comparing the performance of digital stakeholder engagement strategies and their contribution towards meeting SDGs in the mining sector

Topics & Ideas: Human Resources (HR)

Exploring the impact of digital employee engagement practices on organizational performance in SMEs
The role of diversity and inclusion in the workplace
An evaluation of remote employee training and development programs efficacy in the e-commerce sector
Comparing the effect of flexible work arrangements on employee satisfaction and productivity across generational divides
Assessing the relationship between gender-focused employee empowerment programs and job satisfaction in the UAE
A review of the impact of technology and digitisation on human resource management practices in the construction industry
An analysis of the role of human resource management in talent acquisition and retention in response to globalisation and crisis, a case study of the South African power utility
The influence of leadership style on remote working employee motivation and performance in the education sector.
A comparison of performance appraisal systems for managing employee performance in the luxury retail fashion industry
An examination of the relationship between work-life balance and job satisfaction in blue-collar workplaces, A systematic review
Exploring HR personnel’s experiences managing digital workplace bullying in multinational corporations
Assessing the success of HR team integration following merger and acquisition on employee engagement and performance
Exploring HR green practices and their effects on retention of millennial talent in the fintech industry
Assessing the impact of human resources analytics in successfully navigating digital transformation within the healthcare sector
Exploring the role of HR staff in the development and maintenance of ethical business practices in fintech SMEs
An analysis of employee perceptions of current HRM practices in a fully remote IT workspace

Topics & Ideas: Finance & Accounting

An analysis of the effect of employee financial literacy on decision-making in manufacturing start-ups in Ghana
Assessing the impact of corporate green innovation on financial performance in listed companies in Estonia
Assessing the effect of corporate governance on financial performance in the mining industry in Papua New Guinea
An evaluation of financial risk management practices in the construction industry of Saudi Arabia
Exploring the role of leadership financial literacy in the transition from start-up to scale-up in the retail e-commerce industry.
A review of influential macroeconomic factors on the adoption of cryptocurrencies as legal tender
An examination of the use of financial derivatives in risk management
Exploring the impact of the cryptocurrency disruption on stock trading practices in the EU
An analysis of the relationship between corporate social responsibility and financial performance in academic publishing houses
A comparison of financial ratios performance in evaluating E-commerce startups in South Korea.
An evaluation of the role of government policies in facilitating manufacturing companies’ successful transitioning from start-up to scale-ups in Denmark
Assessing the financial value associated with industry 4.0 transitions in the Indian pharmaceutical industry
Exploring the role of effective e-leadership on financial performance in the Nigerian fintech industry
A review of digital disruptions in CRM practices and their associated financial impact on listed companies during the Covid-19 pandemic
Exploring the importance of Sharia-based business practices on SME financial performance in multicultural countries

Free Webinar: How To Find A Dissertation Research Topic

Ideas: Operations Management

An assessment of the impact of blockchain technology on operations management practices in the transport industry of Estonia
An evaluation of supply chain disruption management strategies and their impact on business performance in Lithuania
Exploring the role of lean manufacturing in the automotive industry of Malaysia and its effects on improving operational efficiency
A critical review of optimal operations management strategies in luxury goods manufacturing for ensuring supply chain resilience
Exploring the role of globalization on Supply chain diversification, a pre/post analysis of the COVID-19 pandemic
An analysis of the relationship between quality management and customer satisfaction in subscription-based business models
Assessing the cost of sustainable sourcing practices on operations management and supply chain resilience in the Cocao industry.
An examination of the adoption of behavioural predictive analytics in operations management practices, a case study of the
Italian automotive industry
Exploring the effect of operational complexity on business performance following digital transformation
An evaluation of barriers to the implementation of agile methods in project management within governmental institutions
Assessing how the relationship between operational processes and business strategy change as companies transition from start-ups to scale-ups
Exploring the relationship between operational management and innovative business models, lessons from the fintech industry
A review of best practices for operations management facilitating the transition towards a circular economy in the fast food industry
Exploring the viability of lean manufacturing practices in Vietnam’s plastics industry
Assessing engagement in cybersecurity considerations associated with operations management practices in industry 4.0 manufacturing

Research Topic Kickstarter - Need Help Finding A Research Topic?

Topics & Ideas: International Business

The impact of cultural differences in communication on international business relationships
An evaluation of the role of government import and export policies in shaping international business practices
The effect of global shipping conditions on international business strategies
An analysis of the challenges of managing multinational corporations: branch management
The influence of social media marketing on international business operations
The role of international trade agreements on business activities in developing countries
An examination of the impact of currency fluctuations on international business and cost competitiveness
The relationship between international business and sustainable development: perspectives and benefits
An evaluation of the challenges and opportunities of doing business in emerging markets such as the renewable energy industry
An analysis of the role of internationalisation via strategic alliances in international business
The impact of cross-cultural management on international business performance
The effect of political instability on international business operations: A case study of Russia
An analysis of the role of intellectual property rights in an international technology company’s business strategies
The relationship between corporate social responsibility and international business strategy: a comparative study of different industries
The impact of technology on international business in the fashion industry

Topics & Ideas: Leadership

A comparative study of the impact of different leadership styles on organizational performance
An evaluation of transformational leadership in today’s non-profit organizations
The role of emotional intelligence in effective leadership and productivity
An analysis of the relationship between leadership style and employee motivation
The influence of diversity and inclusion on leadership practices in South Africa
The impact of Artificial Intelligence technology on leadership in the digital age
An examination of the challenges of leadership in a rapidly changing business environment: examples from the finance industry
The relationship between leadership and corporate culture and job satisfaction
An evaluation of the role of transformational leadership in strategic decision-making
The use of leadership development programs in enhancing leadership effectiveness in multinational organisations
The impact of ethical leadership on organizational trust and reputation: an empirical study
An analysis of the relationship between various leadership styles and employee well-being in healthcare organizations
The role of leadership in promoting good work-life balance and job satisfaction in the age of remote work
The influence of leadership on knowledge sharing and innovation in the technology industry
An investigation of the impact of cultural intelligence on cross-cultural leadership effectiveness in global organizations

Business/Management Dissertation & Theses

While the ideas we’ve presented above are a decent starting point for finding a business-related research topic, they are fairly generic and non-specific. So, it helps to look at actual dissertations and theses to see how this all comes together.

Below, we’ve included a selection of research projects from various management-related degree programs (e.g., MBAs, DBAs, etc.) to help refine your thinking. These are actual dissertations and theses, written as part of Master’s and PhD-level programs, so they can provide some useful insight as to what a research topic looks like in practice.

Sustaining Microbreweries Beyond 5 Years (Yanez, 2022)
Perceived Stakeholder and Stockholder Views: A Comparison Among Accounting Students, Non-Accounting Business Students And Non-Business Students (Shajan, 2020)
Attitudes Toward Corporate Social Responsibility and the New Ecological Paradigm among Business Students in Southern California (Barullas, 2020)
Entrepreneurial opportunity alertness in small business: a narrative research study exploring established small business founders’ experience with opportunity alertness in an evolving economic landscape in the Southeastern United States (Hughes, 2019)
Work-Integrated Learning in Closing Skills Gap in Public Procurement: A Qualitative Phenomenological Study (Culver, 2021)
Analyzing the Drivers and Barriers to Green Business Practices for Small and Medium Enterprises in Ohio (Purwandani, 2020)
The Role of Executive Business Travel in a Virtual World (Gale, 2022)
Outsourcing Security and International Corporate Responsibility: A Critical Analysis of Private Military Companies (PMCs) and Human Rights Violations (Hawkins, 2022)
Lean-excellence business management for small and medium-sized manufacturing companies in Kurdistan region of Iraq (Mohammad, 2021)
Science Data Sharing: Applying a Disruptive Technology Platform Business Model (Edwards, 2022)
Impact of Hurricanes on Small Construction Business and Their Recovery (Sahu, 2022)

Looking at these titles, you can probably pick up that the research topics here are quite specific and narrowly-focused , compared to the generic ones presented earlier. This is an important thing to keep in mind as you develop your own research topic. That is to say, to create a top-notch research topic, you must be precise and target a specific context with specific variables of interest . In other words, you need to identify a clear, well-justified research gap.

Fast-Track Your Topic Ideation

If you’d like hands-on help to speed up your topic ideation process and ensure that you develop a rock-solid research topic, check our our Topic Kickstarter service below.

You Might Also Like:

Topic Kickstarter: Research topics in education

Great help. thanks

Hi, Your work is very educative, it has widened my knowledge. Thank you so much.

Thank you so much for helping me understand how to craft a research topic. I’m pursuing a PGDE. Thank you

Effect of Leadership, computerized accounting systems, risk management and monitoring on the quality of financial Reports among listed banks

May you assist on a possible PhD topic on analyzing economic behaviours within environmental, climate and energy domains, from a gender perspective. I seek to further investigate if/to which extent policies in these domains can be deemed economically unfair from a gender perspective, and whether the effectiveness of the policies can be increased while striving for inequalities not being perpetuated.

healthy work environment and employee diversity, technological innovations and their role in management practices, cultural difference affecting advertising, honesty as a company policy, an analysis of the relationships between quality management and customer satisfaction in subscription based business model,business corruption cases. That I was selected from the above topics.

Research topic accounting

Submit a Comment Cancel reply

Your email address will not be published. Required fields are marked *

Save my name, email, and website in this browser for the next time I comment.

Print Friendly

143 Corporate Strategy Essay Topic Ideas & Examples

🏆 best corporate strategy topic ideas & essay examples, 👍 good essay topics on corporate strategy, ⭐ simple & easy corporate strategy essay titles, 💡 interesting topics to write about corporate strategy.

Apple Corporate Strategy & Business Strategies Essay Given that competition is adversely affecting the market share of Apple in this industry, the company needs to be more forceful in its business and corporate-level strategies.
Comparative Analysis of Apple and Samsung The operations of Apple’s supply chain was strong enough to warrant speculations by observers that the company’s grasp on the supply chain was enough to dictate the terms of other players in the chain. We will write a custom essay specifically for you by our professional experts 808 writers online Learn More
Alibaba Corporate Strategy and Analysis Case Study Being an Internet-based company in the world’s largest Internet market, Alibaba has used technology to enhance customers’ purchasing power of products from different parts of the world. For Alibaba, the expanding network of both sellers […]
Burberry Competitive Advantage: Business Strategy Analysis The internationalisation strategy has seen the company its sales volumes in the recent years despite the negative effects of the recession.
Business Strategy Essay The organization has to define the nature of the business that is to be pursued, state a clear mission of the business, set strategic goals and the expected performance, formulate a business strategy, implement the […]
The Netflix Corporate Strategy Over the decades, technological advancement steered the paradigm shift on the segmentation of the international market attributing to an emergence of a niche.
Irene Rosenfeld at Mondelēz International: Corporate Strategy The CEO of Mondel z International has managed not only to introduce a positive change to the corporate setting but also to cement the specified alterations with the help of her global vision and the […]
Royal Caribbean Company: Business Strategy Analysis The same broad business strategy has seen the company offer multiple cruise packages to suit the needs of different types of clients.
PepsiCo Inc. International Business Strategy The company was first established in the 1890s in the state of Delaware and has since expanded over the years to become a multinational corporation.
Analysis of Google’s Corporate Strategy Nonetheless, despite the complexity of Google’s strategy, it is important to understand that the main component of the company’s strategy is advertising.
McDonald’s and Its Blue Ocean Business Strategy In contrast to the blue ocean, in the red ocean there is so much input but the profits keep on reducing because of the bloody competition.
Marks & Spencer Irish Business Strategy The absence of a business strategy that would have helped the organization to become instantly recognizable and gain the trust and support of new customers is the main contributor to M&S’s failure in Ireland. The […]
Ryanair Corporate Strategy vs. EasyJet: Competitive Strategy Analysis (Compare & Contrast Essay) Ryanair enjoys a dominant market share in the European low-cost airline market because it was among the first companies to adopt this strategy in the region.
Southwest Airlines Business Strategy One of the factors that have made the airline succeed under the low-cost structure entails the usage of the Boeing 737 as the company’s aircraft type.
Business Strategy About Blackberry The management of BlackBerry has been struggling to expand its telecommunication services to various parts of the world beyond North America.
Jaguar Land Rover Business Strategy and Ethics This study evaluates the internal and external environments using different tools and techniques, including the PEST and four corners models to study the impact of CSR in line with the Jaguar Land Rover business strategy.
Lego Company’s Business Strategy and Information Resources In this paper, a business model for Lego will be developed regarding the business strategies and the information resources the company could use to stay competitive and successful in front of the existing technological and […]
Nail Salon’s Business Strategy In spite of the fact that the new business can become an efficient competitor to La Belle Nail Salon, it is more relevant to purchase the existing business and use the selected strategy in order […]
Nike Company Corporate Structure and Strategy This is why in order to stay competitive and hold the positions in the business arena the companies have to be flexible, and the managers need to frequently come up with ideas for changes in […]
Corporate Social Responsibility in International Human Resource Strategy This means that the application of CSR in the global business environment is likely to increase in the future. In a nutshell, incorporating CSR in human resource management is beneficial to the firm and all […]
International Business Strategy International business strategies are the policies that are laid down to govern and harmonize international businesses, which have become the order of the day in the world we are living in.
Business Level Strategy and TOWS Matrix of Google To curb these competitors, the company has also employed a grand strategy of product development from time to time to rebrand its products and services so that they remain appealing and attractive to their customers.
Tesla Inc.’s Business Strategy Analysis The significance of the reference to the 21st century is in the company’s intention to address the issues the new age brings first and foremost, the environmental situation.
British American Tobacco Company’s Corporate Strategy The objectives of the company include increase of its products that is its brands, building worth of its dealing, enhance efficiency in production, and to implant the main beliefs of corporate social responsibility in all […]
Google Inc.’s Business Strategy and Company Analysis Google was founded in 1996, and in 11 years become one of the leading search engines and advertising companies in the world.
Business Strategy – Haier Group The analysis has indicated that in devising a business strategy, it is vital to understand the internal and external factors of a business.
Etihad Airways’ Business Environment and Strategy The recognition of Etihad Aviation Group’s excellence by the international community indicates the strong position of the organization in the industry.
Delta Air Lines’ Business Model and Strategy The VRIO framework is the tool to be used to comprehend if the company under analysis succeeds in choosing actions, articulating its goals, and making the decisions that influence the quality of life of the […]
HP Corporate Level Strategy To indentify HP diversification strategy, it is imperative to analyze the major products and services offered by the company. Some of the diversifications are related to the product that HP specializes in and they are […]
Business-Level Strategy: Alibaba On the other hand, the grand strategy of Alibaba is to expand its market in the future and get as many users as it can.
Majid Al Futtaim Properties LLC: Business Strategy In addition, it has cinema business with more than 180 screens across the MENA region; it generates the highest profit from the operation of the national market; at the same time, Egypt, Bahrain, and Qatar […]
The WRSX Group’s Business Strategy The formulation of the appropriate strategic objectives, the maintenance of sound interrelations and communication between the organisational units, goal-oriented execution, elaboration of tactics for the strategy implementation, and the level of employees’ commitment influence the […]
Aramex International Business Strategy In the Arabian Gulf, Aramex has become the company of choice in the logistics and other related services. The company aims to repeat its model used in the Gulf region in the other parts of […]
Southwest Airlines’ Corporate Strategy In my view, SWA’s core competencies lie in the measures to contain operational costs, focus on customer service, and innovative HR practices.
General Electric’s Corporate Strategy Analysis The firm is also organized to exploit its strategy. GE embraces modern practices in order to conserve the natural environment.
The Epix Firm’s Managerial Economics and Business Strategy Currently, the subscribers in the movie channels are price sensitive and less likely to see the value of the new program tiers or media channels.
Ford Motor Company’s Human Resource and Business Strategy Therefore, Ford should provide all employees with an explanation of the benefits that diversity brings to them and the company. According to the One Ford truth of Ford’s corporate culture, all company employees should rely […]
Google Business Strategy The search engine is the main business of the firm. Google has built its business through the differentiation strategy of its core business, which is the search engine.
Business Strategy Pepsi SWOT Analysis The economic forces which influence the company development include the purchase power, the rate of unemployed and the interest rates in the organization.
Fragrance Villa: Business Strategy Fragrance Villa intends to be among the top ten perfume retailers and wholesalers by the end of its third year of operations.
Chipotle Mexican Grill: Business Strategy The continuous opening and closing of the Chipotle restaurant chains indicated a failure to curb the gap of eradicating the issue, which deterred customers from returning.
The Business-Level Strategy of Starbucks The mission of Starbucks Coffee Company is to “inspire and nurture the human spirit, one cup and one neighbor at a time”.
Reevaluating Business Strategy to Succeed: Merck & Co. The following questions allow us to analyze the Merck strategy and discuss the main challenges faced by it in the implementation of a new strategy and also discuss the application of strategy development and implementation […]
International Business Strategy: Nestlé S.A. The institution-based view is a type of international business strategy that encompasses the elements of industry-based and resource-based strategy, as well as adding the analysis of societal differences and cultures added into the mix.
International Business Strategy: Chery Automobile Company At the same time, it is established that firms from developing economies prefer strategic alliances as a way of being uncertain of foreign environment, intend to reduce costs and risks, and strategy to learn and […]
Schneider National Business Strategy In order to win the satisfaction of the customers on the new system, the company had to ensure that their representatives understood how it functioned.
Lululemon Company: Business Strategy Since the latter is recognized as a violation and is subject to punitive actions, it is to be excluded from the preferred strategies.
Aramex: Aligning Supply Chain With Business Strategy Alignment of the Aramex’s supply chain management with strategic goals of the company compels it to embrace the perspectives of sustainable supply chains.
Ericsson Telecommunications Company Business Strategy Analysis It analyzes the attributes of strategic change that took place in the company during the 1980s and illustrates how the elements of strategic innovation may surface from the periphery of a company. In terms of […]
What Is Business Strategy? Evaluation of the repercussion of decisions that are left out in the development of the main strategy helps to eliminate cases of failure.
Global Business Strategy: United Parcel Services The name UPS was rebranded in 2003 with the aim of showing the world its intentions to be the world largest and most efficient supply logistic service provider in the world.
International Business Entry Strategy The paper also observes the organizational systems and the controls that the company may adopt to succeed in the new market.
Cisco Company’s Corporate Strategy The vision is “to be the Best in Class for Cisco’s Investors and Analysts and to be the Strategic Partners for Management”.
Comparison of Adam Smith and Albert Carr’s Views on Business Strategy The distinction between a normal choice and an ethical one is that the latter requires one to exercise the duty of weighing virtues and arriving at a judgment in a case that is unique from […]
Zara’s Business Strategy and Market Approach Lastly, if a company started out in the low-end of the market, changing its strategy to become more fashion-driven may confound the company’s image and thus cause buyers to look elsewhere; this is what happened […]
Ramada Plaza Hotel’s Business Strategy Analysis Considering that the hotel provides unique services and products to a specified niche market audience, the threat of substitute is low.
Harpers Ferry’s Digital Business Strategy The ambitious Harpers Ferry wants to increase the number of excursions and activities available to meet the different needs of visitors. The value proposition of the city is vast and varied, which is of interest […]
External Influence on Walmart’s Corporate Strategy Walmart Inc, as one the largest retailers in the US, cannot ignore all of the mentioned forces to stay afloat and prosper as a business. During the pandemic, Walmart has started to be seen as […]
The Johnson & Johnson Firm’s Corporate Strategy In the light of the recent complications in the Johnson & Johnson company’s reputation due to the lawsuits addressing product quality and its effect on human health, a shift in corporate strategy implementation is required.
ETA’s Swatch’s Business-Level Strategy Understanding the genuine value that a product holds for its customers is the core of a firm’s proper competitive placement. The second part of ETA’s strategy in revolutionizing its Swatch brand was to differentiate products […]
The General Motors Firm’s Business Strategy Therefore, it is crucial to create the pyramid of GM employees’ needs: It is also essential to motivate people and maintain collective employee morale.
The Business Strategy Elements and Principles According to Collins and Rukstad, it is critical that managers determine a specific competitive advantage since it is the primary means of achieving goals in business.
The Business-Level Strategy of Du Company In 2006, the company entered the market dominated by Etisalat to prevent the telecom monopoly in the country. Since 2006, Du has been actively increasing the quality and scope of its products, which has allowed […]
Volkswagen Business Strategy During Crisis The actions of VW have a number of consequences. For the environment, this fraud means that the actual emission of the harmful NOx has been much bigger than expected.
Business Strategy for a New Organisation in the Kingdom of Saudi Arabia By narrowing its business focus to being a subcontractor, the tour and travel agency will fit in Ionica’s description of how such agencies operate.
The Emirates Group at the Beginning of 2014: Business Strategy The key goal for the Emirates Group for 2014 is increasing the number of customers by 50% by 2015. The subsequent goal is raising customers’ awareness concerning the EG benefits.
Fun Times Mobile Application’s Business Strategy It can be argued that there is still plenty of activities that can be done to further the sub-section of stand-up comedy in the entertainment industry in the UK.
The Grill-Café-Club MONO’ene’: Business Strategy The aim of the business plan is to bring a coordinated effort to the new enterprise, adjusting and balancing its resources, and producing programs of logical action.
Dubai Coffee Experts: Business Strategy It is important to define the objectives given that the decision has been made about starting a coffee shop in the city of Dubai.
Corporate Strategy of JSC Katavsky Cement JSC Cement is one of the most influential Cement companies in the region. Its technical aspects are also lacking in that the company’s fuel and electricity usage must be monitored by the installation of a […]
Airline Business Approach to Corporate Strategy In improve the present situation, it is necessary to consider the new strategies and the way they influence the plane industry and services.
Business Strategy in Profit-Making Process The primary resource for this strategy and its implementation is an understanding of its importance and significant experience in improving and realisation of it within the scope of the business model of the company.
Express Scripts Company Business Strategy Express Scripts have an advanced technical support team and have even gone to great lengths to offer resources such as PDFs on “Tips for Using the Express Scripts Call Center and website” to clients and […]
Xerox Business Strategy: Benefits and Disadvantages In order to encourage the managers and employees in following and implementing rules and guidelines, the human resource professionals should introduce awards to companies which follow these directions and reprimand those who do not.
Business Strategy: Mountain Bank The paper will also discuss the cooperate responsibility of employees in the bank: the employees have a responsibility to ensure that they provide better services to customers in order for the bank to market itself […]
New Balance Focus to Develop an Integrated Corporate Social Responsibility Strategy It is possible that in the process the image of the company improves but the major objective of the company is not marketing.
JetBlue Airways Business Strategy At Jet Blue airline, Neeleman, the CEO and president of the airline, stresses on the importance of customers who forms the bulk of their business.”JetBlue is true to its business model, in which it promises […]
Pfizer’s Strategy and Knowledge Management As the government continues to support efforts to have more participants in the provision of health for the people, the barriers to enter the industry are being minimized and this is exposing Pfizer to more […]
Business Strategy: China and Yahoo China is a populous country which can make up a good portion of the overall profit as the probability of selling there is quite high.
Watani: E-Business Strategy In order to assess the efficiency of the methods used by the management of this organization, it is necessary to pay extra attention to such criteria as the degree of customization, the accessibility of products, […]
Lenovo: The History and Corporate Strategy In order to have good reputation on the market the firm is planning to enter, it is better for it to narrow the range of the manufactured products and to concentrate on the development of […]
Importance of Business Strategy in Companies It is a plan created from a reasoned analysis of the current market, competitors and the company plus an extrapolated vision of the future based upon current trends.
Understanding Business Strategy The company can use environmental mapping as one of the techniques intended to capture the key characteristics of the environment in which the business operates.
How Industry Type Affects Business Strategy The type of industry and the size of a business normally influences the business strategies that are likely to be in place in order to realize the business goal.
Corporate Strategy and Management in Business The process of strategic analysis is one of focusing down layer by layer’ to develop a clear understanding of the factors which effect the corporate and the market in which it operates.
Esprit Company: Business Strategy Esprits casual should be of designer quality for the young. The brand image should also be impressive to the middle age and the learned.
Business Strategies – Transnational Strategy The advent avails low cost and high speed for business and other individuals based on universal capability for instantaneous and low-cost communication with very high flows of information and a high degree of independence from […]
Corporate Strategy and Applications of Methods Through this, companies will be able to secure market for their products because no other competitors are providing the same services The use of the proactive element by continuously reviewing and improving the standard of […]
Business in Saudi Arabia: Optimal Exit Strategy and IPOs vs. M&A When a firm is faced with the reality of exiting a given market, Ramady argues that it is important to choose the optimal strategy that would protect the interest of stakeholders.
Costco Wholesale Corporation’s Business Strategy & Policy The retail industry is one of the most competitive sectors of the economy not only in the United States but also in other parts of the world.
General Electric Conglomerate’s Corporate Strategy Due to the focus on diversification of its products and the use of a well-developed, vertically and horizontally integrated supply chain, the organization is likely to succeed in the global market.
Atrium Health Organization’s Corporate Strategy Therefore, the rationale that the managers at Atrium Health use to guide staff members and align their actions with the corporate goals as a part of the grand scheme of the company’s functioning is to […]
Family Business, Its Philosophy and Strategy In this regard, the leader may be confused because of the need to react in the most proper way to benefit both the family and business.
Boston Consulting Group and Brown Bag Films: Business Strategy Boston Consulting Group Matrix is a two by two matrix that was developed by the Boston consulting group to help businesses understand the different investment opportunities among its portfolio of activities with regards to growth […]
Finding the Right Corporate Legal Strategy The article, based on the analysis of legal functions in firms like Nokia, Disney, and Microsoft, suggests a framework for developing the right legal strategy for a company.
Foodco Holding: Business Strategy In the case of Foodco, the number of foodstuff suppliers in Dubai is relatively large due to the presence of local, regional, and international competitors. In the UAE foodstuff industry, the number of suppliers is […]
Business Strategy for Promoting a Promising Market Emphatically, the deliberation on the market performance is conducted with the context provided below: A summary of Period 0 situation for Firm ‘A’ and employed an initial strategy; Firm A’s performance objectives and actual performance; […]
Work-Life Programmes in Business Strategy In a business world that is exemplified by high levels of competition, it would be prudent for management teams to focus on understanding various work and life issues that could impact their staff.
Amazon Company’s Corporate Strategy One of the major characteristics of Amazon’s corporate strategy is the company’s strict orientation toward the needs of consumers. The aforementioned losses resulted in the occurrence of additional threats to Amazon’s business.
Business Strategy’s Effect on Total Compensation The total compensation system of each firm depends on the chosen business strategy as it determines the organization’s finances, human capital needs, and staff performance.
Information Technology and Business Strategy Gap As previously noted, the business IT gap may originate from a failure to communicate effectively between the business and IT departments.
International Business Strategy: Institution-Based View Again, China is a good example, as it does not have the same concept of IP as the western countries The competitiveness of a country in an industry is in many ways determined by the […]
Business Strategy Constituents The strategy is the plan of action, the business perspective, the firm’s strategic positioning as well as pattern and direction the firm would like to follow in order to attain the desired objectives.
IKEA Strategic Management and Branding in the US The compatibility between IKEA’s products and similar goods that were manufactured in the US was the major problem that hindered the success of the company in the American market.
Institutions in the Context of Business Strategy A cognitive pillar in the context of business strategy defines the organizational propositions and values that govern the internal and external environment of a firm.
Singhania and Partner Company’s Business Strategy The managers consider the contribution that an employee makes to the firm. The firm has adopted the latest technology and infrastructure to manage its business.
JetBlue Airways Corporation’s Business Strategy The destinations are not limited to the US, and the general public has an opportunity to refer to JetBlue when flying to Mexico, the Dominican Republic, the Bahamas and other places.
Co-Opetition as a Business Strategy Co-opetition is a term that refers to a business strategy whereby competitors in the same business simultaneously engage in competition and cooperation with the aim of gaining more business advantage.
English Sparkling Wine’s Business Strategy Combined with the increased awareness of the local population regarding the presence of a regionally distinctive type of wine that is unique to England, this would of course result in a considerable level of patriotism […]
Axel Springer SE: Corporate Strategy and Business Environment The Strengths- the notable strengths that contributed to the survival of the Springer Company in Europe include its longtime market reputation, its effective marketing techniques of the paper and digital media, and its powerful management […]
BP Energy Company’s Business Ethics and Strategy This essay reviews the ethical issues involved in the strategy of the BP Energy Company with the special reference to the April 20 explosion of Deepwater Horizon offshore drilling rig.
Customer Service as a Part of Business Strategy The use of the term “customer service” requires delineation to ensure that there is not confusion with other aspects of customer care in the business. The important issue in regards to the definition of customer […]
Google Inc’s Corporate Strategy Due to dynamic and competitive nature of technology market, Google endeavours to articulate its vision and mission in a bid to align to recurrent market forces.
Corporate Brand Image and Strategy The brand of a corporate is extremely important in an organization; it is directly connected to alternative entities and brands. As far as success in an organization is concerned, it is important to consider the […]
Corporate Responsibility as a Business Strategy The entry mode requires that the Banyan tree hotels and resorts form an alliance with similar firm in the foreign country in order to attain the greater position in the market.
Business Ecosystem as a Strategy All the companies involved in the manufacturing and distribution of a product form a business ecosystem. The productivity of a company can be used to determine how healthy a business ecosystem is.
Universal Agencies Company Changes in Business Strategy To achieve this I need to carry out a research on what the employees would expect if a change was to be implemented, the benefits and the challenges that are expected to come with the […]
Cisco Global Business Strategy One of the major strategic challenges that the company is facing is the fact that sales in the USA market are declining as time goes by.
Business Strategy: ConocoPhillips Alaska The approach relies on the interpretation of the company’s mission and vision, in addition to the use of internal and external business analysis tools as summaries in the company strategy summation in the next section.
Business Strategy: Clipboard Tablet Co. As the company moves into the future, there is a need to review strategies deployed in the past to move the company into the future.
Business Strategy of IKEA, Dell, 7-11 Companies Sustainability of businesses depends upon the ability of the firm to supply the right quantity of goods with high quality to the right customer base at the right time.
Power Water Corporation (PWC): Compiling a Business Strategy Analysis of internal capabilities based on McKinsey’s 7’s of strategy and the balanced scorecard concept In this section, the author decided to apply the theoretical frameworks derived from the above change diagnostic and measurement tools […]
Managing Business Strategy of Apple, Inc. The analysis of the strategic direction of Apple, Inc.clearly address the issues that are facing the organization and analyze the situation by the means of applying the concepts and tools taught in the leading to […]
Business Strategy Formulation and Utilization The first part of the paper focuses on the process of analyzing internal and external environment of the firm. Additionally, the strategy will help the firm to mitigate the negative impacts of threats in the […]
Shaping a Business Long-Term Growth Strategy Through differentiation, it is possible to determine the quality of a product which is supposed to be proportional to its price. In the first stage, it would be necessary to determine the fees required for […]
Southwest Airlines: Point-To-Point Business Strategy The company had to increase its charges for both domestic and international services in order to survive in the industry. Another problem is the current security threats that face the company and other players in […]
Green Business Strategy Approach The adoption of this plan will enable the community and management of Princeton Mart to work collaboratively to protect the environment and responsibly utilize the natural resources through an elaborate environmental stewardship program.
Enabling Business Strategy With IT at the World Bank The decision to incorporate advanced information technology services in its operations was one of the main strategies of achieving the objectives and fulfillment of the mandates of the bank.
Global Business Strategy: SAS Also the company’s strategized connection of all its flights to European and Asian hubs which helped in the process of facilitating passenger flights, SAS connected its flights to most of the secondary hubs which gave […]
Verizon Mobile Service Provider Business Strategy Additionally, the report founded that Verizon communication is the core owner of world’s largest infrastructure of next-generation information technology infrastructures, one of the telecom industry pioneer in providing CDMA and GSM wireless services in the […]
Business Innovation and Strategy Technology can be used in new ways to ensure that these innovative ideas are implemented in the beauty and cosmetics industry, hence enhancing the competitive advantage of the business.
Computer-Based Information Systems and E-Business Strategy The following are the information needs of the three categories of managers. The adoption of an e-business strategy is likely to affect the information systems function of a company.
Business Strategy and Competitive Advantage To recap it all, it is vital to reiterate that an excellent business strategy should be in a position to meet the market demand and the intended purpose.
Corporate Social Responsibility Strategy Development Both the customers and the suppliers would see the firm as a member of the society who is concerned with a positive transformation of the society.
Business Strategy of Blue Nile INC Through its high quality products and state of the art services, the company has been able to satisfy the needs of its customers.
Cultural Aspect as the Peculiarity of the Successful Business Strategy of Multinationals in Foreign Countries THESIS: An adaptation of the corporative culture of the international company to the national traditions of a foreign country is necessary for business development.I.
Business Strategy for EasyJet I would like to point out that strategic tools of the company are to be improved due to ICTs. It means that the company is to cooperate with various partners.
Role of Mergers and Acquisitions in Achieving a Corporate Strategy – InBev As a result, it should be noted that it was a good corporate strategy for the CEO of InBev to invest in the acquisition of Anheuser-Busch Company at the time.
Business Strategy Concept Approaches Referring to the peculiarities of the emergent approach as the ‘hustle as strategy’, Bhide affirms the critical importance of this approach to strategy in a financial services business firm.
Citibank’s E-Business Strategy and Competences Citibank has incorporated the use of e-business in its operation so that it can meet the needs of its customers and to withstand the market pressures which have been changing drastically.this paper has established the […]
Wal-Mart Warehouse: Business and Supply Chain Strategies The role of these trucks is to transport goods and merchandise from the company’s warehouses to the respective retail centres which are regarded as customers of the warehouses.
Google Corporation’s Efficient Business Strategy The Company’s success is attributed to factors such as Google’s design to suit the final user and its simplicity in terms of design that has attracted many internet users over the years.
Branding as a Significant Business Strategy On the same note, the success of a given brand may not be attributed to the brand of the company that manufactured the product.
Chicago (A-D)
Chicago (N-B)

IvyPanda. (2024, March 2). 143 Corporate Strategy Essay Topic Ideas & Examples. https://ivypanda.com/essays/topic/corporate-strategy-essay-topics/

"143 Corporate Strategy Essay Topic Ideas & Examples." IvyPanda , 2 Mar. 2024, ivypanda.com/essays/topic/corporate-strategy-essay-topics/.

IvyPanda . (2024) '143 Corporate Strategy Essay Topic Ideas & Examples'. 2 March.

IvyPanda . 2024. "143 Corporate Strategy Essay Topic Ideas & Examples." March 2, 2024. https://ivypanda.com/essays/topic/corporate-strategy-essay-topics/.

1. IvyPanda . "143 Corporate Strategy Essay Topic Ideas & Examples." March 2, 2024. https://ivypanda.com/essays/topic/corporate-strategy-essay-topics/.

Bibliography

IvyPanda . "143 Corporate Strategy Essay Topic Ideas & Examples." March 2, 2024. https://ivypanda.com/essays/topic/corporate-strategy-essay-topics/.

Competitive Strategy Research Ideas
Acquisition Essay Ideas
Corporate Communication Questions
Downsizing Essay Titles
Crisis Communication Essay Ideas
Environmental Sustainability Essay Ideas
Cross-Cultural Management Research Topics
Growth Strategy Titles
HRM Research Ideas
Information Management Paper Topics
Managerial Economics Essay Topics
Performance Management Ideas
Business Structure Titles
Talent Management Questions
Business Intelligence Research Topics

Buy Me a Coffee

Home » 500+ Business Research Topics

500+ Business Research Topics

Business research is an essential component of any successful organization, as it allows companies to make informed decisions based on data-driven insights. Whether it’s market research to identify new opportunities, or analyzing internal processes to improve efficiency, there are a vast array of business research topics that companies can explore. With the constantly evolving business landscape, it’s critical for organizations to stay up-to-date with the latest research trends and best practices to remain competitive. In this post, we’ll explore some of the most compelling business research topics that are currently being studied, providing insights and actionable recommendations for businesses of all sizes.

Business Research Topics

Business Research Topics are as follows:

The impact of social media on consumer behavior
Strategies for enhancing customer satisfaction in the service industry
The effectiveness of mobile marketing campaigns
Exploring the factors influencing employee turnover
The role of leadership in organizational culture
Investigating the relationship between corporate social responsibility and financial performance
Assessing the impact of employee engagement on organizational performance
The challenges and opportunities of global supply chain management
Analyzing the effectiveness of e-commerce platforms
Investigating the impact of organizational culture on employee motivation
The role of corporate governance in ensuring ethical business practices
Examining the impact of digital marketing on brand equity
Strategies for managing diversity and inclusion in the workplace
Exploring the effects of employee empowerment on job satisfaction
The role of innovation in business growth
Analyzing the impact of mergers and acquisitions on company performance
Investigating the impact of workplace design on employee productivity
The challenges and opportunities of international business expansion
Strategies for managing talent in the knowledge economy
The role of artificial intelligence in transforming business operations
Examining the impact of customer loyalty programs on retention and revenue
Investigating the relationship between corporate social responsibility and brand reputation
The role of emotional intelligence in effective leadership
The impact of digital transformation on small and medium-sized enterprises
Analyzing the effectiveness of green marketing strategies
The role of entrepreneurship in economic development
Investigating the impact of employee training and development on organizational performance
The challenges and opportunities of omnichannel retailing
Examining the impact of organizational change on employee morale and productivity
The role of corporate social responsibility in attracting and retaining millennial talent
Analyzing the impact of employee motivation on organizational culture
Investigating the impact of workplace diversity on team performance
The challenges and opportunities of blockchain technology in business operations
Strategies for managing cross-functional teams
The role of big data analytics in business decision-making
Examining the impact of corporate social responsibility on customer loyalty
Investigating the relationship between corporate social responsibility and employee engagement
The impact of social media marketing on customer engagement and brand loyalty.
The effectiveness of AI in improving customer service and satisfaction.
The role of entrepreneurship in economic development and job creation.
The impact of the gig economy on the labor market.
The effects of corporate social responsibility on company profitability.
The role of data analytics in predicting consumer behavior and market trends.
The effects of globalization on the competitiveness of small businesses.
The impact of e-commerce on traditional brick-and-mortar retail.
The role of emotional intelligence in leadership and team management.
The effects of workplace diversity on employee productivity and satisfaction.
The role of corporate culture in employee retention and satisfaction.
The impact of employee training and development on company performance.
The effectiveness of performance-based pay structures on employee motivation.
The impact of sustainability practices on company reputation and profitability.
The effects of artificial intelligence on job displacement and the future of work.
The role of innovation in the growth and success of small businesses.
The impact of government regulations on business operations and profitability.
The effects of organizational structure on company performance and efficiency.
The role of emotional labor in service industries.
The impact of employee empowerment on job satisfaction and retention.
The effects of workplace flexibility on employee productivity and well-being.
The role of emotional intelligence in negotiation and conflict resolution.
The impact of branding on consumer behavior and purchase decisions.
The effects of customer experience on brand loyalty and advocacy.
The role of storytelling in marketing and advertising.
The impact of consumer psychology on pricing strategies and sales.
The effects of influencer marketing on consumer behavior and brand loyalty.
The role of trust in online transactions and e-commerce.
The impact of product design on consumer perception and purchasing decisions.
The effects of customer satisfaction on company profitability and growth.
The role of social entrepreneurship in addressing societal problems and creating value.
The impact of corporate governance on company performance and stakeholder relations.
The effects of workplace harassment on employee well-being and company culture.
The role of strategic planning in the success of small businesses.
The impact of technology on supply chain management and logistics.
The effects of customer segmentation on marketing strategies and sales.
The role of corporate philanthropy in building brand reputation and loyalty.
The impact of intellectual property protection on innovation and creativity.
The effects of trade policies on international business operations and profitability.
The role of strategic partnerships in business growth and expansion.
The impact of digital transformation on organizational structure and operations.
The effects of leadership styles on employee motivation and performance.
The role of corporate social activism in shaping public opinion and brand reputation.
The impact of mergers and acquisitions on company performance and stakeholder value.
The effects of workplace automation on job displacement and re-skilling.
The role of cross-cultural communication in international business operations.
The impact of workplace stress on employee health and productivity.
The effects of customer reviews and ratings on online sales and reputation.
The role of competitive intelligence in market research and strategy development.
The impact of brand identity on consumer trust and loyalty.
The impact of organizational structure on innovation and creativity
Analyzing the effectiveness of virtual teams in global organizations
The role of corporate social responsibility in crisis management
The challenges and opportunities of online marketplaces
Strategies for managing cultural diversity in multinational corporations
The impact of employer branding on employee retention
Investigating the impact of corporate social responsibility on investor behavior
The role of technology in enhancing customer experience
Analyzing the impact of social responsibility initiatives on customer satisfaction
Investigating the impact of supply chain disruptions on business performance
The role of business ethics in organizational decision-making
The challenges and opportunities of artificial intelligence in customer service
Strategies for managing employee burnout and stress in the workplace.
Impact of social media on consumer behavior and its implications for businesses.
The impact of corporate social responsibility on company performance.
An analysis of the relationship between employee satisfaction and customer loyalty.
The effect of advertising on consumer behavior.
A study on the effectiveness of social media marketing in building brand image.
The impact of technological innovations on business strategy and operations.
The relationship between leadership style and employee motivation.
A study of the effects of corporate culture on employee engagement.
An analysis of the factors influencing consumer buying behavior.
The effectiveness of training and development programs in enhancing employee performance.
The impact of global economic factors on business decision-making.
The role of organizational communication in achieving business goals.
The relationship between customer satisfaction and business success.
A study of the challenges and opportunities in international business.
The effectiveness of supply chain management in improving business performance.
An analysis of the factors influencing customer loyalty in the hospitality industry.
The impact of employee turnover on organizational performance.
A study of the impact of corporate governance on company performance.
The role of innovation in business growth and success.
An analysis of the relationship between marketing and sales performance.
The effect of organizational structure on employee behavior.
A study of the impact of cultural differences on business negotiations.
The effectiveness of pricing strategies in increasing sales revenue.
The impact of customer service on customer loyalty.
A study of the role of human resource management in business success.
The impact of e-commerce on traditional brick-and-mortar businesses.
An analysis of the relationship between employee empowerment and job satisfaction.
The effectiveness of customer relationship management in building brand loyalty.
The role of business ethics in corporate decision-making.
A study of the impact of digital marketing on consumer behavior.
The effect of organizational culture on employee turnover.
An analysis of the factors influencing employee engagement in the workplace.
The impact of social media on business communication and marketing.
A study of the relationship between customer service and customer loyalty in the airline industry.
The role of diversity and inclusion in business success.
The effectiveness of performance management systems in improving employee performance.
The impact of corporate social responsibility on employee engagement.
A study of the factors influencing business expansion into new markets.
The role of brand identity in customer loyalty and retention.
The effectiveness of change management strategies in organizational change.
The impact of organizational structure on organizational performance.
A study of the impact of technology on the future of work.
The relationship between innovation and competitive advantage in the marketplace.
The effect of employee training on organizational performance.
An analysis of the impact of online reviews on consumer behavior.
The role of leadership in shaping organizational culture.
The effectiveness of talent management strategies in retaining top talent.
The impact of globalization on small and medium-sized enterprises.
A study of the relationship between corporate social responsibility and brand reputation.
The effectiveness of employee retention strategies in reducing turnover rates.
The role of emotional intelligence in leadership and employee engagement.
The impact of digital marketing on customer behavior
The role of organizational culture in employee engagement and retention
The effects of employee training and development on organizational performance
The relationship between corporate social responsibility and financial performance
The impact of globalization on business strategy
The importance of supply chain management in achieving competitive advantage
The role of innovation in business growth and sustainability
The impact of e-commerce on traditional retail businesses
The role of leadership in managing change in organizations
The effects of workplace diversity on organizational performance
The impact of social media on brand image and reputation
The relationship between employee motivation and productivity
The role of organizational structure in promoting innovation
The effects of customer service on customer loyalty
The impact of globalization on small businesses
The role of corporate governance in preventing unethical behavior
The effects of technology on job design and work organization
The relationship between employee satisfaction and turnover
The impact of mergers and acquisitions on organizational culture
The effects of employee benefits on job satisfaction
The impact of cultural differences on international business negotiations
The role of strategic planning in organizational success
The effects of organizational change on employee stress and burnout
The impact of business ethics on customer trust and loyalty
The role of human resource management in achieving competitive advantage
The effects of outsourcing on organizational performance
The impact of diversity and inclusion on team performance
The role of corporate social responsibility in brand differentiation
The effects of leadership style on organizational culture
The Impact of Digital Marketing on Brand Equity: A Study of E-commerce Businesses
Investigating the Relationship between Employee Engagement and Organizational Performance
Analyzing the Effects of Corporate Social Responsibility on Customer Loyalty and Firm Performance
An Empirical Study of the Factors Affecting Entrepreneurial Success in the Technology Sector
The Influence of Organizational Culture on Employee Motivation and Job Satisfaction: A Case Study of a Service Industry
Investigating the Impact of Organizational Change on Employee Resistance: A Comparative Study of Two Organizations
An Exploration of the Impact of Artificial Intelligence on Supply Chain Management
Examining the Relationship between Leadership Styles and Employee Creativity in Innovative Organizations
Investigating the Effectiveness of Performance Appraisal Systems in Improving Employee Performance
Analyzing the Role of Emotional Intelligence in Leadership Effectiveness: A Study of Senior Managers
The Impact of Transformational Leadership on Employee Motivation and Job Satisfaction in the Healthcare Sector
Evaluating the Effectiveness of Talent Management Strategies in Enhancing Organizational Performance
A Study of the Effects of Customer Relationship Management on Customer Retention and Loyalty
Investigating the Impact of Corporate Governance on Firm Performance: Evidence from Emerging Markets
The Relationship between Intellectual Capital and Firm Performance: A Case Study of Technology Firms
Analyzing the Effectiveness of Diversity Management in Improving Organizational Performance
The Impact of Internationalization on the Performance of Small and Medium-sized Enterprises: A Comparative Study of Developed and Developing Countries
Examining the Relationship between Corporate Social Responsibility and Financial Performance: A Study of Listed Firms
Investigating the Influence of Entrepreneurial Orientation on Firm Performance in Emerging Markets
Analyzing the Impact of E-commerce on Traditional Retail Business Models: A Study of Brick-and-Mortar Stores
The Effect of Corporate Reputation on Customer Loyalty and Firm Performance: A Study of the Banking Sector
Investigating the Factors Affecting Consumer Adoption of Mobile Payment Systems
The Role of Corporate Social Responsibility in Attracting and Retaining Millennial Employees
Analyzing the Impact of Social Media Marketing on Brand Awareness and Consumer Purchase Intentions
A Study of the Effects of Employee Training and Development on Job Performance
Investigating the Relationship between Corporate Culture and Employee Turnover: A Study of Multinational Companies
The Impact of Business Process Reengineering on Organizational Performance: A Study of Service Industries
An Empirical Study of the Factors Affecting Internationalization Strategies of Small and Medium-sized Enterprises
The Effect of Strategic Human Resource Management on Firm Performance: A Study of Manufacturing Firms
Investigating the Influence of Leadership on Organizational Culture: A Comparative Study of Two Organizations
The Impact of Technology Adoption on Organizational Productivity: A Study of the Healthcare Sector
Analyzing the Effects of Brand Personality on Consumer Purchase Intentions: A Study of Luxury Brands
The Relationship between Corporate Social Responsibility and Customer Perceptions of Product Quality: A Study of the Food and Beverage Industry
Investigating the Effectiveness of Performance Management Systems in Improving Employee Performance: A Study of a Public Sector Organization
The Impact of Business Ethics on Firm Performance: A Study of the Banking Industry
Examining the Relationship between Employee Engagement and Customer Satisfaction in the Service Industry
Investigating the Influence of Entrepreneurial Networking on Firm Performance: A Study of Small and Medium-sized Enterprises
The Effect of Corporate Social Responsibility on Employee Retention: A Study of High-tech Firms
The impact of workplace communication on employee engagement
The role of customer feedback in improving service quality
The effects of employee empowerment on job satisfaction
The impact of innovation on customer satisfaction
The role of knowledge management in organizational learning
The effects of product innovation on market share
The impact of business location on customer behavior
The role of financial management in business success
The effects of corporate social responsibility on employee engagement
The impact of cultural intelligence on cross-cultural communication
The role of social media in crisis management
The effects of corporate branding on customer loyalty
The impact of globalization on consumer behavior
The role of emotional intelligence in leadership effectiveness
The effects of employee involvement in decision-making on job satisfaction
The impact of business strategy on market share
The role of corporate culture in promoting ethical behavior
The effects of corporate social responsibility on investor behavior
The impact of sustainability on brand image and reputation
The role of corporate social responsibility in reducing carbon emissions.
The effectiveness of loyalty programs on customer retention
The benefits of remote work for employee productivity
The impact of environmental sustainability on consumer purchasing decisions
The role of brand identity in consumer loyalty
The relationship between employee satisfaction and customer satisfaction
The impact of e-commerce on traditional brick-and-mortar stores
The effectiveness of online advertising on consumer behavior
The impact of leadership styles on employee motivation
The role of corporate social responsibility in brand perception
The impact of workplace diversity on organizational performance
The effectiveness of gamification in employee training programs
The impact of pricing strategies on consumer behavior
The effectiveness of mobile marketing on consumer engagement
The impact of emotional intelligence on leadership effectiveness
The role of customer service in consumer loyalty
The impact of technology on supply chain management
The effectiveness of employee training programs on job performance
The impact of culture on consumer behavior
The effectiveness of performance appraisal systems on employee motivation
The impact of social responsibility on organizational performance
The role of innovation in business success
The impact of ethical leadership on organizational culture
The effectiveness of cross-functional teams in project management
The impact of government regulations on business operations
The role of strategic planning in business growth
The impact of emotional intelligence on team dynamics
The effectiveness of supply chain management on customer satisfaction
The impact of workplace culture on employee satisfaction
The role of employee engagement in organizational success
The impact of globalization on organizational culture
The effectiveness of virtual teams in project management
The impact of employee turnover on organizational performance
The role of corporate social responsibility in talent acquisition
The impact of technology on employee training and development
The effectiveness of knowledge management on organizational learning
The impact of organizational structure on employee motivation
The role of innovation in organizational change
The impact of cultural intelligence on global business operations
The effectiveness of marketing strategies on brand perception
The impact of change management on organizational culture
The role of leadership in organizational transformation
The impact of employee empowerment on job satisfaction
The effectiveness of project management methodologies on project success
The impact of workplace communication on team performance
The role of emotional intelligence in conflict resolution
The impact of employee motivation on job performance
The effectiveness of diversity and inclusion initiatives on organizational performance.
The impact of social media on consumer behavior and buying decisions
The role of diversity and inclusion in corporate culture and its effects on employee retention and productivity
The effectiveness of remote work policies on job satisfaction and work-life balance
The impact of customer experience on brand loyalty and revenue growth
The effects of environmental sustainability practices on corporate reputation and financial performance
The role of corporate social responsibility in consumer purchasing decisions
The effectiveness of leadership styles on team performance and productivity
The effects of employee motivation on job performance and turnover
The impact of technology on supply chain management and logistics efficiency
The role of emotional intelligence in effective leadership and team dynamics
The impact of artificial intelligence and automation on job displacement and workforce trends
The effects of brand image on consumer perception and purchasing decisions
The role of corporate culture in promoting innovation and creativity
The impact of e-commerce on traditional brick-and-mortar retail businesses
The effects of corporate governance on financial reporting and transparency
The effectiveness of performance-based compensation on employee motivation and productivity
The impact of online reviews and ratings on consumer trust and brand reputation
The effects of workplace diversity on innovation and creativity
The impact of mobile technology on marketing strategies and consumer behavior
The role of emotional intelligence in customer service and satisfaction
The effects of corporate reputation on financial performance and stakeholder trust
The impact of artificial intelligence on customer service and support
The role of organizational culture in promoting ethical behavior and decision-making
The effects of corporate social responsibility on employee engagement and satisfaction
The impact of employee turnover on organizational performance and profitability
The role of customer satisfaction in promoting brand loyalty and advocacy
The effects of workplace flexibility on employee morale and productivity
The impact of employee wellness programs on absenteeism and healthcare costs
The role of data analytics in business decision-making and strategy formulation
The effects of brand personality on consumer behavior and perception
The impact of social media marketing on brand awareness and customer engagement
The role of organizational justice in promoting employee satisfaction and retention
The effects of corporate branding on employee motivation and loyalty
The impact of online advertising on consumer behavior and purchasing decisions
The role of corporate entrepreneurship in promoting innovation and growth
The effects of cultural intelligence on cross-cultural communication and business success
The impact of workplace diversity on customer satisfaction and loyalty
The role of ethical leadership in promoting employee trust and commitment
The effects of job stress on employee health and well-being
The impact of supply chain disruptions on business operations and financial performance
The role of organizational learning in promoting continuous improvement and innovation
The effects of employee engagement on customer satisfaction and loyalty
The impact of brand extensions on brand equity and consumer behavior
The role of strategic alliances in promoting business growth and competitiveness
The effects of corporate transparency on stakeholder trust and loyalty
The impact of digital transformation on business models and competitiveness
The role of business ethics in promoting corporate social responsibility and sustainability
The effects of employee empowerment on job satisfaction and organizational performance.
The role of corporate governance in mitigating unethical behavior in multinational corporations.
The effects of cultural diversity on team performance in multinational corporations.
The impact of corporate social responsibility on consumer loyalty and brand reputation.
The relationship between organizational culture and employee engagement in service industries.
The impact of globalization on the competitiveness of small and medium enterprises (SMEs).
The effectiveness of performance-based pay systems on employee motivation and productivity.
The relationship between innovation and corporate performance in the pharmaceutical industry.
The impact of digital marketing on the traditional marketing mix.
The role of emotional intelligence in leadership effectiveness in cross-cultural teams.
The relationship between corporate social responsibility and financial performance in the banking sector.
The impact of diversity management on employee satisfaction and retention in multinational corporations.
The relationship between leadership style and organizational culture in family-owned businesses.
The impact of e-commerce on supply chain management.
The effectiveness of training and development programs on employee performance in the retail sector.
The impact of global economic trends on strategic decision-making in multinational corporations.
The relationship between ethical leadership and employee job satisfaction in the healthcare industry.
The impact of employee empowerment on organizational performance in the manufacturing sector.
The relationship between corporate social responsibility and employee well-being in the hospitality industry.
The impact of artificial intelligence on customer service in the banking industry.
The relationship between emotional intelligence and employee creativity in the technology industry.
The impact of big data analytics on customer relationship management in the telecommunications industry.
The relationship between organizational culture and innovation in the automotive industry.
The impact of internationalization on the performance of SMEs in emerging markets.
The effectiveness of performance appraisal systems on employee motivation and retention in the public sector.
The relationship between diversity management and innovation in the pharmaceutical industry.
The impact of social entrepreneurship on economic development in developing countries.
The relationship between transformational leadership and organizational change in the energy sector.
The impact of online customer reviews on brand reputation in the hospitality industry.
The effectiveness of leadership development programs on employee engagement in the finance industry.
The relationship between corporate social responsibility and employee turnover in the retail sector.
The impact of artificial intelligence on the recruitment and selection process in the technology industry.
The relationship between organizational culture and employee creativity in the fashion industry.
The impact of digital transformation on business models in the insurance industry.
The relationship between employee engagement and customer satisfaction in the service industry.
The impact of mergers and acquisitions on organizational culture and employee morale.
The effectiveness of knowledge management systems on organizational performance in the consulting industry.
The impact of social media marketing on brand loyalty in the food and beverage industry.
The relationship between emotional intelligence and customer satisfaction in the airline industry.
The impact of blockchain technology on supply chain management in the logistics industry.
The relationship between corporate social responsibility and employee engagement in the technology industry.
The impact of digitalization on talent management practices in the hospitality industry.
The effectiveness of reward and recognition programs on employee motivation in the manufacturing industry.
The impact of industry 4.0 on organizational structure and culture in the aerospace industry.
The relationship between leadership style and team performance in the construction industry.
The impact of artificial intelligence on financial forecasting and decision-making in the banking sector.
The relationship between corporate social responsibility and customer loyalty in the automotive industry.
The impact of virtual teams on employee communication and collaboration in the pharmaceutical industry.
The impact of remote work on employee productivity and job satisfaction
The effects of social media marketing on customer engagement and brand loyalty
The role of artificial intelligence in streamlining supply chain management
The effectiveness of employee training and development programs on organizational performance
The impact of diversity and inclusion initiatives on organizational culture and employee satisfaction
The role of corporate social responsibility in enhancing brand reputation and customer loyalty
The effects of e-commerce on small businesses and local economies
The impact of big data analytics on marketing strategies and customer insights
The effects of employee empowerment on organizational innovation and performance
The impact of globalization on the hospitality industry
The effects of corporate governance on organizational performance and financial outcomes
The role of customer satisfaction in driving business growth and profitability
The impact of artificial intelligence on financial forecasting and risk management
The effects of corporate culture on employee engagement and retention
The role of green marketing in promoting environmental sustainability and brand reputation
The impact of digital transformation on the retail industry
The effects of employee motivation on job performance and organizational productivity
The role of customer experience in enhancing brand loyalty and advocacy
The impact of international trade agreements on global business practices
The effects of artificial intelligence on customer service and support
The role of organizational communication in facilitating teamwork and collaboration
The impact of corporate social responsibility on employee motivation and retention
The effects of global economic instability on business decision-making
The role of leadership styles in organizational change management
The impact of social media influencers on consumer behavior and purchasing decisions
The effects of employee well-being on organizational productivity and profitability
The role of innovation in driving business growth and competitive advantage
The impact of digital marketing on consumer behavior and brand perception
The role of strategic planning in organizational success and sustainability
The impact of e-commerce on consumer privacy and data security
The effects of corporate reputation on customer acquisition and retention
The role of diversity and inclusion in organizational creativity and innovation
The impact of artificial intelligence on customer relationship management
The effects of customer feedback on product development and innovation
The role of employee job satisfaction in reducing turnover and absenteeism
The impact of global competition on business strategy and innovation
The effects of corporate branding on customer loyalty and advocacy
The role of digital transformation in enhancing organizational agility and responsiveness
The effects of employee empowerment on customer satisfaction and loyalty
The role of entrepreneurial leadership in driving business innovation and growth
The impact of digital disruption on traditional business models
The effects of organizational culture on innovation and creativity
The role of marketing research in developing effective marketing strategies
The impact of social media on customer relationship management
The effects of employee engagement on organizational innovation and competitiveness
The role of strategic partnerships in promoting business growth and expansion
The impact of global trends on business innovation and entrepreneurship

About the author

Muhammad Hassan

Researcher, Academic Writer, Web developer

200+ Funny Research Topics

500+ Sports Research Topics

300+ American History Research Paper Topics

500+ Cyber Security Research Topics

500+ Environmental Research Topics

500+ Economics Research Topics

144 Business Strategy Essay Topics

🏆 best business strategy essay topics, ✍️ business strategy essay topics for college, 👍 good business strategy research topics & essay examples.

🌶️ Hot Business Strategy Ideas to Write about

🎓 Most Interesting Business Research Topics

💼 great business strategy thesis topics.

Samsung International Business Strategy
McDonald’s Business Level Strategy & Corporate Strategy
Shein’s Corporate Strategy and Competitive Advantage
Apple Inc.: Business-Level and Corporate-Level Strategies
Boeing Business Strategy: Analysis of Plan & Objectives
Food Truck Business Strategy, Resources, Management
Corporate Strategy of Coca Cola
HP Business Strategy & HP Strategic Plan Analysis Hewlett Packard is a company that plays a leading role in providing its customers and other businesses with IT products and services.
McDonald’s: Business- and Corporate-Level Strategies Vertical integration, single product lines, and franchising are the corporate-level strategies adopted by McDonald’s for sustainable development.
Business Model and Competitive Strategy of IKEA in India This case study outlines factors that impacted IKEA entering the Indian market and the challenges it faced establishing its roots in India.
Porsche Company and Its Business Strategies Porsche emerged when its founder produced his first sports car. This paper analyzes the aspects of Porsche’s industry to determine the most appropriate business strategies.
Heineken International Success: Business Strategy Heineken is one of the world’s largest brewers of beer and cider, in large part due to its successful business strategy.
McDonald’s Business Strategy Analysis: SWOT Analysis & More McDonald’s is characterised by the reputation of a leader in the industry, and this fact attracts and retains customers.
Target Corporation’s Business Strategy & Recommendations This report analyses Target Corporation’s current business practices and provides strategic recommendations for improving its competitive advantage and market position.
Starbucks Company’s International Business Strategy In realizing its future internationalization agenda, Starbucks can consider venturing into more partnerships in the foreign markets and directly compete with existing retailers.
Business-Level Strategy for Boeing All the companies are taking various types of strategies to overcome the competition. Among these three the most important strategy is the business-level strategy.
Wells Fargo Business Strategy The paper outlines the best strategies that can be implemented to revolutionize the performance of Wells Fargo.
Mitsubishi Corporation’s Business Strategies and Core Capabilities This paper provides an overview of the business strategies and core capabilities of two Japanese companies, Mitsubishi Corporation and Hitachi Technologies.
Eastman Kodak Company’s Business-Level Strategy For Kodak to survive in the digitally competitive era, it will require to choose strategies and concentrate on improving its products’ presence and performance in the market.
Apple vs. Samsung: Marketing Strategy & Business Strategy Both Apple and Samsung companies are in the electronics industry with specialty in mobile and computer technologies. Apple’s business strategies are different and depend on product models.
Heineken Company’s Business Strategy In the framework of this paper, Heineken’s business strategy on multiple levels will be discussed, including the models, diversification programs.
Ford Motor Company: Business Strategy There are two basic business-level strategies which Ford Motor Company has followed for the whole period of its performance.
International Business: Amazon.com Marketing Strategies This term paper focuses on the marketing strategies of Amazon.com and how it has contributed to its continual growth in the competitive e-Commerce.
Oil Industry: Business Strategy and Profitability The report focuses on the business strategy of oil industry, gives Porter’s Five Forces model analysis and defines the key drivers influencing strategic thinking and profitability.
Crocs Marketing Campaigns and Business Strategies The current paper states that the firm’s marketing campaigns and business strategies provide a robust base for Crocs in monetary terms.
The Corporate-Level and Business-Level Strategy for the Apple Company This work is intended to define and analyze the corporate-level and business-level strategy concepts using the model of the company Apple.
Dell Business Model: Globalization & Corporate Strategy The Dell Computer company research and development department is mandated with the task of advising the company on the nature of products it should manufacture.
The Importance of Corporate Strategy A corporate strategy enables the organization’s management to form well thought-out alliances and partnerships in order to reach bigger goals through productive collaboration.
The UnitedHealth Group’s Business Strategy The UnitedHealth Group has maintained an impressive track record due to its corporate strategy and culture guided by high ethical attributes and integrity.
The Zappos Business Analysis and Strategy Zappos will seek to create value for its target market with medium income levels in the U.S. and abroad, by offering a wide selection of clothing and home product categories.
McDonald’s Business and Corporate-Level Strategies This paper will focus on McDonald’s corporation’s business and corporate-level strategies, competitive environment, and market cycles.
International Corporate Strategy: A Case Study of HYATT Hotels Corporation The Hyatt Hotels Corporation is a renowned multinational hospitality company with 20 well-known subsidiaries which assist individuals in reaching their total potential.
Apple Inc.’s Corporate Strategy and Global Ethics Apple Inc. is one of the leaders in the sphere of personal computers and other electronic devices globally. The company was established in California in 1977.
Tesla Inc.’s Corporate and Competitive Strategy Tesla Inc.’s generic strategy has been its effective approach to achieving a sustainable competitive advantage over other players in the global automobile industry.
Google’s Business and Marketing Strategy The paper analyzes Google’s marketing concept, the external environment’s impact on the organization, and the enterprise’s strategies for the integration of AI into its services.
Coca – Cola: Business Strategy and Globalization The presence of the globalization phenomenon in the Company’s strategy can be proven by its effective presence in more then two hundred countries around the world.
Kodak Company Corporate, Business and Functional Strategies Kodak is struggling with severe competition and the company has to come up with effective solutions to regain its status of the leader in the industry.
Coral Divers Resort’s Business Issues and Strategy This paper analyzes the case devoted to the experience of the Coral Divers Resort that suddenly became less popular among tourists.
Business and Human Resource Strategies Relationship This paper discusses the reasons why it is necessary to have a close relationship between business strategy and an organization’s human resource strategy.
Business Model and Strategy for Success Owners of companies have to think and adopt various strategies to become successful and apply effective models to their enterprises to become one step ahead of competitors.
The Bombardier Aerospace Firm’s Business-Level Strategy The paper states that Bombardier Aerospace is experiencing financial difficulties due to the inability of management to make critical decisions.
Tesco Business Strategy Tesco business strategy entails establishing diverse customer-oriented businesses in the domestic and foreign market such as non-food, financial services, and telecom.
Diamond Model in International Business Strategy The Porter’s Diamond Model was initially worked out as an integral part of the company’s performance analysis and an efficient tool for successful strategy planning.
Apple Inc. Business Strategy This paper analyzes the strategies put in place by Apple Inc. to survive tough economic times. It also proposes some latent strategies to improve its future economic outlook.
Systems Thinking in Developing Corporate Strategy Systems thinking is a management approach that focuses on the interrelation of systems and how they operate within the context of larger systems.
Business Strategy and Plan for Beckman Coulter Beckman Coulter can expand the market it serves in Oman by increasing testing in hospitals and using customer product reviews to determine changing needs.
Apple Inc.’s Business- and Corporate-Level Strategies The work is concerned with Apple’s business-level and corporate-level strategies. The paper examines its competitive conditions, considering slow-cycle and fast-cycle markets.
Wal-Mart Business Strategy and Marketing Mix The focus of this paper is to describe the elements of the marketing mix and how they impact the development of the marketing strategy and tactics of Wal-Mart.
Carnival Cruise Lines: Business Level Strategy The carnival cruises marketing plan is considered the most successful company. It controls up to 44% of the cruise industry worldwide.
Sony Company’s International Business Strategy Sony is a giant electronic producer from Japan. It has been in the front-line in producing reliable technological devices, it should have produced machines to read the blue ray.
Mountain Bank’s Business Strategy Organizational profits rely on a good business strategic plan. For the case of Mountain Bank, the profits have been declining as a result of the poor business strategic plan.
International Business Strategy: An Institution-Based View The institution-based approach constitutes the third major component of a successful performance together with industry-based and researched-based theories.
MGM Resorts International’s Business Strategy MGM Resorts International has a mass-market business model, that is, designed for the largest audience. This is a segment of the market of mass demand and supply of services.
Apple Incorporation: Business Strategy Analysis For recent few years, the revenues of the company increased, notwithstanding the fact of the economical crisis.
Coca-Cola Company’s Business Strategy The fundamental objective of the paper is to identify the primary business strategy employed by the Coca-Cola Company.
Business Strategy in Supermarket Industry: Low Pricing The supermarket industry is one of the most competitive areas of the new product retailing business. To gain success, industry players need to employ successful business strategies.
Business-Level and Corporate-Level Strategies Assignment Dexcom Corporation is a healthcare company that distributes generic, branded, and specialty pharmaceuticals in the United States.
Business Strategy: Applying Critical Analysis This paper develops at least one strategic objective from each of the following Balance Scorecard areas: Financial, Customer, etc., identified with the SWOTT Analysis paper.
Business Networking Strategies for Collaboration This paper explores business-networking strategies that enhance collaboration. It compares different networking approaches and benefits of collaboration.
Ades Cash & Carry Ltd: Corporate Strategy Ades Cash & Carry maintains low prices to ensure that its products are affordable to consumers. Its most successful raising limitless cash is through an initial public offering.
Business Planning and Strategic Planning Many people confuse the terms and do not see the difference between business and strategic plans. This paper aims to provide a comparative analysis of two phenomena.
Business Strategy: Leading Change at SJHC and LHSC Hospitals The case under analysis describes the challenges that SJHC and LHSC faced while trying to transfer all the equipment and processes that were formerly carried out in SJHC to LHSC.
Corporate-Level Strategy Management and Responsibilities A good corporation should be able to maximize on its resources to beat up competition on the market, come up with better goods or services than their competitors.
Business Core Competencies and Competitive Strategies This paper will examine business capabilities or core competencies and Bowman’s competitive strategies such as low price and hybrid differentiation.
Aligning Human Resources and Business Strategy Human resource management is vital for any organization that seeks to add value to its employees to ensure the growth of the business.
Analysis of Starbucks Business Strategy The paper explores aspects of Starbucks ‘ business strategy: focusing on flexibility, productivity calculation specification, and actively employing information technology.
Acer Group: Corporate Strategy and Challenges In the early ’90s, Acer embarked on an ambitious diversification strategy and focused on being a vertically integrated company, amassing as many patents as possible.
Coca-Cola: Business & Corporate-Level Strategies Companies that manufacture comparable items constantly compete for consumers, market share, and brand preservation.
The Gucci Firm’s Sustainable Business Strategy The cost of original Gucci bags is high since they can sell for hundreds or even thousands of dollars and have serial numbers that prove their authenticity.

🌶️ Hot Business Strategy Topics to Write about

COVID-19 Pandemic: Businesses Negotiation Strategies The use of negotiation strategies can help businesses to reduce losses and service interruptions during the COVID-19 pandemic, thus offering a significant competitive advantage.
Wood Kitchen Industry: Business Policy and Strategy The wood kitchen industry had a strong revenue growth because of increasing growth in housing markets all over the world.
LEGO: Innovation of Business Strategy LEGO can re-establish its leading position by implementing a reliable and innovative business strategy and critical changes based on the analyzed weaknesses and issues.
Pearson PLC: Business Strategy and Organisational Dynamics Pearson PLC is the leading education and book-publishing company in the world, and it is headquartered in London.
Managerial Economics and Business Strategy This paper answers the questions associated with managerial economics and business strategy, analyzing Samuelson and Marks’s book.
The Starbucks Firm’s Business Level Strategy Starbucks Coffee is a brand that is known for its broad competitive advantage and uses a generic strategy of broad differentiation to trade successfully.
The Value of Systems Thinking in Developing Corporate Strategy Systems thinking in company management can significantly affect the organization’s success that’s why this approach is of great value in developing a company’s strategy.
Demographics, Psychographics, and Geographics in Corporate Communication Strategy In fact, the success of contemporary business operations has become highly dependent on the organization’s ability to form strong, trusting relations with its stakeholders.
OCP Nigeria: Business Strategy Due to the challenges that the Nigerian economy is currently facing, OCP Nigeria will need to build a strategy based on cost leadership.
Collaboration Between Business Strategy and IT Strategy This paper looks at the collaboration between business strategies and the information strategies, the problems with strategy formulation, implementation, and the strategic processes.
Flybe Airline Company: Online Business Strategy The online environment business has been changing as a result of various factors. The environment is turning out to be competitive because companies have realized the need to compete online.
SAS Institute’s Generic & Business Strategies SAS has four principles driving its day-to-day decisions and behaviors. The first principle is treating everyone fairly and equally.
Internal Influence on Walmart’s Corporate Strategy This paper discusses Walmart’s corporate strategy and explains that corporate strategy involves establishing value, setting profit, and growth goals.
Features of Corporate Social Responsibility Strategy Mintzberg and Waters note that here “leaders at the center of authority formulate their intentions as precisely as possible and then strive for their implementation”.
Mixed Business Strategy: “Outside-In” and “Inside-Out” Approaches It is important to note that outside-in and inside-out approaches can be used in mixed strategies by providing customer value within a company’s limitations.
International Business Strategy for Foxton, UK This analysis has been done in relation to the social, political and economic environment of UAE to identify perspectives for development for real estate investments market.
Fiat and General Motors’ Corporate-Level Strategy The formation of a strategic alliance as a tool in developing the corporate-level strategy of Fiat and General Motors can be assessed as a rather dangerous step.
Costco’s Business Strategy and Model The report analyses the business development and its growth into one of the most successful corporations in the United States.
Implementation of the Corporate Social Responsibility Strategy Corporate social responsibility is a relevant initiative towards promoting new social actions. The chapter explains why corporate culture supports the business goals of many organizations.
Business Strategies: Pathways to Success Depending on the capabilities of a business, its size, its niche and its competition, the preferred market entry and business strategies change.
Business Strategy and Five Competitive Forces Business strategy should focus on the detailed assessment of the five competitive forces to enlarge the overall profit pool and maintain sustained profitability.
Business Strategies: Cost Leadership and Differentiation Cost leadership entails organizing the firm’s resources in a way that the production of goods and services is achieved at the lowest price possible.
Human Resource and Business Strategies Alignment The following paper analyzes the alignment of human resource and business strategies and their impact on productivity.
Impact of Interior Design on Corporate Strategy This research focuses on two contemporary spaces, Kitty Burns and Aesop Pitt Street Store, with a retail theme.
Netflix Inc.’s Business Strategies Improved sales and reliability will result from Netflix expanding its operations into new markets in developing countries, where opportunities for video streaming abound.
Microsoft Firm’s Organization of Business Strategy Microsoft has managed to establish a strategy that allows it to stay on top of the completion, continue its development, and exhibit its care for the environment.
Corporate Social Responsibility Strategies Participation in corporate social responsibility practices significantly affects the company’s image, performance, and profit as it impacts customer and employee loyalty.
The Business-Level Strategy of Starbucks Starbucks is currently experiencing a period of exceptional growth. One of Starbucks’ phenomenal success components is a well-thought-out and executed strategy.
Analysis of Disney Business Strategies Disney’s ongoing success, which has a significant history, can be attributed to the company’s expertise in diversification, which accumulates value.
Business Management Strategies Running any business requires the investor to have the proper business strategies and tactics tailored to meet all the needs.
Apple Inc.’s Business Strategy and Competition The article gives details about Apple Inc.’s business strategy and policies that make the firm more competitive than Microsoft, Google, and Samsung among other top competitors.
The John Rhodes Community Centre Pool’s Business Strategy The first measure which needs to be implemented at the John Rhodes Community Centre Pool is the new simplified Red Cross Swim program.
Business Strategies for Candy Ma The paper states that there are two main business strategies for Candy Ma to adopt to be prosperous during the post-COVID-19 era.
Business Process Management and Implementation Strategies The strategic plan is a formal document that details the steps and initiatives to achieve the project’s goals that provide reports and feedback on implementing this plan.
SoftwareService Business Strategy and Balanced Scorecard This report will outline key considerations, mission, vision, objectives, as well as the strategy of implementing a remote workplace using the Balanced Scorecard.
Wobbly Wheels Distribution Company’s Business Strategies Wobbly Wheels Distribution Company is a transport and distribution company. This paper discusses the business strategic objectives and inventory of the current IT projects.
Mindful Toys: Updating the Corporate Strategy Mindful Toys’ current development vector encompasses new products and enhancements to the existing range to provide friendly and educational playthings.
Corporate Management: Tactical Planning vs. Strategic Planning Understanding differences between tactical and strategic planning in an organizational context is critical for the effective management of resources.
CYC Sales and Business Strategy Charge-Your-Car (CYC) innovative charging devices disrupt the market and promise a competitive advantage for the start-up.
Ethical Corporate Strategy in Contemporary Business Customers should be assured that the risk is not exacerbating and that the breach is being sealed in a timely manner.
An Organization’s Corporate Strategy The focus of an organization’s corporate strategy should be a sustainable comparative advantage because this allows the organization to maintain and improve its relative position.
Human Resource Management Aligned With Business Strategies When formulating a strategic plan, aligning HR with the business strategic plans helps make certain that the company achieve their goals.
Business Strategies for Healthcare Organizations Business strategies can be more or less effective in different phases of change. The paper examines changes that occurred because of the integration of two hospitals SJHC and LHSC.
Picosam Technologies: Business’s Vision, Mission, and Values in Assessing the Strategic Direction Every business must be approached with a strategic plan, vision, mission, values, and dedication to be successful.
Resolving Business Conflicts: Negotiation Strategies Currently two different articles under consideration are “Chrysler Debtholder Talks Pick Up Pace” by Krisher and “Globe Union Seeks Public Negotiations” by McConville.
“Proactive Corporate Environmental Strategies” by Aragon-Correa This report reviews the journal article “Proactive corporate environmental strategies: Myths and misunderstandings” by Juan Alberto Aragon-Correa and Enrique A. Rubio Lopez.
Nokia Company’s Changes in Corporate Strategy This paper aims to evaluate what potential changes in corporate strategy could have saved Nokia from losing its mobile devices business.
Pestle Company’s Corporate-Level Strategy and Management Corporate-level strategy refers to the actions taken by an organization to ensure that it realizes a competitive advantage by the identification and management of several businesses.
Pearson Plc’s Business Strategy Options Two appropriate business strategies for Pearson Plc include embracing digital technology or the delivery of enhanced learning outcomes in fast-growing economies.
Developing Business Performance: Principles and Strategies Operation Strategy refers to the actions chosen, mandated option and is stimulated by an organization within its operations functions to be able to meet the mission and objectives.
International Business Strategy: Problems and Operations Business organizations often develop business strategies that define their mission, vision, objectives, and goals of the organizations.
Amazon.com Inc.’s E-Business Strategy This paper outlines the e-business strategy of Amazon.com, Inc., the largest online retailer in the world, in use in its functional areas.
Business and Information Technology Strategies Alignment To maintain a competitive advantage, it is necessary to reorganize the IT department, so that it could face new challenges and work on new projects.
MDCM Company’s Corporate Strategy It is necessary to analyze MDCM’s corporate strategy in order to evaluate the strategy’s strengths and weaknesses and develop appropriate solutions for those constituents that need strengthening.
Corporate Strategic Business Sourcing Strategic sourcing is a procurement process that continuously improves and re-examines the buying activities of an organization.
Dong Feng Corporation: International Business Strategy The paper analyzes the possibilities of Dong Feng, the Chinese government-owned automobile corporation, to internationalize its business.
International Business Strategies for Multinationals In the modern world of business, companies have to engage in stiff competition. In this paper, approaches to formulating international business strategies are discussed.
Empire Company: International Business Strategy This paper proposes an internalisation strategy for an Indian telecommunications firm (Empire) that aims to benefit from technology transfer through R&D investments in Europe.
Banner Health Organization’s Business Strategies This paper discusses the Banner Health organization’s readiness to face possible healthcare problems in the next decade, its business strategies, and policies.
Wal-Mart’s Performance and Business Strategy This paper determines the business strategy that will improve the performance of Wal-Mart and increase its compatibility in the context of the modern retail environment.
Business Strategy and Resource-Based View Theory The study analyzes how a firm’s strategic business strategies impact its environmental sustainability objective and how a firm can apply the resource-based view theory.
Goodmark Company’s Business Strategy This paper focuses on the various aspects of business strategy such as its formulation, planning, evaluation, and implementation.These concepts will be discussed by analyzing Goodmark Ltd.
Refuel Cafe Visual Design and Business Strategy The paper identifies potential factors and strategies that could be adopted to enable Refuel Café to attain success through this visual research design proposal.
Small Business Planning and Strategy: Stable Diet Stable Diet is a small business enterprise based in Ireland. Essentially a baking business with products like cakes, breakfast cereals and flapjacks.
Comparative Study of Finance Strategies in Family-Owned Businesses and Multinational Corporations
Innovation Management on Sustainable Competitive Advantage in the Pharmaceutical Industry
Strategic Implications of the Sharing Economy on Traditional Business Models in The Hospitality Sector
The Impact of Business Intelligence on Strategic Pricing Decisions in the Hospitality Industry
Disruptive Technologies and Business Strategies in the Financial Services Industry
Alliances and Partnerships in Fostering Innovation and Competitiveness in the Automotive Industry
Data Analytics and Business Administration in Sustainable Supply Chain Management: A Case Study Approach
Effectiveness of Cost Leadership and Differentiation Strategies in Achieving Sustainable Growth in e-Commerce Companies
The Role of Artificial Intelligence in Enhancing Supply Chain Efficiency and Resilience
International Business Management Strategies on Market Penetration in Emerging Economies
Comparative Study of Marketing Strategies Adopted by Global Companies to Cater to Diverse Cultural Markets

Cite this post

Chicago (N-B)
Chicago (A-D)

StudyCorgi. (2022, June 5). 144 Business Strategy Essay Topics. https://studycorgi.com/ideas/business-strategy-essay-topics/

"144 Business Strategy Essay Topics." StudyCorgi , 5 June 2022, studycorgi.com/ideas/business-strategy-essay-topics/.

StudyCorgi . (2022) '144 Business Strategy Essay Topics'. 5 June.

1. StudyCorgi . "144 Business Strategy Essay Topics." June 5, 2022. https://studycorgi.com/ideas/business-strategy-essay-topics/.

Bibliography

StudyCorgi . "144 Business Strategy Essay Topics." June 5, 2022. https://studycorgi.com/ideas/business-strategy-essay-topics/.

StudyCorgi . 2022. "144 Business Strategy Essay Topics." June 5, 2022. https://studycorgi.com/ideas/business-strategy-essay-topics/.

These essay examples and topics on Business Strategy were carefully selected by the StudyCorgi editorial team. They meet our highest standards in terms of grammar, punctuation, style, and fact accuracy. Please ensure you properly reference the materials if you’re using them to write your assignment.

This essay topic collection was updated on January 5, 2024 .

An official website of the United States government

Here’s how you know

Official websites use .gov A .gov website belongs to an official government organization in the United States.

Secure .gov websites use HTTPS A lock ( ) or https:// means you’ve safely connected to the .gov website. Share sensitive information only on official, secure websites.

Explore sell to government
Ways you can sell to government
How to access contract opportunities
Conduct market research
Register your business
Certify as a small business
Become a schedule holder
Market your business
Research active solicitations
Respond to a solicitation
What to expect during the award process
Comply with contractual requirements
Handle contract modifications
Monitor past performance evaluations
Explore real estate
3D-4D building information modeling
Art in architecture | Fine arts
Computer-aided design standards
Commissioning
Design excellence
Engineering
Project management information system
Spatial data management
Facilities operations
Smart buildings
Tenant services
Utility services
Water quality management
Explore historic buildings
Heritage tourism
Historic preservation policy, tools and resources
Historic building stewardship
Videos, pictures, posters and more
NEPA implementation
Courthouse program
Land ports of entry
Prospectus library
Regional buildings
Renting property
Visiting public buildings
Real property disposal
Reimbursable services (RWA)
Rental policy and procedures
Site selection and relocation
For businesses seeking opportunities
For federal customers
For workers in federal buildings
Explore policy and regulations
Acquisition management policy
Aviation management policy
Information technology policy
Real property management policy
Relocation management policy
Travel management policy
Vehicle management policy
Federal acquisition regulations
Federal management regulations
Federal travel regulations
GSA acquisition manual
Managing the federal rulemaking process
Explore small business
Explore business models
Research the federal market
Forecast of contracting opportunities
Events and contacts
Explore travel
Per diem rates
Transportation (airfare rates, POV rates, etc.)
State tax exemption
Travel charge card
Conferences and meetings
E-gov travel service (ETS)
Travel category schedule
Federal travel regulation
Travel policy
Explore technology
Cloud computing services
Cybersecurity products and services
Data center services
Hardware products and services
Professional IT services
Software products and services
Telecommunications and network services
Work with small businesses
Governmentwide acquisition contracts
MAS information technology
Software purchase agreements
Cybersecurity
Digital strategy
Emerging citizen technology
Federal identity, credentials, and access management
Mobile government
Technology modernization fund
Explore about us
Annual reports
Mission and strategic goals
Role in presidential transitions
Get an internship
Launch your career
Elevate your professional career
Discover special hiring paths
Events and training
Agency blog
Congressional testimony
GSA does that podcast
News releases
Leadership directory
Staff directory
Office of the administrator
Federal Acquisition Service
Public Buildings Service
Staff offices
Board of Contract Appeals
Office of Inspector General
Region 1 | New England
Region 2 | Northeast and Caribbean
Region 3 | Mid-Atlantic
Region 4 | Southeast Sunbelt
Region 5 | Great Lakes
Region 6 | Heartland
Region 7 | Greater Southwest
Region 8 | Rocky Mountain
Region 9 | Pacific Rim
Region 10 | Northwest/Arctic
Region 11 | National Capital Region
Per Diem Lookup

Market Research as a Service

A value-added service at no additional cost.

MRAS delivers meaningful market data to federal, state, and local agencies. Through FAR Part 10 compliant requests for information, sources sought, industry days, and advanced product research, MRAS collects data to help customers understand where their need fits within the GSA government-wide marketplace.

Watch a video to learn more about Market Research As a Service .

Explore our offerings

MRAS provides automated RFIs and Sources Sought for services and advanced GSA Advantage product searches.

Request for Information (RFI) with Market Research Report — Request an RFI to understand GSA contracts and industry capabilities with a market report.
Product Research Request — Search up to 20,000 products on GSA Advantage and receive a market report.
MRAS Report Archives - COMING SOON! Search thousands of previous market research reports to research your requirement (OMB Max Login required).

Request for information with market research report

Develop customized RFIs that strategically target GSA contract holders on GSA eBuy, resulting in a robust market research analysis report showing all responses received, in as little as 1-2 weeks, depending on the requirement. Within 24 hours of receiving your request, we work directly with agency POCs to review a draft RFI developed from information provided, and work side-by-side with customers to further refine the RFI until it is ready to be posted on GSA eBuy.

After the RFI closes, a Market Research Report is designed specifically to see how the GSA market can meet technical requirements and mission needs provided. Market Research Reports are designed to facilitate completing Small Business Office review forms, developing Acquisition Plans, and assisting in formulating an overall acquisition strategy.

Begin your RFI or product market research request .

Workflow - Understand the Requirements, Organize the Research Questions, Develop RFI, Engage Industry, and Deliver Report

What to expect in the MRAS process

Customer submits a request for an RFI.
Collaborate with us and develop RFI.
Customer approves and engages industry.
RFI closes and you get a market report.
Consult with us.

The total estimated time is one day to two weeks, depending on the requirement.

MRAS provides each customer with a unique, comprehensive, and easy-to-understand report. The report analyzes industry partner data related to the customers' needs, which gives an understanding of the results expected under the markets researched. The Market Research Report includes socio-economic, technical, capabilities, and comprehensive business information so agencies can complete their Acquisition Planning and Small Business strategies and requirements and estimate documents.

Training and events

Mras customer training on effective market research (for federal, military, state, and local).

Attention all public sector employees in the contracting and acquisition career field! In GSA's Market Research As a Service Customer Training: Effective Market Research (Fed/Military), you'll learn the importance of market research, how and when to conduct it, and how to get the best results by making your data collection methods more efficient.

You'll also delve into the regulatory nature of FAR Part 10 and how it ties into other decisions such as acquisition planning, small business set-asides, commercial items, and contract type selection.

This course includes real-life scenarios, expert instructors, and tools from GSA's market research as a service. Take this opportunity to enhance your market research skills and advance your career. This is a one-CLP credit course.

MRAS industry training

As an industry partner, you can provide valuable market research data to inform the purchasing decisions of GSA customers. Participating in our research allows you to showcase your products and services to potential buyers and play a key role in helping government agencies make informed and efficient purchasing decisions.

But why choose our MRAS over traditional market research methods? Our research is 100 times easier and efficient, making it a great business development activity for your company. Plus, by participating in MRAS, you can reach a wider audience of government buyers and increase your visibility in the market.

We offer monthly industry training seminars to help you get started and make the most of your participation in MRAS. CLPs are not issued for these webinars.

MRAS in the news

Listen to the FAS Focus: Deep Dive podcast episode as we discuss GSA’s Market Research As a Service with Kevan Kivlan, Director, Customer & Stakeholder Engagements New England & FAS MRAS Program Office: https://twitter.com/i/status/150-165-6591321518081
January 2022: MRAS Pushes Billions in Business to the GSA Schedule
June 2021: MRAS Webinars Show Industry How To Work Smarter Not Harder

What our customers say

“Utilizing this resource is a great way to leverage the hard work put into establishing these contracts and provide a great benefit to the Government as a whole by simplifying the already complex process of federal acquisition. The benefit of conducting this market research gives a PCO the ability to see if there's a more expedient or cost-effective way to support their mission partner's needs. Often contracting is known as a slow and drawn-out process, and while it can be, this free tool is fast and gives a great snapshot as to what alternatives are available. MRAS is a great tool in a PCO's toolkit to have and one that should not be overlooked.”

— Capt. Jeremy A. Deorsey, Massachusetts Army National Guard

MRAS background

What MRAS is: MRAS helps customers by collecting and providing industry partner information specific to Agency needs. MRAS conducts Requests for Information, Sources Sought, and advanced product searches to help Agencies compile business, socio-economic, and technical data. Additionally, MRAS helps provide feedback from industry about Agency requirements documents, industry trends, best practices, and the best GSA contract and NAICs for their acquisition.

Cost: MRAS is a market research service GSA provides to all federal, state, and local agencies at no cost.

How to submit your market research request: Please reach out to your agency POC so they can walk you through the MRAS process and determine the best MRAS service for your requirement. You can then fill out the MRAS Service Request Form .

For industry partners that need help with a survey

Please fill out the Industry Help Request Form .

Still have questions?

Contact your agency POC or email the MRAS team at [email protected] .

PER DIEM LOOK-UP

1 choose a location.

Error, The Per Diem API is not responding. Please try again later.

No results could be found for the location you've entered.

Rates for Alaska, Hawaii, U.S. Territories and Possessions are set by the Department of Defense .

Rates for foreign countries are set by the State Department .

2 Choose a date

Rates are available between 10/1/2021 and 09/30/2024.

The End Date of your trip can not occur before the Start Date.

Traveler reimbursement is based on the location of the work activities and not the accommodations, unless lodging is not available at the work activity, then the agency may authorize the rate where lodging is obtained.

Unless otherwise specified, the per diem locality is defined as "all locations within, or entirely surrounded by, the corporate limits of the key city, including independent entities located within those boundaries."

Per diem localities with county definitions shall include "all locations within, or entirely surrounded by, the corporate limits of the key city as well as the boundaries of the listed counties, including independent entities located within the boundaries of the key city and the listed counties (unless otherwise listed separately)."

When a military installation or Government - related facility(whether or not specifically named) is located partially within more than one city or county boundary, the applicable per diem rate for the entire installation or facility is the higher of the rates which apply to the cities and / or counties, even though part(s) of such activities may be located outside the defined per diem locality.

Data, AI, & Machine Learning
Managing Technology
Social Responsibility
Workplace, Teams, & Culture
AI & Machine Learning
Diversity & Inclusion
Big ideas Research Projects
Artificial Intelligence and Business Strategy
Responsible AI
Future of the Workforce
Future of Leadership
All Research Projects
AI in Action
Most Popular
The Truth Behind the Nursing Crisis
Work/23: The Big Shift
Coaching for the Future-Forward Leader
Measuring Culture

The spring 2024 issue’s special report looks at how to take advantage of market opportunities in the digital space, and provides advice on building culture and friendships at work; maximizing the benefits of LLMs, corporate venture capital initiatives, and innovation contests; and scaling automation and digital health platform.

Past Issues
Upcoming Events
Video Archive
Me, Myself, and AI
Three Big Points

Boards & Corporate Governance

Security & privacy, adding cybersecurity expertise to your board.

Regulators want better cybersecurity oversight by corporate boards. Here’s how to find a qualified expert director.

Chon Abraham, Sasha Cohen O’Connell, Iria Giuffrida, and Ronald R. Sims

Make better allies of your workforce.

Leaders can avoid labor disputes by communicating with employees and seeking their input in corporate governance.

Ayse Karaevli and Serden Özcan

Financial management & risk, the case against restricting stock buybacks.

Research on stock buybacks does not find evidence that the practice results in the economic costs that critics allege.

Nicholas Guest, S.P. Kothari, and Parth Venkat

Cashing out excellence.

Corporate downfalls offer a warning about the risks of trading competitive advantages for short-term financial gains.

Robert D. Austin, Robert H. Hayes, and Richard L. Nolan

How diversity can boost board effectiveness.

The CARE model is a road map for increasing diversity among organizations’ board members and assessing boards’ impact.

Stephanie J. Creary, Janet Foutty, and Kwasi Mitchell

Talent management, managing through uncertainty.

MIT SMR ’s fall 2022 issue includes articles on board refreshment, collaborative relationships, and management skills.

Abbie Lundberg

Our guide to the fall 2022 issue.

This issue of MIT SMR focuses on customer relationships and their connection to innovation and value.

MIT Sloan Management Review

Closing the governance gap in joint ventures.

Joint ventures are key to meeting strategic objectives — but neglecting governance puts JVs and their shareholders at risk.

James Bamford and Geoff Walker

Meet the new board — same as the old board.

Many companies are just going through the motions of recruiting more diverse board members. That needs to change.

Cynthia E. Clark and Jill A. Brown

Why business integrity can be a strategic response to ethical challenges.

An empowered strategic integrity function is key to developing a more proactive and systemic approach to governance.

Daniel Malan, Alison Taylor, Anna Tunkel, and Birgit Kurtz

Leadership skills, leadership in an era of context collapse.

Having different social media identities for different sets of stakeholders is no longer possible.

Leslie Brokaw

Leading change, the ceo is leaving. now what.

Craft a plan for the last 100 days before a CEO’s departure to ensure a smooth leadership transition.

David Gillespie and Tony Simpson

Our guide to the summer 2022 issue.

This issue of MIT SMR looks at corporate values and purpose, risk management, and the role of the CFO in acquisitions.

Why Some CFOs Make Better M&A Deals

When CFOs have greater influence, companies are less likely to destroy value by overpaying for acquisitions.

Why Top Management Should Focus on Responsible AI

A panel of AI experts weighs in on whether responsible AI should be at the top of leaders’ management agendas.

David Kiron, Elizabeth Renieris, and Steven Mills

Sustainability, the progressive roots of management science.

New research highlights that sustainable management is a fundamental business practice, not just a modern trend.

Stephen Cummings and Todd Bridgman

Rethinking diversity measures in the finance industry.

The financial industry’s use of ownership and board membership statistics to measure diversity is insufficient.

Roberto Rigobon

Business models, small stake, big voice.

Having a minority stake in a business partnership doesn’t always mean having fewer rights.

Lois Fernandes D'Costa, Tracy Branding Pyle, and James Bamford

How to bring esg into the quarterly earnings call.

Corporate leaders should put environmental, social, and governance issues at the center of the quarterly earnings call.

Brian Tomlinson, Tensie Whelan, and Kevin Eckerle

The best of this week.

An innovation framework for COVID-19, circular business models, and the advantages of a diverse board.

The MIT SMR Editors

An official website of the United States government

Here’s how you know

Official websites use .gov A .gov website belongs to an official government organization in the United States.

Secure .gov websites use HTTPS A lock ( Lock A locked padlock ) or https:// means you’ve safely connected to the .gov website. Share sensitive information only on official, secure websites.

Science and Technology Directorate

Interoperability is Key to Effective Emergency Communications

Dimitri Kusnezov, Under Secretary for Science and Technology

During National Public Safety Telecommunicators Week, we’re sharing updates on S&T efforts focused on getting first responders the information they need quickly.

When it comes to communicating emergency information to and among first responders, interoperability is a problem. In some cases, emergency responders cannot talk to some parts of their own agencies—let alone communicate with agencies in neighboring cities, counties, or states. And when time is of the essence, the results can be catastrophic. But there are other factors that can impede response, and we are keenly focused on addressing each of these with technological solutions.

The 9/11 Commission Report speaks at great length about the issues the lack of interoperability caused. As a result of the Commission Report, there was a significant reorganization of response capabilities, which included the creation of the Department of Homeland Security (DHS) and, soon after, the Science and Technology Directorate (S&T). We've been on the case ever since, working for and with responders to better understand and deliver on their technology needs.

While all these organizations are working to find a solution, we have multiple efforts underway to support new technologies to help correct for these gaps. For instance, our First Responder Capability portfolio and Technology Centers work with responders across the country on communications solutions. But the challenges are formidable, as jurisdictions manage their own technology across 6,000 911 call centers nationwide.

Wireless: The Wave of the Future

Let’s face it. The future of communications is going to be wireless, and that extends to emergency communications, too.

S&T has been sponsoring research across a number of areas, based on findings in the S&T “Study on Mobile Device Security” Report, which concluded that targeted research and development (R&D) could inform standards to improve security and resilience of critical mobile communications networks. As a result, S&T’s Mobile Security R&D Program established the Secure and Resilient Mobile Network Infrastructure (SRMNI) project and has efforts underway to establish standards for secure voice and video capability for communications across the 3G, 4G, and 5G networks.

Last year, interagency discussions were held that included S&T, Cybersecurity & Infrastructure Security Agency, and the U.S. Department of Defense, among others, to identify lab testing requirements for 5G Emergency Communications interoperability. Then, in early spring of 2024, S&T and MITRE demoed new features in the new 5G ecosystem critical to DHS components and first responder use cases and continued to conduct engineering analysis and lab-based research to identify potential gaps. Research will be ongoing.

So, we are trending forward but are still working on helping aid improvements across traditional networks.

Connectivity is Key

As it stands, CAD-to-CAD (computer-aided dispatch) communications are the key to interoperability and resilience between government agencies responding to emergencies. Once the 911 call or text is answered, the information is sent to CAD, which is used to send the right resource to the right location. Public safety agencies have different CAD systems that don’t always efficiently share information. The result is ineffective and costly interoperable issues across communications systems.

In 2021, S&T funded a successful CAD-to-CAD interoperability pilot project run by the Integrated Justice Information Systems (IJIS) Institute to apply a single standard across municipalities to achieve interoperability. This pilot was successful in testing this theory by applying specifications across three localities – two in New Hampshire and one in Vermont, all three reliant on an InfoCAD™ environment hosted in the Amazon GovCloud. Through testing of two use cases – a three- or four-alarm fire and a medical emergency – IJIS demonstrated a viable solution in a live environment.

Our Office of Mission and Capability Support will be conducting market research within the next few months on CAD-to-CAD Interoperability Compliance / Conformance testing. This upcoming effort is part of a five-year research & development portfolio under S&T’s Critical Infrastructure Security & Resilience Research (CISRR) Program, which is funded by the Infrastructure Investment and Jobs Act (IIJA) of 2021. The objective is to build upon the previous work done by the SRMNI project to establish interoperability functional specifications and develop a model for wide-scale implementation of these standards.

Location, Location, Location

Out-of-date Voice-over-IP (VoIP) phone numbers, connected to the Internet by design, are another issue that can create emergence response delays. The Federal Communications Commission (FCC) requires VoIP telephone service providers to maintain a subscriber’s verified street address as a dispatchable location to the 911 community. If a call is placed for emergency services and there is a lack of cellular coverage, the VoIP address should serve as backup. But these addresses aren’t being updated when moves are made.

The result is first responders routed to the wrong place during emergencies. Our Small Business Innovation Research (SBIR) program released a solicitation in 2023 calling for a solution to help identify whether a call to 911 is coming from a different location than the registered location. We will have more information available on this later this spring, but the aim is to better enable VoIP service providers to provide a valid, dispatchable address.

By helping to advance CAD-to-CAD interoperability testing, seeking a solution to assist with address accuracy through VoIP, and planning for mobile interoperability solutions of the future, we at S&T are hopeful that we can help support first responders and the telecommunicators that assist them get services to the people that need them more efficiently.

Learn more about other S&T efforts to help provide technology solutions to improve emergency response communications .

Science and Technology
Emergency Communication
Public Safety
First Responders

Read our research on: Gun Policy | International Conflict | Election 2024

Regions & Countries

Political typology quiz.

Notice: Beginning April 18th community groups will be temporarily unavailable for extended maintenance. Thank you for your understanding and cooperation.

Where do you fit in the political typology?

Are you a faith and flag conservative progressive left or somewhere in between.

Take our quiz to find out which one of our nine political typology groups is your best match, compared with a nationally representative survey of more than 10,000 U.S. adults by Pew Research Center. You may find some of these questions are difficult to answer. That’s OK. In those cases, pick the answer that comes closest to your view, even if it isn’t exactly right.

About Pew Research Center Pew Research Center is a nonpartisan fact tank that informs the public about the issues, attitudes and trends shaping the world. It conducts public opinion polling, demographic research, media content analysis and other empirical social science research. Pew Research Center does not take policy positions. It is a subsidiary of The Pew Charitable Trusts .

SUGGESTED TOPICS
The Magazine
Newsletters
Managing Yourself
Managing Teams
Work-life Balance
The Big Idea
Data & Visuals
Reading Lists
Case Selections
HBR Learning
Topic Feeds
Account Settings
Email Preferences

Most Popular

Technology and Analytics
Managing People
Organizational Culture
Business Communication
International Business
Customer Experience
Decision Making and Problem Solving
Competitive Strategy
Career Planning
Adaptive Leadership
Advertising
Age and Generational Issues
Agile Project Management
AI and Machine Learning
Analytics and Data Science
Angel Financing
Antitrust Laws
Authenticity
Balanced Scorecard
Balancing Work and Family
Behavioral Economics
Behavioral Science
Brand Management
Budgets and Budgeting
Business and Society
Business Education
Business Ethics
Business Failures
Business History
Business Law
Business Law and Ethics
Business Management
Business Models
Business Plans
Business Structures
Business Writing
Career Coaching
Career Transitions
Change Management
Climate Change
Cognitive Bias
Collaboration and Teams
Compensation and Benefits
Consumer Behavior
Continuous Learning
Corporate Communications
Corporate Finance
Corporate Governance
Corporate Social Responsibility
Corporate Strategy
Cover Letters
Crisis Communication
Crisis Management
Cross-cultural Management
Cross-functional Management
Customer Service
Customer Strategy
Customer-centricity
Cybersecurity and Digital Privacy
Data Management
Design Thinking
Developing Countries
Developing Employees
Difficult Conversations
Digital Transformation
Disabilities
Dismissing Employees
Disruptive Innovation
Diversity and Inclusion
Early Career
Economic Cycles and Trends
Economic Systems
Emerging Markets
Emotional Intelligence
Employee Engagement
Employee Incentives
Employee Performance Management
Employee Retention
Enterprise Computing
Entrepreneurial Business Strategy
Entrepreneurial Exit Strategy
Entrepreneurial Finance
Entrepreneurial Financing
Entrepreneurial Legal Issues
Entrepreneurial Management
Entrepreneurs and Founders
Entrepreneurship
Environmental Sustainability
Executive Compensation
Experimentation
Family Businesses
Finance and Investing
Financial Analysis
Financial Crisis
Financial Markets
Financial Performance Measurement
Financial Statements
Fundraising
Giving Feedback
Global Health
Global Strategy
Globalization
Going Public
Government Policy and Regulation
Growth Strategy
Health and Behavioral Science
Health and Wellness
Health Care and Treatment
High Potential Employees
Hiring and Recruitment
Human Resource Management
Human Rights
Hybrid Work
Immigration
Inclusion and Belonging
Income Inequality
Information Management
Intellectual Property
Internal Communication
International Relations
Internet of Things
Interpersonal Communication
Interpersonal Skills
Intersectionality
Investment Management
IT Management
IT Security Management
Job Interviews
Joint Ventures
Leadership and Managing People
Leadership Development
Leadership Qualities
Leadership Styles
Leadership Transitions
Leadership Vision
Leading Teams
Lean Business Model
LGBT Rights
Listening Skills
Management Communication
Management Philosophy
Management Skills
Management Styles
Managerial Accounting
Managerial Behavior
Managing Conflicts
Managing Employees
Managing Up
Marginalized Groups
Market Research
Market Segmentation
Meeting Management
Mental Health
Mergers and Acquisitions
Mindfulness
Mission Statements
Mobile and Wireless Technology
Motivating People
National Competitiveness
Negotiating Skills
Negotiation Strategies
Neurodiversity
Neuroscience
Nonprofit Organizations
Office Politics
Online Communities
Open Innovation
Operations and Supply Chain Management
Operations Strategy
Organizational Change
Organizational Decision Making
Organizational Development
Organizational Learning
Organizational Restructuring
Organizational Transformation
Parental Leave
Performance Indicators
Personal Brand
Personal Ethics
Personal Growth and Transformation
Personal Productivity
Personal Purpose and Values
Personal Resilience
Personal Strategy and Style
Personnel Policies
Philanthropy
Power and Influence
Presentation Skills
Pricing Strategy
Privacy and Confidentiality
Private Equity
Process Management
Product Development
Product Launches
Product Management
Professional Networks
Project Management
Psychology and Neuroscience
Public Relations
Public Speaking
Public-private Partnerships
Quality Management
Receiving Feedback
Remote Work
Retirement Planning
Risk Management
Sales and Marketing
Sales Team Management
Scaling Entrepreneurial Ventures
Sexual Harassment
Social and Global Issues
Social Enterprise
Social Entrepreneurship
Social Marketing
Social Media
Social Movements
Society and Business Relations
Socioeconomic Class
Strategic Analysis
Strategic Planning
Strategy Execution
Strategy Formulation
Stress Management
Succession Planning
Supply Chain Management
Sustainable Business Practices
Talent Management
Termination
Time Management
Time-off Policies
Transparency
Trustworthiness
Underperforming Employees
Venture Capital
Venture Funding
Virtual Teams
Web-based Technologies
Work Environments
Working Parents
Workplace Discrimination
Workplace Health and Safety
Workspaces Design
Advertising Industry
Aerospace Sector
Agriculture Sector
Aircraft Manufacturing
Airline Industry
Business Administration and Support Services
Business Consulting Services
Business Services Sector
Construction and Engineering
Consumer Services
Defense Industry
Defense Sector
Education Institutions
Energy and Natural Resources Sector
Fabrication and Manufacturing
Financial Service Sector
Food and Beverage Sector
Goods, Trade, and Consumer Services
Healthcare Sector
Human Resource Services
Industrial Sector
Information Technology and Telecom Sector
Legal Services Industry
Marketing Industry
Media Industry
Media, Entertainment, and Professional Sports
Pharmaceutical Industry
Professional Services
Professional Sports Industry
Public Administration and Nonprofits
Public Relations Industry
Real Estate Industry
Retail and Consumer Goods
Space Industry
Space Vehicles
Transportation and Distribution
Travel and Tourism Industry
Australia and Oceania
Central America and Caribbean
Middle East
North America
South America

IMAGES

Corporate Strategy
Corporate Strategy
160 Innovative Business Research Topics to Get Started
Corporate Strategy
How to formulate a research strategy?
Strategic Analysis

VIDEO

Corporate Strategy Webinar Series 013 " Understanding Deeply about Corporate Advantage" 🔥 #KMMB
Theatre & Business Storytelling Based Corporate Training @delotusfloweringofinnatehu5775
Bullard’s Warning: Unveiling the Hidden Dangers in the Job Market
CA Inter
Corporate Governance and Business Ethics
Ep20 “Risk and the Fundamental Tradeoff of Corporate Finance”

COMMENTS

Corporate Strategy: Articles, Research, & Case Studies on Corporate
Many companies build their businesses on open source software, code that would cost firms $8.8 trillion to create from scratch if it weren't freely available. Research by Frank Nagle and colleagues puts a value on an economic necessity that will require investment to meet demand. 01 Aug 2023. Cold Call Podcast.
Corporate strategy
Exploiting the Virtual Value Chain. Strategy & Execution Magazine Article. Jeffrey Rayport. John J. Sviokla. Every business today competes in two worlds; a physical world of resources that ...
Corporate Strategy: Past, Present, and Future
On the other hand, however, research in corporate strategy seeks to. Corpor ate Strate gy: Past, Pr esent, and Futur e 183. address a diﬀerent core question: how do managers set and oversee the ...
12 Essential Strategy Insights
12 Essential Strategy Insights. For decades, researchers have published findings in MIT Sloan Management Review about developing and executing strategy. This collection offers a dozen of our most popular strategy articles of all time. "Strategy, at its heart, is about choice," write the authors of "Turning Strategy Into Results," an ...
Transformations That Work
Michael Mankins is a leader in Bain's Organization and Strategy practices and is a partner based in Austin, Texas. He is a coauthor of Time, Talent, Energy: Overcome Organizational Drag and ...
Five Truths (and a Lie) About Corporate Transformation
Empirical insights reveal how change leaders can beat the odds. A new global BCG study reveals that during the past two decades, only 26% of corporate transformations successfully created value in both the short and long terms. We highlight five truths about corporate transformation—and refute one lie that executives like to tell themselves.
Experiments in Strategy Research: A Critical Review and Future Research
Our review highlights ways in which experiments could be used to advance several strategy topics from a psychological perspective, including corporate strategy, cooperative strategy, strategic leadership, and governance. ... Research in corporate strategy encompasses topics such as goal setting and organizational performance (Gary, Yang, ...
Corporate Strategy: Theory and Practice
About this book. This textbook offers a personal perspective on the broad and complex topic of corporate strategy. The book is structured to follow the journey of systematic corporate strategy development and implementation. "Corporate Strategy" presents frameworks and concepts for strategy development that have proven to be useful in ...
Publications
By: Suraj Srinivasan and Li-Kuan Ni. Teaching Note for HBS Case No. 122-044. The case discusses the ESG strategy of Dollar Tree Inc., a U.S. Fortune 500 company in the deep discount retail industry and the shareholder pressure faced by the company. In 2022, the company faced a shareholder resolution from...
PDF CORPORATE STRATEGY: PAST, PRESENT, AND FUTURE
their constituent businesses. However, as Rumelt et al. (1994: 3) note, the multi-business firm is a research topic that belongs more to strategy than to any other field of study, since "in such organizations there is a level of management activity that deals with integrating the various divisions or businesses that make up the firm."
Topics Strategy
Spring 2024 Issue. The spring 2024 issue's special report looks at how to take advantage of market opportunities in the digital space, and provides advice on building culture and friendships at work; maximizing the benefits of LLMs, corporate venture capital initiatives, and innovation contests; and scaling automation and digital health platform.
Four Logics of Corporate Strategy
Most of the research on corporate strategy emphasizes how the corporate parent assembles its portfolio of businesses and how it adds value to each business unit.5 In our matrix, we represent this relationship with the vertical axis, labeled Corporate-Business Unit Linkage, which measures how reliant the business units are on corporate resources ...
470 Business Research Topics & Good Ideas
Top Business Research Topics. Emerging Markets and Business Opportunities. Diversity and Inclusion in Leadership Positions. Cybersecurity Challenges in Modern Businesses. Influence of AI on Business Decision Making. Effective Crisis Management in the Covid-19 Era. CSR and Its Effects on Brand Perception.
Corporate strategy
Exploiting the Virtual Value Chain. Strategy & Execution Magazine Article. Jeffrey Rayport. John J. Sviokla. Every business today competes in two worlds; a physical world of resources that ...
MBA Research Topics In Business (+ Free Webinar)
Here, we'll explore a variety of research ideas and topic thought-starters for management-related research degrees (MBAs/DBAs, etc.). These research topics span management strategy, HR, finance, operations, international business and leadership. NB - This is just the start…. The topic ideation and evaluation process has multiple steps.
143 Corporate Strategy Essay Topic Ideas & Examples
The Johnson & Johnson Firm's Corporate Strategy. In the light of the recent complications in the Johnson & Johnson company's reputation due to the lawsuits addressing product quality and its effect on human health, a shift in corporate strategy implementation is required. ETA's Swatch's Business-Level Strategy.
500+ Business Research Topics
Business Research Topics are as follows: The impact of social media on consumer behavior. Strategies for enhancing customer satisfaction in the service industry. The effectiveness of mobile marketing campaigns. Exploring the factors influencing employee turnover. The role of leadership in organizational culture.
A Growth Strategy that Creates and Protects Value
A Growth Strategy that Creates and Protects Value. by. David A. Hofmann. and. John J. Sumanth. April 01, 2024. Paloma Rincon Studio/Getty Images. Summary. For organizations to truly innovate and ...
144 Business Strategy Topics for Essays and Research Papers
This paper explores business-networking strategies that enhance collaboration. It compares different networking approaches and benefits of collaboration. Ades Cash & Carry Ltd: Corporate Strategy. Ades Cash & Carry maintains low prices to ensure that its products are affordable to consumers.
Who wields the power in the world's supply chains?
For American business as a whole inventories look roughly as plump as they did on the eve of the pandemic, relative to sales. For all the talk of the supposed supremacy of "just in time", such ...
Strategic planning
The postcrisis world demands a much more flexible approach to global strategy and organization. Save; ... new research from Thunderbird business school reveals, whereas Russia is the least ...
Market Research as a Service
The Market Research Report includes socio-economic, technical, capabilities, and comprehensive business information so agencies can complete their Acquisition Planning and Small Business strategies and requirements and estimate documents. Training and events MRAS customer training on effective market research (for federal, military, state, and ...
Topics Boards & Corporate Governance
Cashing Out Excellence. Corporate downfalls offer a warning about the risks of trading competitive advantages for short-term financial gains. Robert D. Austin, Robert H. Hayes, and Richard L. Nolan. June 05, 2023. Boards & Corporate Governance.
About 1 in 4 public school teachers experienced a ...
About Pew Research Center Pew Research Center is a nonpartisan fact tank that informs the public about the issues, attitudes and trends shaping the world. It conducts public opinion polling, demographic research, media content analysis and other empirical social science research. Pew Research Center does not take policy positions.
Interoperability is Key to Effective Emergency Communications
The result is first responders routed to the wrong place during emergencies. Our Small Business Innovation Research (SBIR) program released a solicitation in 2023 calling for a solution to help identify whether a call to 911 is coming from a different location than the registered location. We will have more information available on this later ...
A Better Approach to Mergers and Acquisitions
But today those odds have inverted. According to new research by Bain, over the past 20 years firms have done more than 660,000 acquisitions, worth a total of $56 trillion, with deals reaching a ...
Political Typology Quiz
Take our quiz to find out which one of our nine political typology groups is your best match, compared with a nationally representative survey of more than 10,000 U.S. adults by Pew Research Center. You may find some of these questions are difficult to answer. That's OK. In those cases, pick the answer that comes closest to your view, even if ...
All Topics
Adaptive Leadership. Advertising. Age and Generational Issues. Agile Project Management. AI and Machine Learning. Algorithms. Analytics and Data Science. Angel Financing. Antitrust Laws.

CorporateStrategy →

BCG Henderson Institute Newsletter: Insights that are shaping business thinking.

Business Transformation

Key Takeaways

Truth #1: You Can (and Should) Fix Things Before They Break

Truth #2: Leadership Will Make or Break Your Transformation

Truth #3: You Cannot Cut Your Way to Greatness

Truth #4: Transformations Require a Long-Term Orientation

Truth #5: You Cannot Make Things Up as You Go

A Lie: You Are Special—and These Insights Don’t Apply to You

About Our Research

Corporate Strategy

Access this book

Other ways to access

Table of contents (11 chapters)

Corporate Ambition

About this book

Authors and Affiliations

Bibliographic Information

Publications

Show Results For

StrategicPlanning →

470 Business Research Topics & Good Ideas

Top Business Research Topics

Simple Business Research Topics

Interesting Business Research Topics

Business Research Topics for College Students

Business Research Topics for University

Business Research Topics for Master of Business Administration (MBA)

Small Business Research Topics

Medium Business Research Topics

International Business Research Topics

Business-to-Business (B2B) Research Topics

Business-to-Consumer (B2C) Research Topics

Modern Business Research Topics

Startup Research Topics

Business Project Management Research Topics

Business Management and Administration Research Topics

Business Managerial Economics Research Topics

Business Organizational Behavior Research Topics

Business Communication Research Topics

Business Economics Research Topics

International Economics and Business Research Topics

Business Finance Research Topics

Marketing Business Research Topics

Business Law Research Topics

Business and Taxes Research Topics

To Learn More, Read Relevant Articles

Research Topics & Ideas: Business

Overview: Business Research Topics

Strategy-Related Research Topics

Topics & Ideas: Human Resources (HR)

Topics & Ideas: Finance & Accounting

Ideas: Operations Management

Topics & Ideas: International Business

Topics & Ideas: Leadership

Business/Management Dissertation & Theses

Fast-Track Your Topic Ideation

You Might Also Like:

Submit a Comment Cancel reply

143 Corporate Strategy Essay Topic Ideas & Examples

500+ Business Research Topics

Business Research Topics

About the author

Muhammad Hassan

You may also like

200+ Funny Research Topics

500+ Sports Research Topics

300+ American History Research Paper Topics

500+ Cyber Security Research Topics

500+ Environmental Research Topics

500+ Economics Research Topics

144 Business Strategy Essay Topics

🎓 Most Interesting Business Research Topics

🌶️ Hot Business Strategy Topics to Write about

Market Research as a Service

Explore our offerings

Request for information with market research report

What to expect in the MRAS process

Training and events