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How to Make an Eye-catching Video Presentation in Minutes | InVideo

  • video presentation

video presentation business

Video is now the undisputed king of mediums in business communication. HubSpot reports that 85% of companies use videos in their marketing efforts. From webinars to demos, from sales presentations to investor pitches, and from welcome videos to online tutorials, videos are the go-to channel. Clearly, video marketing  is on the surge.

And video presentations are among the most widely used formats for video marketing. But how exactly can you create winning video presentations, to begin with?

Simply by signing up to InVideo for business where you get tailor-made template and video editing services on demand so you can spend your time running your business. Sign up for a free demo here. 

Video Presentations Q&A

Before we get into the meat of our guide, let’s quickly answer a few commonly asked questions.

1. What is a Video Presentation?

A video presentation is a form of communicating with an audience with the aid of a video or completely using a video. The video could be made of PowerPoint slides , still images, animation, or actual video footage.

2. Why Should I use Video Presentations?

Common reasons for using videos as presentation aids include:

- Overcoming space/time limitations - Using video as a visual aide to drive your point home - Video enables you to compress a lot of information into a digestible size

3. How do I make a Video Presentation?

Thanks to the advancements in technology, making video presentations has become very easy. It has also become more affordable than it was a couple of years ago. While different video makers have different steps to take when making a video , here are the basic steps to follow:

- Come up with a concept for your presentation. - Craft an engaging script . - Decide on the visual assets (and format) you’ll use. - Use a professional video editing app to bring it all together. - Promote the video.

Pro tip: To make things even easier, you could sign up to InVideo for business and get presentations made for your brand using the editing-on-demand services.  Sign up for a free demo here . 

4. How do you begin a Presentation?

You can open your presentation in 7 ways:

1. Share an anecdote or short personal story. 2. Kick-off with a provocative statement. 3. Present a startling statistic or data. 4. Tell a good clean joke that suits the audience. 5. Ask a loaded rhetorical question. 6. Show the audience a compelling visual. 7. Hook people with a fascinating quotation.

5. How do you Make a Video Presentation with PowerPoint?

Turning a PowerPoint presentation into a video is easy. Just follow these steps:

Step 1: On the File  menu, select Save  to make sure you have saved all your recent work in PowerPoint presentation format (.pptx).

Step 2: On the File  menu, select Save As .

Step 3: Select the folder location where you want to store your PowerPoint Show file.

Step 4: In the Save as type  box, choose PowerPoint Show (*.ppsx) .

PowerPoint Show Save as Options

Step 5: Select Save . That’s it.

Now that we’ve answered a few basic questions, let’s dig deeper into why videos are so powerful.

What Makes Video Presentations so Effective?

Why do they increase the impact of your message?

Well, it’s simple, really – people are visual creatures. This means we take in more information by watching than by reading. Remember the saying, “a picture is worth a thousand words”? Besides that, here are 4 other reasons video is so effective:

1. Conveys emotions better

No other communication channel conveys emotions better than video. That’s because video caters to the brain’s visual and auditory systems, helping the viewer pick up on cues like body language, facial expressions, imagery, and music.

2. Cements information better

According to research , people remember 10% of what they hear and 20% of what they read. However, they remember a staggering 80% of what they experienced. In short, visuals are easier to remember than text or audio because they help your audience “experience” your message. It makes video an essential part of creating presentations your audience will remember for a long time.

3. Makes it easier to digest information

Especially when explaining complicated concepts, video is a great way to present information in an easy-to-understand way. Not only is the format easy to take in, but it also makes breaking down concepts easier.

4. Builds relationships fast

I’m sure you know the marketing mantra: people buy from people they know, like, and trust. Nothing beats video in making prospects or your audience know, like, and trust you…   fast. Video is an instant relationship builder. It’s the next best thing to live face-to-face communication.

A video is a great tool that has made it easier to communicate thoughts and ideas with people – not just in a room, but even across the globe.

6 Types of Video Presentations You Need to Know

Video presentations come in different flavors, depending on their purpose.

types of video presentations

1. Educational Presentations

These are mainly used in teaching and learning sets online or in a classroom setting. These make it easier for the teacher to convey information and the students to grasp the concepts.

Use this template

2. Sales Presentations

The field of sales has evolved tremendously in the past decade. With customers being savvier, sales reps must play the game well if they’re to bag sales. One way they can do that is by creating story-based sales video presentations.

Sell more with pro video presentations

Use 5000+ InVideo templates to get started

Sell more with pro video presentations

3. Investor Pitches

Need to woo an investor? One of the best ways to do that is by using a video pitch. This will help you present your business plan in a visually appealing way so they can easily grasp your business concept.

4. Promotional Videos

Whether you’re promoting an existing product or a new one, video is your best bet for getting eyeballs on your product (or cause). People relate better to what they can see, making video the best medium for presenting your promotions (like product reviews, for example).

5. Employee Training and Onboarding

Video presentations are great for conducting employee training and onboarding. One of the main reasons for this is that video helps reduce the resources spent on these 2 important aspects of employee relationship management.

6. Informational Videos

As the name suggests, the informational/how-to type of presentation serves to pass on important information. Why video in this case? Because it’s more engaging and can pack a lot of information in a short clip.

Pro tip: You can get tailor-made templates to create any kind of presentation for your brand or business using InVideo for business . Sign up for a free demo here . 

How to create killer Video Presentations – 4 Tips

Now you know why video presentations are important and which scenarios to use them in. Now to the fun part – tips on creating killer video presentations. Let’s get to it, shall we?

Tip #1 - Know your Audience

how to create a killer video presentations - know your audience

The most important aspect of creating a stellar presentation is to know and understand your audience. Even if you use the best video presentation maker , if you don’t target a specific, clearly defined audience, your presentation will flop. Understanding your audience will help you:

A. Communicate effectively

Effective communication involves knowing the language and examples that resonate with your audience.

B. Choose the right visuals

Certain visuals are more impactful when used on a particular audience. Study those that your audience will easily understand and relate to.

C. Connect on an emotional level

No matter the type of presentation, it’s crucial to connect with your audience on an emotional level. And to do that, you need to understand the emotional triggers to push in your video presentation.

Invest in adequate audience research. While it may be time-consuming (and a bit costly), it will pay off in the end.

Idea #2 - Brainstorm video content ideas

Create Killer Video Presentations - Brainstorm Video Content Ideas

Now that you have gathered enough audience data, it’s time to brainstorm some content ideas. Whether you’re creating your talk solo or as a team, 3 crucial questions will lay the foundation of your brainstorming session:

1. What do you want the video to achieve? 2. Which emotions do you want the video to evoke? 3. What will visual elements help your video achieve its goal?

The answers to these questions will help guide your ideas. They are key to creating a killer video that your audience will love.

Tip #3 - Craft engaging scripts

Craft Engaging Scripts

Audience research? Check.

Great idea? Check.

Now we get to another interesting stage of creating great video presentations  – crafting an engaging script. Whether it’s a live presentation, a webinar, or even a product review, you’ll need a great script to ensure you keep your audience engaged.

Even if you love creating impromptu videos, having a script for your video presentations is important. And no, you need not be Quentin Tarantino to produce a great video script (although it won’t hurt to learn how to become a good copywriter). Here are 3 reasons a good video script is a must:

1) Helps structure your video

To ensure your video has a smooth and progressive flow, you’ll need a good script.

2) Eliminates “dead spots”

Dead spots, or moments of inactivity, are a great turn-off in a video. They reek of unprofessionalism and can lead to your audience disengaging. The best way to eliminate dead spots is to craft a solid video script .

3) Keeps you on track

It’s very easy to get sidetracked when creating a video . However, with a script, you minimize the instances of going off-topic.

Creating scripts for your videos is a best practice that shouldn’t be overlooked. If anything, invest more in your script than the visuals as a good script can save a video with poor visuals.

Pro-tip: Once you’re confident about your script, it is time to make things even more clear. A  storyboard will allow you to break down your video visually, scene by scene, describing what is happening in it.

Tip #4 - Invest in the Right Tools

video presentations right tools - InVideo

With video, one thing you should never skimp on is the tools you use, particularly your video editing software. While there is a gazillion free video editing software on the market, it’s highly recommended that you use a professional video editor . And that means going the paid route.

Why should you spend on a video editor when there are countless free options available? Here’s why:

A. Get more (professional) features

Creating professional-looking videos requires a lot of resources and features. Most free video editors lack the features that will enable you to create professional videos.

B. Avoid branding and ads

With video editing software, free is never free. That’s because you pay through being forced to include the video editors brand in your work. In other words, you pay by advertising for them. Besides branding, some free video editors may subject you to irritating in-app ads.

If there’s one thing that’s inevitable when it comes to software, it’s that one time or another you’ll encounter glitches. This is where paid video editors have a great advantage over their free counterparts – you’ll have access to customer support.

From hardware (like cameras) to software (like video editing software), the tools you use will determine the quality of your videos. Invest in professional tools, and your presentations will sweep your audience off their feet because they’ll be more polished.

Pro tip: If you don't have the time or bandwidth to find your way around an editing tool, simply sign up to InVideo for business and get presentations created using tailor-made templates and on-demand editing services. Sign up for a free demo here . 

Tip #5 - Adopt Video Presentation Best Practices

There’s no need to reinvent the wheel when creating presentations . Most winning video presentations are based on common fundamental principles that work. Here are some you need to know:

1) Create impactful intros (and outros)

Your intro is the most important part of your presentation as it sets the tone for the rest of the talk. If you can’t engage your audience with your intro, you probably won’t get another chance to engage them.

2) Keep it short, sharp, and sweet

No matter how engaging your video is, always remember it’s not a movie. The point is to keep your audience engaged enough to pass on your information, no more no less.

3) Be professional

Don’t throw out your professional etiquette just because you’re on (or using) video. Maintain professionalism in your video presentations by, for example, using clean language and maintaining a good posture.

4) Use quality sound

Sound plays an integral part in presentations. Whether it’s music or speech, make sure it’s crisp, clear, and audible.

By following these (and other) video presentation best practices, success is inevitable. Remember, the presentation is not about you; it’s about your audience. So, ensure that your presentations provide a good user experience for your audience.

Make video presentations in minutes

With customizable InVideo templates

Make video presentations in minutes

Looking for a great Video Presentation Template? Here’s what you should consider

video presentation templates in InVideo

Templates are lifesavers. They help you create a decent presentation in a snap, even if you are a newbie.

Here are 3 simple questions to help you determine if a template is good:

1) Is it editable? – Are you able to change things like playback speed, effects, or text, so you produce something you like? Stay away from rigid templates that don’t give you the freedom to create with ease.

2) Is it customizable? – Can you design brand-specific clips using your company’s colors, fonts, and styling? Good templates give you wiggle room to include your brand’s specific needs.

3) Is it campaign-specific? – Different videos fit different scenarios. Ideally, you want templates tailored to your current campaign.  That way, you have less tweaking to do because the templates are close to what you want.

Pro Tip: Get more tailor-made templates for your video presentations by signing up to InVideo for business . Sign up for a free demo here . 

5 Awesome Video Presentation ideas to bring The House Down

Presentation is both an art and science. Get the balance right, and you have the audience eating out of the palm of your hand. Here are some ideas to help you do just that.

Idea #1 - Tickle them with humor

Humor is a powerful learning tool.

According to studies by Physiology Org humor leads to learning because of it:

- Attracts and sustains attention. - Relieves tension and produces a relaxed atmosphere. - Enhances participation. - Increases retention and motivation. - Bonds the student and the teacher.

However, to reap all these benefits, the humor must be appropriate and on-topic. So spice up your presentation with a joke or two. The result? Your audience will laugh and learn.

Idea #2 - Use Relevant Examples

Effective presenters use timely, powerful illustrations.

The word illustration comes from the Latin term ‘illustration,’ which means illumination. So practical examples are like windows of your presentation. They let light in. They help people see or understand the material better.

Here are 5 questions to ask about your illustrations:

1. Are they relevant to the topic? 2. Are they suited to the audience? 3. Are they suited to the time limit? 4. Are they enlightening? 5. Are they well told?

Grab compelling examples from books, movies, TV shows, history, children, current events, and captivating real-life incidents. Use good illustrations ram your points home.

Idea #3 - Wield Questions like a Ninja

Questions are an integral part of learning.

Sharp questions aid learning. Plus, they keep listeners highly engaged.

Ask questions:

- At the beginning of your presentation to draw your audience in. - In the middle of the presentation to revive waning audience interest. - At the end of the talk, so the audience reflects on the material.

Also, allow the audience to ask questions. When your audience asks questions, they switch from passive spectators to active participants.

Idea #4 - Be Minimal

Have you ever sat through a presentation and felt:

- Dazed? - Confused? - Strained?

More than likely, the reason is the presenter drowned you in a blaze of inessential stuff. There was too much going on you couldn’t cope with.

Minimalism is removing all unnecessary material, leaving only the bare minimum needed to put your points across. It means using just enough text, visuals, scenes, or slides to make the point and no more. A minimal presentation is clean and uncluttered.

Simple yet intriguing. Plain but profound. Basic but punchy.

Most importantly, it makes learning easy and enjoyable.

Idea #5 - Connect emotionally with a story

Stories are speakers’ most powerful weapons. That’s because stories play a dual purpose –

- Engage intellectually - Connect Emotionally

And an emotional connection is key to bringing the house down with your presentation. Why?

An emotional connection:

- Endears you to your audience - Makes your presentation memorable - Inspires your audience to take action

By using a relevant story in your video presentation, you’ll ensure that your audience walks the entire journey with you from intro to outro.

6 PowerPoint Presentation tips to wow your audience

powerpoint presentation tips

No business video guide is complete without PowerPoint, the staple software for business presentations.

Here are 6 golden rules to help you nail your next PowerPoint presentation and leave your audience crying for more:

1. Keep Things Simple

Legendary artist Leonardo da Vinci once said something profound:

"Simplicity is the ultimate sophistication".

With the plethora of apps and templates at your disposal, you will be tempted to complicate things. Don’t. Keep things simple.

Simple design. Simple colors. Simple story.

People get swamped and confused by complicated stuff but easily absorb and appreciate straightforward material.

2. Good visual contrast

What use is your blockbuster presentation if the audience can’t see it?

You want people to enjoy your presentation, not endure it. If you use dark fonts on dark backgrounds or light fonts on light backgrounds, you’ll strain your audience’s eyes. They’ll struggle to see your lovely slides.

Classic black-on-white color contrast does just fine. You can use colors like red, blue, or yellow for headings and images. If you don’t like black and white, you can use other colors you prefer as long as the contrast of your combination is bold and strong.

3. Use a few words and animations

It’s easy to go overboard with fancy animations and a gushing stream of words. Only use as many words as it takes to get your point across and no more.

Too many words cause the audience to read rather than listen. Remember, your slides are there to compliment your talk, not substitute it. Also, a lot of words will fill up many slides that wear your audience down.

Ruthlessly cut out senseless animations that don’t add value to your talk.

4. Use excellent images

Images are to a presentation, what water is to fish. Without them, your presentation becomes bland. It lacks the needed fizz to keep your audience hooked. But only include relevant images.

Not only that. Above all, make sure all pictures are of high quality. Amateur-looking clip art causes the audience not to take you seriously.

Pro-tip: Get access to millions of stock assets and tailor-made templates with InVideo for business . Sign up for a free demo here . 

5. Smooth and fast transitions

While PowerPoint transitions can make your presentation engaging, don’t overdo them, especially the advanced ones. Not only do they quickly drain power on weaker machines, but they also distract the audience. Stick to simpler and faster transitions like wipe or slide.

6. Avoid overloading your slides

In presentations, less is more.

Having a lot going on your screen confuses and overwhelms listeners.

Cramming too much info into your slides is a big no-no. Clutter is your enemy. Strip your slides down to essential words and images. Your audience will love you for it and leave you with many takeaways.

Pro looking Video Presentations – No longer an option

With Industry 4.0 fast coming into its own, going digital is no longer an option for businesses and speakers.

And one of the most important communication mediums in the digital age is video. That’s why you can’t afford to ignore video any more. Whether you’re speaking before a live audience or seeking to disseminate information to a global audience, video presentations are the way to go.

Need a great tool to create stunning video presentations? Then make sure to schedule a demo and see just how much you can do with InVideo for business. 

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How to Make a Video Presentation With Audio in 8 Steps

How to Make a Video Presentation With Audio in 8 Steps

Written by: Orana Velarde

video presentation business

Wondering how to make a video presentation with audio?

You're in the right place.

In this guide, we’ll cover the 8 steps to creating video presentations with voiceovers, pictures and music. We've also included tips for powerful presentations to help you get maximum results.

Here’s a short selection of 8 interactive presentation templates you can edit, share and download with Visme. View more templates below:

video presentation business

Jump to your desired section in the table of contents below.

8 Steps to Creating a Video Presentation

What is a video presentation, what makes a good video presentation, step #1: plan and strategize, step #2: organize your content, step #3: log in to visme and choose a template, step #4: input your content into the slides, step #5: add animations and transitions, step #6: add audio to your presentation, step #7: review and edit, step #8: download and share.

A video presentation is a presentation that can be shared and viewed as a video. Technically, for a presentation to be a video presentation, it must be an MP4 or MOV file type.

A video presentation can be shared online on YouTube, Vimeo and other social media platforms . The best part of a video presentation with audio is that you can share it widely without the need of being there to present the information in person.

Even a live presentation can be improved with a video slideshow. Simply give a live introduction during your webinar or summit, and then play your video presentation to the audience.

A video presentation becomes even more valuable and high-quality when you add audio to it. For example, adding a music clip or a narrated voiceover can do wonders to help you get your message across and leave a lasting impact.

Check out this "2021 Year in Review" video presentation we created at Visme.

Made with Visme Presentation Maker

Make your own video presentation in Visme! Create Now

A good video presentation will capture your audience’s attention until the very end.

When it comes to creating a video presentation, there is no definite checklist as to what constitutes a good video presentation. But there are some things you can do to make sure that yours is good enough to keep the viewer engaged.

For example:

  • Think of your presentation as a video from the very beginning.
  • Take the time to create an outline or storyboard of your slides.
  • Make sure the information flows from one slide, or scene, to another.
  • Preview your presentation as you put it together, making sure it flows well.
  • Add animations and motion graphics only if they bring visual value.
  • Stay balanced with animations and transitions throughout the scenes.
  • Tell a story to improve content retention.

Using the tips above, you’re well on your way to creating a video presentation that is sure to make an impact.

Ready? Let’s get started with a step-by-step tutorial!

If you prefer watching over reading, here's a short video tutorial on how to create engaging presentations in Visme.

video presentation business

For any successful project to be a success, including your new video presentation, you must plan and strategize. You and your team need to know the purpose of the video presentation before you even start putting together content or visuals.

Because you need to know the reason, the why, behind the project. That way, the creation process will reflect those goals and take you in the right direction faster.

For example, if you want to create an explainer video about your new product line, do you want the goal to be brand awareness or sales, or both?

If it’s sales, then the messaging and visuals must be created for that purpose. If it’s awareness, then you can take a different approach at how to portray the new product line.

If you want both, then you can do a bit of both and tell a story about the product that explains how it’s made and how it will improve your customers' lives.

Hey marketers! Need to create scroll-stopping visual content fast?

  • Transform your visual content with Visme’s easy-to-use content creation platform
  • Produce beautiful, effective marketing content quickly even without an extensive design skillset
  • Inspire your sales team to create their own content with branded templates for easy customization

Sign up. It’s free.

Hey marketers! Need to create scroll-stopping visual content fast?

Questions to ask before you create a video presentation.

Here are the most important questions to ask yourself and your team before you create a video presentation:

  • Why do you need a video presentation?
  • Who will watch this video presentation and where?
  • What are you planning to convey?
  • What story are you telling?
  • Who do you want to convince, of what?
  • How would you like the audience to feel when seeing your video presentation?
  • Will it be in-house and private or public for the world to see?
  • How can your company or brand sound like an expert in the topic?
  • Do you want the audience to engage when they are done watching?
  • Do you need a voiceover or maybe a music track will be enough?
  • Is it necessary to hire voice talent or maybe a presenter you can film?
  • Will you need to write a video script or not?

Write down a list of goals for your video presentation and make sure they are on-hand during every step of the process. Use these goal-setting worksheets and templates to get started.

Every person involved in the creation of the video needs to know about the purpose, goal and plan at all times — from stakeholders and designers to content creators, marketers and social media managers.

Here's a sample plan template you can use to keep up with your project goals, target audience, tactics and more. Share it with your team to help everyone stay on the same page.

video presentation business

Customize this template and make it your own! Edit and Download

Now that your team is on board and you know the purpose of your video presentation, it’s time to get organized.

This is a step with more value than you can imagine. In fact, it should be an un-skippable step to every visual project you create, along with the first step of planning and strategizing.

Start by organizing all the content for the presentation into a folder on your desktop. Include all the graphics, photos, video clips, audio bites and any brand assets. Create a document with all the written content and make notes on what the audio will be.

  • For a voiceover, draft a script.
  • For music, choose the perfect track.

With the written content, draft a simple outline or storyboard. For a video presentation, in particular, you should try a storyboard.

This step is especially important if you have stakeholders invested in seeing the final product and want to see the process.

How to create a storyboard in Visme.

It's easy! Use one of the Visme storyboard templates to put one together.

Remember, storyboards don’t need to be too detailed. The purpose of making one is to give an idea of what will be created. Don’t invest too much time in trying to perfect it.

Here are some templates to get you started.

Thrift Shop Storyboard

Thrift Shop Storyboard

Tree Plantation Program Storyboard

Tree Plantation Program Storyboard

Web Development Storyboard

Web Development Storyboard

Art Therapy Storyboard

Art Therapy Storyboard

Air Pollution Storyboard

Air Pollution Storyboard

Funding Organization Marketing Storyboard

Funding Organization Marketing Storyboard

Create your storyboard View more templates

It’ll be easier to create a storyboard once you’ve already created the outline. The slide layout for a video presentation is much like the layout of a regular presentation.

For example, here is a broad outline for a regular presentation with sections:

  • Slide1: Title and Subtitle
  • Slide 2: Introduction - Table of Contents
  • Slides 3: Section 1 Title
  • Slides 4-7: Section 1 content
  • Slide 8: Section 2 Title
  • Slide 9-11: Section 2 content
  • Slide 12: Summary or Review
  • Slide 13: Conclusion and Closing

If your presentation doesn’t have defined sections to separate the content in, choose a good flow from one slide to another . For example:

  • Chronological Order
  • Problem and Solution
  • Before and After
  • Hero’s Journey progression

video presentation business

Browse presentation templates in Visme! Create Now

Now that you have a good idea of the purpose of your video, an outline or even a storyboard, it’s time to put it all together.

Log in to your Visme account and select a starting point for your video presentation. This could be:

  • One of the four presentation themes with hundreds of slides and layouts to mix and match.
  • A full-scale pre-designed presentation template with animation effects.
  • One of our animated video templates.
  • A previously created and imported PowerPoint presentation.
  • An existing Visme slideshow without animation, video or audio.

Use your outline or storyboard to set up your slide order in the editor. Make sure you have all the slides you need to fit your content.

video presentation business

Now, it’s time to add the content to your slides. If you are starting with a blank canvas, you can use content blocks to help you layout the content in balanced compositions.

When adding the content to your slides, remember that people don’t want to read slides on videos. Keep the text to a minimum and use more visuals instead.

If you’ll be using a voice over for the online video presentation, then you’ll need hardly any text on the slides apart from titles and section titles.

For complementary visuals like images and backgrounds, look through the library on the left side menu of your editor. It’s also likely that you have a selection of images from your company that you want to use in your slides. Upload them to your library.

Add some uniqueness to your images by placing them inside frames or cropping them to fit next to colored shapes and sections.

For backgrounds, you have lots of choices — from full colors to gradients to animated and video backgrounds. Try photographs with filters for a subtle background that doesn’t compete with the foreground elements.

You can also add videos inside your video presentation, either uploaded or with a link to YouTube, Vimeo or Wistia. We suggest you use short videos in this case so that your final project isn’t excessively long.

Do you know how to make a video presentation that is impactful and fun to watch?

Just add animations and moving elements!

Visme comes with built-in with the following animated assets:

  • Animated icons
  • Shapes and lines
  • Animated illustrations
  • Animated characters
  • Special effects
  • Animated gestures
  • Animated charts and data widgets

It’s time to bring it all to life and go from regular static presentation to video presentation.

At this point, you might already have some animated elements in your slides, maybe some animated icons or animated characters. Before you go ahead and animate anything else, review all the transitions between slides.

It’s important to understand that the animated elements, embedded or background videos, and audio you use must all match the transition between slides.

This is the magic sauce for transforming a normal presentation into a video presentation.

Let’s look at all the animation and transition options in your Visme dashboard and how you can use them to your advantage.

Animated characters, icons, illustrations and special effects.

All these elements have options to select the number of repetitions of their action and the speed. The higher number of repetitions you choose, the longer it will take to finish its action. The speed will make the action faster or slower. You can toggle both to find the perfect combination.

The completed action of any of these animated elements will override a timed transition. The transition will wait until the animation is finished to go ahead and start. You can adjust the final length of your animated elements by previewing your slide and taking note of its length.

Additionally, you can customize the poses that the characters portray and also the color of their clothes and skin. These deep customization options will help you stay on brand when creating your video presentations.

Stock videos and video backgrounds.

visme unleashed - stock video library

Videos you add from the editor or import from your computer have the option to trim to a desired length, loop or autoplay.

Alternatively, use video as a background. Stretch it to fit the entire slide and position it behind all the other content. The edit settings are the same as a regular video.

Visme offers a large selection of quality video clips to use as backgrounds or as complementary visuals. it's also easy to upload your own video to the library.

Animated backgrounds.

These loop on their own and are ruled by the transition settings. Animated backgrounds stand out so make sure you are keeping a balance with the elements in the foreground.

Manual animations.

Animations can be added to everything on your slide, including the videos and animated icons. You can tweak the settings to control when elements enter and exit the slide.

There are lots of options for these animations and you can time them using the animation settings. Try to keep animations on the same slide to a minimum so they're not distracting.

Smooth transitions.

Transitions can be added slide by slide or to the entire presentation at once. If you don’t go into the transitions menu at all, Visme will apply a staggered enter from the side that already looks great for presentations that you have to click on to continue to the next slide.

For video presentations, you’ll need to edit your transitions to happen automatically according to what is going on in your slide.

In general, you can make the transition happen after a specific number of seconds but if you have an animated element or audio clip that lasts longer, the transition won’t happen until the longest one has finished its action.

For slides with added video, make the transition happen either when the video ends or at a calculated time after the video has ended. Both are available options in the transition settings.

Transitions can be set in different styles, slide from the side top or bottom, or a simple fade or zoom. For a balanced composition, use the same style of transition throughout.

But if you want to get creative, use different transitions to design a more creative flow. Just make sure you don’t go overboard.

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In the section above, we already talked a little about how audio works together with the transitions for a seamless video experience.

Now, let’s take a look at how to add audio inside Visme.

As you work on your video presentation, you might feel the need to work on animations, transitions and audio at the same time so that it all fits together in the best way possible.

To add audio to your presentation in Visme, you have several options:

Adding audio in the background.

Adding audio to each slide., tweaking the audio inside video clips., adding a voice over or narration..

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To add a background sound clip, click on the top-left hamburger menu and select “Publish Settings”. This is where you can tweak your project's main settings. Click on the third tab "Sound."

Toggle background music on to release a dropdown that shows the options inside the editor or any .mp3 file you’ve added to your library.

Adjust the volume of this clip and choose if it will loop, fade in or fade out. You can also choose if the background audio will play at a specific point in time.

Any background audio will play under all other audio or video you add to the presentation. So make sure these are balanced and make sense together.

Inside the editor, you have the option of adding individual audio clips to each slide.

Choose from any inside the editor or upload your own. You’ll have the option to trim the length of the audio, its volume and if it loops or fades in and out.

Similar to the background audio, you can choose to start at a specific time during that slide’s progression.

When you add a video file that has audio in it, you can choose to keep the audio or turn it off. The option is inside the video settings in the “muted” tab.

You can add voiceovers to your video presentation in three different ways;

  • A track in the background
  • An imported clip to each slide
  • Recorded over every slide using the Visme voiceover recording feature

Whichever you choose, remember to calculate all the play lengths along with the transitions so that everything flows well.

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Now it’s time to review everything and make sure it’s perfect.

First up, do some proofreading of your text to fix any typos or grammatical issues. Make sure all the text is in the correct font and size to stay on brand and maintain a visual hierarchy.

Use the Present button and watch the entire video presentation from start to finish. Take notes along the way of things you notice that need a fix or edit.

If you want to see what the final project will look like to your audience, download a video version and watch it on your video player. Once again, take note of any necessary edits.

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You’re done! That was easy, wasn’t it?

It’s time to share your video presentation with its intended audience. Click on the download button and select the MP4 file option.

If your video is especially long or full of features, it will take a bit longer to download. We’ll send you an email when it’s ready so you don’t have to watch the progress bar.

Go get a coffee or take a break for a job well done!

Once downloaded, upload your video to YouTube, Facebook or any of your favorite social media platforms.

If you created the video as part of a larger Visme project, upload it back into your editor. Use your video as part of an interactive report, or for your website, landing pages or email campaigns.

Ready to Create Your Video Presentation with Audio?

Are you ready to create your video presentation with audio? Visme offers all you need to create professional-looking video presentations with audio for any purpose and industry.

With plenty of ready-made presentation templates , you don't need video editing experience. And, since Visme is a web-based app, it doesn't matter if you use a Mac or PC computer.

Video presentations with audio are great for projects like:

  • Annual reports
  • Explainer videos
  • Sales pitches
  • E-learning courses
  • Pitch decks
  • Informational reports
  • Advertising
  • Explanations
  • School reports
  • Medical reports

If you’re still doubting if you know how to make a video presentation, just remember to follow the steps in this guide and use the tips in the first section to guide you through the process.

Don’t forget that the ultimate goal for your video presentation with audio is to leave a powerful, lasting impact on your audience.

Sign up for our presentation software and get started right away. Make simple video presentations or rich, interactive and memorable video presentations with audio, animations, characters, links, embedded content and other exclusive features.

Create beautiful presentations faster with Visme.

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About the Author

Orana is a multi-faceted creative. She is a content writer, artist, and designer. She travels the world with her family and is currently in Istanbul. Find out more about her work at oranavelarde.com

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Whether it’s a whiteboard video presentation or explainer animation , we have millions of slides in different categories to cover all your design needs.

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The Process of Presentation Video Creation

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Pick a Video Template

Start creating your presentation by going through our rich template library and selecting your favorite one. Each template offers hundreds of scenes separated by categories. Pick and add the scenes manually, or go with the fully customizable video presets, to streamline the creation. The scenes will then be added to the editor for further personalization.

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Personalize Your Video Presentation

Design a compelling presentation by customizing the scenes to match them with your project purpose. Use the flexible editing tools of video maker to modify the text, alter style and colors, upload your media, and pick a dynamic transition. Move to the 'Music' section and add a background tune or a voiceover.

image 2

Export and Share Your Presentation

Go to the “Preview” section to see the final version of your presentation video. Ensure that there are no more changes to be made in there. Once the video is final, export it in your preferred quality. Then, instantly share the video to digital platforms, or download it to your device.

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Business Video Presentation Maker

Create stunning business presentation videos online

Business Video Presentation Maker

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Online business video presentation maker

Do you want to make a professional-looking business video presentation? Have you got a deadline looming, and need a range of video editing tools - like adding text, annotations, audio tracks, slides, photos, and more? Well, you’ve come to the right place. At VEED you can do it all. And all online. No account required.

How to Create a Business Video Presentation:

Upload your video to VEED or record yourself using VEED’s webcam recorder. You can also upload your slides and present them while recording.

With VEED, the range of tools is endless. You can crop, rotate, add stickers, even resize your videos to different aspect ratios. Choose the best one for your video presentation

That’s it. Your business video presentation is done. Just click ‘Download’, and you’re ready to impress the whole office.

‘Business Video Presentation’ Tutorial

‘Business Video Presentation’ Tutorial

Add presentation slides

If you have created presentation slides, you can upload them to VEED and record yourself using your webcam while browsing through them. After uploading your slides and recording yourself, you can edit your video and use our wide array of tools to make it look exciting and fun for your audience. With VEED, it is super easy to do. You don’t need any experience in video editing. It only takes a few clicks.

Add text, audio, and annotate

Add text to your business video presentation, with a single click. Choose the font, color, size, placement, and add multiple layers. You can audio tracks, sound effects, even subtitles to your business presentation. You can annotate your videos, too. Draw arrows, underline key points, create speech bubbles; whatever you need.

Add subtitles

Presentation videos are so much more effective when they include subtitles. This way, more people will be able to understand your content. A lot of people also learn faster and easier when they watch videos with subtitles. VEED can automatically generate subtitles for you. Just click on Auto Subtitle under the Subtitles tab!

How do you make a business presentation video?

  • Upload your video to VEED; just drag and drop it into the Timeline. 2. Personalize your presentation video by adding text, images, and more. 3. Download and share!

How can I make a business presentation video for free?

VEED’s professional video maker is completely free to use. No need to sign up, log in, or subscribe!

How do I make a corporate video online?

You can use VEED’s video editor straight from your browser. No need to download or install the software.

Which app is best for video presentation?

While there are many other free video editors out there, VEED stands out because of its ease of use and its incredibly clean interface.

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Need a simple all-in-one tool for your video editing needs? From creating business videos, training videos, social media videos to promo videos—VEED has your back. With VEED, you can add your slides to your videos, add images, text, subtitles, and more. You can also upload audio and include background music to your videos. Get started for free, no credit card required.

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From ideas to screen: How to make presentation videos that shine

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What type of content do you primarily create?

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Visuals can mean the difference between a killer presentation and a lost opportunity.

For salespeople, it’s difficult to close a deal without business presentations to back up your pitches. For marketers and business owners, video presentations help communicate ideas and share results from projects to ensure future success. 

Customers also love high-quality visuals, like branded explainer videos and product tours. They’re the fuel that drives eight in 10 people to make online purchases. 

But what makes a good presentation? And how can you engage viewers throughout your video? This guide covers what you need to know about creating video presentations, no matter the purpose.

What is a video presentation ?

A video presentation refers to a sequence of visuals combined with audio to convey information, arguments, ideas, or narratives. It can be about a product, service, internal business reports, or even a topic of interest.

Video presentations can range from simple slideshow-style videos with voiceovers to more complex productions involving animations, live-action footage, music, sound effects , and more.

A good video presentation provides information clearly and concisely. But the best video presentations engage your target audience with professional video quality: a good camera and mic, skilled editing, and a confident presenter. 

There are a ton of different types of video presentation formats you can choose from, including:

  • Animated explainer videos
  • Employee onboarding videos
  • Screen recordings
  • Training videos
  • Product demos
  • Microsoft PowerPoint presentations with a talking head
  • Sales presentations
  • Awards presentations

Benefits of a video presentation 

These are great reasons to put in the effort to produce this type of video content.

Enhanced engagement

Video recordings—whether on social media or hosted on your website—are great for engagement and getting your audience’s attention. Wyzowl found that 95% of marketers have said video marketing has helped them increase brand awareness, 90% say it has helped generate leads, and 87% said it has helped them increase sales.

Visual clarity

There's a reason many people suggest something like "If you can learn it, you'll find it on YouTube." The presentation video format is unique in its ability to teach and demonstrate, similar to the in-person experience you'd get with a tutor or salesperson. 

The same Wyzowl report found that 96% of marketers say videos have helped increase user understanding of products and services. In short: video helps customers retain your information.

Global reach and accessibility

Video presentations are a great way to reach a global audience. More than half of people say they’re more likely to share a video with others than any other type of content. 

A video presentation is also better for accessibility than other content types. With video editing software , you can:

  • Easily add subtitles and annotations to your video footage for those with hearing loss.
  • Add an audio description voiceover for those with sight loss.
  • Change the color filters for those with color blindness.

Personal connection

Building a personal connection with your audience is critical for overall brand engagement. A video presentation, especially one with a person in the video, helps you do that. Research shows that students have positive feelings for videos presented by an instructor, for example.

How to create a video presentation

Step 1. plan and prepare.

Proper planning and preparation can help the rest of your presentation creation process run smoothly. 

Think about what you’ll say, and use a storyboard to build out a visual plan of your presentation ideas. Storyboarding your presentation, instead of making it on the fly, will help you stay focused when you fire up your presentation software. (You don’t need to be an artist; just set out the scenes in a way that makes sense to you.)

At this point, start writing the video script for your presentation. You’ll know what to say and when to say it, and won’t fill your presentation up with filler words like “um” and pauses when trying to think about what to say next. 

Step 2. Gather resources

After you’ve completed your paper storyboard and script, it’s time to go digital. With Descript, you can build your slideshows into the video editor just like any slideshow tool . 

To create a presentation video in Descript:

  • Hit New project .
  • Import any media (images, infographics, short video clips, GIFs, or sounds) you want to include in your presentation.
  • Drop your visuals into the script and edit them into a sequence, or work scene by scene by adding a / at the beginning of each slide.
  • Add the background of your presentation, then your script in the left panel.
  • Add captions to your presentation by hitting the T icon at the top and choosing Captions.

When you've set up all your slides, you can get fancier and add transitions, extra media, and special effects later.

But maybe you’d prefer to create the presentation using more familiar software, like Prezi, PowerPoint slides, or Google Slides. In that case, you can import the presentation into Descript later or use its screen recording functionality. (If you upgrade your Descript plan, you can create your own video presentation templates to use over and over again, if that’s your style.)

Step 3. Record your presentation video

With your slides all set up, it’s time to turn them into a video. This step is pretty straightforward if you’ve used Descript to make the presentation slides. All you’ll need to do is go to the beginning of the presentation and hit the Record button at the top of the screen:

 If, like in the image example above, you’ve written your script into the scenes, change the default setting Record into script to Record new layer . This preserves your script so you can read from it whil recording your presentation video. 

Decide if you want to record a voiceover only (leaving the record option as Audio only ), or add a floating head video with your webcam to show yourself as the speaker by clicking the Screen option. Either way, go through your script as the slides move along. 

If you created your presentation in another software like Google Slides, there may be no built-in option to record your presentation over the slides. In that case, use Descript’s screen recorder to film your screen with audio. The video file will be ready and waiting for you in the video editor when you finish recording.

Step 4. Edit and enhance

At this point, you’ve got the basic presentation down. It’s time to bring out your inner filmmaker and turn the slideshow into something special. 

With Descript’s free video editor, you can:

  • Add title screens to introduce your presentation.
  • Choose from a library of background music.
  • Change the fonts of your captions and any other text layer.
  • Add cool slide transitions.
  • Improve audio quality with Studio Sound .

Descript’s video editing is different (and easy) since you can edit the video using the script instead of a traditional timeline editor. This makes the process super efficient since you can quickly identify what needs cutting. Simply delete the part of the script you don’t want, and the accompanying video will disappear.

Step 5. Review and fine-tune your video

What makes Descript extra special is the ability to edit your audio by taking out filler words you might have accidentally recorded. Remove “ums,” “uhs,” and awkward pauses in a single click with filler word removal . 

If, like me, you also have a habit of forgetting to say something important, you can use Descript's Overdub feature to add those few missed words without re-recording the whole scene. The software will create an AI clone of your voice to fix audio mistakes. 

With your video presentation fine-tuned, you’re ready to save and share it with the world. Click the Publish button in the top right corner and download the MP4 file, or export it directly to a platform like YouTube or Wistia.

6 key elements for crafting a great video presentation

Now you know the practical how-tos of making a presentation video, let’s look at some key elements that turn a good video presentation into a great one. 

Clear and engaging content

Visual appeal, narration and voice quality, engagement techniques, structure and flow.

  • Audience-centric approach 

No one likes feeling confused. If your presentation isn’t clear, you’ll end up frustrating your audience. A nice trick for clarity is to imagine you’re explaining your presentation to a child; don’t use big words to sound smart. Presentations that are clear from the start are naturally more engaging.

Gone are the days of 360p Nokia footage. Even if you don’t have a professional camera setup, you can still record a video on a PC, phone, or webcam with high quality. But don’t forget about the images and text overlays. No one wants to try deciphering pixelated visuals—use the highest quality video resolution you can.

Even the best-quality video presentation can be ruined by bad audio. Poor-quality narration is hugely frustrating to viewers. Prioritize your audio quality, especially for information-rich videos like presentations, and use Studio Sound to remove distracting background noise from your presentation video.

When it comes to video presentations, you should think like a salesperson. You can't expect your audience to believe the information you give them if they don't trust you. Engage your audience by telling a personal story, describing relatable scenes, or emphasizing important points throughout your video.

Treat your presentation like a story with a beginning, middle, and end. Information should flow nicely from one point to the next. Do a test run through your slides before you start recording to ensure any questions don't crop up prematurely because the viewer thinks you haven't covered it (when you do a few slides later). 

Learn: Narrative structure: How to compose the best story for your footage

Audience-centric approach

It's pretty much always to the audience's benefit when you make a presentation video, so you shouldn't focus too much on yourself. Address your audience's needs and go above and beyond to answer any questions they may have. Otherwise, why would they listen to you?

5 tips to help you craft remarkable video presentations

Now we know what makes a great presentation video, here are five bonus presentation tips to create yours. 

1. Practice and rehearse

You won’t always get it right the first time, and that’s okay. But the more you practice before hitting record, the better your presentation video will be—and the less legwork you’ll need to do throughout the video editing process.

2. Invest in good equipment

Top-notch equipment makes your life easier throughout the video creation process. Replace your webcam with your iPhone to improve picture quality, and invest in editing tools that allow you to record and edit in the same dashboard.

3. Optimize lighting

Another area where you can improve the quality of your video is the lighting technique . If you have the budget, you can use a simple ring light, but if you don’t have the cash to invest in video equipment, use natural light (such as a window) behind your camera.

4. Engage with eye contact

If someone was talking to you and they weren’t looking at you, you’d probably be a little confused or uncomfortable, right? It’s the same with video. Look into the camera when making video presentations to simulate real eye contact with your audience. If you forget, use Descript’s Eye Contact AI effect to fix it.

5. Keep it concise

If you waffle on with unnecessary information or get sidetracked on a story, you’ll lose your audience’s attention, and they’ll click away or switch off. Stick to your video script and keep your presentation concise.

Elevate your video presentations with Descript

Creating an informative and engaging video presentation isn’t the easiest task in the world. You’ve got to know your audience and what they want, present the information confidently, and do it with visually appealing content.

With Descript, you can take your presentation video to the next level with an editing experience that allows you to:

  • Record your screen on a Mac or Windows device
  • Create and record slides (with voiceover) in one dashboard
  • Remove filler words with a single click
  • Use Studio Sound to remove background noise from your presentation
  • Turn your presentation into a YouTube video, or download it as an MP4 file

Take a free tour of Descript and see why thousands of creators love its video editing platform.

How to make presentation videos FAQ

How do i make a presentation video for free.

  • Choose a slideshow software like Descript
  • Create your slides
  • Add transitions 
  • Record your voiceover
  • Edit your presentation
  • Share your video 

How do I video myself when presenting a PowerPoint?

Use PowerPoint’s built-in recording feature and choose the “Cameo” option to record yourself when presenting. Or, use Descript’s screen recording feature and have the presentation ready for editing when you finish recording. 

How do I make an audio-video presentation?

If you don’t want to record yourself on video, use a screen recorder to film your presentation slides. Video presentation makers like Descript allow you to record a voiceover.

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